Industrial - Machinery
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ROK vs ITRI
Revenue, margins, valuation, and 5-year total return — side by side.
Hardware, Equipment & Parts
ROK vs ITRI — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Industrial - Machinery | Hardware, Equipment & Parts |
| Market Cap | $51.65B | $3.68B |
| Revenue (TTM) | $8.80B | $2.35B |
| Net Income (TTM) | $1.09B | $289M |
| Gross Margin | 52.5% | 38.6% |
| Operating Margin | 19.1% | 13.2% |
| Forward P/E | 37.8x | 13.8x |
| Total Debt | $3.65B | $1.29B |
| Cash & Equiv. | $468M | $1.02B |
ROK vs ITRI — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Rockwell Automation… (ROK) | 100 | 212.5 | +112.5% |
| Itron, Inc. (ITRI) | 100 | 128.8 | +28.8% |
Price return only. Dividends and distributions are not included.
Quick Verdict: ROK vs ITRI
Each card shows where this stock fits in a portfolio — not just who wins on paper.
ROK carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.
- Dividend streak 20 yrs, beta 1.33, yield 1.1%
- Rev growth 1.0%, EPS growth -7.4%, 3Y rev CAGR 2.4%
- 347.3% 10Y total return vs ITRI's 97.1%
ITRI is the clearest fit if your priority is value.
- Lower P/E (13.8x vs 37.8x)
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 1.0% revenue growth vs ITRI's -3.0% | |
| Value | Lower P/E (13.8x vs 37.8x) | |
| Quality / Margins | 12.4% margin vs ITRI's 12.3% | |
| Stability / Safety | Beta 1.33 vs ITRI's 1.53 | |
| Dividends | 1.1% yield; 20-year raise streak; the other pay no meaningful dividend | |
| Momentum (1Y) | +83.7% vs ITRI's -22.2% | |
| Efficiency (ROA) | 9.7% ROA vs ITRI's 7.7%, ROIC 15.1% vs 13.1% |
ROK vs ITRI — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
ROK vs ITRI — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
ROK leads this category, winning 5 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
ROK is the larger business by revenue, generating $8.8B annually — 3.8x ITRI's $2.3B. Profitability is closely matched — net margins range from 12.4% (ROK) to 12.3% (ITRI). On growth, ROK holds the edge at +11.8% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $8.8B | $2.3B |
| EBITDAEarnings before interest/tax | $1.9B | $367M |
| Net IncomeAfter-tax profit | $1.1B | $289M |
| Free Cash FlowCash after capex | $1.3B | $393M |
| Gross MarginGross profit ÷ Revenue | +52.5% | +38.6% |
| Operating MarginEBIT ÷ Revenue | +19.1% | +13.2% |
| Net MarginNet income ÷ Revenue | +12.4% | +12.3% |
| FCF MarginFCF ÷ Revenue | +15.2% | +16.7% |
| Rev. Growth (YoY)Latest quarter vs prior year | +11.8% | -3.3% |
| EPS Growth (YoY)Latest quarter vs prior year | +39.6% | -16.9% |
Valuation Metrics
ITRI leads this category, winning 6 of 6 comparable metrics.
Valuation Metrics
At 12.7x trailing earnings, ITRI trades at a 79% valuation discount to ROK's 59.9x P/E. On an enterprise value basis, ITRI's 10.7x EV/EBITDA is more attractive than ROK's 31.4x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $51.6B | $3.7B |
| Enterprise ValueMkt cap + debt − cash | $54.8B | $3.9B |
| Trailing P/EPrice ÷ TTM EPS | 59.89x | 12.74x |
| Forward P/EPrice ÷ next-FY EPS est. | 37.84x | 13.77x |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | 31.36x | 10.70x |
| Price / SalesMarket cap ÷ Revenue | 6.19x | 1.55x |
| Price / BookPrice ÷ Book value/share | 14.00x | 2.20x |
| Price / FCFMarket cap ÷ FCF | 38.03x | 9.66x |
Profitability & Efficiency
ROK leads this category, winning 5 of 9 comparable metrics.
Profitability & Efficiency
ROK delivers a 29.6% return on equity — every $100 of shareholder capital generates $30 in annual profit, vs $17 for ITRI. ITRI carries lower financial leverage with a 0.74x debt-to-equity ratio, signaling a more conservative balance sheet compared to ROK's 0.98x. On the Piotroski fundamental quality scale (0–9), ROK scores 8/9 vs ITRI's 7/9, reflecting strong financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +29.6% | +17.2% |
| ROA (TTM)Return on assets | +9.7% | +7.7% |
| ROICReturn on invested capital | +15.1% | +13.1% |
| ROCEReturn on capital employed | +18.5% | +11.4% |
| Piotroski ScoreFundamental quality 0–9 | 8 | 7 |
| Debt / EquityFinancial leverage | 0.98x | 0.74x |
| Net DebtTotal debt minus cash | $3.2B | $267M |
| Cash & Equiv.Liquid assets | $468M | $1.0B |
| Total DebtShort + long-term debt | $3.6B | $1.3B |
| Interest CoverageEBIT ÷ Interest expense | 9.06x | 14.38x |
Total Returns (Dividends Reinvested)
ROK leads this category, winning 6 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in ROK five years ago would be worth $18,015 today (with dividends reinvested), compared to $9,805 for ITRI. Over the past 12 months, ROK leads with a +83.7% total return vs ITRI's -22.2%. The 3-year compound annual growth rate (CAGR) favors ROK at 19.1% vs ITRI's 7.3% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | +15.6% | -12.2% |
| 1-Year ReturnPast 12 months | +83.7% | -22.2% |
| 3-Year ReturnCumulative with dividends | +68.9% | +23.5% |
| 5-Year ReturnCumulative with dividends | +80.1% | -2.0% |
| 10-Year ReturnCumulative with dividends | +347.3% | +97.1% |
| CAGR (3Y)Annualised 3-year return | +19.1% | +7.3% |
Risk & Volatility
ROK leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
ROK is the less volatile stock with a 1.33 beta — it tends to amplify market swings less than ITRI's 1.53 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. ROK currently trades 99.1% from its 52-week high vs ITRI's 58.4% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.33x | 1.53x |
| 52-Week HighHighest price in past year | $463.49 | $142.00 |
| 52-Week LowLowest price in past year | $250.32 | $78.53 |
| % of 52W HighCurrent price vs 52-week peak | +99.1% | +58.4% |
| RSI (14)Momentum oscillator 0–100 | 68.9 | 37.6 |
| Avg Volume (50D)Average daily shares traded | 836K | 905K |
Analyst Outlook
ROK leads this category, winning 1 of 1 comparable metric.
