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SNT vs AXON vs MSA vs DGLY

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
SNT
Senstar Technologies Ltd.

Security & Protection Services

IndustrialsNASDAQ • IL
Market Cap$63M
5Y Perf.-10.5%
AXON
Axon Enterprise, Inc.

Aerospace & Defense

IndustrialsNASDAQ • US
Market Cap$34.40B
5Y Perf.+431.3%
MSA
MSA Safety Incorporated

Security & Protection Services

IndustrialsNYSE • US
Market Cap$6.67B
5Y Perf.+42.9%
DGLY
Digital Ally, Inc.

Security & Protection Services

IndustrialsNASDAQ • US
Market Cap$2M
5Y Perf.-100.0%

SNT vs AXON vs MSA vs DGLY — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
SNT logoSNT
AXON logoAXON
MSA logoMSA
DGLY logoDGLY
IndustrySecurity & Protection ServicesAerospace & DefenseSecurity & Protection ServicesSecurity & Protection Services
Market Cap$63M$34.40B$6.67B$2M
Revenue (TTM)$38M$2.98B$1.92B$19M
Net Income (TTM)$5M$206M$291M$-11M
Gross Margin66.2%59.3%46.8%25.2%
Operating Margin12.2%1.3%22.0%-68.3%
Forward P/E24.5x52.5x19.2x
Total Debt$550K$1.91B$627M$9M
Cash & Equiv.$20M$1.20B$165M$454K

SNT vs AXON vs MSA vs DGLYLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

SNT
AXON
MSA
DGLY
StockMay 20May 26Return
Senstar Technologie… (SNT)10089.5-10.5%
Axon Enterprise, In… (AXON)100531.3+431.3%
MSA Safety Incorpor… (MSA)100142.9+42.9%
Digital Ally, Inc. (DGLY)1000.0-100.0%

Price return only. Dividends and distributions are not included.

Quick Verdict: SNT vs AXON vs MSA vs DGLY

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MSA leads in 5 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Senstar Technologies Ltd. is the stronger pick specifically for capital preservation and lower volatility. AXON also leads in specific categories worth noting. As sector peers, any of these can serve as alternatives in the same allocation.
SNT
Senstar Technologies Ltd.
The Growth Play

SNT is the #2 pick in this set and the best alternative if growth exposure and sleep-well-at-night is your priority.

  • Rev growth 9.0%, EPS growth 298.9%, 3Y rev CAGR 0.8%
  • Lower volatility, beta 0.52, Low D/E 1.5%, current ratio 3.08x
  • Beta 0.52, current ratio 3.08x
  • Beta 0.52 vs DGLY's 3.58
Best for: growth exposure and sleep-well-at-night
AXON
Axon Enterprise, Inc.
The Long-Run Compounder

AXON is the clearest fit if your priority is long-term compounding.

  • 22.0% 10Y total return vs MSA's 294.0%
  • 33.5% revenue growth vs DGLY's -30.4%
Best for: long-term compounding
MSA
MSA Safety Incorporated
The Income Pick

MSA carries the broadest edge in this set and is the clearest fit for income & stability and valuation efficiency.

  • Dividend streak 12 yrs, beta 0.90, yield 1.2%
  • PEG 1.09 vs SNT's 11.64
  • Better valuation composite
  • 15.2% margin vs DGLY's -59.7%
Best for: income & stability and valuation efficiency
DGLY
Digital Ally, Inc.
The Secondary Option

DGLY lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: industrials exposure
See the full category breakdown
CategoryWinnerWhy
GrowthAXON logoAXON33.5% revenue growth vs DGLY's -30.4%
ValueMSA logoMSABetter valuation composite
Quality / MarginsMSA logoMSA15.2% margin vs DGLY's -59.7%
Stability / SafetySNT logoSNTBeta 0.52 vs DGLY's 3.58
DividendsMSA logoMSA1.2% yield; 12-year raise streak; the other 3 pay no meaningful dividend
Momentum (1Y)MSA logoMSA+11.7% vs DGLY's -73.9%
Efficiency (ROA)MSA logoMSA11.4% ROA vs DGLY's -42.8%, ROIC 17.9% vs -114.7%

SNT vs AXON vs MSA vs DGLY — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

