Comprehensive Stock Comparison
Compare Zeta Global Holdings Corp. (ZETA) vs ZoomInfo Technologies Inc. (GTM) Stock
Analyze side-by-side fundamentals, valuation, growth, and profitability to decide which stock is the better buy.
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Quick Verdict
| Category | Winner | Why |
|---|---|---|
| Growth | ZETA | 29.7% revenue growth vs GTM's 2.9% |
| Value | GTM | Lower P/E (5.6x vs 17.8x) |
| Quality / Margins | GTM | 9.9% net margin vs ZETA's -2.4% |
| Stability / Safety | GTM | Beta 1.81 vs ZETA's 2.05 |
| Dividends | Tie | Neither pays a meaningful dividend |
| Momentum (1Y) | ZETA | -1.5% vs GTM's -46.7% |
| Efficiency (ROA) | GTM | 1.9% ROA vs ZETA's -2.1%, ROIC 5.6% vs 0.8% |
Who Each Stock Is For
Income & stability
Growth exposure
Long-term compounding (10Y)
Sleep-well-at-night portfolio
Defensive / Recession hedge
Business Model
What each company does and how it makes money
Zeta Global operates a data-driven marketing cloud platform that helps enterprises predict consumer intent and automate omnichannel marketing campaigns. It generates revenue primarily through its software-as-a-service platform—which includes consumer intelligence tools and marketing automation software—with additional income from data services and professional implementation. The company's key advantage lies in its proprietary opted-in consumer dataset and sophisticated machine learning algorithms that analyze billions of data points to deliver predictive consumer insights.
ZoomInfo is a go-to-market intelligence platform that provides comprehensive data on companies and professionals for sales, marketing, and recruiting teams. It generates revenue primarily through subscription-based access to its cloud platform—with tiered pricing for different organizational sizes—and additional fees for premium data and workflow tools. The company's competitive advantage lies in its massive, continuously updated database of business contacts and buying signals—a network effect that becomes more valuable as more users contribute data.
Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
Financial Metrics Comparison
Side-by-side fundamentals across 2 stocks. BestLagging
Financial Scorecard
GTM leads in 2 of 6 categories (Financial Metrics, Profitability & Efficiency). ZETA leads in 2 (Valuation Metrics, Total Returns). 1 tied.
Financial Metrics (TTM)
ZETA and GTM operate at a comparable scale, with $1.3B and $1.2B in trailing revenue. GTM is the more profitable business, keeping 9.9% of every revenue dollar as net income compared to ZETA's -2.4%. On growth, ZETA holds the edge at +25.4% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ZETAZeta Global Holdi… | GTMZoomInfo Technolo… |
|---|---|---|
| RevenueTrailing 12 months | $1.3B | $1.2B |
| EBITDAEarnings before interest/tax | $77M | $280M |
| Net IncomeAfter-tax profit | -$32M | $124M |
| Free Cash FlowCash after capex | $185M | $389M |
| Gross MarginGross profit ÷ Revenue | +60.6% | +84.8% |
| Operating MarginEBIT ÷ Revenue | +0.4% | +18.1% |
| Net MarginNet income ÷ Revenue | -2.4% | +9.9% |
| FCF MarginFCF ÷ Revenue | +14.2% | +31.1% |
| Rev. Growth (YoY)Latest quarter vs prior year | +25.4% | +3.2% |
| EPS Growth (YoY)Latest quarter vs prior year | -51.7% | +175.0% |
Valuation Metrics
On an enterprise value basis, ZETA's 1.0x EV/EBITDA is more attractive than GTM's 11.3x.
| Metric | ZETAZeta Global Holdi… | GTMZoomInfo Technolo… |
|---|---|---|
| Market CapShares × price | $401M | $1.9B |
| Enterprise ValueMkt cap + debt − cash | $81M | $3.5B |
| Trailing P/EPrice ÷ TTM EPS | -121.07x | 15.92x |
| Forward P/EPrice ÷ next-FY EPS est. | 17.81x | 5.59x |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | 1.05x | 11.26x |
| Price / SalesMarket cap ÷ Revenue | 0.31x | 1.53x |
| Price / BookPrice ÷ Book value/share | 4.69x | 1.30x |
| Price / FCFMarket cap ÷ FCF | 2.16x | 4.91x |
Profitability & Efficiency
GTM delivers a 8.2% return on equity — every $100 of shareholder capital generates $8 in annual profit, vs $-4 for ZETA. On the Piotroski fundamental quality scale (0–9), GTM scores 7/9 vs ZETA's 4/9, reflecting strong financial health.
