OLLI vs AMZN

For growth investors, Ollie's Bargain Outlet Holdings, Inc.

(OLLI) is the stronger pick with 16. 6% revenue growth year-over-year, versus 12. 4% for Amazon. com, Inc. (AMZN). Ollie's Bargain Outlet Holdings, Inc. (OLLI) offers the better valuation at 21. 5x trailing P/E (21. 6x forward), making it the more compelling value choice. Analysts rate Ollie's Bargain Outlet Holdings, Inc. (OLLI) a "Buy" — based on 28 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

On trailing P/E, Ollie's Bargain Outlet Holdings, Inc.

(OLLI) is the cheapest at 21. 5x versus Amazon. com, Inc. at 38. 3x. On forward P/E, Ollie's Bargain Outlet Holdings, Inc. is actually cheaper at 21. 6x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Amazon. com, Inc. wins at 1. 26x versus Ollie's Bargain Outlet Holdings, Inc. 's 19. 35x — a reasonable growth-adjusted valuation.

Over the past 5 years, Amazon.

com, Inc. (AMZN) delivered a total return of +66. 3%, compared to -4. 9% for Ollie's Bargain Outlet Holdings, Inc. (OLLI). Over 10 years, the gap is even starker: AMZN returned +715. 9% versus OLLI's +229. 9%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

By beta (market sensitivity over 5 years), Ollie's Bargain Outlet Holdings, Inc.

(OLLI) is the lower-risk stock at 1. 03β versus Amazon. com, Inc. 's 1. 51β — meaning AMZN is approximately 47% more volatile than OLLI relative to the S&P 500. On balance sheet safety, Ollie's Bargain Outlet Holdings, Inc. (OLLI) carries a lower debt/equity ratio of 36% versus 37% for Amazon. com, Inc. — giving it more financial flexibility in a downturn.

By revenue growth (latest reported year), Ollie's Bargain Outlet Holdings, Inc.

(OLLI) is pulling ahead at 16. 6% versus 12. 4% for Amazon. com, Inc. (AMZN). On earnings-per-share growth, the picture is similar: Amazon. com, Inc. grew EPS 29. 7% year-over-year, compared to 20. 4% for Ollie's Bargain Outlet Holdings, Inc.. Over a 3-year CAGR, OLLI leads at 13. 2% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

Amazon.

com, Inc. (AMZN) is the more profitable company, earning 10. 8% net margin versus 9. 1% for Ollie's Bargain Outlet Holdings, Inc. — meaning it keeps 10. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: OLLI leads at 12. 2% versus 11. 2% for AMZN. At the gross margin level — before operating expenses — AMZN leads at 50. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Amazon. com, Inc. (AMZN) is the more undervalued stock at a PEG of 1. 26x versus Ollie's Bargain Outlet Holdings, Inc. 's 19. 35x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, Ollie's Bargain Outlet Holdings, Inc. (OLLI) trades at 21. 6x forward P/E versus 35. 3x for Amazon. com, Inc. — 13. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for OLLI: 67. 1% to $139. 67.

None of the stocks in this comparison currently pay a material dividend.

All are effectively zero-yield and should be held for capital appreciation rather than income.

For long-horizon retirement investors, Ollie's Bargain Outlet Holdings, Inc.

(OLLI) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 03), +229. 9% 10Y return). Amazon. com, Inc. (AMZN) carries a higher beta of 1. 51 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (OLLI: +229. 9%, AMZN: +715. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

These companies operate in different sectors (OLLI (Consumer Defensive) and AMZN (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: OLLI is a small-cap high-growth stock; AMZN is a mega-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.