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ELF vs SKIN
Revenue, margins, valuation, and 5-year total return — side by side.
Household & Personal Products
ELF vs SKIN — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Household & Personal Products | Household & Personal Products |
| Market Cap | $3.31B | $116M |
| Revenue (TTM) | $1.52B | $301M |
| Net Income (TTM) | $104M | $-10M |
| Gross Margin | 70.3% | 65.3% |
| Operating Margin | 11.1% | -6.9% |
| Forward P/E | 19.1x | — |
| Total Debt | $313M | $379M |
| Cash & Equiv. | $149M | $233M |
ELF vs SKIN — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Nov 20 | May 26 | Return |
|---|---|---|---|
| e.l.f. Beauty, Inc. (ELF) | 100 | 273.3 | +173.3% |
| The Beauty Health C… (SKIN) | 100 | 8.9 | -91.1% |
Price return only. Dividends and distributions are not included.
Quick Verdict: ELF vs SKIN
Each card shows where this stock fits in a portfolio — not just who wins on paper.
ELF carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.
- Rev growth 28.3%, EPS growth -13.1%, 3Y rev CAGR 49.6%
- 124.2% 10Y total return vs SKIN's -91.7%
- Lower volatility, beta 2.36, Low D/E 41.1%, current ratio 3.05x
SKIN is the clearest fit if your priority is income & stability and defensive.
- beta 2.00
- Beta 2.00, current ratio 1.66x
- Better valuation composite
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 28.3% revenue growth vs SKIN's -10.0% | |
| Value | Better valuation composite | |
| Quality / Margins | 6.8% margin vs SKIN's -3.2% | |
| Stability / Safety | Beta 2.00 vs ELF's 2.36 | |
| Dividends | Tie | Neither stock pays a meaningful dividend |
| Momentum (1Y) | -12.3% vs SKIN's -15.2% | |
| Efficiency (ROA) | 4.5% ROA vs SKIN's -1.7%, ROIC 13.5% vs -6.8% |
ELF vs SKIN — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
ELF vs SKIN — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
ELF leads this category, winning 6 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
ELF is the larger business by revenue, generating $1.5B annually — 5.1x SKIN's $301M. ELF is the more profitable business, keeping 6.8% of every revenue dollar as net income compared to SKIN's -3.2%. On growth, ELF holds the edge at +37.8% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $1.5B | $301M |
| EBITDAEarnings before interest/tax | $235M | $5M |
| Net IncomeAfter-tax profit | $104M | -$10M |
| Free Cash FlowCash after capex | $215M | $36M |
| Gross MarginGross profit ÷ Revenue | +70.3% | +65.3% |
| Operating MarginEBIT ÷ Revenue | +11.1% | -6.9% |
| Net MarginNet income ÷ Revenue | +6.8% | -3.2% |
| FCF MarginFCF ÷ Revenue | +14.1% | +12.1% |
| Rev. Growth (YoY)Latest quarter vs prior year | +37.8% | -1.3% |
| EPS Growth (YoY)Latest quarter vs prior year | +116.7% | +23.4% |
Valuation Metrics
SKIN leads this category, winning 4 of 5 comparable metrics.
Valuation Metrics
On an enterprise value basis, ELF's 17.2x EV/EBITDA is more attractive than SKIN's 7290.5x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $3.3B | $116M |
| Enterprise ValueMkt cap + debt − cash | $3.5B | $262M |
| Trailing P/EPrice ÷ TTM EPS | 30.95x | -5.62x |
| Forward P/EPrice ÷ next-FY EPS est. | 19.13x | — |
| PEG RatioP/E ÷ EPS growth rate | 0.76x | — |
| EV / EBITDAEnterprise value multiple | 17.19x | 7290.48x |
| Price / SalesMarket cap ÷ Revenue | 2.52x | 0.39x |
| Price / BookPrice ÷ Book value/share | 4.56x | 2.00x |
| Price / FCFMarket cap ÷ FCF | 28.72x | 3.13x |
Profitability & Efficiency
ELF leads this category, winning 7 of 8 comparable metrics.
Profitability & Efficiency
ELF delivers a 8.9% return on equity — every $100 of shareholder capital generates $9 in annual profit, vs $-15 for SKIN. ELF carries lower financial leverage with a 0.41x debt-to-equity ratio, signaling a more conservative balance sheet compared to SKIN's 6.20x.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +8.9% | -15.4% |
| ROA (TTM)Return on assets | +4.5% | -1.7% |
| ROICReturn on invested capital | +13.5% | -6.8% |
| ROCEReturn on capital employed | +16.6% | -4.5% |
| Piotroski ScoreFundamental quality 0–9 | 7 | 7 |
| Debt / EquityFinancial leverage | 0.41x | 6.20x |
| Net DebtTotal debt minus cash | $164M | $146M |
| Cash & Equiv.Liquid assets | $149M | $233M |
| Total DebtShort + long-term debt | $313M | $379M |
| Interest CoverageEBIT ÷ Interest expense | 6.48x | 0.62x |
Total Returns (Dividends Reinvested)
ELF leads this category, winning 6 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in ELF five years ago would be worth $19,853 today (with dividends reinvested), compared to $720 for SKIN. Over the past 12 months, ELF leads with a -12.3% total return vs SKIN's -15.2%. The 3-year compound annual growth rate (CAGR) favors ELF at -12.4% vs SKIN's -55.9% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | -23.6% | -35.8% |
| 1-Year ReturnPast 12 months | -12.3% | -15.2% |
| 3-Year ReturnCumulative with dividends | -32.8% | -91.4% |
| 5-Year ReturnCumulative with dividends | +98.5% | -92.8% |
| 10-Year ReturnCumulative with dividends | +124.2% | -91.7% |
| CAGR (3Y)Annualised 3-year return | -12.4% | -55.9% |
Risk & Volatility
Evenly matched — ELF and SKIN each lead in 1 of 2 comparable metrics.
