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Stock Comparison

BIRD vs NKE

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
BIRD
Allbirds, Inc.

Apparel - Retail

Consumer CyclicalNASDAQ • US
Market Cap$35M
5Y Perf.-98.4%
NKE
NIKE, Inc.

Apparel - Footwear & Accessories

Consumer CyclicalNYSE • US
Market Cap$52.89B
5Y Perf.-73.8%

BIRD vs NKE — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
BIRD logoBIRD
NKE logoNKE
IndustryApparel - RetailApparel - Footwear & Accessories
Market Cap$35M$52.89B
Revenue (TTM)$161M$46.51B
Net Income (TTM)$-83M$2.52B
Gross Margin38.8%41.1%
Operating Margin-52.9%6.5%
Forward P/E29.8x
Total Debt$54M$11.02B
Cash & Equiv.$67M$7.46B

BIRD vs NKELong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

BIRD
NKE
StockNov 21May 26Return
Allbirds, Inc. (BIRD)1001.6-98.4%
NIKE, Inc. (NKE)10026.2-73.8%

Price return only. Dividends and distributions are not included.

Quick Verdict: BIRD vs NKE

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: NKE leads in 5 of 6 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. Allbirds, Inc. is the stronger pick specifically for recent price momentum and sentiment. As sector peers, any of these can serve as alternatives in the same allocation.
BIRD
Allbirds, Inc.
The Defensive Pick

BIRD is the clearest fit if your priority is sleep-well-at-night.

  • Lower volatility, beta 2.04, Low D/E 52.8%, current ratio 2.94x
  • +14.1% vs NKE's -21.5%
Best for: sleep-well-at-night
NKE
NIKE, Inc.
The Income Pick

NKE carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.

  • Dividend streak 23 yrs, beta 1.17, yield 3.5%
  • Rev growth -9.8%, EPS growth -42.1%, 3Y rev CAGR -0.3%
  • -5.2% 10Y total return vs BIRD's -98.9%
Best for: income & stability and growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthNKE logoNKE-9.8% revenue growth vs BIRD's -25.3%
Quality / MarginsNKE logoNKE5.4% margin vs BIRD's -51.9%
Stability / SafetyNKE logoNKEBeta 1.17 vs BIRD's 2.04
DividendsNKE logoNKE3.5% yield; 23-year raise streak; the other pay no meaningful dividend
Momentum (1Y)BIRD logoBIRD+14.1% vs NKE's -21.5%
Efficiency (ROA)NKE logoNKE6.7% ROA vs BIRD's -56.3%, ROIC 16.7% vs -61.7%

BIRD vs NKE — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

BIRDAllbirds, Inc.
FY 2024
Reportable Segment
100.0%$190M
NKENIKE, Inc.
FY 2025
Footwear
66.9%$31.0B
Apparel
33.0%$15.3B
Product and Service, Other
0.2%$74M

BIRD vs NKE — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLNKELAGGINGBIRD

Income & Cash Flow (Last 12 Months)

NKE leads this category, winning 5 of 6 comparable metrics.

NKE is the larger business by revenue, generating $46.5B annually — 289.5x BIRD's $161M. NKE is the more profitable business, keeping 5.4% of every revenue dollar as net income compared to BIRD's -51.9%. On growth, NKE holds the edge at +0.6% YoY revenue growth, suggesting stronger near-term business momentum.

