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Stock Comparison

ALTG vs TITN vs RUSHA vs PLOW

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
ALTG
Alta Equipment Group Inc.

Rental & Leasing Services

IndustrialsNYSE • US
Market Cap$265M
5Y Perf.+21.7%
TITN
Titan Machinery Inc.

Industrial - Distribution

IndustrialsNASDAQ • US
Market Cap$502M
5Y Perf.+105.3%
RUSHA
Rush Enterprises, Inc.

Auto - Dealerships

Consumer CyclicalNASDAQ • US
Market Cap$5.53B
5Y Perf.+285.4%
PLOW
Douglas Dynamics, Inc.

Auto - Parts

Consumer CyclicalNYSE • US
Market Cap$1.04B
5Y Perf.+23.7%

ALTG vs TITN vs RUSHA vs PLOW — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
ALTG logoALTG
TITN logoTITN
RUSHA logoRUSHA
PLOW logoPLOW
IndustryRental & Leasing ServicesIndustrial - DistributionAuto - DealershipsAuto - Parts
Market Cap$265M$502M$5.53B$1.04B
Revenue (TTM)$1.82B$2.43B$7.43B$679M
Net Income (TTM)$-79M$-54M$264M$6.42B
Gross Margin25.7%15.8%19.4%26.7%
Operating Margin0.9%-0.1%5.3%11.8%
Forward P/E19.2x17.3x
Total Debt$1.17B$114M$1.55B$215M
Cash & Equiv.$19M$28M$213M$8M

ALTG vs TITN vs RUSHA vs PLOWLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

ALTG
TITN
RUSHA
PLOW
StockMay 20May 26Return
Alta Equipment Grou… (ALTG)100121.7+21.7%
Titan Machinery Inc. (TITN)100205.3+105.3%
Rush Enterprises, I… (RUSHA)100385.4+285.4%
Douglas Dynamics, I… (PLOW)100123.7+23.7%

Price return only. Dividends and distributions are not included.

Quick Verdict: ALTG vs TITN vs RUSHA vs PLOW

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: PLOW leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and valuation and capital efficiency. Rush Enterprises, Inc. is the stronger pick specifically for capital preservation and lower volatility and dividend income and shareholder returns. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
ALTG
Alta Equipment Group Inc.
The Specific-Use Pick

ALTG plays a supporting role in this comparison — it may shine differently against other peers.

Best for: industrials exposure
TITN
Titan Machinery Inc.
The Secondary Option

TITN lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: industrials exposure
RUSHA
Rush Enterprises, Inc.
The Long-Run Compounder

RUSHA is the #2 pick in this set and the best alternative if long-term compounding and sleep-well-at-night is your priority.

  • 8.1% 10Y total return vs PLOW's 157.3%
  • Lower volatility, beta 0.98, Low D/E 69.6%, current ratio 1.40x
  • Beta 0.98 vs ALTG's 2.30
  • 1.0% yield, 3-year raise streak, vs PLOW's 2.6%, (1 stock pays no dividend)
Best for: long-term compounding and sleep-well-at-night
PLOW
Douglas Dynamics, Inc.
The Income Pick

PLOW carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.

  • Dividend streak 1 yrs, beta 1.24, yield 2.6%
  • Rev growth 15.4%, EPS growth -16.5%, 3Y rev CAGR 2.1%
  • Beta 1.24, yield 2.6%, current ratio 2.78x
  • 15.4% revenue growth vs TITN's -10.2%
Best for: income & stability and growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthPLOW logoPLOW15.4% revenue growth vs TITN's -10.2%
ValuePLOW logoPLOWLower P/E (17.3x vs 19.2x)
Quality / MarginsPLOW logoPLOW9.5% margin vs ALTG's -4.3%
Stability / SafetyRUSHA logoRUSHABeta 0.98 vs ALTG's 2.30
DividendsRUSHA logoRUSHA1.0% yield, 3-year raise streak, vs PLOW's 2.6%, (1 stock pays no dividend)
Momentum (1Y)PLOW logoPLOW+81.1% vs TITN's +21.7%
Efficiency (ROA)RUSHA logoRUSHA5.7% ROA vs ALTG's -5.7%, ROIC 8.2% vs 1.4%

ALTG vs TITN vs RUSHA vs PLOW — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

