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DAAQ
MSTR logo
MSTR
COIN logo
COIN
MARA logo
MARA
RIOT logo
RIOT
KO logo
KO
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Stock Comparison

DAAQ vs MSTR vs COIN vs MARA vs RIOT vs KO

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
DAAQ
Digital Asset Acquisition Corp.

Shell Companies

Financial ServicesNASDAQ • US
Market Cap$178M
5Y Perf.-4.4%
MSTR
Strategy Inc

Software - Application

TechnologyNASDAQ • US
Market Cap$41.40B
5Y Perf.-69.3%
COIN
Coinbase Global, Inc.

Financial - Data & Stock Exchanges

Financial ServicesNASDAQ • US
Market Cap$42.10B
5Y Perf.-54.4%
MARA
Marathon Digital Holdings, Inc.

Financial - Capital Markets

Financial ServicesNASDAQ • US
Market Cap$5.37B
5Y Perf.-10.2%
RIOT
Riot Platforms, Inc.

Financial - Capital Markets

Financial ServicesNASDAQ • US
Market Cap$10.09B
5Y Perf.+135.5%
KO
The Coca-Cola Company

Beverages - Non-Alcoholic

Consumer DefensiveNYSE • US
Market Cap$355.61B
5Y Perf.+16.8%

DAAQ vs MSTR vs COIN vs MARA vs RIOT vs KO — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
DAAQ logoDAAQ
MSTR logoMSTR
COIN logoCOIN
MARA logoMARA
RIOT logoRIOT
KO logoKO
IndustryShell CompaniesSoftware - ApplicationFinancial - Data & Stock ExchangesFinancial - Capital MarketsFinancial - Capital MarketsBeverages - Non-Alcoholic
Market Cap$178M$41.40B$42.10B$5.37B$10.09B$355.61B
Revenue (TTM)$0.00$490M$5.81B$868M$653M$49.28B
Net Income (TTM)$4M$-12.36B$801M$-2.04B$-867M$13.70B
Gross Margin68.1%75.9%0.3%-13.6%61.7%
Operating Margin94.2%0.4%16.9%-125.0%29.3%
Forward P/E27.9x2.5x227.9x25.3x
Total Debt$0.00$8.28B$7.83B$3.65B$280M$45.49B
Cash & Equiv.$1M$2.30B$11.29B$547M$234M$10.27B

DAAQ vs MSTR vs COIN vs MARA vs RIOT vs KOLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

DAAQ
MSTR
COIN
MARA
RIOT
KO
StockJun 25Jun 26Return
Digital Asset Acqui… (DAAQ)10095.6-4.4%
Strategy Inc (MSTR)10030.7-69.3%
Coinbase Global, In… (COIN)10045.6-54.4%
Marathon Digital Ho… (MARA)10089.8-10.2%
Riot Platforms, Inc. (RIOT)100235.5+135.5%
The Coca-Cola Compa… (KO)100116.8+16.8%

Price return only. Dividends and distributions are not included.

Quick Verdict: DAAQ vs MSTR vs COIN vs MARA vs RIOT vs KO

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: KO leads in 3 of 7 categories (6-stock set), making it the strongest pick for profitability and margin quality and dividend income and shareholder returns. Strategy Inc is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. RIOT also leads in specific categories worth noting. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
🥇KO emerged as the overall leader. Track its performance:
DAAQ
Digital Asset Acquisition Corp.
The Banking Pick

DAAQ is the clearest fit if your priority is bank quality.

  • NIM 2.6% vs MARA's 0.1%
Best for: bank quality
MSTR
Strategy Inc
The Income Pick

MSTR is the #2 pick in this set and the best alternative if income & stability and long-term compounding is your priority.

  • Dividend streak 1 yrs, beta 2.85, yield 1.0%
  • 5.7% 10Y total return vs RIOT's 7.3%
  • Lower volatility, beta 2.85, Low D/E 16.2%, current ratio 5.62x
  • Beta 2.85, yield 1.0%, current ratio 5.62x
Best for: income & stability and long-term compounding
COIN
Coinbase Global, Inc.
The Financial Play

Among these 6 stocks, COIN doesn't own a clear edge in any measured category.

Best for: financial services exposure
MARA
Marathon Digital Holdings, Inc.
The Financial Play

MARA doesn't hold a clear category lead here; it's more of a secondary option in this specific comparison.

Best for: financial services exposure
RIOT
Riot Platforms, Inc.
The Banking Pick

RIOT ranks third and is worth considering specifically for growth exposure.

  • Rev growth 71.9%, EPS growth -6.7%
  • 71.9% NII/revenue growth vs KO's 1.9%
  • +160.6% vs MSTR's -67.4%
Best for: growth exposure
KO
The Coca-Cola Company
The Value Pick

KO carries the broadest edge in this set and is the clearest fit for valuation efficiency.

