ATHS vs FG vs GL vs CNO vs PFG

For growth investors, Athene Holding Ltd.

7. 250% Fixe (ATHS) is the stronger pick with 24. 1% revenue growth year-over-year, versus -3. 1% for Principal Financial Group, Inc. (PFG). Globe Life Inc. (GL) offers the better valuation at 10. 8x trailing P/E (9. 8x forward), making it the more compelling value choice. Analysts rate F&G Annuities & Life, Inc. (FG) a "Hold" — based on 9 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

On trailing P/E, Globe Life Inc.

(GL) is the cheapest at 10. 8x versus CNO Financial Group, Inc. at 19. 5x. On forward P/E, F&G Annuities & Life, Inc. is actually cheaper at 7. 2x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Globe Life Inc. wins at 0. 63x versus Principal Financial Group, Inc. 's 13. 78x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

Over the past 5 years, CNO Financial Group, Inc.

(CNO) delivered a total return of +81. 9%, compared to +13. 9% for Athene Holding Ltd. 7. 250% Fixe (ATHS). Over 10 years, the gap is even starker: PFG returned +196. 9% versus ATHS's +14. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

By beta (market sensitivity over 5 years), Athene Holding Ltd.

7. 250% Fixe (ATHS) is the lower-risk stock at 0. 18β versus F&G Annuities & Life, Inc. 's 1. 12β — meaning FG is approximately 540% more volatile than ATHS relative to the S&P 500. On balance sheet safety, Principal Financial Group, Inc. (PFG) carries a lower debt/equity ratio of 34% versus 154% for CNO Financial Group, Inc. — giving it more financial flexibility in a downturn.

By revenue growth (latest reported year), Athene Holding Ltd.

7. 250% Fixe (ATHS) is pulling ahead at 24. 1% versus -3. 1% for Principal Financial Group, Inc. (PFG). On earnings-per-share growth, the picture is similar: Globe Life Inc. grew EPS 17. 8% year-over-year, compared to -61. 5% for F&G Annuities & Life, Inc.. Over a 3-year CAGR, FG leads at 36. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

Globe Life Inc.

(GL) is the more profitable company, earning 19. 4% net margin versus 4. 6% for F&G Annuities & Life, Inc. — meaning it keeps 19. 4% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GL leads at 24. 4% versus 0. 0% for ATHS. At the gross margin level — before operating expenses — PFG leads at 45. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Globe Life Inc. (GL) is the more undervalued stock at a PEG of 0. 63x versus Principal Financial Group, Inc. 's 13. 78x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, F&G Annuities & Life, Inc. (FG) trades at 7. 2x forward P/E versus 10. 7x for Principal Financial Group, Inc. — 3. 6x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for FG: 14. 4% to $31. 00.

All stocks in this comparison pay dividends.

Athene Holding Ltd. 7. 250% Fixe (ATHS) offers the highest yield at 100. 0%, versus 0. 7% for Globe Life Inc. (GL).

For long-horizon retirement investors, Athene Holding Ltd.

7. 250% Fixe (ATHS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 18), 100. 0% yield). Both have compounded well over 10 years (ATHS: +14. 1%, FG: +85. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: ATHS is a small-cap high-growth stock; FG is a small-cap deep-value stock; GL is a mid-cap deep-value stock; CNO is a small-cap quality compounder stock; PFG is a mid-cap income-oriented stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.