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JOYY vs HUYA vs DOYU vs IQ vs BILI
Revenue, margins, valuation, and 5-year total return — side by side.
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Internet Content & Information
Entertainment
Electronic Gaming & Multimedia
JOYY vs HUYA vs DOYU vs IQ vs BILI — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||||
|---|---|---|---|---|---|
| Industry | Internet Content & Information | Entertainment | Internet Content & Information | Entertainment | Electronic Gaming & Multimedia |
| Market Cap | $3.16B | $466M | $142M | $1.17B | $7.34B |
| Revenue (TTM) | $2.24B | $6.11B | $4.20B | $27.11B | $29.38B |
| Net Income (TTM) | $-146M | $-153M | $-202M | $-390M | $220M |
| Gross Margin | 36.0% | 12.7% | 9.2% | 21.9% | 35.9% |
| Operating Margin | -18.1% | -3.4% | -7.1% | 1.7% | 1.1% |
| Forward P/E | 1.6x | 3.8x | 4.3x | 4.9x | 3.1x |
| Total Debt | $31M | $49M | $16M | $14.19B | $5.15B |
| Cash & Equiv. | $445M | $1.19B | $1.02B | $3.53B | $10.25B |
JOYY vs HUYA vs DOYU vs IQ vs BILI — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| JOYY, Inc. Sponsore… (JOYY) | 100 | 96.4 | -3.6% |
| HUYA Inc. (HUYA) | 100 | 20.0 | -80.0% |
| DouYu International… (DOYU) | 100 | 5.2 | -94.8% |
| iQIYI, Inc. (IQ) | 100 | 7.2 | -92.8% |
| Bilibili Inc. (BILI) | 100 | 68.0 | -32.0% |
Price return only. Dividends and distributions are not included.
Quick Verdict: JOYY vs HUYA vs DOYU vs IQ vs BILI
Each card shows where this stock fits in a portfolio — not just who wins on paper.
JOYY carries the broadest edge in this set and is the clearest fit for long-term compounding.
- 46.6% 10Y total return vs BILI's 96.3%
- Lower P/E (1.6x vs 3.1x)
- Beta 0.64 vs BILI's 1.79, lower leverage
- +50.5% vs IQ's -37.5%
HUYA lags the leaders in this set but could rank higher in a more targeted comparison.
DOYU ranks third and is worth considering specifically for income & stability and sleep-well-at-night.
- Dividend streak 2 yrs, beta 1.12, yield 100.0%
- Lower volatility, beta 1.12, Low D/E 0.4%, current ratio 3.63x
- Beta 1.12, yield 100.0%, current ratio 3.63x
- 100.0% yield, 2-year raise streak, vs HUYA's 58.5%, (3 stocks pay no dividend)
Among these 5 stocks, IQ doesn't own a clear edge in any measured category.
BILI is the #2 pick in this set and the best alternative if growth exposure is your priority.