Analyst Outlook
Wall Street rates ROK as "Hold" and ITRI as "Hold". Consensus price targets imply 65.1% upside for ITRI (target: $137) vs -5.0% for ROK (target: $437). ROK is the only dividend payer here at 1.14% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Hold |
| Price TargetConsensus 12-month target | $436.56 | $137.00 |
| # AnalystsCovering analysts | 39 | 37 |
| Dividend YieldAnnual dividend ÷ price | +1.1% | — |
| Dividend StreakConsecutive years of raises | 20 | 1 |
| Dividend / ShareAnnual DPS | $5.23 | — |
| Buyback YieldShare repurchases ÷ mkt cap | +0.8% | +2.7% |
ROK leads in 5 of 6 categories (Income & Cash Flow, Profitability & Efficiency). ITRI leads in 1 (Valuation Metrics).
ROK vs ITRI: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is ROK or ITRI a better buy right now?
For growth investors, Rockwell Automation, Inc.
(ROK) is the stronger pick with 1. 0% revenue growth year-over-year, versus -3. 0% for Itron, Inc. (ITRI). Itron, Inc. (ITRI) offers the better valuation at 12. 7x trailing P/E (13. 8x forward), making it the more compelling value choice. Analysts rate Rockwell Automation, Inc. (ROK) a "Hold" — based on 39 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — ROK or ITRI?
On trailing P/E, Itron, Inc.
(ITRI) is the cheapest at 12. 7x versus Rockwell Automation, Inc. at 59. 9x. On forward P/E, Itron, Inc. is actually cheaper at 13. 8x.
03Which is the better long-term investment — ROK or ITRI?
Over the past 5 years, Rockwell Automation, Inc.
(ROK) delivered a total return of +80. 1%, compared to -2. 0% for Itron, Inc. (ITRI). Over 10 years, the gap is even starker: ROK returned +347. 3% versus ITRI's +97. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — ROK or ITRI?
By beta (market sensitivity over 5 years), Rockwell Automation, Inc.
(ROK) is the lower-risk stock at 1. 33β versus Itron, Inc. 's 1. 53β — meaning ITRI is approximately 15% more volatile than ROK relative to the S&P 500. On balance sheet safety, Itron, Inc. (ITRI) carries a lower debt/equity ratio of 74% versus 98% for Rockwell Automation, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — ROK or ITRI?
By revenue growth (latest reported year), Rockwell Automation, Inc.
(ROK) is pulling ahead at 1. 0% versus -3. 0% for Itron, Inc. (ITRI). On earnings-per-share growth, the picture is similar: Itron, Inc. grew EPS 25. 7% year-over-year, compared to -7. 4% for Rockwell Automation, Inc.. Over a 3-year CAGR, ITRI leads at 9. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — ROK or ITRI?
Itron, Inc.
(ITRI) is the more profitable company, earning 12. 7% net margin versus 10. 4% for Rockwell Automation, Inc. — meaning it keeps 12. 7% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: ROK leads at 17. 1% versus 13. 5% for ITRI. At the gross margin level — before operating expenses — ROK leads at 48. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is ROK or ITRI more undervalued right now?
On forward earnings alone, Itron, Inc.
(ITRI) trades at 13. 8x forward P/E versus 37. 8x for Rockwell Automation, Inc. — 24. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for ITRI: 65. 1% to $137. 00.
08Which pays a better dividend — ROK or ITRI?
In this comparison, ROK (1.
1% yield) pays a dividend. ITRI does not pay a meaningful dividend and should not be held primarily for income.
09Is ROK or ITRI better for a retirement portfolio?
For long-horizon retirement investors, Rockwell Automation, Inc.
(ROK) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (1. 1% yield, +347. 3% 10Y return). Itron, Inc. (ITRI) carries a higher beta of 1. 53 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (ROK: +347. 3%, ITRI: +97. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between ROK and ITRI?
These companies operate in different sectors (ROK (Industrials) and ITRI (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: ROK is a mid-cap quality compounder stock; ITRI is a small-cap deep-value stock. ROK pays a dividend while ITRI does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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