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CHHChoice Hotels International, Inc.
$118.91$5.4B
Overview & Tools
OverviewChart Terminal ↗Visualize
Valuation & Forecasts
Valuation ModelsEstimatesDCF Model
Price & Analyst Data
Analyst TargetsPrice History
Financial Statements
Income StatementBalance SheetCash FlowRatios & Margins
Performance
P/E HistoryRevenue HistoryEarnings HistoryDividend HistoryTotal Return
Discovery & Screens
Live BreakoutsStock ScreenerOwnership
CHH logo

Choice Hotels International, Inc.

CHH
NYSE · Hotels & Lodging
$118.91
At close - Nov 6, 4:00 PM EST - USD
Market Cap$5.41B
P/E26.2x
52W High$123.82
Volume805.88K
OverviewTerminalAnalysisFinancialsValuationEarningsBreakoutsOwnership
VCP Research Verdict2026Q3

Asset-Light Franchise Model Faces Leverage and Growth Headwinds

Choice Hotels' asset-light franchise model continues to generate strong margins, with a 23.2% operating margin in 2026Q3 and a 26.6% FCF margin in 2026Q2 suggesting durable fee economics.

GrowthStable
ProfitabilityStrong
ValuationAttractive
TechnicalsNeutral
Explore valuation models
MARKET ACTION

CHH price & volume

Price trend, volume and key moving averages

Launch Terminal
Loading chart...
Decision Checklist4 Core Signals

What matters now

The signals most likely to change the investment case.

01

Earnings momentum

8/12 Beats

EPS beat 8 of last 12 quarters

02

Valuation risk

+9% Peers

P/E is 9% above peer median

03

Market leadership

RS 84 · Leader

High momentum (Outperforming 84% of market)

04

Trend Check

N/A

Trend data unavailable

Next CatalystEstimated earnings · Feb 2
01

Build the investment case

Start with the evidence for owning the stock and the risks that can break the thesis.

EXECUTIVE THESIS

The Investment Case

Full Analysis
Fundamental Trajectory

Revenue has grown only about 0.8% on a trailing basis while gross margins swung between roughly 23% and 54% over the last ten quarters, suggesting cost recognition effects rather than franchise economics drive much of the volatility.

Analyst Consensus-3.7% target
Hold(29 analysts)
3 Buy19 Hold7 Sell

The Bull Case

Upside Catalysts

Scalable franchising model

Choice Hotels operates a highly scalable, asset-light franchising business model with a global portfolio of over 7,500 hotels and nearly 650,000 rooms across 46 countries.

African market expansion

The company recently announced its entry into the African market with three directly franchised hotel properties in Kenya expected to open in early 2026.

Global lodging presence

As one of the world's largest lodging franchisors, Choice Hotels has a significant international footprint, providing diversified revenue streams and growth opportunities.

The Bear Case

Key Downside Risks

Market performance

Price History →

Trailing total returns as of 11/8/2026, which may include dividends or other distributions. Benchmark is S&P 500 (^GSPC).

YTD Return
CHH+24.93%
S&P 500 (^GSPC)+7.63%
1-Year Return
CHH+19.62%
S&P 500 (^GSPC)+9.69%
3-Year Return
CHH+8.09%
S&P 500 (^GSPC)+70.04%
5-Year Return
CHH-17.88%
S&P 500 (^GSPC)+57.99%
02

Test the fundamentals

Check whether operating performance supports the current valuation.

VALUATION & INTRINSIC VALUE

Valuation Scenarios

Valuation Analysis
Trailing P/E5Y High
26.2x
Forward P/EExpansion
16.9x
EV/EBITDA40th %ile
15.1x
FCF YieldCash Flow
4.0%

Valuation vs 5-Year History

Multiple Range
Metric
Current
5Y Median
Historical Range
Percentile
P/E
26.2x
22.3x
80th· High
EV/EBITDA
15.1x
16.0x
40th· Fair
Price/FCF
24.8x
32.2x
20th· Low
Current Multiple
5Y Median (50th %ile)

Intrinsic Value Scenarios

DCF Projection
Bear$37.49-68.5%
Base (Fair)$103.44-13.0%
Bull$192.81+62.1%
$37.49 Bear$103.44 Base$192.81 Bull
Current Market Price: $118.91
Trades at a 15.0% premium to Base DCF ($103.44)
Open DCF & Valuation Models →Chart Terminal ↗

Growth & profitability

Annual revenue & EPS trend
Revenue FY25
$1.6B+0.8% YoY
Net income FY25
$370M+23.5% YoY
Free cash flow FY25
$125M-28.2% YoY
Operating margin FY25
28.4%-0.9 pts YoY
ROIC (FY25)16.7%
Avg ROIC 5Y24.9%
ROE (TTM)139%
Piotroski Score6 / 9
Financial Statements →
03

Monitor what changed

Recent results and news deserve attention only when they alter the forward view.

