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Stock Comparison

CPB vs GIS vs K vs HRL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
CPB
Campbell Soup Company

Packaged Foods

Consumer DefensiveNASDAQ • US
Market Cap$6.34B
5Y Perf.-58.3%
GIS
General Mills, Inc.

Packaged Foods

Consumer DefensiveNYSE • US
Market Cap$19.05B
5Y Perf.-43.4%
K
Kellanova

Food Confectioners

Consumer DefensiveNYSE • US
Market Cap$29.03B
5Y Perf.+36.5%
HRL
Hormel Foods Corporation

Packaged Foods

Consumer DefensiveNYSE • US
Market Cap$11.41B
5Y Perf.-57.5%

CPB vs GIS vs K vs HRL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
CPB logoCPB
GIS logoGIS
K logoK
HRL logoHRL
IndustryPackaged FoodsPackaged FoodsFood ConfectionersPackaged Foods
Market Cap$6.34B$19.05B$29.03B$11.41B
Revenue (TTM)$10.04B$18.37B$12.64B$12.14B
Net Income (TTM)$550M$2.21B$1.33B$489M
Gross Margin29.3%33.0%36.1%15.5%
Operating Margin12.1%19.1%14.7%6.0%
Forward P/E9.7x10.4x22.1x14.1x
Total Debt$7.21B$15.30B$6.34B$2.86B
Cash & Equiv.$132M$364M$694M$671M

CPB vs GIS vs K vs HRLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

CPB
GIS
K
HRL
StockMay 20May 26Return
Campbell Soup Compa… (CPB)10041.7-58.3%
General Mills, Inc. (GIS)10056.6-43.4%
Kellanova (K)100136.5+36.5%
Hormel Foods Corpor… (HRL)10042.5-57.5%

Price return only. Dividends and distributions are not included.

Quick Verdict: CPB vs GIS vs K vs HRL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: CPB and K are tied at the top with 3 categories each — the right choice depends on your priorities. Kellanova is the stronger pick specifically for capital preservation and lower volatility and recent price momentum and sentiment. GIS also leads in specific categories worth noting. As sector peers, any of these can serve as alternatives in the same allocation.
CPB
Campbell Soup Company
The Growth Play

CPB carries the broadest edge in this set and is the clearest fit for growth exposure.

  • Rev growth 6.4%, EPS growth 6.3%, 3Y rev CAGR 6.2%
  • 6.4% revenue growth vs K's -2.8%
  • Lower P/E (9.7x vs 14.1x)
  • 7.2% yield, 1-year raise streak, vs HRL's 5.5%
Best for: growth exposure
GIS
General Mills, Inc.
The Quality Compounder

GIS is the clearest fit if your priority is quality.

  • 12.1% margin vs HRL's 4.0%
Best for: quality
K
Kellanova
The Long-Run Compounder

K is the #2 pick in this set and the best alternative if long-term compounding and sleep-well-at-night is your priority.

  • 47.6% 10Y total return vs GIS's -9.2%
  • Lower volatility, beta 0.05, current ratio 0.81x
  • PEG 3.27 vs GIS's 3.64
  • Beta 0.05, yield 2.7%, current ratio 0.81x
Best for: long-term compounding and sleep-well-at-night
HRL
Hormel Foods Corporation
The Income Pick

HRL is the clearest fit if your priority is income & stability.

  • Dividend streak 34 yrs, beta 0.15, yield 5.5%
Best for: income & stability
See the full category breakdown
CategoryWinnerWhy
GrowthCPB logoCPB6.4% revenue growth vs K's -2.8%
ValueCPB logoCPBLower P/E (9.7x vs 14.1x)
Quality / MarginsGIS logoGIS12.1% margin vs HRL's 4.0%
Stability / SafetyK logoKBeta 0.05 vs HRL's 0.15
DividendsCPB logoCPB7.2% yield, 1-year raise streak, vs HRL's 5.5%
Momentum (1Y)K logoK+3.2% vs CPB's -35.4%
Efficiency (ROA)K logoK8.4% ROA vs CPB's 3.7%, ROIC 14.7% vs 9.1%

