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BFAM logoBright Horizons Family Solutions Inc. (BFAM) Price Target Analysis

Wall Street analyst price targets, ratings consensus & upside potential · Updated May 1, 2026

Current Price
$66.36
Market reference
Price Target
$95.57
+44.0% Upside
Target Range
$70.00 — $112.00
Wide divergence
Analyst Rating
Hold
20 analysts
Forward P/E13.2x
Trailing P/E19.8x
Forward PEG0.27
Implied Growth+21.5%
Median Target$99.00
Analyst Spread43.9%

Analysts see +44.0% upside to their consensus target of $95.57.

Price Forecast (1 Year)

Last 12 months price action with 12-month analyst target path

Current$66.36
Consensus$95.57
High$112.00
Low$70.00
Model$105.34
Bear Case
$70
+5.5%
Consensus
$96
+44.0%
Bull Case
$112
+68.8%
Valuation Model TargetsConfidence: 63/100
Bear$26
Base$105
Bull$111

Analyst Ratings Distribution

Breakdown of 20 published analyst recommendations for BFAM

50% hold / mixed conviction
+15
BearishBullish
Weighted analyst sentiment score based on 20 ratings
ConsensusHold
Coverage20 Analysts
Net Score+15
Bull / Bear40% / 10%
Strong Buy00%
Buy840%
Hold1050%
Sell210%
Strong Sell00%
Strong Buy
00%
Buy
840%
Hold
1050%
Sell
210%
Strong Sell
00%
Recommendation Mix40% Buy · 50% Hold · 10% Sell
Buy (8)Hold (10)Sell (2)

BFAM Price Target Analysis

Updated May 7, 2026

As of May 7, 2026, Bright Horizons Family Solutions Inc. (BFAM) has a Wall Street consensus price target of $95.57, based on estimates from 20 covering analysts. With the stock currently trading at $66.36, this represents a potential upside of +44.0%. The company has a market capitalization of $3.63B.

Analyst price targets range from a low of $70.00 to a high of $112.00, representing a 44% spread in expectations. The median target of $99.00 aligns closely with the consensus average.

The current analyst consensus rating is Hold, with 8 analysts rating the stock as a Buy or Strong Buy,10 rating it Hold, and 2 rating it Sell or Strong Sell. The mixed ratings reflect uncertainty about near-term direction.

From a valuation perspective, BFAM trades at a trailing P/E of 19.8x and forward P/E of 13.2x. The forward PEG ratio of 0.27 suggests the stock may be undervalued relative to its growth. Analysts expect EPS to grow +21.5% over the next year.

Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $105.34, with bear and bull scenarios of $25.58 and $110.80 respectively. Model confidence stands at 63/100, reflecting moderate uncertainty in projections.

Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Consumer Cyclical stocks.

Analyst Sentiment Comparison

Industry Peer Analysis
Avg Peer Upside+289.1%
Avg Forward P/E13.8x
Peers with Coverage9 / 10
CompanyMarket CapPriceTargetUpsideRatingFwd P/EAnalysts
LRN logoLRNStride, Inc.$4.0B$93.00$109.50+17.7%Hold13.2x17
PRDO logoPRDOPerdoceo Education Corporation$2.1B$34.11$30.00-12.0%Hold11.9x9
LAUR logoLAURLaureate Education, Inc.$4.6B$32.52$39.00+19.9%Buy15.4x11
GHC logoGHCGraham Holdings Company$4.9B$1122.64———16.9x—
ATGE logoATGEAdtalem Global Education Inc.$3.7B$106.64$138.00+29.4%Buy13.4x3
LOCO logoLOCOEl Pollo Loco Holdings, Inc.$401M$13.38$12.25-8.4%Hold13.8x12
KLC logoKLCKinderCare Learning Companies, Inc.$495M$4.19$3.50-16.5%Hold6.3x7
CHGG logoCHGGChegg, Inc.$130M$1.16$30.42+2522.4%Hold—22
COUR logoCOURCoursera, Inc.$1.0B$6.03$7.79+29.2%Buy14.6x17
ADP logoADPAutomatic Data Processing, Inc.$83.4B$207.20$249.00+20.2%Hold18.8x36

Upside Potential Comparison

CHGG logoCHGG
+2522.4%
ATGE logoATGE
+29.4%
COUR logoCOUR
+29.2%
ADP logoADP
+20.2%
LAUR logoLAUR
+19.9%
LRN logoLRN
+17.7%
LOCO logoLOCO
-8.4%
PRDO logoPRDO
-12.0%

See BFAM's True Return

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Is BFAM Undervalued?

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Compare BFAM vs AMZN

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BFAM — Frequently Asked Questions

Quick answers to the most common questions about buying BFAM stock.

What is the BFAM stock price target for 2026?

The consensus Wall Street price target for BFAM is $95.57, representing 44.0% upside from the current price of $66.36. With 20 analysts covering the stock, this strong upside suggests significant value not yet reflected in today's share price.

Is BFAM a buy, sell, or hold?

BFAM has a consensus rating of "Hold" based on 20 Wall Street analysts. The rating breakdown is mixed, with 10 Hold ratings making up the largest segment. The consensus 12-month price target of $95.57 implies 44.0% upside from current levels.

Is BFAM stock overvalued or undervalued?

With a forward P/E of 13.1761x, BFAM trades at a relatively low valuation. The consensus target of $95.57 implies 44.0% appreciation, suggesting meaningful undervaluation.

How high can BFAM stock go?

The most bullish Wall Street analyst has a price target of $112 for BFAM, while the most conservative target is $70. The consensus of $95.57 represents the median expectation. Our quantitative valuation model projects a bull case target of $111 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.

How many analysts cover BFAM stock?

BFAM is well covered by analysts, with 20 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 8 have Buy ratings, 10 recommend Hold, and 2 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.

What is the BFAM stock forecast?

The 12-month BFAM stock forecast based on 20 Wall Street analysts shows a consensus price target of $95.57, with estimates ranging from $70 (bear case) to $112 (bull case). The median consensus rating is "Hold". Our proprietary valuation model produces a base case fair value of $105, with bear/bull scenarios of $26/$111.

What is BFAM's fair value based on fundamentals?

Our quantitative valuation model calculates BFAM's fair value at $105 (base case), with a bear case of $26 and bull case of $111. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 63/100.

What is BFAM's forward P/E ratio?

BFAM trades at a forward P/E ratio of 13.2x based on next-twelve-months earnings estimates compared to a trailing P/E of 19.8x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.

Should I buy BFAM stock?

Wall Street analysts are very optimistic on BFAM, with a "Hold" consensus rating and $95.57 price target (44.0% upside). 8 of 20 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.

Why do BFAM price targets vary so much?

BFAM analyst price targets range from $70 to $112, a 44% moderate spread showing some variance in outlooks. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $95.57 consensus represents the middle ground. Our model's $26-$111 range provides an independent fundamental perspective.

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