- Rev growth 19.1%, EPS growth 72.3%, 3Y rev CAGR 11.4%
- 19.1% revenue growth vs DOYU's -22.8%
- 0.8% margin vs JOYY's -6.5%
- 0.6% ROA vs DOYU's -4.7%, ROIC -8.4% vs -15.4%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 19.1% revenue growth vs DOYU's -22.8% | |
| Value | Lower P/E (1.6x vs 3.1x) | |
| Quality / Margins | 0.8% margin vs JOYY's -6.5% | |
| Stability / Safety | Beta 0.64 vs BILI's 1.79, lower leverage | |
| Dividends | 100.0% yield, 2-year raise streak, vs HUYA's 58.5%, (3 stocks pay no dividend) | |
| Momentum (1Y) | +50.5% vs IQ's -37.5% | |
| Efficiency (ROA) | 0.6% ROA vs DOYU's -4.7%, ROIC -8.4% vs -15.4% |
JOYY vs HUYA vs DOYU vs IQ vs BILI — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
JOYY vs HUYA vs DOYU vs IQ vs BILI — Financial Metrics
Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
BILI leads in 2 of 6 categories
JOYY leads 1 • DOYU leads 1 • HUYA leads 0 • IQ leads 0 • 2 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
BILI leads this category, winning 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
BILI is the larger business by revenue, generating $29.4B annually — 13.1x JOYY's $2.2B. BILI is the more profitable business, keeping 0.8% of every revenue dollar as net income compared to JOYY's -6.5%. On growth, BILI holds the edge at +19.8% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||||
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $2.2B | $6.1B | $4.2B | $27.1B | $29.4B |
| EBITDAEarnings before interest/tax | -$317M | -$120M | -$275M | $6.3B | $845M |
| Net IncomeAfter-tax profit | -$146M | -$153M | -$202M | -$390M | $220M |
| Free Cash FlowCash after capex | $0 | $0 | $0 | $466M | $3.3B |
| Gross MarginGross profit ÷ Revenue | +36.0% | +12.7% | +9.2% | +21.9% | +35.9% |
| Operating MarginEBIT ÷ Revenue | -18.1% | -3.4% | -7.1% | +1.7% | +1.1% |
| Net MarginNet income ÷ Revenue | -6.5% | -2.5% | -4.8% | -1.4% | +0.8% |
| FCF MarginFCF ÷ Revenue | +10.0% | -1.9% | -5.9% | +1.7% | +11.2% |
| Rev. Growth (YoY)Latest quarter vs prior year | -3.6% | +1.7% | +2.1% | -7.8% | +19.8% |
| EPS Growth (YoY)Latest quarter vs prior year | -9.2% | -118.5% | +179.1% | -2.1% | +134.9% |
Valuation Metrics
Evenly matched — DOYU and IQ each lead in 2 of 6 comparable metrics.
Valuation Metrics
On an enterprise value basis, IQ's 10.2x EV/EBITDA is more attractive than BILI's 38.8x.
| Metric | |||||
|---|---|---|---|---|---|
| Market CapShares × price | $3.2B | $466M | $142M | $1.2B | $7.3B |
| Enterprise ValueMkt cap + debt − cash | $2.8B | $299M | -$5M | $2.7B | $6.6B |
| Trailing P/EPrice ÷ TTM EPS | -22.65x | -100.43x | -3.32x | 10.60x | -46.46x |
| Forward P/EPrice ÷ next-FY EPS est. | 1.62x | 3.84x | 4.29x | 4.88x | 3.08x |
| PEG RatioP/E ÷ EPS growth rate | — | — | — | — | — |
| EV / EBITDAEnterprise value multiple | — | — | — | 10.23x | 38.76x |
| Price / SalesMarket cap ÷ Revenue | 1.41x | 0.52x | 0.23x | 0.27x | 1.86x |
| Price / BookPrice ÷ Book value/share | 0.72x | 0.65x | 0.23x | 0.59x | 4.43x |
| Price / FCFMarket cap ÷ FCF | 14.12x | — | — | 4.09x | 11.73x |
Profitability & Efficiency
BILI leads this category, winning 4 of 9 comparable metrics.
Profitability & Efficiency
BILI delivers a 1.6% return on equity — every $100 of shareholder capital generates $2 in annual profit, vs $-6 for DOYU. DOYU carries lower financial leverage with a 0.00x debt-to-equity ratio, signaling a more conservative balance sheet compared to IQ's 1.06x. On the Piotroski fundamental quality scale (0–9), HUYA scores 7/9 vs DOYU's 3/9, reflecting strong financial health.