ALTGAlta Equipment Group Inc.
FY 2025
Parts Sales
40.0%$291M
Service
35.3%$257M
Rental Revenue
24.7%$180M
TITNTitan Machinery Inc.
FY 2025
Sales of Equipment
74.9%$2.1B
Sales of Parts
15.6%$428M
Service Sales
6.6%$180M
Other Revenue
1.6%$43M
Rental Revenue
1.3%$36M
RUSHARush Enterprises, Inc.
FY 2025
Commercial Vehicle
63.7%$4.5B
Parts
21.0%$1.5B
Commercial Vehicle Repair Service
14.7%$1.0B
Product and Service, Other
0.2%$17M
Insurance
0.2%$12M
Financial Service
0.1%$9M
PLOWDouglas Dynamics, Inc.
FY 2021
Work Truck Attachments
97.1%$326M
Work Truck Solutions
2.9%$10M

ALTG vs TITN vs RUSHA vs PLOW — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLTITNLAGGINGALTG

Income & Cash Flow (Last 12 Months)

PLOW leads this category, winning 4 of 6 comparable metrics.

RUSHA is the larger business by revenue, generating $7.4B annually — 11.0x PLOW's $679M. PLOW is the more profitable business, keeping 9.5% of every revenue dollar as net income compared to ALTG's -4.3%. On growth, PLOW holds the edge at +19.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricALTG logoALTGAlta Equipment Gr…TITN logoTITNTitan Machinery I…RUSHA logoRUSHARush Enterprises,…PLOW logoPLOWDouglas Dynamics,…
RevenueTrailing 12 months$1.8B$2.4B$7.4B$679M
EBITDAEarnings before interest/tax$90M$35M$555M$96M
Net IncomeAfter-tax profit-$79M-$54M$264M$6.4B
Free Cash FlowCash after capex$63M$240M$212M-$4.1B
Gross MarginGross profit ÷ Revenue+25.7%+15.8%+19.4%+26.7%
Operating MarginEBIT ÷ Revenue+0.9%-0.1%+5.3%+11.8%
Net MarginNet income ÷ Revenue-4.3%-2.2%+3.5%+9.5%
FCF MarginFCF ÷ Revenue+3.5%+9.9%+2.9%-6.0%
Rev. Growth (YoY)Latest quarter vs prior year-3.0%-15.5%-11.8%+19.8%
EPS Growth (YoY)Latest quarter vs prior year+4.6%+17.6%-11.0%
PLOW leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

TITN leads this category, winning 3 of 6 comparable metrics.

At 21.8x trailing earnings, RUSHA trades at a 5% valuation discount to PLOW's 22.9x P/E. On an enterprise value basis, PLOW's 14.1x EV/EBITDA is more attractive than ALTG's 27.3x.

MetricALTG logoALTGAlta Equipment Gr…TITN logoTITNTitan Machinery I…RUSHA logoRUSHARush Enterprises,…PLOW logoPLOWDouglas Dynamics,…
Market CapShares × price$265M$502M$5.5B$1.0B
Enterprise ValueMkt cap + debt − cash$1.4B$588M$6.9B$1.3B
Trailing P/EPrice ÷ TTM EPS-3.20x-9.03x21.80x22.95x
Forward P/EPrice ÷ next-FY EPS est.19.22x17.32x
PEG RatioP/E ÷ EPS growth rate2.11x
EV / EBITDAEnterprise value multiple27.27x16.86x14.79x14.05x
Price / SalesMarket cap ÷ Revenue0.14x0.21x0.74x1.59x
Price / BookPrice ÷ Book value/share0.85x2.59x3.79x
Price / FCFMarket cap ÷ FCF7.09x4.37x9.65x16.42x
TITN leads this category, winning 3 of 6 comparable metrics.

Profitability & Efficiency

TITN leads this category, winning 4 of 9 comparable metrics.

RUSHA delivers a 12.0% return on equity — every $100 of shareholder capital generates $12 in annual profit, vs $-33 for ALTG. TITN carries lower financial leverage with a 0.20x debt-to-equity ratio, signaling a more conservative balance sheet compared to PLOW's 0.76x. On the Piotroski fundamental quality scale (0–9), TITN scores 6/9 vs PLOW's 5/9, reflecting solid financial health.

