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USNA vs HLF

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
USNA
USANA Health Sciences, Inc.

Packaged Foods

Consumer DefensiveNYSE • US
Market Cap$359M
5Y Perf.-77.0%
HLF
Herbalife Nutrition Ltd.

Packaged Foods

Consumer DefensiveNYSE • US
Market Cap$1.50B
5Y Perf.-66.9%

USNA vs HLF — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
USNA logoUSNA
HLF logoHLF
IndustryPackaged FoodsPackaged Foods
Market Cap$359M$1.50B
Revenue (TTM)$925M$5.13B
Net Income (TTM)$11M$240M
Gross Margin76.6%76.5%
Operating Margin5.5%6.4%
Forward P/E11.2x5.6x
Total Debt$14M$2.34B
Cash & Equiv.$158M$353M

USNA vs HLFLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

USNA
HLF
StockMay 20May 26Return
USANA Health Scienc… (USNA)10023.0-77.0%
Herbalife Nutrition… (HLF)10033.1-66.9%

Price return only. Dividends and distributions are not included.

Quick Verdict: USNA vs HLF

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: HLF leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. USANA Health Sciences, Inc. is the stronger pick specifically for growth and revenue expansion and capital preservation and lower volatility. As sector peers, any of these can serve as alternatives in the same allocation.
USNA
USANA Health Sciences, Inc.
The Income Pick

USNA is the clearest fit if your priority is income & stability and growth exposure.

  • beta 1.34
  • Rev growth 8.3%, EPS growth -73.5%, 3Y rev CAGR -2.5%
  • Lower volatility, beta 1.34, Low D/E 2.4%, current ratio 2.24x
Best for: income & stability and growth exposure
HLF
Herbalife Nutrition Ltd.
The Long-Run Compounder

HLF carries the broadest edge in this set and is the clearest fit for long-term compounding.

  • -53.6% 10Y total return vs USNA's -68.7%
  • Lower P/E (5.6x vs 11.2x)
  • 4.7% margin vs USNA's 1.2%
Best for: long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthUSNA logoUSNA8.3% revenue growth vs HLF's 0.9%
ValueHLF logoHLFLower P/E (5.6x vs 11.2x)
Quality / MarginsHLF logoHLF4.7% margin vs USNA's 1.2%
Stability / SafetyUSNA logoUSNABeta 1.34 vs HLF's 1.79
DividendsTieNeither stock pays a meaningful dividend
Momentum (1Y)HLF logoHLF+113.4% vs USNA's -31.4%
Efficiency (ROA)HLF logoHLF8.6% ROA vs USNA's 1.5%, ROIC 24.3% vs 8.6%

USNA vs HLF — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

USNAUSANA Health Sciences, Inc.
FY 2025
All Other
100.0%$18M
HLFHerbalife Nutrition Ltd.
FY 2025
Weight Management
54.5%$2.7B
Targeted Nutrition
30.0%$1.5B
Energy Sports And Fitness
12.3%$617M
Outer Nutrition
1.7%$85M
Literature Promotional And Other
1.6%$79M

USNA vs HLF — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLHLFLAGGINGUSNA

Income & Cash Flow (Last 12 Months)

HLF leads this category, winning 5 of 6 comparable metrics.

HLF is the larger business by revenue, generating $5.1B annually — 5.5x USNA's $925M. Profitability is closely matched — net margins range from 4.7% (HLF) to 1.2% (USNA).

MetricUSNA logoUSNAUSANA Health Scie…HLF logoHLFHerbalife Nutriti…
RevenueTrailing 12 months$925M$5.1B
EBITDAEarnings before interest/tax$91M$417M
Net IncomeAfter-tax profit$11M$240M
Free Cash FlowCash after capex$9M$374M
Gross MarginGross profit ÷ Revenue+76.6%+76.5%
Operating MarginEBIT ÷ Revenue+5.5%+6.4%
Net MarginNet income ÷ Revenue+1.2%+4.7%
FCF MarginFCF ÷ Revenue+0.9%+7.3%
Rev. Growth (YoY)Latest quarter vs prior year+5.9%+7.8%
EPS Growth (YoY)Latest quarter vs prior year-142.2%+16.3%
HLF leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

HLF leads this category, winning 4 of 5 comparable metrics.