Risk & Volatility
SKIN is the less volatile stock with a 2.00 beta — it tends to amplify market swings less than ELF's 2.36 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. ELF currently trades 39.4% from its 52-week high vs SKIN's 33.4% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 2.36x | 2.00x |
| 52-Week HighHighest price in past year | $150.99 | $2.69 |
| 52-Week LowLowest price in past year | $58.05 | $0.76 |
| % of 52W HighCurrent price vs 52-week peak | +39.4% | +33.4% |
| RSI (14)Momentum oscillator 0–100 | 41.3 | 48.5 |
| Avg Volume (50D)Average daily shares traded | 2.2M | 712K |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Wall Street rates ELF as "Buy" and SKIN as "Hold". Consensus price targets imply 60.2% upside for ELF (target: $95) vs 44.7% for SKIN (target: $1).
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Hold |
| Price TargetConsensus 12-month target | $95.17 | $1.30 |
| # AnalystsCovering analysts | 27 | 13 |
| Dividend YieldAnnual dividend ÷ price | — | — |
| Dividend StreakConsecutive years of raises | 1 | — |
| Dividend / ShareAnnual DPS | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | +2.0% | 0.0% |
ELF leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). SKIN leads in 1 (Valuation Metrics). 1 tied.
ELF vs SKIN: Frequently Asked Questions
9 questions · data-driven answers · updated daily
01Is ELF or SKIN a better buy right now?
For growth investors, e.
l. f. Beauty, Inc. (ELF) is the stronger pick with 28. 3% revenue growth year-over-year, versus -10. 0% for The Beauty Health Company (SKIN). e. l. f. Beauty, Inc. (ELF) offers the better valuation at 30. 9x trailing P/E (19. 1x forward), making it the more compelling value choice. Analysts rate e. l. f. Beauty, Inc. (ELF) a "Buy" — based on 27 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — ELF or SKIN?
Over the past 5 years, e.
l. f. Beauty, Inc. (ELF) delivered a total return of +98. 5%, compared to -92. 8% for The Beauty Health Company (SKIN). Over 10 years, the gap is even starker: ELF returned +124. 2% versus SKIN's -91. 7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — ELF or SKIN?
By beta (market sensitivity over 5 years), The Beauty Health Company (SKIN) is the lower-risk stock at 2.
00β versus e. l. f. Beauty, Inc. 's 2. 36β — meaning ELF is approximately 18% more volatile than SKIN relative to the S&P 500. On balance sheet safety, e. l. f. Beauty, Inc. (ELF) carries a lower debt/equity ratio of 41% versus 6% for The Beauty Health Company — giving it more financial flexibility in a downturn.
04Which is growing faster — ELF or SKIN?
By revenue growth (latest reported year), e.
l. f. Beauty, Inc. (ELF) is pulling ahead at 28. 3% versus -10. 0% for The Beauty Health Company (SKIN). On earnings-per-share growth, the picture is similar: The Beauty Health Company grew EPS 55. 6% year-over-year, compared to -13. 1% for e. l. f. Beauty, Inc.. Over a 3-year CAGR, ELF leads at 49. 6% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
05Which has better profit margins — ELF or SKIN?
e.
l. f. Beauty, Inc. (ELF) is the more profitable company, earning 8. 5% net margin versus -3. 2% for The Beauty Health Company — meaning it keeps 8. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: ELF leads at 12. 0% versus -6. 9% for SKIN. At the gross margin level — before operating expenses — ELF leads at 71. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Is ELF or SKIN more undervalued right now?
Analyst consensus price targets imply the most upside for ELF: 60.
2% to $95. 17.
07Which pays a better dividend — ELF or SKIN?
None of the stocks in this comparison currently pay a material dividend.
All are effectively zero-yield and should be held for capital appreciation rather than income.
08Is ELF or SKIN better for a retirement portfolio?
For long-horizon retirement investors, e.
l. f. Beauty, Inc. (ELF) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (+124. 2% 10Y return). The Beauty Health Company (SKIN) carries a higher beta of 2. 00 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (ELF: +124. 2%, SKIN: -91. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between ELF and SKIN?
Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: ELF is a small-cap high-growth stock; SKIN is a small-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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