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WOW vs CMCSA
Revenue, margins, valuation, and 5-year total return — side by side.
Telecommunications Services
WOW vs CMCSA — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Telecommunications Services | Telecommunications Services |
| Market Cap | $446M | $95.62B |
| Revenue (TTM) | $591M | $125.28B |
| Net Income (TTM) | $-78M | $18.60B |
| Gross Margin | 61.0% | 61.7% |
| Operating Margin | 1.2% | 15.3% |
| Forward P/E | — | 7.4x |
| Total Debt | $1.04B | $110.44B |
| Cash & Equiv. | $39M | $9.48B |
WOW vs CMCSA — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | Dec 25 | Return |
|---|---|---|---|
| WideOpenWest, Inc. (WOW) | 100 | 79.9 | -20.1% |
| Comcast Corporation (CMCSA) | 100 | 67.4 | -32.6% |
Price return only. Dividends and distributions are not included.
Quick Verdict: WOW vs CMCSA
Each card shows where this stock fits in a portfolio — not just who wins on paper.
WOW is the clearest fit if your priority is momentum.
- +21.8% vs CMCSA's -19.9%
CMCSA carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.
- Dividend streak 18 yrs, beta 0.21, yield 5.1%
- Rev growth -0.0%, EPS growth 30.2%, 3Y rev CAGR 0.6%
- 15.4% 10Y total return vs WOW's -68.5%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | -0.0% revenue growth vs WOW's -8.1% | |
| Quality / Margins | 14.8% margin vs WOW's -13.2% | |
| Stability / Safety | Beta 0.21 vs WOW's 0.87, lower leverage | |
| Dividends | 5.1% yield; 18-year raise streak; the other pay no meaningful dividend | |
| Momentum (1Y) | +21.8% vs CMCSA's -19.9% | |
| Efficiency (ROA) | 6.9% ROA vs WOW's -5.2%, ROIC 8.2% vs 0.4% |
WOW vs CMCSA — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
WOW vs CMCSA — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
CMCSA leads this category, winning 6 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
CMCSA is the larger business by revenue, generating $125.3B annually — 212.0x WOW's $591M. CMCSA is the more profitable business, keeping 14.8% of every revenue dollar as net income compared to WOW's -13.2%. On growth, CMCSA holds the edge at +5.3% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $591M | $125.3B |
| EBITDAEarnings before interest/tax | $212M | $35.4B |
| Net IncomeAfter-tax profit | -$78M | $18.6B |
| Free Cash FlowCash after capex | -$68M | $18.1B |
| Gross MarginGross profit ÷ Revenue | +61.0% | +61.7% |
| Operating MarginEBIT ÷ Revenue | +1.2% | +15.3% |
| Net MarginNet income ÷ Revenue | -13.2% | +14.8% |
| FCF MarginFCF ÷ Revenue | -11.6% | +14.5% |
| Rev. Growth (YoY)Latest quarter vs prior year | -8.9% | +5.3% |
| EPS Growth (YoY)Latest quarter vs prior year | -59.3% | -32.6% |
Valuation Metrics
Evenly matched — WOW and CMCSA each lead in 2 of 4 comparable metrics.
Valuation Metrics
On an enterprise value basis, CMCSA's 5.3x EV/EBITDA is more attractive than WOW's 6.7x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $446M | $95.6B |
| Enterprise ValueMkt cap + debt − cash | $1.4B | $196.6B |
| Trailing P/EPrice ÷ TTM EPS | -7.22x | 4.87x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 7.44x |
| PEG RatioP/E ÷ EPS growth rate | — | 0.26x |
| EV / EBITDAEnterprise value multiple | 6.68x | 5.33x |
| Price / SalesMarket cap ÷ Revenue | 0.71x | 0.77x |
| Price / BookPrice ÷ Book value/share | 2.04x | 0.98x |
| Price / FCFMarket cap ÷ FCF | — | 4.37x |
Profitability & Efficiency
CMCSA leads this category, winning 7 of 9 comparable metrics.
Profitability & Efficiency
CMCSA delivers a 19.5% return on equity — every $100 of shareholder capital generates $20 in annual profit, vs $-53 for WOW. CMCSA carries lower financial leverage with a 1.13x debt-to-equity ratio, signaling a more conservative balance sheet compared to WOW's 4.98x. On the Piotroski fundamental quality scale (0–9), CMCSA scores 7/9 vs WOW's 4/9, reflecting strong financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | -52.7% | +19.5% |
| ROA (TTM)Return on assets | -5.2% | +6.9% |
| ROICReturn on invested capital | +0.4% | +8.2% |
| ROCEReturn on capital employed | +0.5% | +8.9% |
| Piotroski ScoreFundamental quality 0–9 | 4 | 7 |
| Debt / EquityFinancial leverage | 4.98x | 1.13x |
| Net DebtTotal debt minus cash | $1.0B | $101.0B |
| Cash & Equiv.Liquid assets | $39M | $9.5B |
| Total DebtShort + long-term debt | $1.0B | $110.4B |
| Interest CoverageEBIT ÷ Interest expense | 0.07x | 6.84x |
Total Returns (Dividends Reinvested)
CMCSA leads this category, winning 4 of 5 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in CMCSA five years ago would be worth $5,482 today (with dividends reinvested), compared to $3,270 for WOW. Over the past 12 months, WOW leads with a +21.8% total return vs CMCSA's -19.9%. The 3-year compound annual growth rate (CAGR) favors CMCSA at -9.7% vs WOW's -14.5% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | — | -8.9% |
| 1-Year ReturnPast 12 months | +21.8% | -19.9% |
| 3-Year ReturnCumulative with dividends | -37.4% | -26.4% |
| 5-Year ReturnCumulative with dividends | -67.3% | -45.2% |
| 10-Year ReturnCumulative with dividends | -68.5% | +15.4% |
| CAGR (3Y)Annualised 3-year return | -14.5% | -9.7% |
Risk & Volatility
Evenly matched — WOW and CMCSA each lead in 1 of 2 comparable metrics.
