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AOUT vs SWBI vs RGR vs CLAR vs POWW
Revenue, margins, valuation, and 5-year total return — side by side.
Aerospace & Defense
Aerospace & Defense
Leisure
Aerospace & Defense
AOUT vs SWBI vs RGR vs CLAR vs POWW — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||||
|---|---|---|---|---|---|
| Industry | Leisure | Aerospace & Defense | Aerospace & Defense | Leisure | Aerospace & Defense |
| Market Cap | $146M | $655M | $623M | $111M | $232M |
| Revenue (TTM) | $205M | $486M | $552M | $254M | $-5M |
| Net Income (TTM) | $-10M | $12M | $-12M | $-45M | $-80M |
| Gross Margin | 43.1% | 26.4% | 14.4% | 29.2% | 86.9% |
| Operating Margin | -4.7% | 4.6% | -4.1% | -7.9% | -120.9% |
| Forward P/E | 66.2x | 53.6x | 20.6x | — | — |
| Total Debt | $33M | $115M | $2M | $12M | $2M |
| Cash & Equiv. | $23M | $25M | $18M | $37M | $30M |
AOUT vs SWBI vs RGR vs CLAR vs POWW — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Aug 20 | May 26 | Return |
|---|---|---|---|
| American Outdoor Br… (AOUT) | 100 | 63.1 | -36.9% |
| Smith & Wesson Bran… (SWBI) | 100 | 80.7 | -19.3% |
| Sturm, Ruger & Comp… (RGR) | 100 | 55.1 | -44.9% |
| Clarus Corporation (CLAR) | 100 | 23.0 | -77.0% |
| Outdoor Holding Com… (POWW) | 100 | 82.9 | -17.1% |
Price return only. Dividends and distributions are not included.
Quick Verdict: AOUT vs SWBI vs RGR vs CLAR vs POWW
Each card shows where this stock fits in a portfolio — not just who wins on paper.
AOUT is the #2 pick in this set and the best alternative if growth exposure is your priority.
- Rev growth 10.6%, EPS growth 99.4%, 3Y rev CAGR -3.5%
- 10.6% revenue growth vs SWBI's -11.4%
SWBI carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.
- Dividend streak 5 yrs, beta 0.74, yield 3.5%
- -3.7% 10Y total return vs RGR's -4.9%
- Beta 0.74, yield 3.5%, current ratio 4.16x
- 2.5% margin vs POWW's -264.8%
RGR ranks third and is worth considering specifically for sleep-well-at-night.
- Lower volatility, beta 1.00, Low D/E 0.6%, current ratio 3.87x
- Better valuation composite
CLAR lags the leaders in this set but could rank higher in a more targeted comparison.
Among these 5 stocks, POWW doesn't own a clear edge in any measured category.
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 10.6% revenue growth vs SWBI's -11.4% | |
| Value | Better valuation composite | |
| Quality / Margins | 2.5% margin vs POWW's -264.8% | |
| Stability / Safety | Beta 0.74 vs POWW's 1.53 | |
| Dividends | 3.5% yield, 5-year raise streak, vs CLAR's 3.5%, (1 stock pays no dividend) | |
| Momentum (1Y) | +65.8% vs AOUT's -16.3% | |
| Efficiency (ROA) | 2.2% ROA vs POWW's -29.6%, ROIC 4.1% vs -17.6% |
AOUT vs SWBI vs RGR vs CLAR vs POWW — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
AOUT vs SWBI vs RGR vs CLAR vs POWW — Financial Metrics
Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
SWBI leads in 5 of 6 categories
AOUT leads 0 • RGR leads 0 • CLAR leads 0 • POWW leads 0 • 1 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
SWBI leads this category, winning 5 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
RGR and POWW operate at a comparable scale, with $552M and -$5M in trailing revenue. SWBI is the more profitable business, keeping 2.5% of every revenue dollar as net income compared to POWW's -2.6%. On growth, SWBI holds the edge at +17.1% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||||
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $205M | $486M | $552M | $254M | -$5M |
| EBITDAEarnings before interest/tax | $344,000 | $30M | -$5M | -$11M | $602,323 |
| Net IncomeAfter-tax profit | -$10M | $12M | -$12M | -$45M | -$80M |
| Free Cash FlowCash after capex | $4M | $73M | $42M | -$12M | $4M |
| Gross MarginGross profit ÷ Revenue | +43.1% | +26.4% | +14.4% | +29.2% | +86.9% |
| Operating MarginEBIT ÷ Revenue | -4.7% | +4.6% | -4.1% | -7.9% | -120.9% |
| Net MarginNet income ÷ Revenue | -4.8% | +2.5% | -2.2% | -17.6% | -2.6% |
| FCF MarginFCF ÷ Revenue | +1.7% | +15.0% | +7.7% | -4.9% | -27.4% |
| Rev. Growth (YoY)Latest quarter vs prior year | -3.3% | +17.1% | +4.1% | +2.5% | -54.1% |
| EPS Growth (YoY)Latest quarter vs prior year | -25.8% | +122.4% | -97.8% | +35.7% | +105.2% |
Valuation Metrics
Evenly matched — AOUT and CLAR each lead in 2 of 5 comparable metrics.