| Metric | ZETAZeta Global Holdi… | GTMZoomInfo Technolo… |
|---|---|---|
| ROE (TTM)Return on equity | -3.9% | +8.2% |
| ROA (TTM)Return on assets | -2.1% | +1.9% |
| ROICReturn on invested capital | +0.8% | +5.6% |
| ROCEReturn on capital employed | +0.5% | +3.9% |
| Piotroski ScoreFundamental quality 0–9 | 4 | 7 |
| Debt / EquityFinancial leverage | — | 1.20x |
| Net DebtTotal debt minus cash | -$320M | $75M |
| Cash & Equiv.Liquid assets | $320M | $176M |
| Total DebtShort + long-term debt | $0 | $1.8B |
| Interest CoverageEBIT ÷ Interest expense | -44.26x | 5.56x |
Total Returns (with DRIP)
A $10,000 investment in ZETA five years ago would be worth $19,066 today (with dividends reinvested), compared to $1,101 for GTM. Over the past 12 months, ZETA leads with a -1.5% total return vs GTM's -46.7%. The 3-year compound annual growth rate (CAGR) favors ZETA at 16.9% vs GTM's -36.4% — a key indicator of consistent wealth creation.
| Metric | ZETAZeta Global Holdi… | GTMZoomInfo Technolo… |
|---|---|---|
| YTD ReturnYear-to-date | -14.9% | -35.4% |
| 1-Year ReturnPast 12 months | -1.5% | -46.7% |
| 3-Year ReturnCumulative with dividends | +59.8% | -74.3% |
| 5-Year ReturnCumulative with dividends | +90.7% | -89.0% |
| 10-Year ReturnCumulative with dividends | +90.7% | -81.7% |
| CAGR (3Y)Annualised 3-year return | +16.9% | -36.4% |
Risk & Volatility
GTM is the less volatile stock with a 1.81 beta — it tends to amplify market swings less than ZETA's 2.05 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. ZETA currently trades 68.1% from its 52-week high vs GTM's 49.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ZETAZeta Global Holdi… | GTMZoomInfo Technolo… |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 2.05x | 1.81x |
| 52-Week HighHighest price in past year | $24.90 | $12.51 |
| 52-Week LowLowest price in past year | $10.69 | $5.77 |
| % of 52W HighCurrent price vs 52-week peak | +68.1% | +49.6% |
| RSI (14)Momentum oscillator 0–100 | 52.4 | 34.9 |
| Avg Volume (50D)Average daily shares traded | 7.7M | 6.6M |
Analyst Outlook
Wall Street rates ZETA as "Buy" and GTM as "Hold". Consensus price targets imply 70.3% upside for ZETA (target: $29) vs 49.6% for GTM (target: $9).
| Metric | ZETAZeta Global Holdi… | GTMZoomInfo Technolo… |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Hold |
| Price TargetConsensus 12-month target | $28.86 | $9.29 |
| # AnalystsCovering analysts | 15 | 27 |
| Dividend YieldAnnual dividend ÷ price | — | — |
| Dividend StreakConsecutive years of raises | — | 0 |
| Dividend / ShareAnnual DPS | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | +30.2% | +21.5% |
Historical Charts
Charts are rendered on first load. Hover for details.
Chart 1Total Return — 5 Years (Rebased to 100)
| Stock | Jun 21 | Feb 26 | Change |
|---|---|---|---|
| Zeta Global Holding… (ZETA) | 100 | 210.12 | +110.1% |
| ZoomInfo Technologi… (GTM) | 100 | 15.19 | -84.8% |
Zeta Global Holding… (ZETA) returned +91% over 5 years vs ZoomInfo Technologi… (GTM)'s -89%. A $10,000 investment in ZETA 5 years ago would be worth $19,066 today (including dividends reinvested).
