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Stock Comparison

CHH vs WH

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
CHH
Choice Hotels International, Inc.

Travel Lodging

Consumer CyclicalNYSE • US
Market Cap$4.87B
5Y Perf.+31.8%
WH
Wyndham Hotels & Resorts, Inc.

Travel Lodging

Consumer CyclicalNYSE • US
Market Cap$6.30B
5Y Perf.+82.5%

CHH vs WH — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
CHH logoCHH
WH logoWH
IndustryTravel LodgingTravel Lodging
Market Cap$4.87B$6.30B
Revenue (TTM)$1.60B$1.44B
Net Income (TTM)$346M$193M
Gross Margin44.5%55.7%
Operating Margin27.0%28.8%
Forward P/E15.0x17.4x
Total Debt$2.13B$3.06B
Cash & Equiv.$45M$64M

CHH vs WHLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

CHH
WH
StockMay 20May 26Return
Choice Hotels Inter… (CHH)100131.8+31.8%
Wyndham Hotels & Re… (WH)100182.5+82.5%

Price return only. Dividends and distributions are not included.

Quick Verdict: CHH vs WH

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: CHH leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Wyndham Hotels & Resorts, Inc. is the stronger pick specifically for growth and revenue expansion and dividend income and shareholder returns. As sector peers, any of these can serve as alternatives in the same allocation.
CHH
Choice Hotels International, Inc.
The Growth Play

CHH carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 0.8%, EPS growth 27.4%, 3Y rev CAGR 4.4%
  • 141.9% 10Y total return vs WH's 43.8%
  • Lower volatility, beta 0.62, current ratio 0.87x
Best for: growth exposure and long-term compounding
WH
Wyndham Hotels & Resorts, Inc.
The Income Pick

WH is the clearest fit if your priority is income & stability.

  • Dividend streak 5 yrs, beta 0.81, yield 2.0%
  • 1.5% revenue growth vs CHH's 0.8%
  • 2.0% yield, 5-year raise streak, vs CHH's 1.1%
Best for: income & stability
See the full category breakdown
CategoryWinnerWhy
GrowthWH logoWH1.5% revenue growth vs CHH's 0.8%
ValueCHH logoCHHLower P/E (15.0x vs 17.4x)
Quality / MarginsCHH logoCHH21.5% margin vs WH's 13.4%
Stability / SafetyCHH logoCHHBeta 0.62 vs WH's 0.81
DividendsWH logoWH2.0% yield, 5-year raise streak, vs CHH's 1.1%
Momentum (1Y)WH logoWH+2.7% vs CHH's -14.4%
Efficiency (ROA)CHH logoCHH12.1% ROA vs WH's 4.5%, ROIC 16.7% vs 9.4%

CHH vs WH — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

CHHChoice Hotels International, Inc.
FY 2025
Franchising And Management
42.2%$673M
Revenue For Reimbursable Costs From Franchised And Managed Properties
38.6%$616M
Owned Hotels
7.6%$121M
Partnership Services And Fees
7.1%$114M
Other Revenue Topic 606 And Not Topic 606
4.5%$72M
WHWyndham Hotels & Resorts, Inc.
FY 2025
Marketing, Reservation and Loyalty
28.4%$562M
Royalties and Franchise Fees
27.3%$541M
Marketing and reservation fees
23.8%$471M
Other Products and Services
9.6%$191M
License and Other Fee From Former Parent
6.4%$126M
Loyalty Program
4.6%$91M

CHH vs WH — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLWHLAGGINGCHH

Income & Cash Flow (Last 12 Months)

WH leads this category, winning 5 of 6 comparable metrics.

CHH and WH operate at a comparable scale, with $1.6B and $1.4B in trailing revenue. CHH is the more profitable business, keeping 21.5% of every revenue dollar as net income compared to WH's 13.4%.

MetricCHH logoCHHChoice Hotels Int…WH logoWHWyndham Hotels & …
RevenueTrailing 12 months$1.6B$1.4B
EBITDAEarnings before interest/tax$533M$478M
Net IncomeAfter-tax profit$346M$193M
Free Cash FlowCash after capex$263M$304M
Gross MarginGross profit ÷ Revenue+44.5%+55.7%
Operating MarginEBIT ÷ Revenue+27.0%+28.8%
Net MarginNet income ÷ Revenue+21.5%+13.4%
FCF MarginFCF ÷ Revenue+16.4%+21.1%
Rev. Growth (YoY)Latest quarter vs prior year+2.3%+3.5%
EPS Growth (YoY)Latest quarter vs prior year-53.2%+2.6%
WH leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

CHH leads this category, winning 4 of 6 comparable metrics.

