Auto - Recreational Vehicles
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VMAR vs AMZN
Revenue, margins, valuation, and 5-year total return — side by side.
Specialty Retail
VMAR vs AMZN — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Auto - Recreational Vehicles | Specialty Retail |
| Market Cap | $3M | $2.92T |
| Revenue (TTM) | $41M | $742.78B |
| Net Income (TTM) | $-29M | $90.80B |
| Gross Margin | 8.0% | 50.6% |
| Operating Margin | -30.2% | 11.5% |
| Forward P/E | — | 34.8x |
| Total Debt | $47M | $152.99B |
| Cash & Equiv. | $7M | $86.81B |
VMAR vs AMZN — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Nov 20 | May 26 | Return |
|---|---|---|---|
| Vision Marine Techn… (VMAR) | 100 | 0.0 | -100.0% |
| Amazon.com, Inc. (AMZN) | 100 | 171.2 | +71.2% |
Price return only. Dividends and distributions are not included.
Quick Verdict: VMAR vs AMZN
Each card shows where this stock fits in a portfolio — not just who wins on paper.
VMAR is the clearest fit if your priority is income & stability and growth exposure.
- beta 1.37
- Rev growth 404.9%, EPS growth -47K%, 3Y rev CAGR 35.8%
- Lower volatility, beta 1.37, current ratio 1.19x
AMZN carries the broadest edge in this set and is the clearest fit for long-term compounding.
- 7.0% 10Y total return vs VMAR's -100.0%
- 12.2% margin vs VMAR's -72.5%
- +43.7% vs VMAR's -87.6%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 404.9% revenue growth vs AMZN's 12.4% | |
| Quality / Margins | 12.2% margin vs VMAR's -72.5% | |
| Stability / Safety | Beta 1.37 vs AMZN's 1.51 | |
| Dividends | Tie | Neither stock pays a meaningful dividend |
| Momentum (1Y) | +43.7% vs VMAR's -87.6% | |
| Efficiency (ROA) | 11.5% ROA vs VMAR's -49.3%, ROIC 14.7% vs -42.2% |
VMAR vs AMZN — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
VMAR vs AMZN — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
AMZN leads this category, winning 4 of 5 comparable metrics.
Income & Cash Flow (Last 12 Months)
AMZN is the larger business by revenue, generating $742.8B annually — 18305.8x VMAR's $41M. AMZN is the more profitable business, keeping 12.2% of every revenue dollar as net income compared to VMAR's -72.5%. On growth, VMAR holds the edge at +152.3% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $41M | $742.8B |
| EBITDAEarnings before interest/tax | -$10M | $155.9B |
| Net IncomeAfter-tax profit | -$29M | $90.8B |
| Free Cash FlowCash after capex | -$5M | -$2.5B |
| Gross MarginGross profit ÷ Revenue | +8.0% | +50.6% |
| Operating MarginEBIT ÷ Revenue | -30.2% | +11.5% |
| Net MarginNet income ÷ Revenue | -72.5% | +12.2% |
| FCF MarginFCF ÷ Revenue | -12.3% | -0.3% |
| Rev. Growth (YoY)Latest quarter vs prior year | +152.3% | +16.6% |
| EPS Growth (YoY)Latest quarter vs prior year | — | +74.8% |
Valuation Metrics
VMAR leads this category, winning 3 of 3 comparable metrics.
Valuation Metrics
| Metric | ||
|---|---|---|
| Market CapShares × price | $3M | $2.92T |
| Enterprise ValueMkt cap + debt − cash | $32M | $2.98T |
| Trailing P/EPrice ÷ TTM EPS | -0.00x | 37.82x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 34.77x |
| PEG RatioP/E ÷ EPS growth rate | — | 1.35x |
| EV / EBITDAEnterprise value multiple | — | 20.47x |
| Price / SalesMarket cap ÷ Revenue | 0.22x | 4.07x |
| Price / BookPrice ÷ Book value/share | 0.48x | 7.14x |
| Price / FCFMarket cap ÷ FCF | — | 378.98x |
Profitability & Efficiency
AMZN leads this category, winning 7 of 9 comparable metrics.
