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Stock Comparison

IP vs RKT

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
IP
International Paper Company

Packaging & Containers

Consumer CyclicalNYSE • US
Market Cap$17.49B
5Y Perf.-3.8%
RKT
Rocket Companies, Inc.

Financial - Mortgages

Financial ServicesNYSE • US
Market Cap$44.31B
5Y Perf.-44.0%

IP vs RKT — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
IP logoIP
RKT logoRKT
IndustryPackaging & ContainersFinancial - Mortgages
Market Cap$17.49B$44.31B
Revenue (TTM)$24.97B$6.88B
Net Income (TTM)$-3.35B$-68M
Gross Margin27.8%91.6%
Operating Margin-10.5%8.7%
Forward P/E23.4x21.3x
Total Debt$10.80B$0.00
Cash & Equiv.$1.15B$2.70B

IP vs RKTLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

IP
RKT
StockAug 20May 26Return
International Paper… (IP)10096.2-3.8%
Rocket Companies, I… (RKT)10056.0-44.0%

Price return only. Dividends and distributions are not included.

Quick Verdict: IP vs RKT

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: RKT leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. International Paper Company is the stronger pick specifically for growth and revenue expansion and capital preservation and lower volatility. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
IP
International Paper Company
The Income Pick

IP is the clearest fit if your priority is income & stability and growth exposure.

  • Dividend streak 1 yrs, beta 1.21, yield 5.6%
  • Rev growth 33.7%, EPS growth -5.3%, 3Y rev CAGR 5.6%
  • 29.1% 10Y total return vs RKT's -13.5%
Best for: income & stability and growth exposure
RKT
Rocket Companies, Inc.
The Banking Pick

RKT carries the broadest edge in this set and is the clearest fit for value and quality.

  • Lower P/E (21.3x vs 23.4x)
  • -1.0% margin vs IP's -13.4%
  • +34.7% vs IP's -21.3%
Best for: value and quality
See the full category breakdown
CategoryWinnerWhy
GrowthIP logoIP33.7% revenue growth vs RKT's 27.4%
ValueRKT logoRKTLower P/E (21.3x vs 23.4x)
Quality / MarginsRKT logoRKT-1.0% margin vs IP's -13.4%
Stability / SafetyIP logoIPBeta 1.21 vs RKT's 1.85
DividendsIP logoIP5.6% yield; 1-year raise streak; the other pay no meaningful dividend
Momentum (1Y)RKT logoRKT+34.7% vs IP's -21.3%
Efficiency (ROA)RKT logoRKT-0.2% ROA vs IP's -8.5%, ROIC 2.0% vs -11.3%

IP vs RKT — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

IPInternational Paper Company
FY 2024
North American Industrial Packaging
77.5%$14.3B
Global Cellulose Fibers
15.1%$2.8B
EMEA Industrial Packaging
7.3%$1.4B
RKTRocket Companies, Inc.
FY 2025
Direct To Customer Segment
87.8%$4.8B
Partner Network Segment
12.2%$668M

IP vs RKT — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLRKTLAGGINGIP

Income & Cash Flow (Last 12 Months)

RKT leads this category, winning 3 of 5 comparable metrics.

IP is the larger business by revenue, generating $25.0B annually — 3.6x RKT's $6.9B. RKT is the more profitable business, keeping -1.0% of every revenue dollar as net income compared to IP's -13.4%.

MetricIP logoIPInternational Pap…RKT logoRKTRocket Companies,…
RevenueTrailing 12 months$25.0B$6.9B
EBITDAEarnings before interest/tax$154M$639M
Net IncomeAfter-tax profit-$3.4B-$68M
Free Cash FlowCash after capex$553M-$4.1B
Gross MarginGross profit ÷ Revenue+27.8%+91.6%
Operating MarginEBIT ÷ Revenue-10.5%+8.7%
Net MarginNet income ÷ Revenue-13.4%-1.0%
FCF MarginFCF ÷ Revenue+2.2%-58.4%
Rev. Growth (YoY)Latest quarter vs prior year+1.2%
EPS Growth (YoY)Latest quarter vs prior year+145.8%-89.6%
RKT leads this category, winning 3 of 5 comparable metrics.

Valuation Metrics

RKT leads this category, winning 4 of 5 comparable metrics.

On an enterprise value basis, RKT's 46.8x EV/EBITDA is more attractive than IP's 1292.7x.

MetricIP logoIPInternational Pap…RKT logoRKTRocket Companies,…
Market CapShares × price$17.5B$44.3B
Enterprise ValueMkt cap + debt − cash$27.1B$41.6B
Trailing P/EPrice ÷ TTM EPS-4.92x-313.80x
Forward P/EPrice ÷ next-FY EPS est.23.45x21.30x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple1292.71x46.76x
Price / SalesMarket cap ÷ Revenue0.70x6.44x
Price / BookPrice ÷ Book value/share1.18x0.91x
Price / FCFMarket cap ÷ FCF
RKT leads this category, winning 4 of 5 comparable metrics.

Profitability & Efficiency

RKT leads this category, winning 7 of 8 comparable metrics.

RKT delivers a -0.6% return on equity — every $100 of shareholder capital generates $-1 in annual profit, vs $-20 for IP. On the Piotroski fundamental quality scale (0–9), IP scores 3/9 vs RKT's 2/9, reflecting mixed financial health.