  • PEG 2.26 vs COIN's 4.53
  • 27.8% margin vs MSTR's -25.2%
  • 2.5% yield, 56-year raise streak, vs MSTR's 1.0%, (4 stocks pay no dividend)
  • 13.1% ROA vs MARA's -28.0%, ROIC 15.8% vs -9.0%
Best for: valuation efficiency
See the full category breakdown
CategoryWinnerWhy
GrowthRIOT logoRIOT71.9% NII/revenue growth vs KO's 1.9%
ValueMSTR logoMSTRBetter valuation composite
Quality / MarginsKO logoKO27.8% margin vs MSTR's -25.2%
Stability / SafetyMSTR logoMSTRBeta 2.85 vs RIOT's 4.14
DividendsKO logoKO2.5% yield, 56-year raise streak, vs MSTR's 1.0%, (4 stocks pay no dividend)
Momentum (1Y)RIOT logoRIOT+160.6% vs MSTR's -67.4%
Efficiency (ROA)KO logoKO13.1% ROA vs MARA's -28.0%, ROIC 15.8% vs -9.0%

DAAQ vs MSTR vs COIN vs MARA vs RIOT vs KO — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

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Explore Theme
DAAQDigital Asset Acquisition Corp.

Segment breakdown not available.

MSTRStrategy Inc
FY 2025
Product Licenses And Subscription Services
50.0%$215M
Subscription And Circulation
40.8%$176M
License
9.2%$40M
COINCoinbase Global, Inc.
FY 2025
Bank Servicing, Consumer, Net
47.9%$3.3B
Subscription and Circulation, Stablecoin
19.5%$1.3B
Subscription and Circulation, Blockchain Infrastructure Service
9.8%$677M
Subscription and Circulation, Other
8.0%$555M
Bank Servicing, Institutional
6.9%$480M
Other Revenue
4.3%$298M
Bank Servicing, Other
3.6%$253M
MARAMarathon Digital Holdings, Inc.
FY 2025
Hosting Services
100.0%$5M
RIOTRiot Platforms, Inc.
FY 2025
Bitcoin Mining Segment
85.9%$576M
Engineering Segment
14.1%$94M
KOThe Coca-Cola Company
FY 2025
Pacific
84.6%$31.6B
Bottling investments
15.4%$5.7B

DAAQ vs MSTR vs COIN vs MARA vs RIOT vs KO — Financial Metrics

Side-by-side numbers across 6 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLKOLAGGINGRIOT

Income & Cash Flow (Last 12 Months)

KO leads this category, winning 3 of 6 comparable metrics.

KO and DAAQ operate at a comparable scale, with $49.3B and $0 in trailing revenue. KO is the more profitable business, keeping 27.8% of every revenue dollar as net income compared to MSTR's -25.2%.

MetricDAAQ logoDAAQDigital Asset Acq…MSTR logoMSTRStrategy IncCOIN logoCOINCoinbase Global, …MARA logoMARAMarathon Digital …RIOT logoRIOTRiot Platforms, I…KO logoKOThe Coca-Cola Com…
RevenueTrailing 12 months$0$490M$5.8B$868M$653M$49.3B
EBITDAEarnings before interest/tax$480M$248M$953M-$450M$15.5B
Net IncomeAfter-tax profit-$12.4B$801M-$2.0B-$867M$13.7B
Free Cash FlowCash after capex$7.6B$2.8B-$385M-$1.0B$12.6B
Gross MarginGross profit ÷ Revenue+68.1%+75.9%+0.3%-13.6%+61.7%
Operating MarginEBIT ÷ Revenue+94.2%+0.4%+16.9%-125.0%+29.3%
Net MarginNet income ÷ Revenue-25.2%+13.8%-2.3%-132.8%+27.8%
FCF MarginFCF ÷ Revenue+15.5%+48.0%-44.4%-156.7%+25.5%
Rev. Growth (YoY)Latest quarter vs prior year+11.9%+12.1%
EPS Growth (YoY)Latest quarter vs prior year-132.0%-7.2%-113.5%-60.0%+18.2%
KO leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

COIN leads this category, winning 4 of 7 comparable metrics.

At 27.2x trailing earnings, KO trades at a 24% valuation discount to COIN's 35.9x P/E. Adjusting for growth (PEG ratio), COIN offers better value at 0.71x vs KO's 2.43x — a lower PEG means you pay less per unit of expected earnings growth.

MetricDAAQ logoDAAQDigital Asset Acq…MSTR logoMSTRStrategy IncCOIN logoCOINCoinbase Global, …MARA logoMARAMarathon Digital …RIOT logoRIOTRiot Platforms, I…KO logoKOThe Coca-Cola Com…
Market CapShares × price$178M$41.4B$42.1B$5.4B$10.1B$355.6B
Enterprise ValueMkt cap + debt − cash$177M$47.4B$38.6B$8.5B$10.1B$390.8B
Trailing P/EPrice ÷ TTM EPS27.92x-8.14x35.91x-3.82x-13.65x27.18x
Forward P/EPrice ÷ next-FY EPS est.2.47x227.93x25.27x
PEG RatioP/E ÷ EPS growth rate0.71x2.43x
EV / EBITDAEnterprise value multiple23.80x26.39x
Price / SalesMarket cap ÷ Revenue86.74x5.86x5.92x15.58x7.42x
Price / BookPrice ÷ Book value/share0.70x0.71x3.10x1.44x3.17x10.40x
Price / FCFMarket cap ÷ FCF17.35x67.15x
COIN leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

KO leads this category, winning 5 of 9 comparable metrics.