MetricALTG logoALTGAlta Equipment Gr…TITN logoTITNTitan Machinery I…RUSHA logoRUSHARush Enterprises,…PLOW logoPLOWDouglas Dynamics,…
ROE (TTM)Return on equity-32.5%-9.0%+12.0%+9.2%
ROA (TTM)Return on assets-5.7%-3.1%+5.7%+4.1%
ROICReturn on invested capital+1.4%-0.2%+8.2%+11.4%
ROCEReturn on capital employed+2.7%-0.3%+13.3%+14.0%
Piotroski ScoreFundamental quality 0–95655
Debt / EquityFinancial leverage0.20x0.70x0.76x
Net DebtTotal debt minus cash$1.2B$86M$1.3B$207M
Cash & Equiv.Liquid assets$19M$28M$213M$8M
Total DebtShort + long-term debt$1.2B$114M$1.6B$215M
Interest CoverageEBIT ÷ Interest expense0.38x-0.06x8.49x6.84x
TITN leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

RUSHA leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in RUSHA five years ago would be worth $22,522 today (with dividends reinvested), compared to $6,686 for ALTG. Over the past 12 months, PLOW leads with a +81.1% total return vs TITN's +21.7%. The 3-year compound annual growth rate (CAGR) favors RUSHA at 29.0% vs ALTG's -13.8% — a key indicator of consistent wealth creation.

MetricALTG logoALTGAlta Equipment Gr…TITN logoTITNTitan Machinery I…RUSHA logoRUSHARush Enterprises,…PLOW logoPLOWDouglas Dynamics,…
YTD ReturnYear-to-date+62.8%+43.7%+32.2%+37.9%
1-Year ReturnPast 12 months+80.5%+21.7%+50.8%+81.1%
3-Year ReturnCumulative with dividends-35.8%-33.7%+114.8%+78.4%
5-Year ReturnCumulative with dividends-33.1%-18.1%+125.2%+14.4%
10-Year ReturnCumulative with dividends-8.9%+89.3%+812.3%+157.3%
CAGR (3Y)Annualised 3-year return-13.8%-12.8%+29.0%+21.3%
RUSHA leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

RUSHA leads this category, winning 2 of 2 comparable metrics.

RUSHA is the less volatile stock with a 0.98 beta — it tends to amplify market swings less than ALTG's 2.30 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. RUSHA currently trades 92.6% from its 52-week high vs PLOW's 86.4% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricALTG logoALTGAlta Equipment Gr…TITN logoTITNTitan Machinery I…RUSHA logoRUSHARush Enterprises,…PLOW logoPLOWDouglas Dynamics,…
Beta (5Y)Sensitivity to S&P 5002.30x1.59x0.98x1.24x
52-Week HighHighest price in past year$8.99$23.41$76.99$52.33
52-Week LowLowest price in past year$4.16$13.35$45.67$25.46
% of 52W HighCurrent price vs 52-week peak+90.7%+91.8%+92.6%+86.4%
RSI (14)Momentum oscillator 0–10069.163.252.050.6
Avg Volume (50D)Average daily shares traded212K146K422K232K
RUSHA leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — RUSHA and PLOW each lead in 1 of 2 comparable metrics.

Analyst consensus: ALTG as "Buy", TITN as "Hold", RUSHA as "Hold", PLOW as "Hold". Consensus price targets imply 15.0% upside for RUSHA (target: $82) vs -2.3% for TITN (target: $21). For income investors, PLOW offers the higher dividend yield at 2.62% vs RUSHA's 1.01%.

MetricALTG logoALTGAlta Equipment Gr…TITN logoTITNTitan Machinery I…RUSHA logoRUSHARush Enterprises,…PLOW logoPLOWDouglas Dynamics,…
Analyst RatingConsensus buy/hold/sellBuyHoldHoldHold
Price TargetConsensus 12-month target$8.25$21.00$82.00$48.67
# AnalystsCovering analysts517178
Dividend YieldAnnual dividend ÷ price+1.1%+1.0%+2.6%
Dividend StreakConsecutive years of raises0131
Dividend / ShareAnnual DPS$0.09$0.72$1.18
Buyback YieldShare repurchases ÷ mkt cap+2.8%0.0%+3.5%+0.6%
Evenly matched — RUSHA and PLOW each lead in 1 of 2 comparable metrics.
Key Takeaway

TITN leads in 2 of 6 categories (Valuation Metrics, Profitability & Efficiency). RUSHA leads in 2 (Total Returns, Risk & Volatility). 1 tied.

Best OverallTitan Machinery Inc. (TITN)Leads 2 of 6 categories
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ALTG vs TITN vs RUSHA vs PLOW: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is ALTG or TITN or RUSHA or PLOW a better buy right now?

