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Stock Comparison

HSY vs TR

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
HSY
The Hershey Company

Food Confectioners

Consumer DefensiveNYSE • US
Market Cap$37.78B
5Y Perf.+37.4%
TR
Tootsie Roll Industries, Inc.

Food Confectioners

Consumer DefensiveNYSE • US
Market Cap$3.15B
5Y Perf.+44.5%

HSY vs TR — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
HSY logoHSY
TR logoTR
IndustryFood ConfectionersFood Confectioners
Market Cap$37.78B$3.15B
Revenue (TTM)$11.99B$733M
Net Income (TTM)$1.09B$100M
Gross Margin34.8%35.5%
Operating Margin14.1%14.0%
Forward P/E22.2x22.3x
Total Debt$5.40B$14M
Cash & Equiv.$926M$128M

HSY vs TRLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

HSY
TR
StockMay 20May 26Return
The Hershey Company (HSY)100137.4+37.4%
Tootsie Roll Indust… (TR)100144.5+44.5%

Price return only. Dividends and distributions are not included.

Quick Verdict: HSY vs TR

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: TR leads in 4 of 7 categories, making it the strongest pick for profitability and margin quality and capital preservation and lower volatility. The Hershey Company is the stronger pick specifically for growth and revenue expansion and valuation and capital efficiency. As sector peers, any of these can serve as alternatives in the same allocation.
HSY
The Hershey Company
The Income Pick

HSY is the clearest fit if your priority is income & stability and growth exposure.

  • Dividend streak 34 yrs, beta -0.03, yield 2.9%
  • Rev growth 4.4%, EPS growth -60.3%, 3Y rev CAGR 3.9%
  • 144.3% 10Y total return vs TR's 74.1%
Best for: income & stability and growth exposure
TR
Tootsie Roll Industries, Inc.
The Defensive Pick

TR carries the broadest edge in this set and is the clearest fit for sleep-well-at-night.

  • Lower volatility, beta -0.03, Low D/E 1.5%, current ratio 3.27x
  • 13.7% margin vs HSY's 9.1%
  • Lower D/E ratio (1.5% vs 116.5%)
Best for: sleep-well-at-night
See the full category breakdown
CategoryWinnerWhy
GrowthHSY logoHSY4.4% revenue growth vs TR's 1.3%
ValueHSY logoHSYLower P/E (22.2x vs 22.3x)
Quality / MarginsTR logoTR13.7% margin vs HSY's 9.1%
Stability / SafetyTR logoTRLower D/E ratio (1.5% vs 116.5%)
DividendsHSY logoHSY2.9% yield, 34-year raise streak, vs TR's 0.9%
Momentum (1Y)TR logoTR+33.9% vs HSY's +12.9%
Efficiency (ROA)TR logoTR8.3% ROA vs HSY's 8.0%, ROIC 9.8% vs 11.5%

HSY vs TR — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

HSYThe Hershey Company
FY 2025
North America Confectionery Segment
88.2%$9.5B
North America Salty Snacks Segment
11.8%$1.3B
TRTootsie Roll Industries, Inc.
FY 2025
Product
98.9%$725M
Rental and Royalty
1.1%$8M

HSY vs TR — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLTRLAGGINGHSY

Income & Cash Flow (Last 12 Months)

HSY leads this category, winning 4 of 6 comparable metrics.

HSY is the larger business by revenue, generating $12.0B annually — 16.4x TR's $733M. Profitability is closely matched — net margins range from 13.7% (TR) to 9.1% (HSY). On growth, HSY holds the edge at +10.6% YoY revenue growth, suggesting stronger near-term business momentum.

MetricHSY logoHSYThe Hershey Compa…TR logoTRTootsie Roll Indu…
RevenueTrailing 12 months$12.0B$733M
EBITDAEarnings before interest/tax$2.0B$122M
Net IncomeAfter-tax profit$1.1B$100M
Free Cash FlowCash after capex$2.2B$96M
Gross MarginGross profit ÷ Revenue+34.8%+35.5%
Operating MarginEBIT ÷ Revenue+14.1%+14.0%
Net MarginNet income ÷ Revenue+9.1%+13.7%
FCF MarginFCF ÷ Revenue+18.1%+13.2%
Rev. Growth (YoY)Latest quarter vs prior year+10.6%+1.5%
EPS Growth (YoY)Latest quarter vs prior year+93.6%+21.9%
HSY leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

Evenly matched — HSY and TR each lead in 3 of 6 comparable metrics.