Chart 2Revenue Growth — 10 Years
| Stock | 2018 | 2025 | Change |
|---|---|---|---|
| Zeta Global Holding… (ZETA) | $306M | $1.3B | +326.3% |
| ZoomInfo Technologi… (GTM) | $144M | $1.2B | +765.9% |
ZoomInfo Technologies Inc.'s revenue grew from $144M (2018) to $1.2B (2025) — a 36.1% CAGR.
Chart 3Net Margin Trend — 10 Years
| Stock | 2018 | 2025 | Change |
|---|---|---|---|
| Zeta Global Holding… (ZETA) | -12.6% | -2.4% | +80.8% |
| ZoomInfo Technologi… (GTM) | -19.8% | 9.9% | +150.2% |
ZoomInfo Technologies Inc.'s net margin went from -20% (2018) to 10% (2025).
Chart 4P/E Ratio History — 5 Years
| Stock | 2021 | 2025 | Change |
|---|---|---|---|
| ZoomInfo Technologi… (GTM) | 214 | 26.1 | -87.8% |
ZoomInfo Technologies Inc. has traded in a 26x–214x P/E range over 5 years; current trailing P/E is ~16x.
Chart 5EPS Growth — 10 Years
| Stock | 2018 | 2025 | Change |
|---|---|---|---|
| Zeta Global Holding… (ZETA) | -1.18 | -0.14 | +88.1% |
| ZoomInfo Technologi… (GTM) | -0.2 | 0.39 | +295.0% |
ZoomInfo Technologies Inc.'s EPS grew from $-0.20 (2018) to $0.39 (2025).
Chart 6Free Cash Flow — 5 Years
Zeta Global Holdings Corp. generated $185M FCF in 2025 (+955% vs 2021). ZoomInfo Technologies Inc. generated $389M FCF in 2025 (+41% vs 2021).
ZETA vs GTM: Frequently Asked Questions
9 questions · data-driven answers · updated daily
01Is ZETA or GTM a better buy right now?
ZoomInfo Technologies Inc. (GTM) offers the better valuation at 15.9x trailing P/E (5.6x forward), making it the more compelling value choice. Analysts rate Zeta Global Holdings Corp. (ZETA) a "Buy" — based on 15 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — ZETA or GTM?
On forward P/E, ZoomInfo Technologies Inc. is actually cheaper at 5.6x.
03Which is the better long-term investment — ZETA or GTM?
Over the past 5 years, Zeta Global Holdings Corp. (ZETA) delivered a total return of +90.7%, compared to -89.0% for ZoomInfo Technologies Inc. (GTM). A $10,000 investment in ZETA five years ago would be worth approximately $19K today (assuming dividends reinvested). Over 10 years, the gap is even starker: ZETA returned +90.7% versus GTM's -81.7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — ZETA or GTM?
By beta (market sensitivity over 5 years), ZoomInfo Technologies Inc. (GTM) is the lower-risk stock at 1.81β versus Zeta Global Holdings Corp.'s 2.05β — meaning ZETA is approximately 13% more volatile than GTM relative to the S&P 500.
05Which has better profit margins — ZETA or GTM?
ZoomInfo Technologies Inc. (GTM) is the more profitable company, earning 9.9% net margin versus -2.4% for Zeta Global Holdings Corp. — meaning it keeps 9.9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GTM leads at 18.1% versus 0.4% for ZETA. At the gross margin level — before operating expenses — GTM leads at 82.4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Is ZETA or GTM more undervalued right now?
On forward earnings alone, ZoomInfo Technologies Inc. (GTM) trades at 5.6x forward P/E versus 17.8x for Zeta Global Holdings Corp. — 12.2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for ZETA: 70.3% to $28.86.
07Which pays a better dividend — ZETA or GTM?
None of the stocks in this comparison currently pay a material dividend. All are effectively zero-yield and should be held for capital appreciation rather than income.
08Is ZETA or GTM better for a retirement portfolio?
For long-horizon retirement investors, ZoomInfo Technologies Inc. (GTM) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding. Zeta Global Holdings Corp. (ZETA) carries a higher beta of 2.05 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (GTM: -81.7%, ZETA: +90.7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between ZETA and GTM?
Both stocks operate in the Technology sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. In terms of investment character: ZETA is a small-cap quality compounder stock; GTM is a small-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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