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HUBSHubSpot, Inc.
$226.03$11.6B
Overview & Tools
OverviewChart Terminal ↗Visualize
Valuation & Forecasts
Valuation ModelsEstimatesDCF Model
Price & Analyst Data
Analyst TargetsPrice History
Financial Statements
Income StatementBalance SheetCash FlowRatios & Margins
Performance
P/E HistoryRevenue HistoryEarnings HistoryDividend HistoryTotal Return
Discovery & Screens
Live BreakoutsStock ScreenerOwnership
HUBS logo

HubSpot, Inc.

HUBS
NYSE · Application Software
$226.03
At close - Sep 23, 4:00 PM EDT - USD
Market Cap$11.58B
P/E262.8x
52W High$525.48
Volume1.74M
OverviewTerminalAnalysisFinancialsValuationEarningsBreakoutsOwnership
VCP Research Verdict2026Q2

AI Pivot Drives Margin Inflection Amid Decelerating Growth

HubSpot has executed a strategic pivot toward AI-enabled offerings, evidenced by a 28.5% increase in R&D spending since Q1 2024, which has driven a swing to positive operating income of 4.8% in Q2 2026 from -3.8% in Q1 2025. The company's asset-light model, wi...

GrowthDecelerating
ProfitabilityStable
ValuationAttractive
TechnicalsWeak
Explore valuation models
MARKET ACTION

HUBS price & volume

Price trend, volume and key moving averages

Launch Terminal
Loading chart...
Decision Checklist4 Core Signals

What matters now

The signals most likely to change the investment case.

01

Earnings momentum

12/12 Beats

EPS beat 12 of last 12 quarters

02

Valuation risk

+730% Peers

P/E is 730% above peer median

03

Market leadership

RS 30 · Lag

Laggard (Underperforming 70% of market)

04

Weak Trend

Below 200DMA

Price < 200DMA

Next CatalystEstimated earnings · Nov 5
01

Build the investment case

Start with the evidence for owning the stock and the risks that can break the thesis.

EXECUTIVE THESIS

The Investment Case

Full Analysis
Fundamental Trajectory

Revenue growth decelerated to 19.8% in Q2 2026 from 23.4% in Q1 2025, while operating margin improved to 4.8% from -3.8% over the same period, reflecting cost discipline and a successful AI pivot.

Analyst Consensus+7.6% target
Buy(47 analysts)
30 Buy16 Hold1 Sell

The Bull Case

Upside Catalysts

Strong revenue growth

Bulls highlight HubSpot's forecasted revenue growth above the 11.5% market rate, with high-case projections reaching $1,141 on an 18.5% revenue CAGR.

Earnings growth potential

HubSpot is expected to achieve faster earnings growth of about 34.8% per year, making it an attractive investment opportunity.

All-in-one platform advantage

HubSpot's integrated platform combines marketing, sales, and customer service software, providing a comprehensive solution for businesses.

The Bear Case

Key Downside Risks

Market performance

Price History →

Trailing total returns as of 9/24/2026, which may include dividends or other distributions. Benchmark is S&P 500 (^GSPC).

YTD Return
HUBS-40.87%
S&P 500 (^GSPC)+12.39%
1-Year Return
HUBS-55.95%
S&P 500 (^GSPC)+15.77%
3-Year Return
HUBS-53.23%
S&P 500 (^GSPC)+81.63%
5-Year Return
HUBS-69.22%
S&P 500 (^GSPC)+73.88%
02

Test the fundamentals

Check whether operating performance supports the current valuation.

VALUATION & INTRINSIC VALUE

Valuation Scenarios

Valuation Analysis
Trailing P/E5Y Low
262.8x
Forward P/EExpansion
17.0x
EV/EBITDA0th %ile
62.3x
FCF YieldCash Flow
6.1%

Valuation vs 5-Year History

Multiple Range
Metric
Current
5Y Median
Historical Range
Percentile
P/E
262.8x
466.6x
0th· Low
EV/EBITDA
62.3x
117.8x
0th· Low
Price/FCF
16.4x
76.6x
0th· Low
Current Multiple
5Y Median (50th %ile)

Intrinsic Value Scenarios

DCF Projection
Bear$77.14-65.9%
Base (Fair)$117.00-45.9%
Bull$122.79-45.7%
$77.14 Bear$117.00 Base$122.79 Bull
Current Market Price: $226.03
Trades at a 93.2% premium to Base DCF ($117.00)
Open DCF & Valuation Models →Chart Terminal ↗

Growth & profitability

Annual revenue & EPS trend
Revenue
$3.13B+19.2% YoY
Net income
$46M+892.0% YoY
Free cash flow
$708M+26.2% YoY
Operating margin
0.4%+2.9 pts YoY
ROIC (TTM)0.5%
Avg ROIC 5Y-
ROE (TTM)2.3%
Piotroski Score6 / 9
Financial Statements →
03

Monitor what changed

Recent results and news deserve attention only when they alter the forward view.

