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Stock Comparison

TRUG vs GOLF

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
TRUG
TruGolf Holdings, Inc.

Electronic Gaming & Multimedia

TechnologyNASDAQ • US
Market Cap$1M
5Y Perf.-100.0%
GOLF
Acushnet Holdings Corp.

Leisure

Consumer CyclicalNYSE • US
Market Cap$5.24B
5Y Perf.+68.7%

TRUG vs GOLF — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
TRUG logoTRUG
GOLF logoGOLF
IndustryElectronic Gaming & MultimediaLeisure
Market Cap$1M$5.24B
Revenue (TTM)$19M$2.61B
Net Income (TTM)$-15M$171M
Gross Margin50.4%47.5%
Operating Margin-32.3%11.5%
Forward P/E24.1x
Total Debt$6M$1.07B
Cash & Equiv.$10M$50M

TRUG vs GOLFLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

TRUG
GOLF
StockDec 21May 26Return
TruGolf Holdings, I… (TRUG)1000.0-100.0%
Acushnet Holdings C… (GOLF)100168.7+68.7%

Price return only. Dividends and distributions are not included.

Quick Verdict: TRUG vs GOLF

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: GOLF leads in 5 of 6 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. TruGolf Holdings, Inc. is the stronger pick specifically for capital preservation and lower volatility. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
TRUG
TruGolf Holdings, Inc.
The Income Pick

TRUG is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • Dividend streak 2 yrs, beta 0.20
  • Lower volatility, beta 0.20, current ratio 1.07x
  • Beta 0.20, current ratio 1.07x
Best for: income & stability and sleep-well-at-night
GOLF
Acushnet Holdings Corp.
The Growth Play

GOLF carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 4.1%, EPS growth -8.0%, 3Y rev CAGR 4.1%
  • 434.4% 10Y total return vs TRUG's -100.0%
  • 4.1% revenue growth vs TRUG's -13.6%
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthGOLF logoGOLF4.1% revenue growth vs TRUG's -13.6%
Quality / MarginsGOLF logoGOLF6.5% margin vs TRUG's -80.7%
Stability / SafetyTRUG logoTRUGBeta 0.20 vs GOLF's 1.17
DividendsGOLF logoGOLF1.0% yield; 10-year raise streak; the other pay no meaningful dividend
Momentum (1Y)GOLF logoGOLF+32.3% vs TRUG's -98.3%
Efficiency (ROA)GOLF logoGOLF7.0% ROA vs TRUG's -69.0%

TRUG vs GOLF — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

TRUGTruGolf Holdings, Inc.
FY 2025
Franchise Revenue
69.9%$1M
Other
30.1%$473,633
GOLFAcushnet Holdings Corp.
FY 2025
Footjoy Golf Wear
100.0%$570M

TRUG vs GOLF — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLGOLFLAGGINGTRUG

Income & Cash Flow (Last 12 Months)

GOLF leads this category, winning 5 of 6 comparable metrics.

GOLF is the larger business by revenue, generating $2.6B annually — 138.2x TRUG's $19M. GOLF is the more profitable business, keeping 6.5% of every revenue dollar as net income compared to TRUG's -80.7%. On growth, GOLF holds the edge at +7.1% YoY revenue growth, suggesting stronger near-term business momentum.

MetricTRUG logoTRUGTruGolf Holdings,…GOLF logoGOLFAcushnet Holdings…
RevenueTrailing 12 months$19M$2.6B
EBITDAEarnings before interest/tax-$5M$342M
Net IncomeAfter-tax profit-$15M$171M
Free Cash FlowCash after capex-$5M$89M
Gross MarginGross profit ÷ Revenue+50.4%+47.5%
Operating MarginEBIT ÷ Revenue-32.3%+11.5%
Net MarginNet income ÷ Revenue-80.7%+6.5%
FCF MarginFCF ÷ Revenue-27.2%+3.4%
Rev. Growth (YoY)Latest quarter vs prior year-24.7%+7.1%
EPS Growth (YoY)Latest quarter vs prior year-177.8%-16.0%
GOLF leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