For growth investors, Douglas Dynamics, Inc.

(PLOW) is the stronger pick with 15. 4% revenue growth year-over-year, versus -10. 2% for Titan Machinery Inc. (TITN). Rush Enterprises, Inc. (RUSHA) offers the better valuation at 21. 8x trailing P/E (19. 2x forward), making it the more compelling value choice. Analysts rate Alta Equipment Group Inc. (ALTG) a "Buy" — based on 5 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — ALTG or TITN or RUSHA or PLOW?

On trailing P/E, Rush Enterprises, Inc.

(RUSHA) is the cheapest at 21. 8x versus Douglas Dynamics, Inc. at 22. 9x. On forward P/E, Douglas Dynamics, Inc. is actually cheaper at 17. 3x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — ALTG or TITN or RUSHA or PLOW?

Over the past 5 years, Rush Enterprises, Inc.

(RUSHA) delivered a total return of +125. 2%, compared to -33. 1% for Alta Equipment Group Inc. (ALTG). Over 10 years, the gap is even starker: RUSHA returned +812. 3% versus ALTG's -8. 9%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — ALTG or TITN or RUSHA or PLOW?

By beta (market sensitivity over 5 years), Rush Enterprises, Inc.

(RUSHA) is the lower-risk stock at 0. 98β versus Alta Equipment Group Inc. 's 2. 30β — meaning ALTG is approximately 135% more volatile than RUSHA relative to the S&P 500. On balance sheet safety, Titan Machinery Inc. (TITN) carries a lower debt/equity ratio of 20% versus 76% for Douglas Dynamics, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — ALTG or TITN or RUSHA or PLOW?

By revenue growth (latest reported year), Douglas Dynamics, Inc.

(PLOW) is pulling ahead at 15. 4% versus -10. 2% for Titan Machinery Inc. (TITN). On earnings-per-share growth, the picture is similar: Rush Enterprises, Inc. grew EPS -12. 1% year-over-year, compared to -46. 0% for Titan Machinery Inc.. Over a 3-year CAGR, ALTG leads at 5. 3% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — ALTG or TITN or RUSHA or PLOW?

Douglas Dynamics, Inc.

(PLOW) is the more profitable company, earning 7. 1% net margin versus -4. 4% for Alta Equipment Group Inc. — meaning it keeps 7. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: PLOW leads at 11. 2% versus -0. 1% for TITN. At the gross margin level — before operating expenses — ALTG leads at 25. 9%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is ALTG or TITN or RUSHA or PLOW more undervalued right now?

On forward earnings alone, Douglas Dynamics, Inc.

(PLOW) trades at 17. 3x forward P/E versus 19. 2x for Rush Enterprises, Inc. — 1. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for RUSHA: 15. 0% to $82. 00.

08

Which pays a better dividend — ALTG or TITN or RUSHA or PLOW?

In this comparison, PLOW (2.

6% yield), ALTG (1. 1% yield), RUSHA (1. 0% yield) pay a dividend. TITN does not pay a meaningful dividend and should not be held primarily for income.

09

Is ALTG or TITN or RUSHA or PLOW better for a retirement portfolio?

For long-horizon retirement investors, Rush Enterprises, Inc.

(RUSHA) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 98), 1. 0% yield, +812. 3% 10Y return). Titan Machinery Inc. (TITN) carries a higher beta of 1. 59 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (RUSHA: +812. 3%, TITN: +89. 3%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between ALTG and TITN and RUSHA and PLOW?

These companies operate in different sectors (ALTG (Industrials) and TITN (Industrials) and RUSHA (Consumer Cyclical) and PLOW (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: ALTG is a small-cap quality compounder stock; TITN is a small-cap quality compounder stock; RUSHA is a small-cap quality compounder stock; PLOW is a small-cap high-growth stock. ALTG, RUSHA, PLOW pay a dividend while TITN does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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ALTG

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  • Market Cap > $100B
  • Gross Margin > 15%
  • Dividend Yield > 0.5%
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TITN

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  • Sector: Industrials
  • Market Cap > $100B
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RUSHA

Stable Dividend Mega-Cap

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Dividend Yield > 0.5%
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PLOW

High-Growth Quality Leader

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Net Margin > 567%
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Revenue Growth>
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(ALTG: -3.0% · TITN: -15.5%)

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