At 13.5x trailing earnings, CHH trades at a 60% valuation discount to WH's 33.9x P/E. On an enterprise value basis, CHH's 12.3x EV/EBITDA is more attractive than WH's 19.9x.

MetricCHH logoCHHChoice Hotels Int…WH logoWHWyndham Hotels & …
Market CapShares × price$4.9B$6.3B
Enterprise ValueMkt cap + debt − cash$7.0B$9.3B
Trailing P/EPrice ÷ TTM EPS13.48x33.94x
Forward P/EPrice ÷ next-FY EPS est.14.98x17.38x
PEG RatioP/E ÷ EPS growth rate0.32x
EV / EBITDAEnterprise value multiple12.33x19.86x
Price / SalesMarket cap ÷ Revenue3.05x4.41x
Price / BookPrice ÷ Book value/share27.38x13.56x
Price / FCFMarket cap ÷ FCF39.10x19.63x
CHH leads this category, winning 4 of 6 comparable metrics.

Profitability & Efficiency

CHH leads this category, winning 8 of 9 comparable metrics.

CHH delivers a 3.1% return on equity — every $100 of shareholder capital generates $3 in annual profit, vs $37 for WH. WH carries lower financial leverage with a 6.53x debt-to-equity ratio, signaling a more conservative balance sheet compared to CHH's 11.76x. On the Piotroski fundamental quality scale (0–9), CHH scores 6/9 vs WH's 5/9, reflecting solid financial health.

MetricCHH logoCHHChoice Hotels Int…WH logoWHWyndham Hotels & …
ROE (TTM)Return on equity+3.1%+37.3%
ROA (TTM)Return on assets+12.1%+4.5%
ROICReturn on invested capital+16.7%+9.4%
ROCEReturn on capital employed+20.1%+10.9%
Piotroski ScoreFundamental quality 0–965
Debt / EquityFinancial leverage11.76x6.53x
Net DebtTotal debt minus cash$2.1B$3.0B
Cash & Equiv.Liquid assets$45M$64M
Total DebtShort + long-term debt$2.1B$3.1B
Interest CoverageEBIT ÷ Interest expense5.55x3.00x
CHH leads this category, winning 8 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

WH leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in WH five years ago would be worth $12,182 today (with dividends reinvested), compared to $9,703 for CHH. Over the past 12 months, WH leads with a +2.7% total return vs CHH's -14.4%. The 3-year compound annual growth rate (CAGR) favors WH at 9.4% vs CHH's -5.4% — a key indicator of consistent wealth creation.

MetricCHH logoCHHChoice Hotels Int…WH logoWHWyndham Hotels & …
YTD ReturnYear-to-date+11.4%+12.0%
1-Year ReturnPast 12 months-14.4%+2.7%
3-Year ReturnCumulative with dividends-15.3%+30.9%
5-Year ReturnCumulative with dividends-3.0%+21.8%
10-Year ReturnCumulative with dividends+141.9%+43.8%
CAGR (3Y)Annualised 3-year return-5.4%+9.4%
WH leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — CHH and WH each lead in 1 of 2 comparable metrics.

CHH is the less volatile stock with a 0.62 beta — it tends to amplify market swings less than WH's 0.81 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. WH currently trades 90.5% from its 52-week high vs CHH's 78.1% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricCHH logoCHHChoice Hotels Int…WH logoWHWyndham Hotels & …
Beta (5Y)Sensitivity to S&P 5000.62x0.81x
52-Week HighHighest price in past year$136.45$92.69
52-Week LowLowest price in past year$84.04$69.21
% of 52W HighCurrent price vs 52-week peak+78.1%+90.5%
RSI (14)Momentum oscillator 0–10044.450.0
Avg Volume (50D)Average daily shares traded599K1.2M
Evenly matched — CHH and WH each lead in 1 of 2 comparable metrics.

Analyst Outlook

WH leads this category, winning 2 of 2 comparable metrics.

Wall Street rates CHH as "Hold" and WH as "Buy". Consensus price targets imply 17.0% upside for WH (target: $98) vs 2.7% for CHH (target: $109). For income investors, WH offers the higher dividend yield at 2.00% vs CHH's 1.08%.