MetricIP logoIPInternational Pap…RKT logoRKTRocket Companies,…
ROE (TTM)Return on equity-20.4%-0.6%
ROA (TTM)Return on assets-8.5%-0.2%
ROICReturn on invested capital-11.3%+2.0%
ROCEReturn on capital employed-11.6%+1.6%
Piotroski ScoreFundamental quality 0–932
Debt / EquityFinancial leverage0.73x
Net DebtTotal debt minus cash$9.7B-$2.7B
Cash & Equiv.Liquid assets$1.1B$2.7B
Total DebtShort + long-term debt$10.8B$0
Interest CoverageEBIT ÷ Interest expense-8.89x0.43x
RKT leads this category, winning 7 of 8 comparable metrics.

Total Returns (Dividends Reinvested)

RKT leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in RKT five years ago would be worth $9,909 today (with dividends reinvested), compared to $7,280 for IP. Over the past 12 months, RKT leads with a +34.7% total return vs IP's -21.3%. The 3-year compound annual growth rate (CAGR) favors RKT at 25.1% vs IP's 6.4% — a key indicator of consistent wealth creation.

MetricIP logoIPInternational Pap…RKT logoRKTRocket Companies,…
YTD ReturnYear-to-date-15.6%-21.1%
1-Year ReturnPast 12 months-21.3%+34.7%
3-Year ReturnCumulative with dividends+20.6%+95.8%
5-Year ReturnCumulative with dividends-27.2%-0.9%
10-Year ReturnCumulative with dividends+29.1%-13.5%
CAGR (3Y)Annualised 3-year return+6.4%+25.1%
RKT leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — IP and RKT each lead in 1 of 2 comparable metrics.

IP is the less volatile stock with a 1.21 beta — it tends to amplify market swings less than RKT's 1.85 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. RKT currently trades 64.4% from its 52-week high vs IP's 58.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricIP logoIPInternational Pap…RKT logoRKTRocket Companies,…
Beta (5Y)Sensitivity to S&P 5001.21x1.85x
52-Week HighHighest price in past year$56.13$24.36
52-Week LowLowest price in past year$29.45$11.08
% of 52W HighCurrent price vs 52-week peak+58.8%+64.4%
RSI (14)Momentum oscillator 0–10044.541.6
Avg Volume (50D)Average daily shares traded6.7M25.3M
Evenly matched — IP and RKT each lead in 1 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates IP as "Buy" and RKT as "Hold". Consensus price targets imply 39.9% upside for IP (target: $46) vs 37.9% for RKT (target: $22). IP is the only dividend payer here at 5.60% yield — a key consideration for income-focused portfolios.

MetricIP logoIPInternational Pap…RKT logoRKTRocket Companies,…
Analyst RatingConsensus buy/hold/sellBuyHold
Price TargetConsensus 12-month target$46.20$21.63
# AnalystsCovering analysts2925
Dividend YieldAnnual dividend ÷ price+5.6%
Dividend StreakConsecutive years of raises11
Dividend / ShareAnnual DPS$1.85
Buyback YieldShare repurchases ÷ mkt cap+0.4%0.0%
Insufficient data to determine a leader in this category.
Key Takeaway

RKT leads in 4 of 6 categories — strongest in Income & Cash Flow and Valuation Metrics. 1 category is tied.

Best OverallRocket Companies, Inc. (RKT)Leads 4 of 6 categories
Loading custom metrics...

IP vs RKT: Frequently Asked Questions

9 questions · data-driven answers · updated daily

01

Is IP or RKT a better buy right now?

For growth investors, International Paper Company (IP) is the stronger pick with 33.

7% revenue growth year-over-year, versus 27. 4% for Rocket Companies, Inc. (RKT). Analysts rate International Paper Company (IP) a "Buy" — based on 29 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which is the better long-term investment — IP or RKT?

Over the past 5 years, Rocket Companies, Inc.

(RKT) delivered a total return of -0. 9%, compared to -27. 2% for International Paper Company (IP). Over 10 years, the gap is even starker: IP returned +29. 1% versus RKT's -13. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

03

Which is safer — IP or RKT?

By beta (market sensitivity over 5 years), International Paper Company (IP) is the lower-risk stock at 1.

21β versus Rocket Companies, Inc. 's 1. 85β — meaning RKT is approximately 53% more volatile than IP relative to the S&P 500.

04

Which is growing faster — IP or RKT?

By revenue growth (latest reported year), International Paper Company (IP) is pulling ahead at 33.

7% versus 27. 4% for Rocket Companies, Inc. (RKT). On earnings-per-share growth, the picture is similar: Rocket Companies, Inc. grew EPS -123. 8% year-over-year, compared to -527. 4% for International Paper Company. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

05

Which has better profit margins — IP or RKT?

Rocket Companies, Inc.

(RKT) is the more profitable company, earning -1. 0% net margin versus -14. 1% for International Paper Company — meaning it keeps -1. 0% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: RKT leads at 8. 7% versus -11. 3% for IP. At the gross margin level — before operating expenses — RKT leads at 91. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

06

Is IP or RKT more undervalued right now?

On forward earnings alone, Rocket Companies, Inc.

(RKT) trades at 21. 3x forward P/E versus 23. 4x for International Paper Company — 2. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for IP: 39. 9% to $46. 20.

07

Which pays a better dividend — IP or RKT?

In this comparison, IP (5.

6% yield) pays a dividend. RKT does not pay a meaningful dividend and should not be held primarily for income.

08

Is IP or RKT better for a retirement portfolio?

For long-horizon retirement investors, International Paper Company (IP) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1.

21), 5. 6% yield). Rocket Companies, Inc. (RKT) carries a higher beta of 1. 85 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (IP: +29. 1%, RKT: -13. 5%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

09

What are the main differences between IP and RKT?

These companies operate in different sectors (IP (Consumer Cyclical) and RKT (Financial Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

IP pays a dividend while RKT does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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High-Growth Disruptor

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 13%
  • Gross Margin > 54%
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