MetricBIRD logoBIRDAllbirds, Inc.NKE logoNKENIKE, Inc.
RevenueTrailing 12 months$161M$46.5B
EBITDAEarnings before interest/tax-$77M$3.7B
Net IncomeAfter-tax profit-$83M$2.5B
Free Cash FlowCash after capex-$66M$2.5B
Gross MarginGross profit ÷ Revenue+38.8%+41.1%
Operating MarginEBIT ÷ Revenue-52.9%+6.5%
Net MarginNet income ÷ Revenue-51.9%+5.4%
FCF MarginFCF ÷ Revenue-41.0%+5.3%
Rev. Growth (YoY)Latest quarter vs prior year-23.3%+0.6%
EPS Growth (YoY)Latest quarter vs prior year+7.1%-30.8%
NKE leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

BIRD leads this category, winning 3 of 3 comparable metrics.
MetricBIRD logoBIRDAllbirds, Inc.NKE logoNKENIKE, Inc.
Market CapShares × price$35M$52.9B
Enterprise ValueMkt cap + debt − cash$22M$56.4B
Trailing P/EPrice ÷ TTM EPS-0.52x20.56x
Forward P/EPrice ÷ next-FY EPS est.29.83x
PEG RatioP/E ÷ EPS growth rate3.32x
EV / EBITDAEnterprise value multiple12.52x
Price / SalesMarket cap ÷ Revenue0.19x1.14x
Price / BookPrice ÷ Book value/share0.48x5.00x
Price / FCFMarket cap ÷ FCF16.18x
BIRD leads this category, winning 3 of 3 comparable metrics.

Profitability & Efficiency

NKE leads this category, winning 5 of 8 comparable metrics.

NKE delivers a 17.9% return on equity — every $100 of shareholder capital generates $18 in annual profit, vs $-108 for BIRD. BIRD carries lower financial leverage with a 0.53x debt-to-equity ratio, signaling a more conservative balance sheet compared to NKE's 0.83x.

MetricBIRD logoBIRDAllbirds, Inc.NKE logoNKENIKE, Inc.
ROE (TTM)Return on equity-108.4%+17.9%
ROA (TTM)Return on assets-56.3%+6.7%
ROICReturn on invested capital-61.7%+16.7%
ROCEReturn on capital employed-45.9%+13.8%
Piotroski ScoreFundamental quality 0–955
Debt / EquityFinancial leverage0.53x0.83x
Net DebtTotal debt minus cash-$13M$3.6B
Cash & Equiv.Liquid assets$67M$7.5B
Total DebtShort + long-term debt$54M$11.0B
Interest CoverageEBIT ÷ Interest expense-224.86x10.45x
NKE leads this category, winning 5 of 8 comparable metrics.

Total Returns (Dividends Reinvested)

NKE leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in NKE five years ago would be worth $3,733 today (with dividends reinvested), compared to $108 for BIRD. Over the past 12 months, BIRD leads with a +14.1% total return vs NKE's -21.5%. The 3-year compound annual growth rate (CAGR) favors NKE at -27.2% vs BIRD's -38.5% — a key indicator of consistent wealth creation.

MetricBIRD logoBIRDAllbirds, Inc.NKE logoNKENIKE, Inc.
YTD ReturnYear-to-date+51.0%-29.2%
1-Year ReturnPast 12 months+14.1%-21.5%
3-Year ReturnCumulative with dividends-76.7%-61.4%
5-Year ReturnCumulative with dividends-98.9%-62.7%
10-Year ReturnCumulative with dividends-98.9%-5.2%
CAGR (3Y)Annualised 3-year return-38.5%-27.2%
NKE leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

NKE leads this category, winning 2 of 2 comparable metrics.

NKE is the less volatile stock with a 1.17 beta — it tends to amplify market swings less than BIRD's 2.04 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. NKE currently trades 55.4% from its 52-week high vs BIRD's 25.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricBIRD logoBIRDAllbirds, Inc.NKE logoNKENIKE, Inc.
Beta (5Y)Sensitivity to S&P 5002.04x1.17x
52-Week HighHighest price in past year$24.31$80.17
52-Week LowLowest price in past year$2.15$42.09
% of 52W HighCurrent price vs 52-week peak+25.6%+55.4%
RSI (14)Momentum oscillator 0–10049.836.5
Avg Volume (50D)Average daily shares traded7.1M20.8M
NKE leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

NKE is the only dividend payer here at 3.48% yield — a key consideration for income-focused portfolios.