MetricCHH logoCHHChoice Hotels Int…WH logoWHWyndham Hotels & …
Analyst RatingConsensus buy/hold/sellHoldBuy
Price TargetConsensus 12-month target$109.38$98.13
# AnalystsCovering analysts2822
Dividend YieldAnnual dividend ÷ price+1.1%+2.0%
Dividend StreakConsecutive years of raises05
Dividend / ShareAnnual DPS$1.15$1.68
Buyback YieldShare repurchases ÷ mkt cap+2.8%+4.6%
WH leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

WH leads in 3 of 6 categories (Income & Cash Flow, Total Returns). CHH leads in 2 (Valuation Metrics, Profitability & Efficiency). 1 tied.

Best OverallWyndham Hotels & Resorts, I… (WH)Leads 3 of 6 categories
Loading custom metrics...

CHH vs WH: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is CHH or WH a better buy right now?

For growth investors, Wyndham Hotels & Resorts, Inc.

(WH) is the stronger pick with 1. 5% revenue growth year-over-year, versus 0. 8% for Choice Hotels International, Inc. (CHH). Choice Hotels International, Inc. (CHH) offers the better valuation at 13. 5x trailing P/E (15. 0x forward), making it the more compelling value choice. Analysts rate Wyndham Hotels & Resorts, Inc. (WH) a "Buy" — based on 22 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — CHH or WH?

On trailing P/E, Choice Hotels International, Inc.

(CHH) is the cheapest at 13. 5x versus Wyndham Hotels & Resorts, Inc. at 33. 9x. On forward P/E, Choice Hotels International, Inc. is actually cheaper at 15. 0x.

03

Which is the better long-term investment — CHH or WH?

Over the past 5 years, Wyndham Hotels & Resorts, Inc.

(WH) delivered a total return of +21. 8%, compared to -3. 0% for Choice Hotels International, Inc. (CHH). Over 10 years, the gap is even starker: CHH returned +141. 9% versus WH's +43. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — CHH or WH?

By beta (market sensitivity over 5 years), Choice Hotels International, Inc.

(CHH) is the lower-risk stock at 0. 62β versus Wyndham Hotels & Resorts, Inc. 's 0. 81β — meaning WH is approximately 30% more volatile than CHH relative to the S&P 500. On balance sheet safety, Wyndham Hotels & Resorts, Inc. (WH) carries a lower debt/equity ratio of 7% versus 12% for Choice Hotels International, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — CHH or WH?

By revenue growth (latest reported year), Wyndham Hotels & Resorts, Inc.

(WH) is pulling ahead at 1. 5% versus 0. 8% for Choice Hotels International, Inc. (CHH). On earnings-per-share growth, the picture is similar: Choice Hotels International, Inc. grew EPS 27. 4% year-over-year, compared to -31. 6% for Wyndham Hotels & Resorts, Inc.. Over a 3-year CAGR, CHH leads at 4. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — CHH or WH?

Choice Hotels International, Inc.

(CHH) is the more profitable company, earning 23. 2% net margin versus 13. 5% for Wyndham Hotels & Resorts, Inc. — meaning it keeps 23. 2% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: WH leads at 28. 4% versus 28. 4% for CHH. At the gross margin level — before operating expenses — WH leads at 58. 9%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is CHH or WH more undervalued right now?

On forward earnings alone, Choice Hotels International, Inc.

(CHH) trades at 15. 0x forward P/E versus 17. 4x for Wyndham Hotels & Resorts, Inc. — 2. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for WH: 17. 0% to $98. 13.

08

Which pays a better dividend — CHH or WH?

All stocks in this comparison pay dividends.

Wyndham Hotels & Resorts, Inc. (WH) offers the highest yield at 2. 0%, versus 1. 1% for Choice Hotels International, Inc. (CHH).

09

Is CHH or WH better for a retirement portfolio?

For long-horizon retirement investors, Choice Hotels International, Inc.

(CHH) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 62), 1. 1% yield, +141. 9% 10Y return). Both have compounded well over 10 years (CHH: +141. 9%, WH: +43. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between CHH and WH?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: CHH is a small-cap deep-value stock; WH is a small-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

CHH

Quality Mega-Cap Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Net Margin > 12%
  • Dividend Yield > 0.5%
Run This Screen
Stocks Like

WH

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Net Margin > 8%
  • Dividend Yield > 0.8%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform CHH and WH on the metrics below

Revenue Growth>
%
(CHH: 2.3% · WH: 3.5%)
Net Margin>
%
(CHH: 21.5% · WH: 13.4%)
P/E Ratio<
x
(CHH: 13.5x · WH: 33.9x)

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