TRUG leads this category, winning 3 of 3 comparable metrics.
MetricTRUG logoTRUGTruGolf Holdings,…GOLF logoGOLFAcushnet Holdings…
Market CapShares × price$1M$5.2B
Enterprise ValueMkt cap + debt − cash-$3M$6.3B
Trailing P/EPrice ÷ TTM EPS-0.04x28.88x
Forward P/EPrice ÷ next-FY EPS est.24.08x
PEG RatioP/E ÷ EPS growth rate1.49x
EV / EBITDAEnterprise value multiple17.88x
Price / SalesMarket cap ÷ Revenue0.06x2.05x
Price / BookPrice ÷ Book value/share0.15x6.82x
Price / FCFMarket cap ÷ FCF43.68x
TRUG leads this category, winning 3 of 3 comparable metrics.

Profitability & Efficiency

GOLF leads this category, winning 6 of 8 comparable metrics.

GOLF delivers a 20.8% return on equity — every $100 of shareholder capital generates $21 in annual profit, vs $-6 for TRUG. GOLF carries lower financial leverage with a 1.37x debt-to-equity ratio, signaling a more conservative balance sheet compared to TRUG's 1.37x. On the Piotroski fundamental quality scale (0–9), GOLF scores 5/9 vs TRUG's 4/9, reflecting solid financial health.

MetricTRUG logoTRUGTruGolf Holdings,…GOLF logoGOLFAcushnet Holdings…
ROE (TTM)Return on equity-5.9%+20.8%
ROA (TTM)Return on assets-69.0%+7.0%
ROICReturn on invested capital+13.3%
ROCEReturn on capital employed-170.8%+16.3%
Piotroski ScoreFundamental quality 0–945
Debt / EquityFinancial leverage1.37x1.37x
Net DebtTotal debt minus cash-$5M$1.0B
Cash & Equiv.Liquid assets$10M$50M
Total DebtShort + long-term debt$6M$1.1B
Interest CoverageEBIT ÷ Interest expense-3.68x3.17x
GOLF leads this category, winning 6 of 8 comparable metrics.

Total Returns (Dividends Reinvested)

GOLF leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in GOLF five years ago would be worth $18,111 today (with dividends reinvested), compared to $5 for TRUG. Over the past 12 months, GOLF leads with a +32.3% total return vs TRUG's -98.3%. The 3-year compound annual growth rate (CAGR) favors GOLF at 20.9% vs TRUG's -92.5% — a key indicator of consistent wealth creation.

MetricTRUG logoTRUGTruGolf Holdings,…GOLF logoGOLFAcushnet Holdings…
YTD ReturnYear-to-date-67.5%+9.3%
1-Year ReturnPast 12 months-98.3%+32.3%
3-Year ReturnCumulative with dividends-100.0%+76.8%
5-Year ReturnCumulative with dividends-100.0%+81.1%
10-Year ReturnCumulative with dividends-100.0%+434.4%
CAGR (3Y)Annualised 3-year return-92.5%+20.9%
GOLF leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — TRUG and GOLF each lead in 1 of 2 comparable metrics.

TRUG is the less volatile stock with a 0.20 beta — it tends to amplify market swings less than GOLF's 1.17 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOLF currently trades 85.4% from its 52-week high vs TRUG's 1.1% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricTRUG logoTRUGTruGolf Holdings,…GOLF logoGOLFAcushnet Holdings…
Beta (5Y)Sensitivity to S&P 5000.20x1.17x
52-Week HighHighest price in past year$210.00$104.81
52-Week LowLowest price in past year$0.79$64.97
% of 52W HighCurrent price vs 52-week peak+1.1%+85.4%
RSI (14)Momentum oscillator 0–10034.727.7
Avg Volume (50D)Average daily shares traded136K306K
Evenly matched — TRUG and GOLF each lead in 1 of 2 comparable metrics.

Analyst Outlook

GOLF leads this category, winning 1 of 1 comparable metric.

GOLF is the only dividend payer here at 1.05% yield — a key consideration for income-focused portfolios.