CPB vs GIS vs K vs HRL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

CPBCampbell Soup Company
FY 2025
Baked Snacks
43.2%$4.4B
Beverages
29.7%$3.0B
Soups
27.1%$2.8B
GISGeneral Mills, Inc.
FY 2025
Snacks
21.5%$4.2B
Cereal
15.8%$3.1B
Convenient meals
14.5%$2.8B
Pet Segment
13.3%$2.6B
Dough
12.2%$2.4B
Baking mixes and ingredients
10.0%$1.9B
Yogurt
7.1%$1.4B
Other (2)
5.7%$1.1B
KKellanova
FY 2024
Retail Channel Snacks
63.7%$8.1B
Retail Channel Cereal
21.2%$2.7B
Frozen And Specialty Channels
8.6%$1.1B
NoodlesandOther
6.5%$833M
HRLHormel Foods Corporation
FY 2025
Retail Segment
61.6%$7.5B
Foodservice Segment
32.6%$3.9B
International Segment
5.9%$709M

CPB vs GIS vs K vs HRL — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLKLAGGINGHRL

Income & Cash Flow (Last 12 Months)

Evenly matched — GIS and HRL each lead in 2 of 6 comparable metrics.

GIS is the larger business by revenue, generating $18.4B annually — 1.8x CPB's $10.0B. GIS is the more profitable business, keeping 12.1% of every revenue dollar as net income compared to HRL's 4.0%. On growth, HRL holds the edge at +1.3% YoY revenue growth, suggesting stronger near-term business momentum.

MetricCPB logoCPBCampbell Soup Com…GIS logoGISGeneral Mills, In…K logoKKellanovaHRL logoHRLHormel Foods Corp…
RevenueTrailing 12 months$10.0B$18.4B$12.6B$12.1B
EBITDAEarnings before interest/tax$1.6B$3.9B$2.2B$932M
Net IncomeAfter-tax profit$550M$2.2B$1.3B$489M
Free Cash FlowCash after capex$919M$1.7B$650M$578M
Gross MarginGross profit ÷ Revenue+29.3%+33.0%+36.1%+15.5%
Operating MarginEBIT ÷ Revenue+12.1%+19.1%+14.7%+6.0%
Net MarginNet income ÷ Revenue+5.5%+12.1%+10.6%+4.0%
FCF MarginFCF ÷ Revenue+9.2%+9.0%+5.1%+4.8%
Rev. Growth (YoY)Latest quarter vs prior year-4.5%-8.4%+0.3%+1.3%
EPS Growth (YoY)Latest quarter vs prior year-17.2%-50.0%-15.0%+6.5%
Evenly matched — GIS and HRL each lead in 2 of 6 comparable metrics.

Valuation Metrics

Evenly matched — CPB and GIS each lead in 3 of 7 comparable metrics.

At 8.7x trailing earnings, GIS trades at a 63% valuation discount to HRL's 23.8x P/E. Adjusting for growth (PEG ratio), GIS offers better value at 3.04x vs K's 3.19x — a lower PEG means you pay less per unit of expected earnings growth.

MetricCPB logoCPBCampbell Soup Com…GIS logoGISGeneral Mills, In…K logoKKellanovaHRL logoHRLHormel Foods Corp…
Market CapShares × price$6.3B$19.1B$29.0B$11.4B
Enterprise ValueMkt cap + debt − cash$13.4B$34.0B$34.7B$13.6B
Trailing P/EPrice ÷ TTM EPS10.57x8.71x21.51x23.84x
Forward P/EPrice ÷ next-FY EPS est.9.74x10.43x22.06x14.13x
PEG RatioP/E ÷ EPS growth rate3.04x3.19x
EV / EBITDAEnterprise value multiple7.51x8.84x15.48x13.84x
Price / SalesMarket cap ÷ Revenue0.62x0.98x2.28x0.94x
Price / BookPrice ÷ Book value/share1.63x2.16x7.44x1.44x
Price / FCFMarket cap ÷ FCF8.99x8.31x25.65x21.36x
Evenly matched — CPB and GIS each lead in 3 of 7 comparable metrics.

Profitability & Efficiency

K leads this category, winning 5 of 9 comparable metrics.