Valuation Metrics
On an enterprise value basis, AOUT's 11.9x EV/EBITDA is more attractive than RGR's 53.8x.
| Metric | |||||
|---|---|---|---|---|---|
| Market CapShares × price | $146M | $655M | $623M | $111M | $232M |
| Enterprise ValueMkt cap + debt − cash | $156M | $745M | $606M | $87M | $204M |
| Trailing P/EPrice ÷ TTM EPS | -1600.83x | 49.10x | -144.63x | -2.39x | -1.75x |
| Forward P/EPrice ÷ next-FY EPS est. | 66.24x | 53.56x | 20.61x | — | — |
| PEG RatioP/E ÷ EPS growth rate | — | — | — | — | — |
| EV / EBITDAEnterprise value multiple | 11.90x | 13.37x | 53.83x | — | — |
| Price / SalesMarket cap ÷ Revenue | 0.66x | 1.38x | 1.14x | 0.44x | 4.71x |
| Price / BookPrice ÷ Book value/share | 0.69x | 1.76x | 2.23x | 0.56x | 1.05x |
| Price / FCFMarket cap ÷ FCF | — | — | 16.19x | — | — |
Profitability & Efficiency
SWBI leads this category, winning 5 of 9 comparable metrics.
Profitability & Efficiency
SWBI delivers a 3.3% return on equity — every $100 of shareholder capital generates $3 in annual profit, vs $-34 for POWW. RGR carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to SWBI's 0.31x. On the Piotroski fundamental quality scale (0–9), AOUT scores 7/9 vs CLAR's 2/9, reflecting strong financial health.
| Metric | |||||
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | -5.8% | +3.3% | -4.2% | -21.2% | -33.9% |
| ROA (TTM)Return on assets | -4.1% | +2.2% | -4.7% | -21.6% | -29.6% |
| ROICReturn on invested capital | -0.1% | +4.1% | -3.0% | -8.2% | -17.6% |
| ROCEReturn on capital employed | -0.1% | +4.9% | -3.8% | -17.9% | -19.7% |
| Piotroski ScoreFundamental quality 0–9 | 7 | 3 | 4 | 2 | 5 |
| Debt / EquityFinancial leverage | 0.19x | 0.31x | 0.01x | 0.06x | 0.01x |
| Net DebtTotal debt minus cash | $10M | $90M | -$17M | -$24M | -$29M |
| Cash & Equiv.Liquid assets | $23M | $25M | $18M | $37M | $30M |
| Total DebtShort + long-term debt | $33M | $115M | $2M | $12M | $2M |
| Interest CoverageEBIT ÷ Interest expense | — | 5.17x | -353.50x | — | -10.44x |
Total Returns (Dividends Reinvested)
SWBI leads this category, winning 6 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in SWBI five years ago would be worth $8,610 today (with dividends reinvested), compared to $1,719 for CLAR. Over the past 12 months, SWBI leads with a +65.8% total return vs AOUT's -16.3%. The 3-year compound annual growth rate (CAGR) favors SWBI at 10.9% vs CLAR's -27.8% — a key indicator of consistent wealth creation.
| Metric | |||||
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | +21.3% | +48.9% | +16.9% | -13.2% | +19.2% |
| 1-Year ReturnPast 12 months | -16.3% | +65.8% | +19.8% | -12.3% | -2.0% |
| 3-Year ReturnCumulative with dividends | +17.7% | +36.4% | -23.0% | -62.4% | +13.1% |
| 5-Year ReturnCumulative with dividends | -65.1% | -13.9% | -26.4% | -82.8% | -71.2% |
| 10-Year ReturnCumulative with dividends | -38.0% | -3.7% | -4.9% | -13.5% | -49.0% |
| CAGR (3Y)Annualised 3-year return | +5.6% | +10.9% | -8.4% | -27.8% | +4.2% |
Risk & Volatility
SWBI leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
SWBI is the less volatile stock with a 0.74 beta — it tends to amplify market swings less than POWW's 1.53 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. SWBI currently trades 93.3% from its 52-week high vs AOUT's 71.4% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||||
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.51x | 0.74x | 1.00x | 1.34x | 1.53x |
| 52-Week HighHighest price in past year | $13.46 | $15.79 | $48.21 | $4.03 | $2.23 |
| 52-Week LowLowest price in past year | $6.26 | $7.73 | $28.33 | $2.58 | $1.08 |
| % of 52W HighCurrent price vs 52-week peak | +71.4% | +93.3% | +81.0% | +71.7% | +89.2% |
| RSI (14)Momentum oscillator 0–100 | 54.0 | 51.7 | 42.6 | 58.5 | 46.0 |
| Avg Volume (50D)Average daily shares traded | 38K | 596K | 163K | 217K | 586K |
Analyst Outlook
SWBI leads this category, winning 2 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: AOUT as "Buy", SWBI as "Buy", RGR as "Buy", CLAR as "Hold", POWW as "Buy". Consensus price targets imply 73.0% upside for CLAR (target: $5) vs 3.5% for SWBI (target: $15). For income investors, SWBI offers the higher dividend yield at 3.53% vs POWW's 1.27%.