At 30.5x trailing earnings, TR trades at a 29% valuation discount to HSY's 43.0x P/E. On an enterprise value basis, TR's 24.9x EV/EBITDA is more attractive than HSY's 29.2x.

MetricHSY logoHSYThe Hershey Compa…TR logoTRTootsie Roll Indu…
Market CapShares × price$37.8B$3.1B
Enterprise ValueMkt cap + debt − cash$42.3B$3.0B
Trailing P/EPrice ÷ TTM EPS42.95x30.54x
Forward P/EPrice ÷ next-FY EPS est.22.17x22.26x
PEG RatioP/E ÷ EPS growth rate2.62x
EV / EBITDAEnterprise value multiple29.17x24.88x
Price / SalesMarket cap ÷ Revenue3.23x4.29x
Price / BookPrice ÷ Book value/share8.17x3.24x
Price / FCFMarket cap ÷ FCF21.60x32.64x
Evenly matched — HSY and TR each lead in 3 of 6 comparable metrics.

Profitability & Efficiency

TR leads this category, winning 6 of 9 comparable metrics.

HSY delivers a 23.7% return on equity — every $100 of shareholder capital generates $24 in annual profit, vs $11 for TR. TR carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to HSY's 1.17x. On the Piotroski fundamental quality scale (0–9), TR scores 7/9 vs HSY's 6/9, reflecting strong financial health.

MetricHSY logoHSYThe Hershey Compa…TR logoTRTootsie Roll Indu…
ROE (TTM)Return on equity+23.7%+11.0%
ROA (TTM)Return on assets+8.0%+8.3%
ROICReturn on invested capital+11.5%+9.8%
ROCEReturn on capital employed+14.4%+9.3%
Piotroski ScoreFundamental quality 0–967
Debt / EquityFinancial leverage1.17x0.01x
Net DebtTotal debt minus cash$4.5B-$114M
Cash & Equiv.Liquid assets$926M$128M
Total DebtShort + long-term debt$5.4B$14M
Interest CoverageEBIT ÷ Interest expense7.99x276.65x
TR leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

TR leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in TR five years ago would be worth $16,229 today (with dividends reinvested), compared to $12,439 for HSY. Over the past 12 months, TR leads with a +33.9% total return vs HSY's +12.9%. The 3-year compound annual growth rate (CAGR) favors TR at 7.2% vs HSY's -9.7% — a key indicator of consistent wealth creation.

MetricHSY logoHSYThe Hershey Compa…TR logoTRTootsie Roll Indu…
YTD ReturnYear-to-date+3.0%+18.4%
1-Year ReturnPast 12 months+12.9%+33.9%
3-Year ReturnCumulative with dividends-26.4%+23.3%
5-Year ReturnCumulative with dividends+24.4%+62.3%
10-Year ReturnCumulative with dividends+144.3%+74.1%
CAGR (3Y)Annualised 3-year return-9.7%+7.2%
TR leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

TR leads this category, winning 2 of 2 comparable metrics.

TR is the less volatile stock with a -0.03 beta — it tends to amplify market swings less than HSY's -0.03 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. TR currently trades 92.9% from its 52-week high vs HSY's 77.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricHSY logoHSYThe Hershey Compa…TR logoTRTootsie Roll Indu…
Beta (5Y)Sensitivity to S&P 500-0.03x-0.03x
52-Week HighHighest price in past year$239.48$45.06
52-Week LowLowest price in past year$150.04$29.78
% of 52W HighCurrent price vs 52-week peak+77.8%+92.9%
RSI (14)Momentum oscillator 0–10034.349.4
Avg Volume (50D)Average daily shares traded1.7M126K
TR leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

HSY leads this category, winning 2 of 2 comparable metrics.

For income investors, HSY offers the higher dividend yield at 2.86% vs TR's 0.85%.

