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Stock Comparison

GTN vs NXST

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
GTN
Gray Media, Inc.

Broadcasting

Communication ServicesNYSE • US
Market Cap$536M
5Y Perf.-60.3%
NXST
Nexstar Media Group, Inc.

Entertainment

Communication ServicesNASDAQ • US
Market Cap$5.98B
5Y Perf.+136.7%

GTN vs NXST — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
GTN logoGTN
NXST logoNXST
IndustryBroadcastingEntertainment
Market Cap$536M$5.98B
Revenue (TTM)$3.10B$4.95B
Net Income (TTM)$-85M$109M
Gross Margin96.6%36.4%
Operating Margin12.7%17.2%
Forward P/E2.3x8.0x
Total Debt$71M$0.00
Cash & Equiv.$368M

GTN vs NXSTLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

GTN
NXST
StockMay 20May 26Return
Gray Media, Inc. (GTN)10039.7-60.3%
Nexstar Media Group… (NXST)100236.7+136.7%

Price return only. Dividends and distributions are not included.

Quick Verdict: GTN vs NXST

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: NXST leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. Gray Media, Inc. is the stronger pick specifically for valuation and capital efficiency and dividend income and shareholder returns. As sector peers, any of these can serve as alternatives in the same allocation.
GTN
Gray Media, Inc.
The Income Pick

GTN is the clearest fit if your priority is income & stability.

  • Dividend streak 3 yrs, beta 1.54, yield 6.2%
  • Lower P/E (2.3x vs 8.0x)
  • 6.2% yield, 3-year raise streak, vs NXST's 2.8%
Best for: income & stability
NXST
Nexstar Media Group, Inc.
The Growth Play

NXST carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth -8.5%, EPS growth -86.0%, 3Y rev CAGR -1.7%
  • 335.9% 10Y total return vs GTN's -47.1%
  • Lower volatility, beta 0.73
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthNXST logoNXST-8.5% revenue growth vs GTN's -15.1%
ValueGTN logoGTNLower P/E (2.3x vs 8.0x)
Quality / MarginsNXST logoNXST2.2% margin vs GTN's -2.7%
Stability / SafetyNXST logoNXSTBeta 0.73 vs GTN's 1.54
DividendsGTN logoGTN6.2% yield, 3-year raise streak, vs NXST's 2.8%
Momentum (1Y)GTN logoGTN+52.3% vs NXST's +32.4%
Efficiency (ROA)NXST logoNXST22.5% ROA vs GTN's -0.8%, ROIC 19.1% vs 5.7%

GTN vs NXST — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

GTNGray Media, Inc.
FY 2024
Advertising
35.3%$2.0B
Core Advertising
26.5%$1.5B
Retransmission Consent
26.3%$1.5B
Political Advertising
8.8%$497M
Production Companies
1.9%$105M
Service, Other
1.2%$70M
NXSTNexstar Media Group, Inc.
FY 2025
Distribution Service
59.1%$2.9B
Advertising
39.6%$2.0B
Other
1.3%$66M

GTN vs NXST — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLNXSTLAGGINGGTN

Income & Cash Flow (Last 12 Months)

NXST leads this category, winning 4 of 6 comparable metrics.

NXST is the larger business by revenue, generating $5.0B annually — 1.6x GTN's $3.1B. Profitability is closely matched — net margins range from 2.2% (NXST) to -2.7% (GTN). On growth, NXST holds the edge at -13.3% YoY revenue growth, suggesting stronger near-term business momentum.

MetricGTN logoGTNGray Media, Inc.NXST logoNXSTNexstar Media Gro…
RevenueTrailing 12 months$3.1B$5.0B
EBITDAEarnings before interest/tax$571M$1.9B
Net IncomeAfter-tax profit-$85M$109M
Free Cash FlowCash after capex$61M$743M
Gross MarginGross profit ÷ Revenue+96.6%+36.4%
Operating MarginEBIT ÷ Revenue+12.7%+17.2%
Net MarginNet income ÷ Revenue-2.7%+2.2%
FCF MarginFCF ÷ Revenue+2.0%+15.0%
Rev. Growth (YoY)Latest quarter vs prior year-24.2%-13.3%
EPS Growth (YoY)Latest quarter vs prior year-89.9%-173.7%
NXST leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

GTN leads this category, winning 5 of 5 comparable metrics.