At 6.6x trailing earnings, HLF trades at a 80% valuation discount to USNA's 33.6x P/E. On an enterprise value basis, USNA's 2.4x EV/EBITDA is more attractive than HLF's 6.2x.

MetricUSNA logoUSNAUSANA Health Scie…HLF logoHLFHerbalife Nutriti…
Market CapShares × price$359M$1.5B
Enterprise ValueMkt cap + debt − cash$215M$3.5B
Trailing P/EPrice ÷ TTM EPS33.55x6.59x
Forward P/EPrice ÷ next-FY EPS est.11.18x5.63x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple2.37x6.19x
Price / SalesMarket cap ÷ Revenue0.39x0.30x
Price / BookPrice ÷ Book value/share0.62x
Price / FCFMarket cap ÷ FCF42.13x5.92x
HLF leads this category, winning 4 of 5 comparable metrics.

Profitability & Efficiency

USNA leads this category, winning 4 of 7 comparable metrics.

On the Piotroski fundamental quality scale (0–9), USNA scores 7/9 vs HLF's 5/9, reflecting strong financial health.

MetricUSNA logoUSNAUSANA Health Scie…HLF logoHLFHerbalife Nutriti…
ROE (TTM)Return on equity+1.8%
ROA (TTM)Return on assets+1.5%+8.6%
ROICReturn on invested capital+8.6%+24.3%
ROCEReturn on capital employed+8.3%+27.0%
Piotroski ScoreFundamental quality 0–975
Debt / EquityFinancial leverage0.02x
Net DebtTotal debt minus cash-$144M$2.0B
Cash & Equiv.Liquid assets$158M$353M
Total DebtShort + long-term debt$14M$2.3B
Interest CoverageEBIT ÷ Interest expense50.32x1.64x
USNA leads this category, winning 4 of 7 comparable metrics.

Total Returns (Dividends Reinvested)

HLF leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in HLF five years ago would be worth $2,888 today (with dividends reinvested), compared to $1,999 for USNA. Over the past 12 months, HLF leads with a +113.4% total return vs USNA's -31.4%. The 3-year compound annual growth rate (CAGR) favors HLF at 1.0% vs USNA's -33.6% — a key indicator of consistent wealth creation.

MetricUSNA logoUSNAUSANA Health Scie…HLF logoHLFHerbalife Nutriti…
YTD ReturnYear-to-date+0.1%+13.0%
1-Year ReturnPast 12 months-31.4%+113.4%
3-Year ReturnCumulative with dividends-70.7%+3.1%
5-Year ReturnCumulative with dividends-80.0%-71.1%
10-Year ReturnCumulative with dividends-68.7%-53.6%
CAGR (3Y)Annualised 3-year return-33.6%+1.0%
HLF leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — USNA and HLF each lead in 1 of 2 comparable metrics.

USNA is the less volatile stock with a 1.34 beta — it tends to amplify market swings less than HLF's 1.79 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. HLF currently trades 71.0% from its 52-week high vs USNA's 50.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricUSNA logoUSNAUSANA Health Scie…HLF logoHLFHerbalife Nutriti…
Beta (5Y)Sensitivity to S&P 5001.34x1.79x
52-Week HighHighest price in past year$38.32$20.40
52-Week LowLowest price in past year$16.60$6.59
% of 52W HighCurrent price vs 52-week peak+50.8%+71.0%
RSI (14)Momentum oscillator 0–10059.053.5
Avg Volume (50D)Average daily shares traded118K1.2M
Evenly matched — USNA and HLF each lead in 1 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates USNA as "Hold" and HLF as "Buy". Consensus price targets imply 79.9% upside for USNA (target: $35) vs 10.4% for HLF (target: $16).

