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REBN vs QSR
Revenue, margins, valuation, and 5-year total return — side by side.
Restaurants
REBN vs QSR — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Restaurants | Restaurants |
| Market Cap | $14M | $27.62B |
| Revenue (TTM) | $7M | $9.59B |
| Net Income (TTM) | $-13M | $955M |
| Gross Margin | 55.4% | 33.1% |
| Operating Margin | -162.8% | 25.1% |
| Forward P/E | — | 19.6x |
| Total Debt | $4M | $17.58B |
| Cash & Equiv. | $158K | $1.16B |
REBN vs QSR — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Aug 22 | May 26 | Return |
|---|---|---|---|
| Reborn Coffee, Inc. (REBN) | 100 | 11.6 | -88.4% |
| Restaurant Brands I… (QSR) | 100 | 135.1 | +35.1% |
Price return only. Dividends and distributions are not included.
Quick Verdict: REBN vs QSR
Each card shows where this stock fits in a portfolio — not just who wins on paper.
REBN is the clearest fit if your priority is growth exposure.
- Rev growth 7.6%, EPS growth 42.0%, 3Y rev CAGR 37.5%
QSR carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.
- Dividend streak 14 yrs, beta 0.35, yield 3.0%
- 133.5% 10Y total return vs REBN's -93.6%
- Lower volatility, beta 0.35, current ratio 0.98x
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 12.2% revenue growth vs REBN's 7.6% | |
| Quality / Margins | 10.0% margin vs REBN's -191.5% | |
| Stability / Safety | Beta 0.35 vs REBN's 1.80 | |
| Dividends | 3.0% yield; 14-year raise streak; the other pay no meaningful dividend | |
| Momentum (1Y) | +21.8% vs REBN's -9.0% | |
| Efficiency (ROA) | 3.8% ROA vs REBN's -205.9%, ROIC 8.2% vs -49.0% |
REBN vs QSR — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
REBN vs QSR — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
QSR leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
QSR is the larger business by revenue, generating $9.6B annually — 1439.1x REBN's $7M. QSR is the more profitable business, keeping 10.0% of every revenue dollar as net income compared to REBN's -191.5%.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $7M | $9.6B |
| EBITDAEarnings before interest/tax | -$10M | $2.6B |
| Net IncomeAfter-tax profit | -$13M | $955M |
| Free Cash FlowCash after capex | -$5M | $1.5B |
| Gross MarginGross profit ÷ Revenue | +55.4% | +33.1% |
| Operating MarginEBIT ÷ Revenue | -162.8% | +25.1% |
| Net MarginNet income ÷ Revenue | -191.5% | +10.0% |
| FCF MarginFCF ÷ Revenue | -81.0% | +15.8% |
| Rev. Growth (YoY)Latest quarter vs prior year | +7.8% | +7.3% |
| EPS Growth (YoY)Latest quarter vs prior year | -126.7% | +102.1% |
Valuation Metrics
REBN leads this category, winning 3 of 3 comparable metrics.
Valuation Metrics
| Metric | ||
|---|---|---|
| Market CapShares × price | $14M | $27.6B |
| Enterprise ValueMkt cap + debt − cash | $18M | $44.0B |
| Trailing P/EPrice ÷ TTM EPS | -1.47x | 33.92x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 19.62x |
| PEG RatioP/E ÷ EPS growth rate | — | 4.24x |
| EV / EBITDAEnterprise value multiple | — | 17.89x |
| Price / SalesMarket cap ÷ Revenue | 2.44x | 2.93x |
| Price / BookPrice ÷ Book value/share | 2.72x | 7.06x |
| Price / FCFMarket cap ÷ FCF | — | 19.06x |
Profitability & Efficiency
QSR leads this category, winning 6 of 9 comparable metrics.