OPERATING RESULTS

Recent Earnings

Earnings History
EPS Beat Rate8/12 (67%)
Revenue Beat Rate7/12 (58%)
QuarterEPS (Act vs Est)Revenue (Act vs Est)
Q4 2026Latest
Nov 2, 2026
$2.33+1.7%
vs $2.29
$458M+2.4%
vs $448M
Q3 2026
Aug 5, 2026
$2.02+2.0%
vs $1.98
$441M+1.0%
vs $436M
Q2 2026
Apr 30, 2026
$1.07-20.7%
vs $1.35
$341M+2.1%
vs $333M
Q1 2026
Feb 19, 2026
$1.60+2.6%
vs $1.56
$390M+5.6%
vs $370M
Historical baseline: 12 quarters analyzedGAAP / Adjusted
MARKET COVERAGE

Latest News

4 Stories
Zacks Investment Research·Oct 26, 2026
Choice Hotels (CHH) Reports Next Week: Wall Street Expects Earnings Growth

Choice Hotels (CHH) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Defense World·Oct 17, 2026
Contrasting Airbnb (NASDAQ:ABNB) and Choice Hotels International (NYSE:CHH)

Airbnb (NASDAQ: ABNB - Get Free Report) and Choice Hotels International (NYSE: CHH - Get Free Report) are both consumer discretionary companies, but which is the superior investment? We will contrast the two businesses based on the strength of their earnings, valuation, institutional ownership, risk, profitability, dividends and analyst recommendations. Institutional and Insider Ownership 80.8% of Airbnb

PRNewsWire·Oct 7, 2026
Choice Hotels International to Report Third Quarter 2026 Earnings on November 2, 2026

NORTH BETHESDA, Md., Oct. 7, 2026 /PRNewswire/ -- Choice Hotels International, Inc. (NYSE: CHH), a leading global lodging franchisor, today announced that it will report third quarter 2026 earnings results on Monday, November 2, 2026, at approximately 6:30 a.m.

PRNewsWire·Oct 5, 2026
Choice Hotels International Opens 600th Extended Stay Property, Reinforcing Its Segment Leadership

Landmark opening underscores the company's scale, including 12 consecutive quarters of double-digit extended stay growth and continued investment across its portfolio NORTH BETHESDA, Md., Oct. 5, 2026 /PRNewswire/ -- Choice Hotels International, Inc. (NYSE: CHH), today announces the opening of its 600th extended stay hotel, a milestone that reinforces the company's position as the largest franchised multi-brand portfolio in economy and midscale extended stay.

Filtered for Choice Hotels International, Inc.More Headlines
04

Compare before deciding

Benchmark CHH against direct peers instead of judging its metrics in isolation.

Peers Comparison

Key metrics vs top competitors for Choice Hotels International, Inc. (CHH)

Full Screener →
CompanyPriceMarket CapP/E RatioRev Growth (1Y)Net MarginROEDiv Yield
CHH logoCHHChoice Hotels International, Inc.Current
$118.91$5.41B26.200.75%12.64%139.04%0.97%
MAR logoMARMarriott International, Inc.
$416.47$108.6B41.004.33%9.68%—0.64%
HLT logoHLTHilton Worldwide Holdings Inc.
$370.45$83.38B49.257.74%13.4%—0.16%
WH logoWHWyndham Hotels & Resorts, Inc.
$77.35$5.74B28.451.49%13.97%43.21%2.17%
IHG logoIHGInterContinental Hotels Group PLC
$178.75$26.41B36.705.4%——0.97%
H logoHHyatt Hotels Corporation
$184.32$17.47B95.48116.96%2.61%5.19%0.32%

Compare CHH vs Peers

Choice Hotels International, Inc. (CHH) vs competitors — business, growth, and fundamentals comparison against the closest industry rivals.

Closest Rival

vs MAR

Most directly comparable listed peer for CHH.

Scale Benchmark

vs BKNG

Larger-name benchmark to compare CHH against a more recognizable public peer.

Peer Set

Compare Top 5

vs MAR, HLT, WH, IHG

05

Keep researching

Verify the primary filings, follow material updates, and answer the remaining questions.

CHH SEC Filings & Documents

Choice Hotels International, Inc. (CHH) SEC filings — annual & quarterly reports (10-K, 10-Q)

8-K Announcements

6
Material company update

Nov 2, 2026·SEC

Material company update

Aug 5, 2026·SEC

Material company update

Jul 1, 2026·SEC

10-K Annual Reports

2
FY 2026

Feb 19, 2026·SEC

FY 2025

Feb 20, 2025·SEC

10-Q Quarterly Reports

6
FY 2026

Nov 2, 2026·SEC

FY 2026

Aug 5, 2026·SEC

FY 2026

Apr 30, 2026·SEC

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CHH Frequently Asked Questions

Choice Hotels International, Inc. (CHH) stock FAQ — growth, dividends, profitability & financials explained

Growth & Financials
What is Choice Hotels International, Inc.'s revenue?

Choice Hotels International, Inc. (CHH) reported $1.63B in revenue over the trailing twelve months. Revenue was $1.60B in fiscal year 2025. That is 271% more than the $430.0M of fiscal year 1996.

How fast is Choice Hotels International, Inc. growing?

Choice Hotels International, Inc. (CHH) grew revenue by 2.1% over the trailing twelve months, compared with the twelve months before.

Is CHH profitable?

Yes. Choice Hotels International, Inc. (CHH) earned $206.0M in net income over the trailing twelve months (a 12.6% net margin).

Dividend & Returns
Does CHH pay dividends?

Yes. Choice Hotels International, Inc. (CHH) pays a dividend that yields 0.97% at the current price, a small yield.

What is CHH's return on equity?

Choice Hotels International, Inc. (CHH) had a return on equity (ROE) of 139.0% over the trailing twelve months. That is well above the market's typical 10-15%.

What is Choice Hotels International, Inc.'s free cash flow?

Choice Hotels International, Inc. (CHH) generated $217.9M in free cash flow over the trailing twelve months.

What if you invested $1,000 in CHH back in 1996?

Total return calculator · dividends reinvested · 30+ years of data

See returns →