SNTSenstar Technologies Ltd.
FY 2020
Products
100.0%$35M
AXONAxon Enterprise, Inc.
FY 2025
Software And Sensors Segment
43.3%$1.2B
TASER X2
32.9%$914M
Axon Body
14.3%$397M
Platform Solutions
9.6%$266M
MSAMSA Safety Incorporated
FY 2025
Detection
100.0%$763M
DGLYDigital Ally, Inc.
FY 2024
Service, Other
70.7%$14M
Product
29.3%$6M

SNT vs AXON vs MSA vs DGLY — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLSNTLAGGINGDGLY

Income & Cash Flow (Last 12 Months)

Evenly matched — SNT and AXON and MSA each lead in 2 of 6 comparable metrics.

AXON is the larger business by revenue, generating $3.0B annually — 160.3x DGLY's $19M. MSA is the more profitable business, keeping 15.2% of every revenue dollar as net income compared to DGLY's -59.7%. On growth, AXON holds the edge at +33.7% YoY revenue growth, suggesting stronger near-term business momentum.

MetricSNT logoSNTSenstar Technolog…AXON logoAXONAxon Enterprise, …MSA logoMSAMSA Safety Incorp…DGLY logoDGLYDigital Ally, Inc.
RevenueTrailing 12 months$38M$3.0B$1.9B$19M
EBITDAEarnings before interest/tax$5M$97M$496M-$11M
Net IncomeAfter-tax profit$5M$206M$291M-$11M
Free Cash FlowCash after capex$0$20M$309M-$11M
Gross MarginGross profit ÷ Revenue+66.2%+59.3%+46.8%+25.2%
Operating MarginEBIT ÷ Revenue+12.2%+1.3%+22.0%-68.3%
Net MarginNet income ÷ Revenue+12.8%+6.9%+15.2%-59.7%
FCF MarginFCF ÷ Revenue+17.9%+0.7%+16.1%-57.7%
Rev. Growth (YoY)Latest quarter vs prior year-2.1%+33.7%+10.0%+0.3%
EPS Growth (YoY)Latest quarter vs prior year-27.4%+89.8%+21.2%-84.5%
Evenly matched — SNT and AXON and MSA each lead in 2 of 6 comparable metrics.

Valuation Metrics

SNT leads this category, winning 3 of 7 comparable metrics.

At 24.2x trailing earnings, MSA trades at a 91% valuation discount to AXON's 282.7x P/E. Adjusting for growth (PEG ratio), MSA offers better value at 1.38x vs SNT's 11.64x — a lower PEG means you pay less per unit of expected earnings growth.

MetricSNT logoSNTSenstar Technolog…AXON logoAXONAxon Enterprise, …MSA logoMSAMSA Safety Incorp…DGLY logoDGLYDigital Ally, Inc.
Market CapShares × price$63M$34.4B$6.7B$2M
Enterprise ValueMkt cap + debt − cash$43M$35.1B$7.1B$11M
Trailing P/EPrice ÷ TTM EPS24.55x282.71x24.25x-0.23x
Forward P/EPrice ÷ next-FY EPS est.52.50x19.21x
PEG RatioP/E ÷ EPS growth rate11.64x1.38x
EV / EBITDAEnterprise value multiple9.33x1664.88x15.05x
Price / SalesMarket cap ÷ Revenue1.76x12.37x3.56x0.12x
Price / BookPrice ÷ Book value/share1.67x13.16x4.95x
Price / FCFMarket cap ÷ FCF9.87x458.11x22.56x
SNT leads this category, winning 3 of 7 comparable metrics.

Profitability & Efficiency

SNT leads this category, winning 5 of 9 comparable metrics.

MSA delivers a 22.0% return on equity — every $100 of shareholder capital generates $22 in annual profit, vs $-136 for DGLY. SNT carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to AXON's 0.59x. On the Piotroski fundamental quality scale (0–9), SNT scores 7/9 vs DGLY's 3/9, reflecting strong financial health.

