DSP trades 53.2% below Wall Street's consensus target of $18.83.
Last 12 months price action with 12-month analyst target path
The base valuation assumes DSP achieves its forward estimates and maintains a stable P/E multiple of 70.2x. This scenario reflects the blended consensus of 13 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.
As of September 24, 2026, Viant Technology Inc. (DSP) has a Wall Street consensus price target of $18.83, based on estimates from 13 covering analysts. With the stock currently trading at $12.29, this represents a potential upside of +53.2%. The company has a market capitalization of $806M.
Analyst price targets range from a low of $17.50 to a high of $20.00, representing a 13% spread in expectations. The median target of $19.00 aligns closely with the consensus average. The tight target dispersion indicates high conviction among analysts.
The current analyst consensus rating is Buy, with 12 analysts rating the stock as a Buy or Strong Buy,1 rating it Hold, and 0 rating it Sell or Strong Sell. This overwhelmingly bullish sentiment suggests analysts see significant catalysts for upside ahead.
From a valuation perspective, DSP trades at a trailing P/E of 94.5x and forward P/E of 70.2x. The forward PEG ratio of 20.67 reflects a premium valuation. Analysts expect EPS to grow +31.4% over the next year.
Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $8.91, with bear and bull scenarios of $5.61 and $11.74 respectively. Model confidence stands at 51/100, reflecting moderate uncertainty in projections.
| Company | Market Cap | Price | Target | Upside Potential | Rating | Fwd P/E | Analysts |
|---|---|---|---|---|---|---|---|
 TTDThe Trade Desk, Inc. | $6.0B | $12.68 | $14.72 | +16.1% | Hold | 32.3x | 47 |
 DVDoubleVerify Holdings, Inc. | $2.1B | $13.40 | $13.47 | +0.5% | Hold | 30.5x | 34 |
 IASIntegral Ad Science Holding Corp. | $1.7B | $10.34 | $14.29 | +38.2% | Buy | 27.5x | 12 |
 MGNIMagnite, Inc. | $3.4B | $24.06 | $28.00 | +16.4% | Buy | 21.2x | 32 |
 PUBMPubMatic, Inc. | $815M | $17.45 | $19.38 | +11.0% | Buy | — | 17 |
 CRTOCriteo S.A. | $832M | $16.55 | $22.08 | +33.4% | Buy | 4.7x | 35 |
 APPSDigital Turbine, Inc. | $1.4B | $11.54 | $17.75 | +53.8% | Buy | 29.2x | 12 |
 KXINKaixin Auto Holdings | $3M | $1.60 | — | — | — | — | — |
 GOOGLAlphabet Inc. | $4.1T | $337.83 | $431.57 | +27.7% | Buy | 16.4x | 83 |
 METAMeta Platforms, Inc. | $1.9T | $744.10 | $729.93 | -1.9% | Buy | 23.8x | 65 |
Quick answers to the most common questions about buying DSP stock.
The consensus Wall Street price target for DSP is $18.83, representing 53.2% upside from the current price of $12.29. With 13 analysts covering the stock, this strong upside suggests significant value not yet reflected in today's share price.
DSP has a consensus rating of "Buy" based on 13 Wall Street analysts. The rating breakdown is predominantly bullish, with 12 Buy/Strong Buy ratings. The consensus 12-month price target of $18.83 implies 53.2% upside from current levels.
At a forward P/E of 70.2286x, DSP trades at a premium valuation. The consensus price target of $18.83 (53.2% upside) suggests analysts still see growth justifying the multiple.
The most bullish Wall Street analyst has a price target of $20 for DSP, while the most conservative target is $17.5. The consensus of $18.83 represents the median expectation. Our quantitative valuation model projects a bull case target of $12 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.
DSP is moderately covered, with 13 analysts providing price targets and ratings. Of these, 1 have Strong Buy ratings, 11 have Buy ratings, 1 recommend Hold, and 0 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.
The 12-month DSP stock forecast based on 13 Wall Street analysts shows a consensus price target of $18.83, with estimates ranging from $17.5 (bear case) to $20 (bull case). The median consensus rating is "Buy". Our proprietary valuation model produces a base case fair value of $9, with bear/bull scenarios of $6/$12.
Our quantitative valuation model calculates DSP's fair value at $9 (base case), with a bear case of $6 and bull case of $12. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 51/100.
DSP trades at a forward P/E ratio of 70.2x based on next-twelve-months earnings estimates compared to a trailing P/E of 94.5x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.
Wall Street analysts are very optimistic on DSP, with a "Buy" consensus rating and $18.83 price target (53.2% upside). 12 of 13 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.
DSP analyst price targets range from $17.5 to $20, a 13% tight range reflecting strong analyst consensus. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $18.83 consensus represents the middle ground. Our model's $6-$12 range provides an independent fundamental perspective.
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