K delivers a 31.7% return on equity — every $100 of shareholder capital generates $32 in annual profit, vs $4 for HRL. HRL carries lower financial leverage with a 0.36x debt-to-equity ratio, signaling a more conservative balance sheet compared to CPB's 1.85x. On the Piotroski fundamental quality scale (0–9), CPB scores 7/9 vs HRL's 5/9, reflecting strong financial health.

MetricCPB logoCPBCampbell Soup Com…GIS logoGISGeneral Mills, In…K logoKKellanovaHRL logoHRLHormel Foods Corp…
ROE (TTM)Return on equity+14.0%+23.7%+31.7%+4.3%
ROA (TTM)Return on assets+3.7%+6.8%+8.4%+3.7%
ROICReturn on invested capital+9.1%+10.6%+14.7%+5.3%
ROCEReturn on capital employed+11.4%+13.3%+17.4%+6.0%
Piotroski ScoreFundamental quality 0–97575
Debt / EquityFinancial leverage1.85x1.66x1.63x0.36x
Net DebtTotal debt minus cash$7.1B$14.9B$5.6B$2.2B
Cash & Equiv.Liquid assets$132M$364M$694M$671M
Total DebtShort + long-term debt$7.2B$15.3B$6.3B$2.9B
Interest CoverageEBIT ÷ Interest expense3.14x5.01x6.41x6.44x
K leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

K leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in K five years ago would be worth $14,973 today (with dividends reinvested), compared to $5,569 for HRL. Over the past 12 months, K leads with a +3.2% total return vs CPB's -35.4%. The 3-year compound annual growth rate (CAGR) favors K at 10.3% vs CPB's -22.0% — a key indicator of consistent wealth creation.

MetricCPB logoCPBCampbell Soup Com…GIS logoGISGeneral Mills, In…K logoKKellanovaHRL logoHRLHormel Foods Corp…
YTD ReturnYear-to-date-20.5%-19.2%-8.8%
1-Year ReturnPast 12 months-35.4%-29.9%+3.2%-24.7%
3-Year ReturnCumulative with dividends-52.6%-52.3%+34.4%-40.5%
5-Year ReturnCumulative with dividends-41.9%-25.3%+49.7%-44.3%
10-Year ReturnCumulative with dividends-44.9%-9.2%+47.6%-23.9%
CAGR (3Y)Annualised 3-year return-22.0%-21.8%+10.3%-15.9%
K leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — GIS and K each lead in 1 of 2 comparable metrics.

GIS is the less volatile stock with a -0.04 beta — it tends to amplify market swings less than HRL's 0.15 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. K currently trades 99.7% from its 52-week high vs CPB's 58.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricCPB logoCPBCampbell Soup Com…GIS logoGISGeneral Mills, In…K logoKKellanovaHRL logoHRLHormel Foods Corp…
Beta (5Y)Sensitivity to S&P 500-0.02x-0.04x0.05x0.15x
52-Week HighHighest price in past year$36.16$55.35$83.65$31.86
52-Week LowLowest price in past year$19.76$33.58$76.48$20.32
% of 52W HighCurrent price vs 52-week peak+58.8%+64.5%+99.7%+65.1%
RSI (14)Momentum oscillator 0–10046.742.260.639.5
Avg Volume (50D)Average daily shares traded9.1M8.7M42.7M4.2M
Evenly matched — GIS and K each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — CPB and HRL each lead in 1 of 2 comparable metrics.

Analyst consensus: CPB as "Hold", GIS as "Hold", K as "Hold", HRL as "Hold". Consensus price targets imply 31.4% upside for HRL (target: $27) vs -11.3% for K (target: $74). For income investors, CPB offers the higher dividend yield at 7.20% vs K's 2.69%.

MetricCPB logoCPBCampbell Soup Com…GIS logoGISGeneral Mills, In…K logoKKellanovaHRL logoHRLHormel Foods Corp…
Analyst RatingConsensus buy/hold/sellHoldHoldHoldHold
Price TargetConsensus 12-month target$25.83$46.58$74.03$27.25
# AnalystsCovering analysts29343429
Dividend YieldAnnual dividend ÷ price+7.2%+6.7%+2.7%+5.5%
Dividend StreakConsecutive years of raises15034
Dividend / ShareAnnual DPS$1.53$2.40$2.24$1.15
Buyback YieldShare repurchases ÷ mkt cap+1.0%+6.3%0.0%0.0%
Evenly matched — CPB and HRL each lead in 1 of 2 comparable metrics.
Key Takeaway

K leads in 2 of 6 categories — strongest in Profitability & Efficiency and Total Returns. 4 categories are tied.

