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5 / 10Stock Comparison
GHC vs SSP vs NXST vs GTN vs SBGI
Revenue, margins, valuation, and 5-year total return — side by side.
Broadcasting
Entertainment
Broadcasting
Entertainment
GHC vs SSP vs NXST vs GTN vs SBGI — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||||
|---|---|---|---|---|---|
| Industry | Education & Training Services | Broadcasting | Entertainment | Broadcasting | Entertainment |
| Market Cap | $4.90B | $552M | $5.89B | $412M | $991M |
| Revenue (TTM) | $3.75B | $2.15B | $5.11B | $3.08B | $3.17B |
| Net Income (TTM) | $298M | $-101M | $165M | $-76M | $-112M |
| Gross Margin | 27.7% | 33.7% | 32.3% | 115.0% | 44.8% |
| Operating Margin | 7.1% | 7.5% | 17.8% | 12.4% | 5.5% |
| Forward P/E | 17.0x | 18.7x | 7.9x | 1.8x | 12.3x |
| Total Debt | $1.73B | $2.73B | $6.86B | $5.81B | $4.52B |
| Cash & Equiv. | $267M | $28M | $280M | $368M | $866M |
GHC vs SSP vs NXST vs GTN vs SBGI — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Graham Holdings Com… (GHC) | 100 | 314.8 | +214.8% |
| The E.W. Scripps Co… (SSP) | 100 | 54.0 | -46.0% |
| Nexstar Media Group… (NXST) | 100 | 233.2 | +133.2% |
| Gray Media, Inc. (GTN) | 100 | 31.8 | -68.2% |
| Sinclair, Inc. (SBGI) | 100 | 75.9 | -24.1% |
Price return only. Dividends and distributions are not included.
Quick Verdict: GHC vs SSP vs NXST vs GTN vs SBGI
Each card shows where this stock fits in a portfolio — not just who wins on paper.
GHC carries the broadest edge in this set and is the clearest fit for growth exposure.
- Rev growth 2.5%, EPS growth -59.3%, 3Y rev CAGR 7.8%
- 2.5% revenue growth vs GTN's -15.1%
- 7.9% margin vs SSP's -4.7%
- 3.7% ROA vs SSP's -2.0%, ROIC 3.3% vs 3.1%
SSP ranks third and is worth considering specifically for momentum.
- +95.8% vs SBGI's -3.3%
NXST is the clearest fit if your priority is long-term compounding and sleep-well-at-night.
- 331.4% 10Y total return vs GHC's 147.0%
- Lower volatility, beta 0.73, current ratio 2.07x
- Beta 0.73 vs GTN's 1.54
GTN is the #2 pick in this set and the best alternative if income & stability is your priority.
- Dividend streak 3 yrs, beta 1.54, yield 7.7%
- Lower P/E (1.8x vs 12.3x)
- 7.7% yield, 3-year raise streak, vs GHC's 0.6%, (1 stock pays no dividend)
SBGI is the clearest fit if your priority is defensive.