MetricUSNA logoUSNAUSANA Health Scie…HLF logoHLFHerbalife Nutriti…
Analyst RatingConsensus buy/hold/sellHoldBuy
Price TargetConsensus 12-month target$35.00$16.00
# AnalystsCovering analysts826
Dividend YieldAnnual dividend ÷ price
Dividend StreakConsecutive years of raises0
Dividend / ShareAnnual DPS
Buyback YieldShare repurchases ÷ mkt cap+7.7%+0.5%
Insufficient data to determine a leader in this category.
Key Takeaway

HLF leads in 3 of 6 categories (Income & Cash Flow, Valuation Metrics). USNA leads in 1 (Profitability & Efficiency). 1 tied.

Best OverallHerbalife Nutrition Ltd. (HLF)Leads 3 of 6 categories
Loading custom metrics...

USNA vs HLF: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is USNA or HLF a better buy right now?

For growth investors, USANA Health Sciences, Inc.

(USNA) is the stronger pick with 8. 3% revenue growth year-over-year, versus 0. 9% for Herbalife Nutrition Ltd. (HLF). Herbalife Nutrition Ltd. (HLF) offers the better valuation at 6. 6x trailing P/E (5. 6x forward), making it the more compelling value choice. Analysts rate Herbalife Nutrition Ltd. (HLF) a "Buy" — based on 26 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — USNA or HLF?

On trailing P/E, Herbalife Nutrition Ltd.

(HLF) is the cheapest at 6. 6x versus USANA Health Sciences, Inc. at 33. 6x. On forward P/E, Herbalife Nutrition Ltd. is actually cheaper at 5. 6x.

03

Which is the better long-term investment — USNA or HLF?

Over the past 5 years, Herbalife Nutrition Ltd.

(HLF) delivered a total return of -71. 1%, compared to -80. 0% for USANA Health Sciences, Inc. (USNA). Over 10 years, the gap is even starker: HLF returned -53. 6% versus USNA's -68. 7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — USNA or HLF?

By beta (market sensitivity over 5 years), USANA Health Sciences, Inc.

(USNA) is the lower-risk stock at 1. 34β versus Herbalife Nutrition Ltd. 's 1. 79β — meaning HLF is approximately 33% more volatile than USNA relative to the S&P 500.

05

Which is growing faster — USNA or HLF?

By revenue growth (latest reported year), USANA Health Sciences, Inc.

(USNA) is pulling ahead at 8. 3% versus 0. 9% for Herbalife Nutrition Ltd. (HLF). On earnings-per-share growth, the picture is similar: Herbalife Nutrition Ltd. grew EPS -12. 0% year-over-year, compared to -73. 5% for USANA Health Sciences, Inc.. Over a 3-year CAGR, HLF leads at -1. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — USNA or HLF?

Herbalife Nutrition Ltd.

(HLF) is the more profitable company, earning 4. 5% net margin versus 1. 2% for USANA Health Sciences, Inc. — meaning it keeps 4. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: HLF leads at 8. 8% versus 5. 5% for USNA. At the gross margin level — before operating expenses — USNA leads at 78. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is USNA or HLF more undervalued right now?

On forward earnings alone, Herbalife Nutrition Ltd.

(HLF) trades at 5. 6x forward P/E versus 11. 2x for USANA Health Sciences, Inc. — 5. 6x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for USNA: 79. 9% to $35. 00.

08

Which pays a better dividend — USNA or HLF?

None of the stocks in this comparison currently pay a material dividend.

All are effectively zero-yield and should be held for capital appreciation rather than income.

09

Is USNA or HLF better for a retirement portfolio?

For long-horizon retirement investors, USANA Health Sciences, Inc.

(USNA) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding. Herbalife Nutrition Ltd. (HLF) carries a higher beta of 1. 79 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (USNA: -68. 7%, HLF: -53. 6%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between USNA and HLF?

Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: USNA is a small-cap quality compounder stock; HLF is a small-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

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Stocks Like

USNA

Quality Business

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Gross Margin > 45%
Run This Screen
Stocks Like

HLF

Quality Business

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Gross Margin > 45%
Run This Screen
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Beat Both

Find stocks that outperform USNA and HLF on the metrics below

Revenue Growth>
%
(USNA: 5.9% · HLF: 7.8%)
P/E Ratio<
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(USNA: 33.6x · HLF: 6.6x)

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