MetricHSY logoHSYThe Hershey Compa…TR logoTRTootsie Roll Indu…
Analyst RatingConsensus buy/hold/sellHold
Price TargetConsensus 12-month target$226.29
# AnalystsCovering analysts35
Dividend YieldAnnual dividend ÷ price+2.9%+0.9%
Dividend StreakConsecutive years of raises341
Dividend / ShareAnnual DPS$5.34$0.36
Buyback YieldShare repurchases ÷ mkt cap0.0%+0.2%
HSY leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

TR leads in 3 of 6 categories (Profitability & Efficiency, Total Returns). HSY leads in 2 (Income & Cash Flow, Analyst Outlook). 1 tied.

Best OverallTootsie Roll Industries, In… (TR)Leads 3 of 6 categories
Loading custom metrics...

HSY vs TR: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is HSY or TR a better buy right now?

For growth investors, The Hershey Company (HSY) is the stronger pick with 4.

4% revenue growth year-over-year, versus 1. 3% for Tootsie Roll Industries, Inc. (TR). Tootsie Roll Industries, Inc. (TR) offers the better valuation at 30. 5x trailing P/E (22. 3x forward), making it the more compelling value choice. Analysts rate The Hershey Company (HSY) a "Hold" — based on 35 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — HSY or TR?

On trailing P/E, Tootsie Roll Industries, Inc.

(TR) is the cheapest at 30. 5x versus The Hershey Company at 43. 0x. On forward P/E, The Hershey Company is actually cheaper at 22. 2x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — HSY or TR?

Over the past 5 years, Tootsie Roll Industries, Inc.

(TR) delivered a total return of +62. 3%, compared to +24. 4% for The Hershey Company (HSY). Over 10 years, the gap is even starker: HSY returned +144. 3% versus TR's +74. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — HSY or TR?

By beta (market sensitivity over 5 years), Tootsie Roll Industries, Inc.

(TR) is the lower-risk stock at -0. 03β versus The Hershey Company's -0. 03β — meaning HSY is approximately -0% more volatile than TR relative to the S&P 500. On balance sheet safety, Tootsie Roll Industries, Inc. (TR) carries a lower debt/equity ratio of 1% versus 117% for The Hershey Company — giving it more financial flexibility in a downturn.

05

Which is growing faster — HSY or TR?

By revenue growth (latest reported year), The Hershey Company (HSY) is pulling ahead at 4.

4% versus 1. 3% for Tootsie Roll Industries, Inc. (TR). On earnings-per-share growth, the picture is similar: Tootsie Roll Industries, Inc. grew EPS 16. 1% year-over-year, compared to -60. 3% for The Hershey Company. Over a 3-year CAGR, HSY leads at 3. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — HSY or TR?

Tootsie Roll Industries, Inc.

(TR) is the more profitable company, earning 13. 7% net margin versus 7. 6% for The Hershey Company — meaning it keeps 13. 7% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: TR leads at 14. 0% versus 12. 1% for HSY. At the gross margin level — before operating expenses — TR leads at 35. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is HSY or TR more undervalued right now?

On forward earnings alone, The Hershey Company (HSY) trades at 22.

2x forward P/E versus 22. 3x for Tootsie Roll Industries, Inc. — 0. 1x cheaper on a one-year earnings basis.

08

Which pays a better dividend — HSY or TR?

All stocks in this comparison pay dividends.

The Hershey Company (HSY) offers the highest yield at 2. 9%, versus 0. 9% for Tootsie Roll Industries, Inc. (TR).

09

Is HSY or TR better for a retirement portfolio?

For long-horizon retirement investors, The Hershey Company (HSY) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.

03), 2. 9% yield, +144. 3% 10Y return). Both have compounded well over 10 years (HSY: +144. 3%, TR: +74. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between HSY and TR?

Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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HSY

Income & Dividend Stock

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 5%
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TR

Stable Dividend Mega-Cap

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Net Margin > 8%
  • Dividend Yield > 0.5%
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Beat Both

Find stocks that outperform HSY and TR on the metrics below

Revenue Growth>
%
(HSY: 10.6% · TR: 1.5%)
Net Margin>
%
(HSY: 9.1% · TR: 13.7%)
P/E Ratio<
x
(HSY: 43.0x · TR: 30.5x)

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