- Beta 0.75, yield 7.0%, current ratio 2.42x
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 2.5% revenue growth vs GTN's -15.1% | |
| Value | Lower P/E (1.8x vs 12.3x) | |
| Quality / Margins | 7.9% margin vs SSP's -4.7% | |
| Stability / Safety | Beta 0.73 vs GTN's 1.54 | |
| Dividends | 7.7% yield, 3-year raise streak, vs GHC's 0.6%, (1 stock pays no dividend) | |
| Momentum (1Y) | +95.8% vs SBGI's -3.3% | |
| Efficiency (ROA) | 3.7% ROA vs SSP's -2.0%, ROIC 3.3% vs 3.1% |
GHC vs SSP vs NXST vs GTN vs SBGI — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
GHC vs SSP vs NXST vs GTN vs SBGI — Financial Metrics
Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
GHC leads in 2 of 6 categories
NXST leads 1 • GTN leads 1 • SSP leads 0 • SBGI leads 0 • 2 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
NXST leads this category, winning 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
NXST is the larger business by revenue, generating $5.1B annually — 2.4x SSP's $2.2B. GHC is the more profitable business, keeping 7.9% of every revenue dollar as net income compared to SSP's -4.7%. On growth, NXST holds the edge at +13.1% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||||
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $3.7B | $2.2B | $5.1B | $3.1B | $3.2B |
| EBITDAEarnings before interest/tax | $394M | $237M | $2.0B | $932M | $475M |
| Net IncomeAfter-tax profit | $298M | -$101M | $165M | -$76M | -$112M |
| Free Cash FlowCash after capex | $286M | $7M | $708M | -$74M | $115M |
| Gross MarginGross profit ÷ Revenue | +27.7% | +33.7% | +32.3% | +115.0% | +44.8% |
| Operating MarginEBIT ÷ Revenue | +7.1% | +7.5% | +17.8% | +12.4% | +5.5% |
| Net MarginNet income ÷ Revenue | +7.9% | -4.7% | +3.2% | -2.5% | -3.5% |
| FCF MarginFCF ÷ Revenue | +7.6% | +0.3% | +13.8% | -2.4% | +3.6% |
| Rev. Growth (YoY)Latest quarter vs prior year | -100.0% | -23.1% | +13.1% | -1.8% | -16.7% |
| EPS Growth (YoY)Latest quarter vs prior year | +805.7% | -155.4% | +51.0% | +98.5% | -40.8% |
Valuation Metrics
GTN leads this category, winning 4 of 6 comparable metrics.
Valuation Metrics
At 17.0x trailing earnings, GHC trades at a 74% valuation discount to NXST's 64.8x P/E. On an enterprise value basis, NXST's 7.6x EV/EBITDA is more attractive than SSP's 285.5x.
| Metric | |||||
|---|---|---|---|---|---|
| Market CapShares × price | $4.9B | $552M | $5.9B | $412M | $991M |
| Enterprise ValueMkt cap + debt − cash | $6.4B | $3.3B | $12.5B | $5.9B | $4.6B |
| Trailing P/EPrice ÷ TTM EPS | 16.96x | -2.50x | 64.75x | -5.03x | -8.81x |
| Forward P/EPrice ÷ next-FY EPS est. | 17.02x | 18.72x | 7.88x | 1.81x | 12.28x |
| PEG RatioP/E ÷ EPS growth rate | 6.24x | — | — | — | — |
| EV / EBITDAEnterprise value multiple | 15.03x | 285.46x | 7.57x | 9.31x | 9.74x |
| Price / SalesMarket cap ÷ Revenue | 1.00x | 0.26x | 1.19x | 0.13x | 0.31x |
| Price / BookPrice ÷ Book value/share | 1.01x | 0.33x | 2.89x | 0.15x | 2.65x |
| Price / FCFMarket cap ÷ FCF | 18.32x | 84.68x | 7.93x | 2.27x | 8.62x |
Profitability & Efficiency
GHC leads this category, winning 6 of 9 comparable metrics.
Profitability & Efficiency
NXST delivers a 10.0% return on equity — every $100 of shareholder capital generates $10 in annual profit, vs $-34 for SBGI. GHC carries lower financial leverage with a 0.36x debt-to-equity ratio, signaling a more conservative balance sheet compared to SBGI's 12.21x. On the Piotroski fundamental quality scale (0–9), GHC scores 5/9 vs SBGI's 2/9, reflecting solid financial health.