On an enterprise value basis, GTN's 0.6x EV/EBITDA is more attractive than NXST's 4.5x.

MetricGTN logoGTNGray Media, Inc.NXST logoNXSTNexstar Media Gro…
Market CapShares × price$536M$6.0B
Enterprise ValueMkt cap + debt − cash$239M$6.0B
Trailing P/EPrice ÷ TTM EPS-6.28x65.74x
Forward P/EPrice ÷ next-FY EPS est.2.26x8.00x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple0.61x4.53x
Price / SalesMarket cap ÷ Revenue0.17x1.21x
Price / BookPrice ÷ Book value/share0.25x
Price / FCFMarket cap ÷ FCF2.96x8.05x
GTN leads this category, winning 5 of 5 comparable metrics.

Profitability & Efficiency

NXST leads this category, winning 5 of 6 comparable metrics.
MetricGTN logoGTNGray Media, Inc.NXST logoNXSTNexstar Media Gro…
ROE (TTM)Return on equity-3.9%
ROA (TTM)Return on assets-0.8%+22.5%
ROICReturn on invested capital+5.7%+19.1%
ROCEReturn on capital employed+3.9%+15.3%
Piotroski ScoreFundamental quality 0–955
Debt / EquityFinancial leverage0.03x
Net DebtTotal debt minus cash-$297M$0
Cash & Equiv.Liquid assets$368M
Total DebtShort + long-term debt$71M$0
Interest CoverageEBIT ÷ Interest expense1.14x3.31x
NXST leads this category, winning 5 of 6 comparable metrics.

Total Returns (Dividends Reinvested)

NXST leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in NXST five years ago would be worth $15,031 today (with dividends reinvested), compared to $3,220 for GTN. Over the past 12 months, GTN leads with a +52.3% total return vs NXST's +32.4%. The 3-year compound annual growth rate (CAGR) favors NXST at 9.4% vs GTN's -3.8% — a key indicator of consistent wealth creation.

MetricGTN logoGTNGray Media, Inc.NXST logoNXSTNexstar Media Gro…
YTD ReturnYear-to-date+16.9%-4.7%
1-Year ReturnPast 12 months+52.3%+32.4%
3-Year ReturnCumulative with dividends-11.0%+30.9%
5-Year ReturnCumulative with dividends-67.8%+50.3%
10-Year ReturnCumulative with dividends-47.1%+335.9%
CAGR (3Y)Annualised 3-year return-3.8%+9.4%
NXST leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — GTN and NXST each lead in 1 of 2 comparable metrics.

NXST is the less volatile stock with a 0.73 beta — it tends to amplify market swings less than GTN's 1.54 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GTN currently trades 86.0% from its 52-week high vs NXST's 77.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricGTN logoGTNGray Media, Inc.NXST logoNXSTNexstar Media Gro…
Beta (5Y)Sensitivity to S&P 5001.54x0.73x
52-Week HighHighest price in past year$6.43$254.30
52-Week LowLowest price in past year$3.50$152.22
% of 52W HighCurrent price vs 52-week peak+86.0%+77.6%
RSI (14)Momentum oscillator 0–10051.445.1
Avg Volume (50D)Average daily shares traded1.3M395K
Evenly matched — GTN and NXST each lead in 1 of 2 comparable metrics.

Analyst Outlook

GTN leads this category, winning 2 of 2 comparable metrics.

Wall Street rates GTN as "Buy" and NXST as "Buy". Consensus price targets imply 44.7% upside for GTN (target: $8) vs 26.8% for NXST (target: $250). For income investors, GTN offers the higher dividend yield at 6.15% vs NXST's 2.79%.