Best OverallKellanova (K)Leads 2 of 6 categories
Loading custom metrics...

CPB vs GIS vs K vs HRL: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is CPB or GIS or K or HRL a better buy right now?

For growth investors, Campbell Soup Company (CPB) is the stronger pick with 6.

4% revenue growth year-over-year, versus -2. 8% for Kellanova (K). General Mills, Inc. (GIS) offers the better valuation at 8. 7x trailing P/E (10. 4x forward), making it the more compelling value choice. Analysts rate Campbell Soup Company (CPB) a "Hold" — based on 29 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — CPB or GIS or K or HRL?

On trailing P/E, General Mills, Inc.

(GIS) is the cheapest at 8. 7x versus Hormel Foods Corporation at 23. 8x. On forward P/E, Campbell Soup Company is actually cheaper at 9. 7x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Kellanova wins at 3. 27x versus General Mills, Inc. 's 3. 64x.

03

Which is the better long-term investment — CPB or GIS or K or HRL?

Over the past 5 years, Kellanova (K) delivered a total return of +49.

7%, compared to -44. 3% for Hormel Foods Corporation (HRL). Over 10 years, the gap is even starker: K returned +47. 6% versus CPB's -44. 9%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — CPB or GIS or K or HRL?

By beta (market sensitivity over 5 years), General Mills, Inc.

(GIS) is the lower-risk stock at -0. 04β versus Hormel Foods Corporation's 0. 15β — meaning HRL is approximately -532% more volatile than GIS relative to the S&P 500. On balance sheet safety, Hormel Foods Corporation (HRL) carries a lower debt/equity ratio of 36% versus 185% for Campbell Soup Company — giving it more financial flexibility in a downturn.

05

Which is growing faster — CPB or GIS or K or HRL?

By revenue growth (latest reported year), Campbell Soup Company (CPB) is pulling ahead at 6.

4% versus -2. 8% for Kellanova (K). On earnings-per-share growth, the picture is similar: Kellanova grew EPS 40. 6% year-over-year, compared to -40. 8% for Hormel Foods Corporation. Over a 3-year CAGR, CPB leads at 6. 2% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — CPB or GIS or K or HRL?

General Mills, Inc.

(GIS) is the more profitable company, earning 11. 8% net margin versus 4. 0% for Hormel Foods Corporation — meaning it keeps 11. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GIS leads at 17. 0% versus 5. 9% for HRL. At the gross margin level — before operating expenses — K leads at 36. 9%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is CPB or GIS or K or HRL more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Kellanova (K) is the more undervalued stock at a PEG of 3. 27x versus General Mills, Inc. 's 3. 64x. Both stocks trade at elevated growth-adjusted valuations, so expected growth needs to materialise. On forward earnings alone, Campbell Soup Company (CPB) trades at 9. 7x forward P/E versus 22. 1x for Kellanova — 12. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for HRL: 31. 4% to $27. 25.

08

Which pays a better dividend — CPB or GIS or K or HRL?

All stocks in this comparison pay dividends.

Campbell Soup Company (CPB) offers the highest yield at 7. 2%, versus 2. 7% for Kellanova (K).

09

Is CPB or GIS or K or HRL better for a retirement portfolio?

For long-horizon retirement investors, General Mills, Inc.

(GIS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0. 04), 6. 7% yield). Both have compounded well over 10 years (GIS: -9. 2%, HRL: -23. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between CPB and GIS and K and HRL?

Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: CPB is a small-cap deep-value stock; GIS is a mid-cap deep-value stock; K is a mid-cap quality compounder stock; HRL is a mid-cap income-oriented stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Beat Both

Find stocks that outperform CPB and GIS and K and HRL on the metrics below

Revenue Growth>
%
(CPB: -4.5% · GIS: -8.4%)
Net Margin>
%
(CPB: 5.5% · GIS: 12.1%)
P/E Ratio<
x
(CPB: 10.6x · GIS: 8.7x)

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