| Metric | |||||
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | +6.4% | -7.9% | +10.0% | -2.9% | -34.3% |
| ROA (TTM)Return on assets | +3.7% | -2.0% | +1.9% | -0.7% | -2.0% |
| ROICReturn on invested capital | +3.3% | +3.1% | +7.4% | +3.5% | +2.8% |
| ROCEReturn on capital employed | +3.7% | +3.5% | +8.2% | +3.9% | +2.9% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 3 | 5 | 4 | 2 |
| Debt / EquityFinancial leverage | 0.36x | 2.19x | 3.33x | 2.07x | 12.21x |
| Net DebtTotal debt minus cash | $1.5B | $2.7B | $6.6B | $5.4B | $3.7B |
| Cash & Equiv.Liquid assets | $267M | $28M | $280M | $368M | $866M |
| Total DebtShort + long-term debt | $1.7B | $2.7B | $6.9B | $5.8B | $4.5B |
| Interest CoverageEBIT ÷ Interest expense | 10.06x | 0.55x | 1.81x | 1.12x | 0.76x |
Total Returns (Dividends Reinvested)
GHC leads this category, winning 3 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in GHC five years ago would be worth $17,634 today (with dividends reinvested), compared to $2,312 for SSP. Over the past 12 months, SSP leads with a +95.8% total return vs SBGI's -3.3%. The 3-year compound annual growth rate (CAGR) favors GHC at 25.7% vs SSP's -16.1% — a key indicator of consistent wealth creation.
| Metric | |||||
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | +4.0% | +18.5% | -6.1% | -6.0% | -5.2% |
| 1-Year ReturnPast 12 months | +17.7% | +95.8% | +29.4% | +27.7% | -3.3% |
| 3-Year ReturnCumulative with dividends | +98.4% | -40.9% | +29.1% | -26.1% | +5.3% |
| 5-Year ReturnCumulative with dividends | +76.3% | -76.9% | +50.1% | -72.7% | -43.1% |
| 10-Year ReturnCumulative with dividends | +147.0% | -66.5% | +331.4% | -50.5% | -28.9% |
| CAGR (3Y)Annualised 3-year return | +25.7% | -16.1% | +8.9% | -9.6% | +1.7% |
Risk & Volatility
Evenly matched — GHC and NXST each lead in 1 of 2 comparable metrics.
Risk & Volatility
NXST is the less volatile stock with a 0.73 beta — it tends to amplify market swings less than GTN's 1.54 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GHC currently trades 92.1% from its 52-week high vs GTN's 68.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||||
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.87x | 1.50x | 0.73x | 1.54x | 0.75x |
| 52-Week HighHighest price in past year | $1224.76 | $5.39 | $254.30 | $6.43 | $17.88 |
| 52-Week LowLowest price in past year | $882.21 | $2.02 | $154.64 | $3.50 | $11.89 |
| % of 52W HighCurrent price vs 52-week peak | +92.1% | +86.8% | +76.4% | +68.9% | +79.3% |
| RSI (14)Momentum oscillator 0–100 | 50.8 | 60.9 | 43.2 | 52.8 | 46.3 |
| Avg Volume (50D)Average daily shares traded | 19K | 715K | 402K | 1.3M | 491K |
Analyst Outlook
Evenly matched — GHC and GTN each lead in 1 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: SSP as "Hold", NXST as "Buy", GTN as "Buy", SBGI as "Buy". Consensus price targets imply 80.6% upside for GTN (target: $8) vs -16.7% for SSP (target: $4). For income investors, GTN offers the higher dividend yield at 7.68% vs GHC's 0.64%.
| Metric | |||||
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Hold | Buy | Buy | Buy |
| Price TargetConsensus 12-month target | — | $3.90 | $250.00 | $8.00 | $17.00 |
| # AnalystsCovering analysts | — | 8 | 24 | 9 | 20 |
| Dividend YieldAnnual dividend ÷ price | +0.6% | — | +2.8% | +7.7% | +7.0% |
| Dividend StreakConsecutive years of raises | 9 | 3 | 0 | 3 | 0 |
| Dividend / ShareAnnual DPS | $7.17 | — | $5.50 | $0.34 | $1.00 |
| Buyback YieldShare repurchases ÷ mkt cap | +0.1% | 0.0% | +2.0% | 0.0% | 0.0% |
GHC leads in 2 of 6 categories (Profitability & Efficiency, Total Returns). NXST leads in 1 (Income & Cash Flow). 2 tied.