Profitability & Efficiency
AMZN delivers a 23.3% return on equity — every $100 of shareholder capital generates $23 in annual profit, vs $-7 for VMAR. AMZN carries lower financial leverage with a 0.37x debt-to-equity ratio, signaling a more conservative balance sheet compared to VMAR's 5.51x. On the Piotroski fundamental quality scale (0–9), AMZN scores 6/9 vs VMAR's 5/9, reflecting solid financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | -6.9% | +23.3% |
| ROA (TTM)Return on assets | -49.3% | +11.5% |
| ROICReturn on invested capital | -42.2% | +14.7% |
| ROCEReturn on capital employed | -124.2% | +15.3% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 6 |
| Debt / EquityFinancial leverage | 5.51x | 0.37x |
| Net DebtTotal debt minus cash | $39M | $66.2B |
| Cash & Equiv.Liquid assets | $7M | $86.8B |
| Total DebtShort + long-term debt | $47M | $153.0B |
| Interest CoverageEBIT ÷ Interest expense | -10.81x | 39.96x |
Total Returns (Dividends Reinvested)
AMZN leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in AMZN five years ago would be worth $16,476 today (with dividends reinvested), compared to $1 for VMAR. Over the past 12 months, AMZN leads with a +43.7% total return vs VMAR's -87.6%. The 3-year compound annual growth rate (CAGR) favors AMZN at 36.8% vs VMAR's -94.5% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | +316.7% | +19.7% |
| 1-Year ReturnPast 12 months | -87.6% | +43.7% |
| 3-Year ReturnCumulative with dividends | -100.0% | +156.2% |
| 5-Year ReturnCumulative with dividends | -100.0% | +64.8% |
| 10-Year ReturnCumulative with dividends | -100.0% | +697.8% |
| CAGR (3Y)Annualised 3-year return | -94.5% | +36.8% |
Risk & Volatility
Evenly matched — VMAR and AMZN each lead in 1 of 2 comparable metrics.
Risk & Volatility
VMAR is the less volatile stock with a 1.37 beta — it tends to amplify market swings less than AMZN's 1.51 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AMZN currently trades 97.3% from its 52-week high vs VMAR's 9.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.37x | 1.51x |
| 52-Week HighHighest price in past year | $8.88 | $278.56 |
| 52-Week LowLowest price in past year | $0.14 | $185.01 |
| % of 52W HighCurrent price vs 52-week peak | +9.6% | +97.3% |
| RSI (14)Momentum oscillator 0–100 | 21.9 | 81.1 |
| Avg Volume (50D)Average daily shares traded | 199K | 45.5M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy |
| Price TargetConsensus 12-month target | — | $306.77 |
| # AnalystsCovering analysts | — | 94 |
| Dividend YieldAnnual dividend ÷ price | — | — |
| Dividend StreakConsecutive years of raises | — | — |
| Dividend / ShareAnnual DPS | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | 0.0% |
AMZN leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). VMAR leads in 1 (Valuation Metrics). 1 tied.
VMAR vs AMZN: Frequently Asked Questions
8 questions · data-driven answers · updated daily
01Is VMAR or AMZN a better buy right now?
For growth investors, Vision Marine Technologies Inc.
(VMAR) is the stronger pick with 404. 9% revenue growth year-over-year, versus 12. 4% for Amazon. com, Inc. (AMZN). Amazon. com, Inc. (AMZN) offers the better valuation at 37. 8x trailing P/E (34. 8x forward), making it the more compelling value choice. Analysts rate Amazon. com, Inc. (AMZN) a "Buy" — based on 94 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — VMAR or AMZN?
Over the past 5 years, Amazon.
com, Inc. (AMZN) delivered a total return of +64. 8%, compared to -100. 0% for Vision Marine Technologies Inc. (VMAR). Over 10 years, the gap is even starker: AMZN returned +697. 8% versus VMAR's -100. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — VMAR or AMZN?
By beta (market sensitivity over 5 years), Vision Marine Technologies Inc.
(VMAR) is the lower-risk stock at 1. 37β versus Amazon. com, Inc. 's 1. 51β — meaning AMZN is approximately 10% more volatile than VMAR relative to the S&P 500. On balance sheet safety, Amazon. com, Inc. (AMZN) carries a lower debt/equity ratio of 37% versus 6% for Vision Marine Technologies Inc. — giving it more financial flexibility in a downturn.
04Which is growing faster — VMAR or AMZN?
By revenue growth (latest reported year), Vision Marine Technologies Inc.
(VMAR) is pulling ahead at 404. 9% versus 12. 4% for Amazon. com, Inc. (AMZN). On earnings-per-share growth, the picture is similar: Amazon. com, Inc. grew EPS 29. 7% year-over-year, compared to -46885. 3% for Vision Marine Technologies Inc.. Over a 3-year CAGR, VMAR leads at 35. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
05Which has better profit margins — VMAR or AMZN?
Amazon.
com, Inc. (AMZN) is the more profitable company, earning 10. 8% net margin versus -156. 5% for Vision Marine Technologies Inc. — meaning it keeps 10. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: AMZN leads at 11. 2% versus -74. 6% for VMAR. At the gross margin level — before operating expenses — AMZN leads at 50. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Which pays a better dividend — VMAR or AMZN?
None of the stocks in this comparison currently pay a material dividend.
All are effectively zero-yield and should be held for capital appreciation rather than income.
07Is VMAR or AMZN better for a retirement portfolio?
For long-horizon retirement investors, Amazon.
com, Inc. (AMZN) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (+697. 8% 10Y return). Both have compounded well over 10 years (AMZN: +697. 8%, VMAR: -100. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
08What are the main differences between VMAR and AMZN?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: VMAR is a small-cap high-growth stock; AMZN is a mega-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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