Profitability & Efficiency
QSR delivers a 18.4% return on equity — every $100 of shareholder capital generates $18 in annual profit, vs $-3 for REBN. REBN carries lower financial leverage with a 1.48x debt-to-equity ratio, signaling a more conservative balance sheet compared to QSR's 3.41x. On the Piotroski fundamental quality scale (0–9), QSR scores 6/9 vs REBN's 4/9, reflecting solid financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | -2.8% | +18.4% |
| ROA (TTM)Return on assets | -2.1% | +3.8% |
| ROICReturn on invested capital | -49.0% | +8.2% |
| ROCEReturn on capital employed | -88.5% | +9.9% |
| Piotroski ScoreFundamental quality 0–9 | 4 | 6 |
| Debt / EquityFinancial leverage | 1.48x | 3.41x |
| Net DebtTotal debt minus cash | $4M | $16.4B |
| Cash & Equiv.Liquid assets | $158,215 | $1.2B |
| Total DebtShort + long-term debt | $4M | $17.6B |
| Interest CoverageEBIT ÷ Interest expense | -7.60x | 3.65x |
Total Returns (Dividends Reinvested)
QSR leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in QSR five years ago would be worth $13,185 today (with dividends reinvested), compared to $635 for REBN. Over the past 12 months, QSR leads with a +21.8% total return vs REBN's -9.0%. The 3-year compound annual growth rate (CAGR) favors QSR at 6.2% vs REBN's -31.0% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | +54.9% | +18.5% |
| 1-Year ReturnPast 12 months | -9.0% | +21.8% |
| 3-Year ReturnCumulative with dividends | -67.2% | +19.8% |
| 5-Year ReturnCumulative with dividends | -93.6% | +31.9% |
| 10-Year ReturnCumulative with dividends | -93.6% | +133.5% |
| CAGR (3Y)Annualised 3-year return | -31.0% | +6.2% |
Risk & Volatility
QSR leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
QSR is the less volatile stock with a 0.35 beta — it tends to amplify market swings less than REBN's 1.80 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. QSR currently trades 97.3% from its 52-week high vs REBN's 70.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.80x | 0.35x |
| 52-Week HighHighest price in past year | $3.45 | $81.96 |
| 52-Week LowLowest price in past year | $1.36 | $61.33 |
| % of 52W HighCurrent price vs 52-week peak | +70.7% | +97.3% |
| RSI (14)Momentum oscillator 0–100 | 52.0 | 53.4 |
| Avg Volume (50D)Average daily shares traded | 71K | 3.3M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
QSR is the only dividend payer here at 3.04% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy |
| Price TargetConsensus 12-month target | — | $83.73 |
| # AnalystsCovering analysts | — | 44 |
| Dividend YieldAnnual dividend ÷ price | — | +3.0% |
| Dividend StreakConsecutive years of raises | — | 14 |
| Dividend / ShareAnnual DPS | — | $2.42 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | 0.0% |
QSR leads in 4 of 6 categories (Income & Cash Flow, Profitability & Efficiency). REBN leads in 1 (Valuation Metrics).
REBN vs QSR: Frequently Asked Questions
8 questions · data-driven answers · updated daily
01Is REBN or QSR a better buy right now?
For growth investors, Restaurant Brands International Inc.
(QSR) is the stronger pick with 12. 2% revenue growth year-over-year, versus 7. 6% for Reborn Coffee, Inc. (REBN). Restaurant Brands International Inc. (QSR) offers the better valuation at 33. 9x trailing P/E (19. 6x forward), making it the more compelling value choice. Analysts rate Restaurant Brands International Inc. (QSR) a "Buy" — based on 44 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — REBN or QSR?
Over the past 5 years, Restaurant Brands International Inc.
(QSR) delivered a total return of +31. 9%, compared to -93. 6% for Reborn Coffee, Inc. (REBN). Over 10 years, the gap is even starker: QSR returned +133. 5% versus REBN's -93. 6%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — REBN or QSR?
By beta (market sensitivity over 5 years), Restaurant Brands International Inc.
(QSR) is the lower-risk stock at 0. 35β versus Reborn Coffee, Inc. 's 1. 80β — meaning REBN is approximately 420% more volatile than QSR relative to the S&P 500. On balance sheet safety, Reborn Coffee, Inc. (REBN) carries a lower debt/equity ratio of 148% versus 3% for Restaurant Brands International Inc. — giving it more financial flexibility in a downturn.
04Which is growing faster — REBN or QSR?
By revenue growth (latest reported year), Restaurant Brands International Inc.
(QSR) is pulling ahead at 12. 2% versus 7. 6% for Reborn Coffee, Inc. (REBN). On earnings-per-share growth, the picture is similar: Reborn Coffee, Inc. grew EPS 42. 0% year-over-year, compared to -26. 1% for Restaurant Brands International Inc.. Over a 3-year CAGR, REBN leads at 37. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
05Which has better profit margins — REBN or QSR?
Restaurant Brands International Inc.
(QSR) is the more profitable company, earning 8. 2% net margin versus -81. 1% for Reborn Coffee, Inc. — meaning it keeps 8. 2% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: QSR leads at 23. 7% versus -77. 9% for REBN. At the gross margin level — before operating expenses — REBN leads at 62. 8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Which pays a better dividend — REBN or QSR?
In this comparison, QSR (3.
0% yield) pays a dividend. REBN does not pay a meaningful dividend and should not be held primarily for income.
07Is REBN or QSR better for a retirement portfolio?
For long-horizon retirement investors, Restaurant Brands International Inc.
(QSR) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 35), 3. 0% yield, +133. 5% 10Y return). Reborn Coffee, Inc. (REBN) carries a higher beta of 1. 80 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (QSR: +133. 5%, REBN: -93. 6%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
08What are the main differences between REBN and QSR?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: REBN is a small-cap quality compounder stock; QSR is a mid-cap income-oriented stock. QSR pays a dividend while REBN does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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