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Stock Comparison

TROW vs VRTS vs BEN vs VCTR

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
TROW
T. Rowe Price Group, Inc.

Asset Management

Financial ServicesNASDAQ • US
Market Cap$22.54B
5Y Perf.-14.3%
VRTS
Virtus Investment Partners, Inc.

Asset Management

Financial ServicesNASDAQ • US
Market Cap$949M
5Y Perf.+52.5%
BEN
Franklin Resources, Inc.

Asset Management

Financial ServicesNYSE • US
Market Cap$15.86B
5Y Perf.+61.8%
VCTR
Victory Capital Holdings, Inc.

Asset Management

Financial ServicesNASDAQ • US
Market Cap$5.36B
5Y Perf.+400.8%

TROW vs VRTS vs BEN vs VCTR — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
TROW logoTROW
VRTS logoVRTS
BEN logoBEN
VCTR logoVCTR
IndustryAsset ManagementAsset ManagementAsset ManagementAsset Management
Market Cap$22.54B$949M$15.86B$5.36B
Revenue (TTM)$7.31B$831M$8.77B$1.31B
Net Income (TTM)$2.09B$138M$812M$452M
Gross Margin62.7%74.9%80.3%71.1%
Operating Margin29.9%17.4%6.9%42.5%
Forward P/E11.2x5.5x11.2x12.2x
Total Debt$860M$2.84B$13.30B$970M
Cash & Equiv.$3.38B$477M$3.57B$164M

TROW vs VRTS vs BEN vs VCTRLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

TROW
VRTS
BEN
VCTR
StockMay 20May 26Return
T. Rowe Price Group… (TROW)10085.7-14.3%
Virtus Investment P… (VRTS)100152.5+52.5%
Franklin Resources,… (BEN)100161.8+61.8%
Victory Capital Hol… (VCTR)100500.8+400.8%

Price return only. Dividends and distributions are not included.

Quick Verdict: TROW vs VRTS vs BEN vs VCTR

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: VRTS and VCTR are tied at the top with 3 categories each — the right choice depends on your priorities. Victory Capital Holdings, Inc. is the stronger pick specifically for growth and revenue expansion and profitability and margin quality. BEN also leads in specific categories worth noting. As sector peers, any of these can serve as alternatives in the same allocation.
TROW
T. Rowe Price Group, Inc.
The Banking Pick

TROW is the clearest fit if your priority is sleep-well-at-night and bank quality.

  • Lower volatility, beta 1.18, Low D/E 7.1%, current ratio 73.08x
  • NIM 3.4% vs VRTS's 0.9%
Best for: sleep-well-at-night and bank quality
VRTS
Virtus Investment Partners, Inc.
The Banking Pick

VRTS carries the broadest edge in this set and is the clearest fit for income & stability and valuation efficiency.

  • Dividend streak 7 yrs, beta 1.14, yield 6.6%
  • PEG 0.38 vs VCTR's 1.70
  • Beta 1.14, yield 6.6%, current ratio 3.80x
  • Lower P/E (5.5x vs 12.2x), PEG 0.38 vs 1.70
Best for: income & stability and valuation efficiency
BEN
Franklin Resources, Inc.
The Banking Pick

BEN is the clearest fit if your priority is growth exposure.

  • Rev growth 3.5%, EPS growth 7.1%
  • +55.5% vs VRTS's -5.5%
Best for: growth exposure
VCTR
Victory Capital Holdings, Inc.
The Banking Pick

VCTR is the #2 pick in this set and the best alternative if long-term compounding is your priority.

  • 6.8% 10Y total return vs VRTS's 142.6%
  • 46.2% NII/revenue growth vs VRTS's -8.0%
  • Efficiency ratio 0.3% vs BEN's 0.7% (lower = leaner)
  • Efficiency ratio 0.3% vs BEN's 0.7%
Best for: long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthVCTR logoVCTR46.2% NII/revenue growth vs VRTS's -8.0%
ValueVRTS logoVRTSLower P/E (5.5x vs 12.2x), PEG 0.38 vs 1.70
Quality / MarginsVCTR logoVCTREfficiency ratio 0.3% vs BEN's 0.7% (lower = leaner)
Stability / SafetyVRTS logoVRTSBeta 1.14 vs VCTR's 1.32
DividendsVRTS logoVRTS6.6% yield, 7-year raise streak, vs VCTR's 2.3%
Momentum (1Y)BEN logoBEN+55.5% vs VRTS's -5.5%
Efficiency (ROA)VCTR logoVCTREfficiency ratio 0.3% vs BEN's 0.7%