OPERATING RESULTS

Recent Earnings

Earnings History
EPS Beat Rate12/12 (100%)
Revenue Beat Rate12/12 (100%)
QuarterEPS (Act vs Est)Revenue (Act vs Est)
Q3 2026Latest
Aug 5, 2026
$3.26+7.9%
vs $3.02
$912M+1.5%
vs $898M
Q2 2026
May 7, 2026
$2.72+10.1%
vs $2.47
$881M+2.0%
vs $863M
Q1 2026
Feb 11, 2026
$3.09+3.3%
vs $2.99
$847M+1.9%
vs $831M
Q4 2025
Nov 5, 2025
$2.66+2.7%
vs $2.59
$810M+2.9%
vs $787M
Historical baseline: 12 quarters analyzedGAAP / Adjusted
MARKET COVERAGE

Latest News

5 Stories
Zacks Investment Research·2d ago
Why HubSpot (HUBS) is a Top Growth Stock for the Long-Term

The Zacks Style Scores offers investors a way to easily find top-rated stocks based on their investing style. Here's why you should take advantage.

MarketBeat·5d ago
HubSpot Unveils AI Agent Strategy, Lifts 2030 Margin Targets at Analyst Day

HubSpot NYSE: HUBS used its Analyst Day at UNBOUND to outline an AI-focused strategy centered on what Chief Executive Officer Yamini Rangan called the “outcomes era,” in which software companies are measured less by features and more by their ability to produce measurable business results for customers.

Seeking Alpha·6d ago
HubSpot, Inc. (HUBS) Analyst/Investor Day Transcript

HubSpot, Inc. (HUBS) Analyst/Investor Day Transcript

Zacks Investment Research·Sep 16, 2026
HUBS Benefits From Strong Cash Flow Growth: Will the Momentum Last?

HubSpot is boosting cash flow as revenues, margins and AI adoption grow, but competition and valuation raise questions about momentum.

Filtered for HubSpot, Inc.More Headlines
04

Compare before deciding

Benchmark HUBS against direct peers instead of judging its metrics in isolation.

Peers Comparison

Key metrics vs top competitors for HubSpot, Inc. (HUBS)

Full Screener →
CompanyPriceMarket CapP/E RatioRev Growth (1Y)Net MarginROEDiv Yield
HUBS logoHUBSHubSpot, Inc.Current
$226.03$11.58B262.8319.17%1.47%2.31%—
CRM logoCRMSalesforce, Inc.
$237.58$194.58B30.469.58%21.99%20.15%—
DDOG logoDDOGDatadog, Inc.
$251.49$89.52B838.3027.68%4.48%4.57%—
BRZE logoBRZEBraze, Inc.
$25.87$2.91B-21.2024.4%-13.55%-18.75%—
ADBE logoADBEAdobe Inc.
$240.69$95.67B14.4110.53%28.05%62.88%—
TWLO logoTWLOTwilio Inc.
$290.70$44.12B1384.2913.66%20.62%14.15%—

Compare HUBS vs Peers

HubSpot, Inc. (HUBS) vs competitors — business, growth, and fundamentals comparison against the closest industry rivals.

Closest Rival

vs CRM

Most directly comparable listed peer for HUBS.

Scale Benchmark

vs GOOGL

Larger-name benchmark to compare HUBS against a more recognizable public peer.

Peer Set

Compare Top 5

vs CRM, DDOG, BRZE, ADBE

05

Keep researching

Verify the primary filings, follow material updates, and answer the remaining questions.

HUBS SEC Filings & Documents

HubSpot, Inc. (HUBS) SEC filings — annual & quarterly reports (10-K, 10-Q)

8-K Announcements

6
Material company update

Aug 5, 2026·SEC

Material company update

Jun 16, 2026·SEC

Material company update

May 7, 2026·SEC

10-K Annual Reports

2
FY 2026

Feb 11, 2026·SEC

FY 2025

Feb 12, 2025·SEC

10-Q Quarterly Reports

6
FY 2026

Aug 5, 2026·SEC

FY 2026

May 7, 2026·SEC

FY 2025

Nov 5, 2025·SEC

Get notified when HUBS posts new earnings or crosses analyst targets

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HUBS Frequently Asked Questions

HubSpot, Inc. (HUBS) stock FAQ — growth, dividends, profitability & financials explained

Growth & Financials
What is HubSpot, Inc.'s revenue?

HubSpot, Inc. (HUBS) reported $3.45B in revenue for fiscal year 2025. This represents a 6583% increase from $51.6M in 2012.

How fast is HubSpot, Inc. growing?

HubSpot, Inc. (HUBS) grew revenue by 19.2% over the past year. This is strong growth.

Is HUBS profitable?

Yes, HubSpot, Inc. (HUBS) is profitable, generating $146.9M in net income for fiscal year 2025 (1.5% net margin).

Dividend & Returns
What is HUBS's return on equity?

HubSpot, Inc. (HUBS) has a return on equity (ROE) of 2.3%. This is below average, suggesting room for improvement.

What is HubSpot, Inc.'s free cash flow?

HubSpot, Inc. (HUBS) generated $767.2M in free cash flow for fiscal year 2025. Positive FCF indicates the company can fund dividends, buybacks, or reinvestment.

What if you invested $1,000 in HUBS back in 2012?

Total return calculator · dividends reinvested · 14+ years of data

See returns →