GHC vs SSP vs NXST vs GTN vs SBGI: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is GHC or SSP or NXST or GTN or SBGI a better buy right now?
For growth investors, Graham Holdings Company (GHC) is the stronger pick with 2.
5% revenue growth year-over-year, versus -15. 1% for Gray Media, Inc. (GTN). Graham Holdings Company (GHC) offers the better valuation at 17. 0x trailing P/E (17. 0x forward), making it the more compelling value choice. Analysts rate Nexstar Media Group, Inc. (NXST) a "Buy" — based on 24 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — GHC or SSP or NXST or GTN or SBGI?
On trailing P/E, Graham Holdings Company (GHC) is the cheapest at 17.
0x versus Nexstar Media Group, Inc. at 64. 8x. On forward P/E, Gray Media, Inc. is actually cheaper at 1. 8x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — GHC or SSP or NXST or GTN or SBGI?
Over the past 5 years, Graham Holdings Company (GHC) delivered a total return of +76.
3%, compared to -76. 9% for The E. W. Scripps Company (SSP). Over 10 years, the gap is even starker: NXST returned +331. 4% versus SSP's -66. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — GHC or SSP or NXST or GTN or SBGI?
By beta (market sensitivity over 5 years), Nexstar Media Group, Inc.
(NXST) is the lower-risk stock at 0. 73β versus Gray Media, Inc. 's 1. 54β — meaning GTN is approximately 112% more volatile than NXST relative to the S&P 500. On balance sheet safety, Graham Holdings Company (GHC) carries a lower debt/equity ratio of 36% versus 12% for Sinclair, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — GHC or SSP or NXST or GTN or SBGI?
By revenue growth (latest reported year), Graham Holdings Company (GHC) is pulling ahead at 2.
5% versus -15. 1% for Gray Media, Inc. (GTN). On earnings-per-share growth, the picture is similar: Graham Holdings Company grew EPS -59. 3% year-over-year, compared to -285. 1% for The E. W. Scripps Company. Over a 3-year CAGR, GHC leads at 7. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — GHC or SSP or NXST or GTN or SBGI?
Graham Holdings Company (GHC) is the more profitable company, earning 6.
0% net margin versus -4. 7% for The E. W. Scripps Company — meaning it keeps 6. 0% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: NXST leads at 17. 4% versus 4. 9% for SBGI. At the gross margin level — before operating expenses — GTN leads at 96. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is GHC or SSP or NXST or GTN or SBGI more undervalued right now?
On forward earnings alone, Gray Media, Inc.
(GTN) trades at 1. 8x forward P/E versus 18. 7x for The E. W. Scripps Company — 16. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for GTN: 80. 6% to $8. 00.
08Which pays a better dividend — GHC or SSP or NXST or GTN or SBGI?
In this comparison, GTN (7.
7% yield), SBGI (7. 0% yield), NXST (2. 8% yield), GHC (0. 6% yield) pay a dividend. SSP does not pay a meaningful dividend and should not be held primarily for income.
09Is GHC or SSP or NXST or GTN or SBGI better for a retirement portfolio?
For long-horizon retirement investors, Nexstar Media Group, Inc.
(NXST) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 73), 2. 8% yield, +331. 4% 10Y return). Both have compounded well over 10 years (NXST: +331. 4%, SSP: -66. 5%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between GHC and SSP and NXST and GTN and SBGI?
These companies operate in different sectors (GHC (Consumer Defensive) and SSP (Communication Services) and NXST (Communication Services) and GTN (Communication Services) and SBGI (Communication Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: GHC is a small-cap deep-value stock; SSP is a small-cap quality compounder stock; NXST is a small-cap quality compounder stock; GTN is a small-cap income-oriented stock; SBGI is a small-cap income-oriented stock. GHC, NXST, GTN, SBGI pay a dividend while SSP does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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- Gross Margin > 19%
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- Gross Margin > 68%
- Dividend Yield > 3.0%
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