| Metric | |||||
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy | Buy | Hold | Buy |
| Price TargetConsensus 12-month target | $12.50 | $15.25 | — | $5.00 | $2.25 |
| # AnalystsCovering analysts | 5 | 4 | 12 | 11 | 4 |
| Dividend YieldAnnual dividend ÷ price | — | +3.5% | +1.6% | +3.5% | +1.3% |
| Dividend StreakConsecutive years of raises | — | 5 | 0 | 1 | 1 |
| Dividend / ShareAnnual DPS | — | $0.52 | $0.62 | $0.10 | $0.03 |
| Buyback YieldShare repurchases ÷ mkt cap | +2.6% | +3.9% | +4.2% | +0.0% | +2.8% |
SWBI leads in 5 of 6 categories — strongest in Income & Cash Flow and Profitability & Efficiency. 1 category is tied.
AOUT vs SWBI vs RGR vs CLAR vs POWW: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is AOUT or SWBI or RGR or CLAR or POWW a better buy right now?
For growth investors, American Outdoor Brands, Inc.
(AOUT) is the stronger pick with 10. 6% revenue growth year-over-year, versus -11. 4% for Smith & Wesson Brands, Inc. (SWBI). Smith & Wesson Brands, Inc. (SWBI) offers the better valuation at 49. 1x trailing P/E (53. 6x forward), making it the more compelling value choice. Analysts rate American Outdoor Brands, Inc. (AOUT) a "Buy" — based on 5 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — AOUT or SWBI or RGR or CLAR or POWW?
On forward P/E, Sturm, Ruger & Company, Inc.
is actually cheaper at 20. 6x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — AOUT or SWBI or RGR or CLAR or POWW?
Over the past 5 years, Smith & Wesson Brands, Inc.
(SWBI) delivered a total return of -13. 9%, compared to -82. 8% for Clarus Corporation (CLAR). Over 10 years, the gap is even starker: SWBI returned -3. 7% versus POWW's -49. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — AOUT or SWBI or RGR or CLAR or POWW?
By beta (market sensitivity over 5 years), Smith & Wesson Brands, Inc.
(SWBI) is the lower-risk stock at 0. 74β versus Outdoor Holding Company's 1. 53β — meaning POWW is approximately 107% more volatile than SWBI relative to the S&P 500. On balance sheet safety, Sturm, Ruger & Company, Inc. (RGR) carries a lower debt/equity ratio of 1% versus 31% for Smith & Wesson Brands, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — AOUT or SWBI or RGR or CLAR or POWW?
By revenue growth (latest reported year), American Outdoor Brands, Inc.
(AOUT) is pulling ahead at 10. 6% versus -11. 4% for Smith & Wesson Brands, Inc. (SWBI). On earnings-per-share growth, the picture is similar: American Outdoor Brands, Inc. grew EPS 99. 4% year-over-year, compared to -612. 5% for Outdoor Holding Company. Over a 3-year CAGR, RGR leads at -2. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — AOUT or SWBI or RGR or CLAR or POWW?
Smith & Wesson Brands, Inc.
(SWBI) is the more profitable company, earning 2. 8% net margin versus -264. 8% for Outdoor Holding Company — meaning it keeps 2. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: SWBI leads at 5. 0% versus -120. 9% for POWW. At the gross margin level — before operating expenses — POWW leads at 86. 9%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is AOUT or SWBI or RGR or CLAR or POWW more undervalued right now?
On forward earnings alone, Sturm, Ruger & Company, Inc.
(RGR) trades at 20. 6x forward P/E versus 66. 2x for American Outdoor Brands, Inc. — 45. 6x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for CLAR: 73. 0% to $5. 00.
08Which pays a better dividend — AOUT or SWBI or RGR or CLAR or POWW?
In this comparison, SWBI (3.
5% yield), CLAR (3. 5% yield), RGR (1. 6% yield), POWW (1. 3% yield) pay a dividend. AOUT does not pay a meaningful dividend and should not be held primarily for income.
09Is AOUT or SWBI or RGR or CLAR or POWW better for a retirement portfolio?
For long-horizon retirement investors, Smith & Wesson Brands, Inc.
(SWBI) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 74), 3. 5% yield). American Outdoor Brands, Inc. (AOUT) carries a higher beta of 1. 51 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (SWBI: -3. 7%, AOUT: -38. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between AOUT and SWBI and RGR and CLAR and POWW?
These companies operate in different sectors (AOUT (Consumer Cyclical) and SWBI (Industrials) and RGR (Industrials) and CLAR (Consumer Cyclical) and POWW (Industrials)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: AOUT is a small-cap quality compounder stock; SWBI is a small-cap income-oriented stock; RGR is a small-cap quality compounder stock; CLAR is a small-cap income-oriented stock; POWW is a small-cap quality compounder stock. SWBI, RGR, CLAR, POWW pay a dividend while AOUT does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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