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MGRC vs KFRC vs URI vs KELYA
Revenue, margins, valuation, and 5-year total return — side by side.
Staffing & Employment Services
Rental & Leasing Services
Staffing & Employment Services
MGRC vs KFRC vs URI vs KELYA — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||||
|---|---|---|---|---|
| Industry | Rental & Leasing Services | Staffing & Employment Services | Rental & Leasing Services | Staffing & Employment Services |
| Market Cap | $2.81B | $790M | $59.14B | $349M |
| Revenue (TTM) | $947M | $1.33B | $16.36B | $3.09B |
| Net Income (TTM) | $155M | $35M | $2.51B | $-266M |
| Gross Margin | 45.9% | 27.2% | 36.3% | 26.3% |
| Operating Margin | 25.5% | 3.8% | 24.7% | -2.8% |
| Forward P/E | 17.7x | 18.0x | 20.1x | 11.0x |
| Total Debt | $528M | $70M | $16.48B | $159M |
| Cash & Equiv. | $295K | $2M | $459M | $33M |
MGRC vs KFRC vs URI vs KELYA — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| McGrath RentCorp (MGRC) | 100 | 205.0 | +105.0% |
| Kforce Inc. (KFRC) | 100 | 143.1 | +43.1% |
| United Rentals, Inc. (URI) | 100 | 679.7 | +579.7% |
| Kelly Services, Inc. (KELYA) | 100 | 64.7 | -35.3% |
Price return only. Dividends and distributions are not included.
Quick Verdict: MGRC vs KFRC vs URI vs KELYA
Each card shows where this stock fits in a portfolio — not just who wins on paper.
MGRC is the clearest fit if your priority is quality.
- 16.4% margin vs KELYA's -8.6%
KFRC carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.
- Dividend streak 8 yrs, beta 0.53, yield 3.6%
- Lower volatility, beta 0.53, Low D/E 56.0%, current ratio 1.78x
- Beta 0.53, yield 3.6%, current ratio 1.78x
- Beta 0.53 vs URI's 1.19, lower leverage
URI is the #2 pick in this set and the best alternative if growth exposure and long-term compounding is your priority.
- Rev growth 4.9%, EPS growth -0.2%, 3Y rev CAGR 11.4%
- 14.8% 10Y total return vs MGRC's 401.5%
- PEG 0.78 vs MGRC's 2.00
- 4.9% revenue growth vs KFRC's -5.4%
KELYA is the clearest fit if your priority is value.
- Lower P/E (11.0x vs 18.0x)
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 4.9% revenue growth vs KFRC's -5.4% | |
| Value | Lower P/E (11.0x vs 18.0x) | |
| Quality / Margins | 16.4% margin vs KELYA's -8.6% | |
| Stability / Safety | Beta 0.53 vs URI's 1.19, lower leverage | |
| Dividends | 3.6% yield, 8-year raise streak, vs MGRC's 1.7% | |
| Momentum (1Y) | +46.0% vs KELYA's -12.2% | |
| Efficiency (ROA) | 9.2% ROA vs KELYA's -11.3%, ROIC 19.1% vs -4.0% |
MGRC vs KFRC vs URI vs KELYA — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
MGRC vs KFRC vs URI vs KELYA — Financial Metrics
Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
MGRC leads in 1 of 6 categories
KELYA leads 1 • KFRC leads 1 • URI leads 1 • 2 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
MGRC leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
URI is the larger business by revenue, generating $16.4B annually — 17.3x MGRC's $947M. MGRC is the more profitable business, keeping 16.4% of every revenue dollar as net income compared to KELYA's -8.6%. On growth, URI holds the edge at +7.2% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||||
|---|---|---|---|---|
| RevenueTrailing 12 months | $947M | $1.3B | $16.4B | $3.1B |
| EBITDAEarnings before interest/tax | $350M | $56M | $6.5B | -$54M |
| Net IncomeAfter-tax profit | $155M | $35M | $2.5B | -$266M |
| Free Cash FlowCash after capex | $196M | $43M | $1.5B | $66M |
| Gross MarginGross profit ÷ Revenue | +45.9% | +27.2% | +36.3% | +26.3% |
| Operating MarginEBIT ÷ Revenue | +25.5% | +3.8% | +24.7% | -2.8% |
| Net MarginNet income ÷ Revenue | +16.4% | +2.6% | +15.3% | -8.6% |
| FCF MarginFCF ÷ Revenue | +20.7% | +3.3% | +9.1% | +2.1% |
| Rev. Growth (YoY)Latest quarter vs prior year | +1.6% | +0.1% | +7.2% | -100.0% |
| EPS Growth (YoY)Latest quarter vs prior year | -4.3% | +2.2% | +5.6% | -2.1% |
Valuation Metrics
KELYA leads this category, winning 5 of 7 comparable metrics.