Risk & Volatility
CMCSA is the less volatile stock with a 0.21 beta — it tends to amplify market swings less than WOW's 0.87 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. WOW currently trades 99.0% from its 52-week high vs CMCSA's 71.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.87x | 0.21x |
| 52-Week HighHighest price in past year | $5.25 | $36.66 |
| 52-Week LowLowest price in past year | $3.06 | $25.75 |
| % of 52W HighCurrent price vs 52-week peak | +99.0% | +71.6% |
| RSI (14)Momentum oscillator 0–100 | 58.7 | 37.8 |
| Avg Volume (50D)Average daily shares traded | 573K | 28.4M |
Analyst Outlook
CMCSA leads this category, winning 1 of 1 comparable metric.
Analyst Outlook
Wall Street rates WOW as "Hold" and CMCSA as "Buy". CMCSA is the only dividend payer here at 5.13% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Buy |
| Price TargetConsensus 12-month target | — | $31.87 |
| # AnalystsCovering analysts | 15 | 60 |
| Dividend YieldAnnual dividend ÷ price | — | +5.1% |
| Dividend StreakConsecutive years of raises | 1 | 18 |
| Dividend / ShareAnnual DPS | — | $1.35 |
| Buyback YieldShare repurchases ÷ mkt cap | +0.3% | +7.5% |
CMCSA leads in 4 of 6 categories — strongest in Income & Cash Flow and Profitability & Efficiency. 2 categories are tied.
WOW vs CMCSA: Frequently Asked Questions
8 questions · data-driven answers · updated daily
01Is WOW or CMCSA a better buy right now?
For growth investors, Comcast Corporation (CMCSA) is the stronger pick with -0.
0% revenue growth year-over-year, versus -8. 1% for WideOpenWest, Inc. (WOW). Comcast Corporation (CMCSA) offers the better valuation at 4. 9x trailing P/E (7. 4x forward), making it the more compelling value choice. Analysts rate Comcast Corporation (CMCSA) a "Buy" — based on 60 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — WOW or CMCSA?
Over the past 5 years, Comcast Corporation (CMCSA) delivered a total return of -45.
2%, compared to -67. 3% for WideOpenWest, Inc. (WOW). Over 10 years, the gap is even starker: CMCSA returned +15. 4% versus WOW's -68. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — WOW or CMCSA?
By beta (market sensitivity over 5 years), Comcast Corporation (CMCSA) is the lower-risk stock at 0.
21β versus WideOpenWest, Inc. 's 0. 87β — meaning WOW is approximately 314% more volatile than CMCSA relative to the S&P 500. On balance sheet safety, Comcast Corporation (CMCSA) carries a lower debt/equity ratio of 113% versus 5% for WideOpenWest, Inc. — giving it more financial flexibility in a downturn.
04Which is growing faster — WOW or CMCSA?
By revenue growth (latest reported year), Comcast Corporation (CMCSA) is pulling ahead at -0.
0% versus -8. 1% for WideOpenWest, Inc. (WOW). On earnings-per-share growth, the picture is similar: WideOpenWest, Inc. grew EPS 79. 6% year-over-year, compared to 30. 2% for Comcast Corporation. Over a 3-year CAGR, CMCSA leads at 0. 6% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
05Which has better profit margins — WOW or CMCSA?
Comcast Corporation (CMCSA) is the more profitable company, earning 16.
0% net margin versus -9. 3% for WideOpenWest, Inc. — meaning it keeps 16. 0% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: CMCSA leads at 16. 7% versus 1. 0% for WOW. At the gross margin level — before operating expenses — CMCSA leads at 60. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Which pays a better dividend — WOW or CMCSA?
In this comparison, CMCSA (5.
1% yield) pays a dividend. WOW does not pay a meaningful dividend and should not be held primarily for income.
07Is WOW or CMCSA better for a retirement portfolio?
For long-horizon retirement investors, Comcast Corporation (CMCSA) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
21), 5. 1% yield). Both have compounded well over 10 years (CMCSA: +15. 4%, WOW: -68. 5%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
08What are the main differences between WOW and CMCSA?
Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: WOW is a small-cap quality compounder stock; CMCSA is a mid-cap deep-value stock. CMCSA pays a dividend while WOW does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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