MetricBIRD logoBIRDAllbirds, Inc.NKE logoNKENIKE, Inc.
Analyst RatingConsensus buy/hold/sellBuy
Price TargetConsensus 12-month target$69.88
# AnalystsCovering analysts71
Dividend YieldAnnual dividend ÷ price+3.5%
Dividend StreakConsecutive years of raises23
Dividend / ShareAnnual DPS$1.55
Buyback YieldShare repurchases ÷ mkt cap0.0%+5.6%
Insufficient data to determine a leader in this category.
Key Takeaway

NKE leads in 4 of 6 categories (Income & Cash Flow, Profitability & Efficiency). BIRD leads in 1 (Valuation Metrics).

Best OverallNIKE, Inc. (NKE)Leads 4 of 6 categories
Loading custom metrics...

BIRD vs NKE: Frequently Asked Questions

8 questions · data-driven answers · updated daily

01

Is BIRD or NKE a better buy right now?

For growth investors, NIKE, Inc.

(NKE) is the stronger pick with -9. 8% revenue growth year-over-year, versus -25. 3% for Allbirds, Inc. (BIRD). NIKE, Inc. (NKE) offers the better valuation at 20. 6x trailing P/E (29. 8x forward), making it the more compelling value choice. Analysts rate NIKE, Inc. (NKE) a "Buy" — based on 71 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which is the better long-term investment — BIRD or NKE?

Over the past 5 years, NIKE, Inc.

(NKE) delivered a total return of -62. 7%, compared to -98. 9% for Allbirds, Inc. (BIRD). Over 10 years, the gap is even starker: NKE returned -5. 2% versus BIRD's -98. 9%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

03

Which is safer — BIRD or NKE?

By beta (market sensitivity over 5 years), NIKE, Inc.

(NKE) is the lower-risk stock at 1. 17β versus Allbirds, Inc. 's 2. 04β — meaning BIRD is approximately 75% more volatile than NKE relative to the S&P 500. On balance sheet safety, Allbirds, Inc. (BIRD) carries a lower debt/equity ratio of 53% versus 83% for NIKE, Inc. — giving it more financial flexibility in a downturn.

04

Which is growing faster — BIRD or NKE?

By revenue growth (latest reported year), NIKE, Inc.

(NKE) is pulling ahead at -9. 8% versus -25. 3% for Allbirds, Inc. (BIRD). On earnings-per-share growth, the picture is similar: Allbirds, Inc. grew EPS 40. 9% year-over-year, compared to -42. 1% for NIKE, Inc.. Over a 3-year CAGR, NKE leads at -0. 3% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

05

Which has better profit margins — BIRD or NKE?

NIKE, Inc.

(NKE) is the more profitable company, earning 7. 0% net margin versus -49. 2% for Allbirds, Inc. — meaning it keeps 7. 0% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: NKE leads at 8. 0% versus -51. 4% for BIRD. At the gross margin level — before operating expenses — NKE leads at 42. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

06

Which pays a better dividend — BIRD or NKE?

In this comparison, NKE (3.

5% yield) pays a dividend. BIRD does not pay a meaningful dividend and should not be held primarily for income.

07

Is BIRD or NKE better for a retirement portfolio?

For long-horizon retirement investors, NIKE, Inc.

(NKE) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 17), 3. 5% yield). Allbirds, Inc. (BIRD) carries a higher beta of 2. 04 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (NKE: -5. 2%, BIRD: -98. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

08

What are the main differences between BIRD and NKE?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: BIRD is a small-cap quality compounder stock; NKE is a mid-cap income-oriented stock. NKE pays a dividend while BIRD does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Stocks Like

BIRD

Quality Business

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Gross Margin > 23%
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NKE

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Net Margin > 5%
  • Dividend Yield > 1.3%
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Revenue Growth>
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(BIRD: -23.3% · NKE: 0.6%)

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