| Metric | |||||
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | -2.8% | -2.4% | -6.5% | -2.9% | +1.6% |
| ROA (TTM)Return on assets | -1.8% | -1.7% | -4.7% | -0.9% | +0.6% |
| ROICReturn on invested capital | -6.7% | -1.7% | -15.4% | +5.8% | -8.4% |
| ROCEReturn on capital employed | -7.9% | -2.1% | -10.3% | +7.8% | -8.1% |
| Piotroski ScoreFundamental quality 0–9 | 6 | 7 | 3 | 5 | 7 |
| Debt / EquityFinancial leverage | 0.01x | 0.01x | 0.00x | 1.06x | 0.36x |
| Net DebtTotal debt minus cash | -$414M | -$1.1B | -$1.0B | $10.7B | -$5.1B |
| Cash & Equiv.Liquid assets | $445M | $1.2B | $1.0B | $3.5B | $10.2B |
| Total DebtShort + long-term debt | $31M | $49M | $16M | $14.2B | $5.1B |
| Interest CoverageEBIT ÷ Interest expense | 30.37x | — | — | 0.77x | 3.10x |
Total Returns (Dividends Reinvested)
Evenly matched — JOYY and DOYU each lead in 2 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in JOYY five years ago would be worth $8,208 today (with dividends reinvested), compared to $912 for IQ. Over the past 12 months, JOYY leads with a +50.5% total return vs IQ's -37.5%. The 3-year compound annual growth rate (CAGR) favors DOYU at 31.1% vs IQ's -41.3% — a key indicator of consistent wealth creation.
| Metric | |||||
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | -3.3% | +2.3% | -31.6% | -40.9% | -16.3% |
| 1-Year ReturnPast 12 months | +50.5% | +24.5% | -35.4% | -37.5% | +23.3% |
| 3-Year ReturnCumulative with dividends | +122.6% | +96.6% | +125.6% | -79.7% | +10.4% |
| 5-Year ReturnCumulative with dividends | -17.9% | -59.0% | -68.6% | -90.9% | -76.7% |
| 10-Year ReturnCumulative with dividends | +46.6% | -60.7% | -78.8% | -92.3% | +96.3% |
| CAGR (3Y)Annualised 3-year return | +30.6% | +25.3% | +31.1% | -41.3% | +3.4% |
Risk & Volatility
JOYY leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
JOYY is the less volatile stock with a 0.64 beta — it tends to amplify market swings less than BILI's 1.79 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. JOYY currently trades 83.0% from its 52-week high vs IQ's 42.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||||
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.64x | 1.19x | 1.12x | 1.40x | 1.79x |
| 52-Week HighHighest price in past year | $70.96 | $4.93 | $9.34 | $2.84 | $36.40 |
| 52-Week LowLowest price in past year | $41.77 | $2.21 | $4.28 | $1.07 | $17.45 |
| % of 52W HighCurrent price vs 52-week peak | +83.0% | +62.9% | +50.4% | +42.3% | +60.6% |
| RSI (14)Momentum oscillator 0–100 | 47.4 | 49.8 | 40.8 | 43.8 | 40.7 |
| Avg Volume (50D)Average daily shares traded | 283K | 1.0M | 26K | 10.7M | 2.4M |
Analyst Outlook
DOYU leads this category, winning 2 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: JOYY as "Buy", HUYA as "Buy", DOYU as "Hold", IQ as "Buy", BILI as "Buy". Consensus price targets imply 91.7% upside for DOYU (target: $9) vs 9.7% for HUYA (target: $3). For income investors, DOYU offers the higher dividend yield at 100.00% vs HUYA's 58.52%.
| Metric | |||||
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy | Hold | Buy | Buy |
| Price TargetConsensus 12-month target | $66.00 | $3.40 | $9.03 | $2.16 | $34.00 |
| # AnalystsCovering analysts | 5 | 15 | 7 | 22 | 24 |
| Dividend YieldAnnual dividend ÷ price | — | +58.5% | +100.0% | — | — |
| Dividend StreakConsecutive years of raises | 0 | 1 | 2 | 1 | — |
| Dividend / ShareAnnual DPS | — | $12.34 | $68.16 | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | +8.2% | +7.8% | +10.9% | 0.0% | +0.2% |
BILI leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). JOYY leads in 1 (Risk & Volatility). 2 tied.