MetricGTN logoGTNGray Media, Inc.NXST logoNXSTNexstar Media Gro…
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$8.00$250.00
# AnalystsCovering analysts924
Dividend YieldAnnual dividend ÷ price+6.2%+2.8%
Dividend StreakConsecutive years of raises30
Dividend / ShareAnnual DPS$0.34$5.50
Buyback YieldShare repurchases ÷ mkt cap0.0%+2.0%
GTN leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

NXST leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). GTN leads in 2 (Valuation Metrics, Analyst Outlook). 1 tied.

Best OverallNexstar Media Group, Inc. (NXST)Leads 3 of 6 categories
Loading custom metrics...

GTN vs NXST: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is GTN or NXST a better buy right now?

For growth investors, Nexstar Media Group, Inc.

(NXST) is the stronger pick with -8. 5% revenue growth year-over-year, versus -15. 1% for Gray Media, Inc. (GTN). Nexstar Media Group, Inc. (NXST) offers the better valuation at 65. 7x trailing P/E (8. 0x forward), making it the more compelling value choice. Analysts rate Gray Media, Inc. (GTN) a "Buy" — based on 9 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — GTN or NXST?

On forward P/E, Gray Media, Inc.

is actually cheaper at 2. 3x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — GTN or NXST?

Over the past 5 years, Nexstar Media Group, Inc.

(NXST) delivered a total return of +50. 3%, compared to -67. 8% for Gray Media, Inc. (GTN). Over 10 years, the gap is even starker: NXST returned +335. 9% versus GTN's -47. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — GTN or NXST?

By beta (market sensitivity over 5 years), Nexstar Media Group, Inc.

(NXST) is the lower-risk stock at 0. 73β versus Gray Media, Inc. 's 1. 54β — meaning GTN is approximately 112% more volatile than NXST relative to the S&P 500.

05

Which is growing faster — GTN or NXST?

By revenue growth (latest reported year), Nexstar Media Group, Inc.

(NXST) is pulling ahead at -8. 5% versus -15. 1% for Gray Media, Inc. (GTN). On earnings-per-share growth, the picture is similar: Nexstar Media Group, Inc. grew EPS -86. 0% year-over-year, compared to -126. 2% for Gray Media, Inc.. Over a 3-year CAGR, NXST leads at -1. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — GTN or NXST?

Nexstar Media Group, Inc.

(NXST) is the more profitable company, earning 2. 2% net margin versus -2. 7% for Gray Media, Inc. — meaning it keeps 2. 2% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: NXST leads at 17. 2% versus 12. 7% for GTN. At the gross margin level — before operating expenses — GTN leads at 96. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is GTN or NXST more undervalued right now?

On forward earnings alone, Gray Media, Inc.

(GTN) trades at 2. 3x forward P/E versus 8. 0x for Nexstar Media Group, Inc. — 5. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for GTN: 44. 7% to $8. 00.

08

Which pays a better dividend — GTN or NXST?

All stocks in this comparison pay dividends.

Gray Media, Inc. (GTN) offers the highest yield at 6. 2%, versus 2. 8% for Nexstar Media Group, Inc. (NXST).

09

Is GTN or NXST better for a retirement portfolio?

For long-horizon retirement investors, Nexstar Media Group, Inc.

(NXST) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 73), 2. 8% yield, +335. 9% 10Y return). Gray Media, Inc. (GTN) carries a higher beta of 1. 54 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (NXST: +335. 9%, GTN: -47. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between GTN and NXST?

Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: GTN is a small-cap income-oriented stock; NXST is a small-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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GTN

Income & Dividend Stock

  • Sector: Communication Services
  • Market Cap > $100B
  • Gross Margin > 57%
  • Dividend Yield > 2.4%
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NXST

Income & Dividend Stock

  • Sector: Communication Services
  • Market Cap > $100B
  • Gross Margin > 21%
  • Dividend Yield > 1.1%
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