TROW vs VRTS vs BEN vs VCTR — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

TROWT. Rowe Price Group, Inc.
FY 2025
Asset Management
98.8%$6.6B
Capital Allocation Based Income
1.2%$81M
VRTSVirtus Investment Partners, Inc.
FY 2025
Investment Management Fees
50.0%$725M
Open End Funds
19.8%$287M
Retail Separate Accounts
14.5%$210M
Institutional Accounts
11.6%$168M
Closed End Funds
4.2%$61M
BENFranklin Resources, Inc.
FY 2025
Investment Advisory, Management and Administrative Service
79.6%$7.0B
Sales And Distribution Fees
16.8%$1.5B
Shareholder Service
3.0%$265M
Service, Other
0.6%$50M
VCTRVictory Capital Holdings, Inc.
FY 2025
Investment Management Fees
100.0%$1.0B

TROW vs VRTS vs BEN vs VCTR — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLVRTSLAGGINGBEN

Income & Cash Flow (Last 12 Months)

Evenly matched — TROW and BEN each lead in 2 of 5 comparable metrics.

BEN is the larger business by revenue, generating $8.8B annually — 10.6x VRTS's $831M. TROW is the more profitable business, keeping 28.5% of every revenue dollar as net income compared to BEN's 6.0%.

MetricTROW logoTROWT. Rowe Price Gro…VRTS logoVRTSVirtus Investment…BEN logoBENFranklin Resource…VCTR logoVCTRVictory Capital H…
RevenueTrailing 12 months$7.3B$831M$8.8B$1.3B
EBITDAEarnings before interest/tax$2.7B$205M$1.2B$707M
Net IncomeAfter-tax profit$2.1B$138M$812M$452M
Free Cash FlowCash after capex$2.3B-$67M$938M$422M
Gross MarginGross profit ÷ Revenue+62.7%+74.9%+80.3%+71.1%
Operating MarginEBIT ÷ Revenue+29.9%+17.4%+6.9%+42.5%
Net MarginNet income ÷ Revenue+28.5%+16.7%+6.0%+25.3%
FCF MarginFCF ÷ Revenue+20.2%-8.9%+10.4%+18.1%
Rev. Growth (YoY)Latest quarter vs prior year
EPS Growth (YoY)Latest quarter vs prior year+3.7%+10.9%+100.0%+38.5%
Evenly matched — TROW and BEN each lead in 2 of 5 comparable metrics.

Valuation Metrics

VRTS leads this category, winning 5 of 7 comparable metrics.

At 7.1x trailing earnings, VRTS trades at a 79% valuation discount to BEN's 33.5x P/E. Adjusting for growth (PEG ratio), VRTS offers better value at 0.48x vs VCTR's 2.84x — a lower PEG means you pay less per unit of expected earnings growth.

MetricTROW logoTROWT. Rowe Price Gro…VRTS logoVRTSVirtus Investment…BEN logoBENFranklin Resource…VCTR logoVCTRVictory Capital H…
Market CapShares × price$22.5B$949M$15.9B$5.4B
Enterprise ValueMkt cap + debt − cash$20.0B$3.3B$25.6B$6.2B
Trailing P/EPrice ÷ TTM EPS11.20x7.10x33.54x20.51x
Forward P/EPrice ÷ next-FY EPS est.11.22x5.55x11.21x12.24x
PEG RatioP/E ÷ EPS growth rate0.48x2.84x
EV / EBITDAEnterprise value multiple7.64x16.20x22.53x9.82x
Price / SalesMarket cap ÷ Revenue3.08x1.14x1.81x4.10x
Price / BookPrice ÷ Book value/share1.92x0.95x1.11x2.29x
Price / FCFMarket cap ÷ FCF15.24x17.40x22.63x
VRTS leads this category, winning 5 of 7 comparable metrics.

Profitability & Efficiency

TROW leads this category, winning 4 of 9 comparable metrics.

VCTR delivers a 18.7% return on equity — every $100 of shareholder capital generates $19 in annual profit, vs $6 for BEN. TROW carries lower financial leverage with a 0.07x debt-to-equity ratio, signaling a more conservative balance sheet compared to VRTS's 2.74x. On the Piotroski fundamental quality scale (0–9), BEN scores 6/9 vs VCTR's 4/9, reflecting solid financial health.