MetricSNT logoSNTSenstar Technolog…AXON logoAXONAxon Enterprise, …MSA logoMSAMSA Safety Incorp…DGLY logoDGLYDigital Ally, Inc.
ROE (TTM)Return on equity+12.0%+6.6%+22.0%-136.3%
ROA (TTM)Return on assets+9.2%+3.1%+11.4%-42.8%
ROICReturn on invested capital+14.2%-1.3%+17.9%-114.7%
ROCEReturn on capital employed+9.7%-1.5%+19.2%-135.2%
Piotroski ScoreFundamental quality 0–97663
Debt / EquityFinancial leverage0.01x0.59x0.46x
Net DebtTotal debt minus cash-$20M$709M$462M$8M
Cash & Equiv.Liquid assets$20M$1.2B$165M$454,314
Total DebtShort + long-term debt$550,000$1.9B$627M$9M
Interest CoverageEBIT ÷ Interest expense13.67x1.18x12.70x-3.40x
SNT leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

AXON leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in AXON five years ago would be worth $31,683 today (with dividends reinvested), compared to $0 for DGLY. Over the past 12 months, MSA leads with a +11.7% total return vs DGLY's -73.9%. The 3-year compound annual growth rate (CAGR) favors AXON at 24.4% vs DGLY's -94.2% — a key indicator of consistent wealth creation.

MetricSNT logoSNTSenstar Technolog…AXON logoAXONAxon Enterprise, …MSA logoMSAMSA Safety Incorp…DGLY logoDGLYDigital Ally, Inc.
YTD ReturnYear-to-date-40.8%-24.2%+6.3%+93.9%
1-Year ReturnPast 12 months-17.9%-29.1%+11.7%-73.9%
3-Year ReturnCumulative with dividends+80.7%+92.4%+31.5%-100.0%
5-Year ReturnCumulative with dividends-12.9%+216.8%+9.7%-100.0%
10-Year ReturnCumulative with dividends+39.8%+2200.0%+294.0%-100.0%
CAGR (3Y)Annualised 3-year return+21.8%+24.4%+9.6%-94.2%
AXON leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — SNT and MSA each lead in 1 of 2 comparable metrics.

SNT is the less volatile stock with a 0.52 beta — it tends to amplify market swings less than DGLY's 3.58 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MSA currently trades 82.3% from its 52-week high vs DGLY's 8.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricSNT logoSNTSenstar Technolog…AXON logoAXONAxon Enterprise, …MSA logoMSAMSA Safety Incorp…DGLY logoDGLYDigital Ally, Inc.
Beta (5Y)Sensitivity to S&P 5000.44x1.06x0.92x3.66x
52-Week HighHighest price in past year$5.34$885.92$208.92$15.61
52-Week LowLowest price in past year$2.64$339.01$151.10$0.60
% of 52W HighCurrent price vs 52-week peak+50.6%+48.2%+82.3%+8.2%
RSI (14)Momentum oscillator 0–10029.840.555.842.6
Avg Volume (50D)Average daily shares traded27K1.0M209K161K
Evenly matched — SNT and MSA each lead in 1 of 2 comparable metrics.

Analyst Outlook

MSA leads this category, winning 1 of 1 comparable metric.

Analyst consensus: AXON as "Buy", MSA as "Buy". Consensus price targets imply 53.2% upside for AXON (target: $654) vs 29.3% for MSA (target: $222). MSA is the only dividend payer here at 1.22% yield — a key consideration for income-focused portfolios.

MetricSNT logoSNTSenstar Technolog…AXON logoAXONAxon Enterprise, …MSA logoMSAMSA Safety Incorp…DGLY logoDGLYDigital Ally, Inc.
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$653.89$222.33
# AnalystsCovering analysts2111
Dividend YieldAnnual dividend ÷ price+1.2%
Dividend StreakConsecutive years of raises2121
Dividend / ShareAnnual DPS$2.09
Buyback YieldShare repurchases ÷ mkt cap0.0%0.0%+1.3%0.0%
MSA leads this category, winning 1 of 1 comparable metric.
Key Takeaway

SNT leads in 2 of 6 categories (Valuation Metrics, Profitability & Efficiency). AXON leads in 1 (Total Returns). 2 tied.

Best OverallSenstar Technologies Ltd. (SNT)Leads 2 of 6 categories
Loading custom metrics...

SNT vs AXON vs MSA vs DGLY: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is SNT or AXON or MSA or DGLY a better buy right now?

For growth investors, Axon Enterprise, Inc.