MetricTRUG logoTRUGTruGolf Holdings,…GOLF logoGOLFAcushnet Holdings…
Analyst RatingConsensus buy/hold/sellHold
Price TargetConsensus 12-month target$92.50
# AnalystsCovering analysts21
Dividend YieldAnnual dividend ÷ price+1.0%
Dividend StreakConsecutive years of raises210
Dividend / ShareAnnual DPS$0.94
Buyback YieldShare repurchases ÷ mkt cap0.0%+4.0%
GOLF leads this category, winning 1 of 1 comparable metric.
Key Takeaway

GOLF leads in 4 of 6 categories (Income & Cash Flow, Profitability & Efficiency). TRUG leads in 1 (Valuation Metrics). 1 tied.

Best OverallAcushnet Holdings Corp. (GOLF)Leads 4 of 6 categories
Loading custom metrics...

TRUG vs GOLF: Frequently Asked Questions

8 questions · data-driven answers · updated daily

01

Is TRUG or GOLF a better buy right now?

For growth investors, Acushnet Holdings Corp.

(GOLF) is the stronger pick with 4. 1% revenue growth year-over-year, versus -13. 6% for TruGolf Holdings, Inc. (TRUG). Acushnet Holdings Corp. (GOLF) offers the better valuation at 28. 9x trailing P/E (24. 1x forward), making it the more compelling value choice. Analysts rate Acushnet Holdings Corp. (GOLF) a "Hold" — based on 21 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which is the better long-term investment — TRUG or GOLF?

Over the past 5 years, Acushnet Holdings Corp.

(GOLF) delivered a total return of +81. 1%, compared to -100. 0% for TruGolf Holdings, Inc. (TRUG). Over 10 years, the gap is even starker: GOLF returned +434. 4% versus TRUG's -100. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

03

Which is safer — TRUG or GOLF?

By beta (market sensitivity over 5 years), TruGolf Holdings, Inc.

(TRUG) is the lower-risk stock at 0. 20β versus Acushnet Holdings Corp. 's 1. 17β — meaning GOLF is approximately 477% more volatile than TRUG relative to the S&P 500. On balance sheet safety, Acushnet Holdings Corp. (GOLF) carries a lower debt/equity ratio of 137% versus 137% for TruGolf Holdings, Inc. — giving it more financial flexibility in a downturn.

04

Which is growing faster — TRUG or GOLF?

By revenue growth (latest reported year), Acushnet Holdings Corp.

(GOLF) is pulling ahead at 4. 1% versus -13. 6% for TruGolf Holdings, Inc. (TRUG). On earnings-per-share growth, the picture is similar: Acushnet Holdings Corp. grew EPS -8. 0% year-over-year, compared to -100. 7% for TruGolf Holdings, Inc.. Over a 3-year CAGR, GOLF leads at 4. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

05

Which has better profit margins — TRUG or GOLF?

Acushnet Holdings Corp.

(GOLF) is the more profitable company, earning 7. 4% net margin versus -80. 7% for TruGolf Holdings, Inc. — meaning it keeps 7. 4% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GOLF leads at 11. 5% versus -32. 3% for TRUG. At the gross margin level — before operating expenses — GOLF leads at 47. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

06

Which pays a better dividend — TRUG or GOLF?

In this comparison, GOLF (1.

0% yield) pays a dividend. TRUG does not pay a meaningful dividend and should not be held primarily for income.

07

Is TRUG or GOLF better for a retirement portfolio?

For long-horizon retirement investors, TruGolf Holdings, Inc.

(TRUG) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 20)). Both have compounded well over 10 years (TRUG: -100. 0%, GOLF: +434. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

08

What are the main differences between TRUG and GOLF?

These companies operate in different sectors (TRUG (Technology) and GOLF (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

GOLF pays a dividend while TRUG does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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TRUG

Quality Business

  • Sector: Technology
  • Market Cap > $100B
  • Gross Margin > 30%
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GOLF

Stable Dividend Mega-Cap

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 5%
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Revenue Growth>
%
(TRUG: -24.7% · GOLF: 7.1%)

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