MetricTROW logoTROWT. Rowe Price Gro…VRTS logoVRTSVirtus Investment…BEN logoBENFranklin Resource…VCTR logoVCTRVictory Capital H…
ROE (TTM)Return on equity+17.6%+13.5%+5.6%+18.7%
ROA (TTM)Return on assets+14.4%+3.6%+2.5%+10.7%
ROICReturn on invested capital+13.3%+3.0%+1.6%+15.2%
ROCEReturn on capital employed+15.9%+3.7%+2.0%+17.8%
Piotroski ScoreFundamental quality 0–94564
Debt / EquityFinancial leverage0.07x2.74x0.94x0.40x
Net DebtTotal debt minus cash-$2.5B$2.4B$9.7B$806M
Cash & Equiv.Liquid assets$3.4B$477M$3.6B$164M
Total DebtShort + long-term debt$860M$2.8B$13.3B$970M
Interest CoverageEBIT ÷ Interest expense2.15x15.19x10.35x
TROW leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

VCTR leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in VCTR five years ago would be worth $30,385 today (with dividends reinvested), compared to $6,496 for VRTS. Over the past 12 months, BEN leads with a +55.5% total return vs VRTS's -5.5%. The 3-year compound annual growth rate (CAGR) favors VCTR at 43.0% vs VRTS's 0.0% — a key indicator of consistent wealth creation.

MetricTROW logoTROWT. Rowe Price Gro…VRTS logoVRTSVirtus Investment…BEN logoBENFranklin Resource…VCTR logoVCTRVictory Capital H…
YTD ReturnYear-to-date+0.2%-9.8%+29.6%+31.3%
1-Year ReturnPast 12 months+18.9%-5.5%+55.5%+46.1%
3-Year ReturnCumulative with dividends+11.5%+0.1%+35.3%+192.1%
5-Year ReturnCumulative with dividends-30.9%-35.0%+7.4%+203.8%
10-Year ReturnCumulative with dividends+93.6%+142.6%+23.5%+682.9%
CAGR (3Y)Annualised 3-year return+3.7%+0.0%+10.6%+43.0%
VCTR leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — VRTS and BEN each lead in 1 of 2 comparable metrics.

VRTS is the less volatile stock with a 1.14 beta — it tends to amplify market swings less than VCTR's 1.32 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. BEN currently trades 97.1% from its 52-week high vs VRTS's 65.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricTROW logoTROWT. Rowe Price Gro…VRTS logoVRTSVirtus Investment…BEN logoBENFranklin Resource…VCTR logoVCTRVictory Capital H…
Beta (5Y)Sensitivity to S&P 5001.18x1.14x1.31x1.32x
52-Week HighHighest price in past year$118.22$215.06$31.44$88.42
52-Week LowLowest price in past year$85.51$121.61$20.08$57.03
% of 52W HighCurrent price vs 52-week peak+87.6%+65.9%+97.1%+94.7%
RSI (14)Momentum oscillator 0–10078.255.478.475.9
Avg Volume (50D)Average daily shares traded2.3M101K5.1M695K
Evenly matched — VRTS and BEN each lead in 1 of 2 comparable metrics.

Analyst Outlook

VRTS leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: TROW as "Hold", VRTS as "Hold", BEN as "Hold", VCTR as "Buy". Consensus price targets imply 15.0% upside for VRTS (target: $163) vs -6.8% for VCTR (target: $78). For income investors, VRTS offers the higher dividend yield at 6.58% vs VCTR's 2.26%.

MetricTROW logoTROWT. Rowe Price Gro…VRTS logoVRTSVirtus Investment…BEN logoBENFranklin Resource…VCTR logoVCTRVictory Capital H…
Analyst RatingConsensus buy/hold/sellHoldHoldHoldBuy
Price TargetConsensus 12-month target$101.20$163.00$28.75$78.00
# AnalystsCovering analysts38112713
Dividend YieldAnnual dividend ÷ price+4.9%+6.6%+4.3%+2.3%
Dividend StreakConsecutive years of raises3767
Dividend / ShareAnnual DPS$5.11$9.32$1.33$1.89
Buyback YieldShare repurchases ÷ mkt cap+2.8%+6.3%+1.5%+2.7%
VRTS leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

VRTS leads in 2 of 6 categories (Valuation Metrics, Analyst Outlook). TROW leads in 1 (Profitability & Efficiency). 2 tied.

Best OverallVirtus Investment Partners,… (VRTS)Leads 2 of 6 categories
Loading custom metrics...

TROW vs VRTS vs BEN vs VCTR: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is TROW or VRTS or BEN or VCTR a better buy right now?

For growth investors, Victory Capital Holdings, Inc.