JOYY vs HUYA vs DOYU vs IQ vs BILI: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is JOYY or HUYA or DOYU or IQ or BILI a better buy right now?
For growth investors, Bilibili Inc.
(BILI) is the stronger pick with 19. 1% revenue growth year-over-year, versus -22. 8% for DouYu International Holdings Limited (DOYU). iQIYI, Inc. (IQ) offers the better valuation at 10. 6x trailing P/E (4. 9x forward), making it the more compelling value choice. Analysts rate JOYY, Inc. Sponsored ADR Class A (JOYY) a "Buy" — based on 5 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — JOYY or HUYA or DOYU or IQ or BILI?
On forward P/E, JOYY, Inc.
Sponsored ADR Class A is actually cheaper at 1. 6x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — JOYY or HUYA or DOYU or IQ or BILI?
Over the past 5 years, JOYY, Inc.
Sponsored ADR Class A (JOYY) delivered a total return of -17. 9%, compared to -90. 9% for iQIYI, Inc. (IQ). Over 10 years, the gap is even starker: BILI returned +96. 3% versus IQ's -92. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — JOYY or HUYA or DOYU or IQ or BILI?
By beta (market sensitivity over 5 years), JOYY, Inc.
Sponsored ADR Class A (JOYY) is the lower-risk stock at 0. 64β versus Bilibili Inc. 's 1. 79β — meaning BILI is approximately 180% more volatile than JOYY relative to the S&P 500. On balance sheet safety, DouYu International Holdings Limited (DOYU) carries a lower debt/equity ratio of 0% versus 106% for iQIYI, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — JOYY or HUYA or DOYU or IQ or BILI?
By revenue growth (latest reported year), Bilibili Inc.
(BILI) is pulling ahead at 19. 1% versus -22. 8% for DouYu International Holdings Limited (DOYU). On earnings-per-share growth, the picture is similar: HUYA Inc. grew EPS 75. 0% year-over-year, compared to -969. 4% for DouYu International Holdings Limited. Over a 3-year CAGR, BILI leads at 11. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — JOYY or HUYA or DOYU or IQ or BILI?
iQIYI, Inc.
(IQ) is the more profitable company, earning 2. 6% net margin versus -7. 0% for DouYu International Holdings Limited — meaning it keeps 2. 6% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: IQ leads at 6. 2% versus -18. 1% for JOYY. At the gross margin level — before operating expenses — JOYY leads at 36. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is JOYY or HUYA or DOYU or IQ or BILI more undervalued right now?
On forward earnings alone, JOYY, Inc.
Sponsored ADR Class A (JOYY) trades at 1. 6x forward P/E versus 4. 9x for iQIYI, Inc. — 3. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for DOYU: 91. 7% to $9. 03.
08Which pays a better dividend — JOYY or HUYA or DOYU or IQ or BILI?
In this comparison, DOYU (100.
0% yield), HUYA (58. 5% yield) pay a dividend. JOYY, IQ, BILI do not pay a meaningful dividend and should not be held primarily for income.
09Is JOYY or HUYA or DOYU or IQ or BILI better for a retirement portfolio?
For long-horizon retirement investors, JOYY, Inc.
Sponsored ADR Class A (JOYY) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 64)). Bilibili Inc. (BILI) carries a higher beta of 1. 79 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (JOYY: +46. 6%, BILI: +96. 3%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between JOYY and HUYA and DOYU and IQ and BILI?
These companies operate in different sectors (JOYY (Communication Services) and HUYA (Communication Services) and DOYU (Communication Services) and IQ (Communication Services) and BILI (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: JOYY is a small-cap quality compounder stock; HUYA is a small-cap income-oriented stock; DOYU is a small-cap income-oriented stock; IQ is a small-cap deep-value stock; BILI is a small-cap high-growth stock. HUYA, DOYU pay a dividend while JOYY, IQ, BILI do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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