(AXON) is the stronger pick with 33. 5% revenue growth year-over-year, versus -30. 4% for Digital Ally, Inc. (DGLY). MSA Safety Incorporated (MSA) offers the better valuation at 24. 2x trailing P/E (19. 2x forward), making it the more compelling value choice. Analysts rate Axon Enterprise, Inc. (AXON) a "Buy" — based on 21 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — SNT or AXON or MSA or DGLY?

On trailing P/E, MSA Safety Incorporated (MSA) is the cheapest at 24.

2x versus Axon Enterprise, Inc. at 282. 7x. On forward P/E, MSA Safety Incorporated is actually cheaper at 19. 2x.

03

Which is the better long-term investment — SNT or AXON or MSA or DGLY?

Over the past 5 years, Axon Enterprise, Inc.

(AXON) delivered a total return of +216. 8%, compared to -100. 0% for Digital Ally, Inc. (DGLY). Over 10 years, the gap is even starker: AXON returned +20. 7% versus DGLY's -100. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — SNT or AXON or MSA or DGLY?

By beta (market sensitivity over 5 years), Senstar Technologies Ltd.

(SNT) is the lower-risk stock at 0. 44β versus Digital Ally, Inc. 's 3. 66β — meaning DGLY is approximately 725% more volatile than SNT relative to the S&P 500. On balance sheet safety, Senstar Technologies Ltd. (SNT) carries a lower debt/equity ratio of 1% versus 59% for Axon Enterprise, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — SNT or AXON or MSA or DGLY?

By revenue growth (latest reported year), Axon Enterprise, Inc.

(AXON) is pulling ahead at 33. 5% versus -30. 4% for Digital Ally, Inc. (DGLY). On earnings-per-share growth, the picture is similar: Senstar Technologies Ltd. grew EPS 298. 9% year-over-year, compared to -68. 5% for Axon Enterprise, Inc.. Over a 3-year CAGR, AXON leads at 32. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — SNT or AXON or MSA or DGLY?

MSA Safety Incorporated (MSA) is the more profitable company, earning 14.

9% net margin versus -101. 0% for Digital Ally, Inc. — meaning it keeps 14. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSA leads at 21. 4% versus -77. 4% for DGLY. At the gross margin level — before operating expenses — SNT leads at 64. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is SNT or AXON or MSA or DGLY more undervalued right now?

On forward earnings alone, MSA Safety Incorporated (MSA) trades at 19.

2x forward P/E versus 52. 5x for Axon Enterprise, Inc. — 33. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for AXON: 53. 2% to $653. 89.

08

Which pays a better dividend — SNT or AXON or MSA or DGLY?

In this comparison, MSA (1.

2% yield) pays a dividend. SNT, AXON, DGLY do not pay a meaningful dividend and should not be held primarily for income.

09

Is SNT or AXON or MSA or DGLY better for a retirement portfolio?

For long-horizon retirement investors, MSA Safety Incorporated (MSA) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

92), 1. 2% yield, +290. 0% 10Y return). Digital Ally, Inc. (DGLY) carries a higher beta of 3. 66 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MSA: +290. 0%, DGLY: -100. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between SNT and AXON and MSA and DGLY?

Both stocks operate in the Industrials sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: SNT is a small-cap quality compounder stock; AXON is a mid-cap high-growth stock; MSA is a small-cap quality compounder stock; DGLY is a small-cap quality compounder stock. MSA pays a dividend while SNT, AXON, DGLY do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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SNT

Quality Business

  • Sector: Industrials
  • Market Cap > $100B
  • Net Margin > 7%
Run This Screen
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AXON

High-Growth Disruptor

  • Sector: Industrials
  • Market Cap > $100B
  • Revenue Growth > 16%
  • Net Margin > 5%
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MSA

Stable Dividend Mega-Cap

  • Sector: Industrials
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 9%
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DGLY

Quality Business

  • Sector: Industrials
  • Market Cap > $100B
  • Gross Margin > 15%
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Custom Screen

Beat Both

Find stocks that outperform SNT and AXON and MSA and DGLY on the metrics below

Revenue Growth>
%
(SNT: -2.1% · AXON: 33.7%)
Net Margin>
%
(SNT: 12.8% · AXON: 6.9%)
P/E Ratio<
x
(SNT: 24.5x · AXON: 282.7x)

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