(VCTR) is the stronger pick with 46. 2% revenue growth year-over-year, versus -8. 0% for Virtus Investment Partners, Inc. (VRTS). Virtus Investment Partners, Inc. (VRTS) offers the better valuation at 7. 1x trailing P/E (5. 5x forward), making it the more compelling value choice. Analysts rate Victory Capital Holdings, Inc. (VCTR) a "Buy" — based on 13 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — TROW or VRTS or BEN or VCTR?

On trailing P/E, Virtus Investment Partners, Inc.

(VRTS) is the cheapest at 7. 1x versus Franklin Resources, Inc. at 33. 5x. On forward P/E, Virtus Investment Partners, Inc. is actually cheaper at 5. 5x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Virtus Investment Partners, Inc. wins at 0. 38x versus Victory Capital Holdings, Inc. 's 1. 70x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — TROW or VRTS or BEN or VCTR?

Over the past 5 years, Victory Capital Holdings, Inc.

(VCTR) delivered a total return of +203. 8%, compared to -35. 0% for Virtus Investment Partners, Inc. (VRTS). Over 10 years, the gap is even starker: VCTR returned +682. 9% versus BEN's +23. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — TROW or VRTS or BEN or VCTR?

By beta (market sensitivity over 5 years), Virtus Investment Partners, Inc.

(VRTS) is the lower-risk stock at 1. 14β versus Victory Capital Holdings, Inc. 's 1. 32β — meaning VCTR is approximately 16% more volatile than VRTS relative to the S&P 500. On balance sheet safety, T. Rowe Price Group, Inc. (TROW) carries a lower debt/equity ratio of 7% versus 3% for Virtus Investment Partners, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — TROW or VRTS or BEN or VCTR?

By revenue growth (latest reported year), Victory Capital Holdings, Inc.

(VCTR) is pulling ahead at 46. 2% versus -8. 0% for Virtus Investment Partners, Inc. (VRTS). On earnings-per-share growth, the picture is similar: Virtus Investment Partners, Inc. grew EPS 18. 2% year-over-year, compared to -6. 8% for Victory Capital Holdings, Inc.. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — TROW or VRTS or BEN or VCTR?

T.

Rowe Price Group, Inc. (TROW) is the more profitable company, earning 28. 5% net margin versus 6. 0% for Franklin Resources, Inc. — meaning it keeps 28. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: VCTR leads at 42. 5% versus 6. 9% for BEN. At the gross margin level — before operating expenses — BEN leads at 80. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is TROW or VRTS or BEN or VCTR more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Virtus Investment Partners, Inc. (VRTS) is the more undervalued stock at a PEG of 0. 38x versus Victory Capital Holdings, Inc. 's 1. 70x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Virtus Investment Partners, Inc. (VRTS) trades at 5. 5x forward P/E versus 12. 2x for Victory Capital Holdings, Inc. — 6. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for VRTS: 15. 0% to $163. 00.

08

Which pays a better dividend — TROW or VRTS or BEN or VCTR?

All stocks in this comparison pay dividends.

Virtus Investment Partners, Inc. (VRTS) offers the highest yield at 6. 6%, versus 2. 3% for Victory Capital Holdings, Inc. (VCTR).

09

Is TROW or VRTS or BEN or VCTR better for a retirement portfolio?

For long-horizon retirement investors, Victory Capital Holdings, Inc.

(VCTR) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (2. 3% yield, +682. 9% 10Y return). Both have compounded well over 10 years (VCTR: +682. 9%, BEN: +23. 5%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between TROW and VRTS and BEN and VCTR?

Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: TROW is a mid-cap deep-value stock; VRTS is a small-cap deep-value stock; BEN is a mid-cap income-oriented stock; VCTR is a small-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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TROW

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  • Sector: Financial Services
  • Market Cap > $100B
  • Net Margin > 17%
  • Dividend Yield > 1.9%
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VRTS

Income & Dividend Stock

  • Sector: Financial Services
  • Market Cap > $100B
  • Net Margin > 9%
  • Dividend Yield > 2.6%
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BEN

Income & Dividend Stock

  • Sector: Financial Services
  • Market Cap > $100B
  • Net Margin > 5%
  • Dividend Yield > 1.7%
Run This Screen
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VCTR

High-Growth Quality Leader

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 23%
  • Net Margin > 15%
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Custom Screen

Beat Both

Find stocks that outperform TROW and VRTS and BEN and VCTR on the metrics below

Revenue Growth>
%
(TROW: 3.1% · VRTS: -8.0%)
Net Margin>
%
(TROW: 28.5% · VRTS: 16.7%)
P/E Ratio<
x
(TROW: 11.2x · VRTS: 7.1x)

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