Valuation Metrics
At 18.0x trailing earnings, MGRC trades at a 26% valuation discount to URI's 24.5x P/E. Adjusting for growth (PEG ratio), URI offers better value at 0.94x vs MGRC's 2.04x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | ||||
|---|---|---|---|---|
| Market CapShares × price | $2.8B | $790M | $59.1B | $349M |
| Enterprise ValueMkt cap + debt − cash | $3.3B | $858M | $75.2B | $475M |
| Trailing P/EPrice ÷ TTM EPS | 18.00x | 22.05x | 24.45x | -1.34x |
| Forward P/EPrice ÷ next-FY EPS est. | 17.66x | 17.96x | 20.14x | 10.96x |
| PEG RatioP/E ÷ EPS growth rate | 2.04x | — | 0.94x | — |
| EV / EBITDAEnterprise value multiple | 9.50x | 15.42x | 10.61x | — |
| Price / SalesMarket cap ÷ Revenue | 2.97x | 0.59x | 3.67x | 0.08x |
| Price / BookPrice ÷ Book value/share | 2.28x | 6.17x | 6.80x | 0.35x |
| Price / FCFMarket cap ÷ FCF | 13.29x | 16.88x | 89.34x | 3.06x |
Profitability & Efficiency
KFRC leads this category, winning 5 of 9 comparable metrics.
Profitability & Efficiency
URI delivers a 27.9% return on equity — every $100 of shareholder capital generates $28 in annual profit, vs $-25 for KELYA. KELYA carries lower financial leverage with a 0.16x debt-to-equity ratio, signaling a more conservative balance sheet compared to URI's 1.84x. On the Piotroski fundamental quality scale (0–9), MGRC scores 6/9 vs URI's 4/9, reflecting solid financial health.
| Metric | ||||
|---|---|---|---|---|
| ROE (TTM)Return on equity | +12.8% | +27.2% | +27.9% | -24.6% |
| ROA (TTM)Return on assets | +6.6% | +9.2% | +8.4% | -11.3% |
| ROICReturn on invested capital | +10.5% | +19.1% | +12.4% | -4.0% |
| ROCEReturn on capital employed | +11.3% | +20.1% | +15.6% | -4.3% |
| Piotroski ScoreFundamental quality 0–9 | 6 | 4 | 4 | 5 |
| Debt / EquityFinancial leverage | 0.43x | 0.56x | 1.84x | 0.16x |
| Net DebtTotal debt minus cash | $528M | $68M | $16.0B | $126M |
| Cash & Equiv.Liquid assets | $295,000 | $2M | $459M | $33M |
| Total DebtShort + long-term debt | $528M | $70M | $16.5B | $159M |
| Interest CoverageEBIT ÷ Interest expense | 8.35x | — | 5.72x | -12.07x |
Total Returns (Dividends Reinvested)
URI leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in URI five years ago would be worth $27,803 today (with dividends reinvested), compared to $4,168 for KELYA. Over the past 12 months, URI leads with a +46.0% total return vs KELYA's -12.2%. The 3-year compound annual growth rate (CAGR) favors URI at 41.4% vs KELYA's -13.0% — a key indicator of consistent wealth creation.
| Metric | ||||
|---|---|---|---|---|
| YTD ReturnYear-to-date | +9.6% | +39.2% | +12.0% | +13.1% |
| 1-Year ReturnPast 12 months | +6.3% | +18.9% | +46.0% | -12.2% |
| 3-Year ReturnCumulative with dividends | +32.7% | -13.8% | +182.8% | -34.2% |
| 5-Year ReturnCumulative with dividends | +49.0% | -16.8% | +178.0% | -58.3% |
| 10-Year ReturnCumulative with dividends | +401.5% | +195.5% | +1482.5% | -33.0% |
| CAGR (3Y)Annualised 3-year return | +9.9% | -4.8% | +41.4% | -13.0% |
Risk & Volatility
Evenly matched — KFRC and URI each lead in 1 of 2 comparable metrics.
Risk & Volatility
KFRC is the less volatile stock with a 0.53 beta — it tends to amplify market swings less than URI's 1.19 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. URI currently trades 92.4% from its 52-week high vs KELYA's 64.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||||
|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.87x | 0.53x | 1.19x | 1.01x |
| 52-Week HighHighest price in past year | $128.41 | $47.48 | $1021.47 | $14.94 |
| 52-Week LowLowest price in past year | $94.99 | $24.49 | $647.05 | $7.98 |
| % of 52W HighCurrent price vs 52-week peak | +89.0% | +91.0% | +92.4% | +64.9% |
| RSI (14)Momentum oscillator 0–100 | 50.3 | 65.6 | 69.4 | 63.7 |
| Avg Volume (50D)Average daily shares traded | 213K | 305K | 557K | 361K |
Analyst Outlook
Evenly matched — MGRC and KFRC each lead in 1 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: MGRC as "Buy", KFRC as "Hold", URI as "Buy", KELYA as "Buy". Consensus price targets imply 64.3% upside for KFRC (target: $71) vs 9.9% for URI (target: $1037). For income investors, KFRC offers the higher dividend yield at 3.58% vs URI's 0.76%.
| Metric | ||||
|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Hold | Buy | Buy |
| Price TargetConsensus 12-month target | $140.00 | $71.00 | $1037.13 | $15.00 |
| # AnalystsCovering analysts | 5 | 10 | 40 | 5 |
| Dividend YieldAnnual dividend ÷ price | +1.7% | +3.6% | +0.8% | +3.2% |
| Dividend StreakConsecutive years of raises | 36 | 8 | 4 | 5 |
| Dividend / ShareAnnual DPS | $1.94 | $1.55 | $7.18 | $0.31 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +6.4% | +3.3% | +3.5% |
MGRC leads in 1 of 6 categories (Income & Cash Flow). KELYA leads in 1 (Valuation Metrics). 2 tied.
MGRC vs KFRC vs URI vs KELYA: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is MGRC or KFRC or URI or KELYA a better buy right now?
For growth investors, United Rentals, Inc.
(URI) is the stronger pick with 4. 9% revenue growth year-over-year, versus -5. 4% for Kforce Inc. (KFRC). McGrath RentCorp (MGRC) offers the better valuation at 18. 0x trailing P/E (17. 7x forward), making it the more compelling value choice. Analysts rate McGrath RentCorp (MGRC) a "Buy" — based on 5 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — MGRC or KFRC or URI or KELYA?
On trailing P/E, McGrath RentCorp (MGRC) is the cheapest at 18.
0x versus United Rentals, Inc. at 24. 5x. On forward P/E, Kelly Services, Inc. is actually cheaper at 11. 0x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: United Rentals, Inc. wins at 0. 78x versus McGrath RentCorp's 2. 00x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.
03Which is the better long-term investment — MGRC or KFRC or URI or KELYA?
Over the past 5 years, United Rentals, Inc.
(URI) delivered a total return of +178. 0%, compared to -58. 3% for Kelly Services, Inc. (KELYA). Over 10 years, the gap is even starker: URI returned +1483% versus KELYA's -33. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — MGRC or KFRC or URI or KELYA?
By beta (market sensitivity over 5 years), Kforce Inc.
(KFRC) is the lower-risk stock at 0. 53β versus United Rentals, Inc. 's 1. 19β — meaning URI is approximately 124% more volatile than KFRC relative to the S&P 500. On balance sheet safety, Kelly Services, Inc. (KELYA) carries a lower debt/equity ratio of 16% versus 184% for United Rentals, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — MGRC or KFRC or URI or KELYA?
By revenue growth (latest reported year), United Rentals, Inc.
(URI) is pulling ahead at 4. 9% versus -5. 4% for Kforce Inc. (KFRC). On earnings-per-share growth, the picture is similar: United Rentals, Inc. grew EPS -0. 2% year-over-year, compared to -427. 4% for Kelly Services, Inc.. Over a 3-year CAGR, MGRC leads at 14. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — MGRC or KFRC or URI or KELYA?
McGrath RentCorp (MGRC) is the more profitable company, earning 16.
6% net margin versus -6. 0% for Kelly Services, Inc. — meaning it keeps 16. 6% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MGRC leads at 25. 9% versus -1. 6% for KELYA. At the gross margin level — before operating expenses — MGRC leads at 46. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is MGRC or KFRC or URI or KELYA more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, United Rentals, Inc. (URI) is the more undervalued stock at a PEG of 0. 78x versus McGrath RentCorp's 2. 00x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Kelly Services, Inc. (KELYA) trades at 11. 0x forward P/E versus 20. 1x for United Rentals, Inc. — 9. 2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for KFRC: 64. 3% to $71. 00.
08Which pays a better dividend — MGRC or KFRC or URI or KELYA?
All stocks in this comparison pay dividends.
Kforce Inc. (KFRC) offers the highest yield at 3. 6%, versus 0. 8% for United Rentals, Inc. (URI).
09Is MGRC or KFRC or URI or KELYA better for a retirement portfolio?
For long-horizon retirement investors, United Rentals, Inc.
(URI) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 19), 0. 8% yield, +1483% 10Y return). Both have compounded well over 10 years (URI: +1483%, KELYA: -33. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between MGRC and KFRC and URI and KELYA?
Both stocks operate in the Industrials sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: MGRC is a small-cap quality compounder stock; KFRC is a small-cap income-oriented stock; URI is a mid-cap quality compounder stock; KELYA is a small-cap income-oriented stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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