KO delivers a 41.1% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $-52 for MARA. RIOT carries lower financial leverage with a 0.10x debt-to-equity ratio, signaling a more conservative balance sheet compared to KO's 1.33x. On the Piotroski fundamental quality scale (0–9), KO scores 7/9 vs RIOT's 3/9, reflecting strong financial health.

MetricDAAQ logoDAAQDigital Asset Acq…MSTR logoMSTRStrategy IncCOIN logoCOINCoinbase Global, …MARA logoMARAMarathon Digital …RIOT logoRIOTRiot Platforms, I…KO logoKOThe Coca-Cola Com…
ROE (TTM)Return on equity+5.0%-24.1%+5.7%-51.7%-28.8%+41.1%
ROA (TTM)Return on assets+4.8%-19.4%+2.8%-28.0%-21.5%+13.1%
ROICReturn on invested capital-0.3%-9.9%+5.7%-9.0%-8.7%+15.8%
ROCEReturn on capital employed-0.4%-12.6%+8.1%-12.1%-11.0%+17.3%
Piotroski ScoreFundamental quality 0–9334337
Debt / EquityFinancial leverage0.16x0.53x1.05x0.10x1.33x
Net DebtTotal debt minus cash-$1M$6.0B-$3.5B$3.1B$46M$35.2B
Cash & Equiv.Liquid assets$1M$2.3B$11.3B$547M$234M$10.3B
Total DebtShort + long-term debt$0$8.3B$7.8B$3.6B$280M$45.5B
Interest CoverageEBIT ÷ Interest expense9.05x11.92x12.66x-16.47x10.70x
KO leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

Evenly matched — MSTR and RIOT each lead in 3 of 6 comparable metrics.

A $10,000 investment in MSTR five years ago would be worth $20,713 today (with dividends reinvested), compared to $4,703 for MARA. Over the past 12 months, RIOT leads with a +160.6% total return vs MSTR's -67.4%. The 3-year compound annual growth rate (CAGR) favors MSTR at 64.7% vs DAAQ's -3.5% — a key indicator of consistent wealth creation.

MetricDAAQ logoDAAQDigital Asset Acq…MSTR logoMSTRStrategy IncCOIN logoCOINCoinbase Global, …MARA logoMARAMarathon Digital …RIOT logoRIOTRiot Platforms, I…KO logoKOThe Coca-Cola Com…
YTD ReturnYear-to-date+1.4%-21.1%-32.4%+42.1%+87.9%+20.3%
1-Year ReturnPast 12 months-10.0%-67.4%-33.7%-11.0%+160.6%+17.2%
3-Year ReturnCumulative with dividends-10.0%+346.4%+216.0%+50.9%+159.9%+47.0%
5-Year ReturnCumulative with dividends-10.0%+107.1%-33.2%-53.0%-24.8%+65.6%
10-Year ReturnCumulative with dividends-10.0%+565.4%-51.3%-66.0%+734.1%+121.1%
CAGR (3Y)Annualised 3-year return-3.5%+64.7%+46.7%+14.7%+37.5%+13.7%
Evenly matched — MSTR and RIOT each lead in 3 of 6 comparable metrics.

Risk & Volatility

KO leads this category, winning 2 of 2 comparable metrics.

KO is the less volatile stock with a -0.20 beta — it tends to amplify market swings less than RIOT's 4.14 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. KO currently trades 98.3% from its 52-week high vs MSTR's 27.1% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricDAAQ logoDAAQDigital Asset Acq…MSTR logoMSTRStrategy IncCOIN logoCOINCoinbase Global, …MARA logoMARAMarathon Digital …RIOT logoRIOTRiot Platforms, I…KO logoKOThe Coca-Cola Com…
Beta (5Y)Sensitivity to S&P 500-0.12x2.85x3.21x3.32x4.14x-0.20x
52-Week HighHighest price in past year$11.70$457.22$444.65$23.45$28.94$84.04
52-Week LowLowest price in past year$10.10$104.17$139.36$6.66$8.87$65.35
% of 52W HighCurrent price vs 52-week peak+88.3%+27.1%+35.9%+60.0%+91.9%+98.3%
RSI (14)Momentum oscillator 0–10070.034.340.653.556.860.6
Avg Volume (50D)Average daily shares traded49K16.7M9.3M41.5M17.9M12.7M
KO leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

KO leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: MSTR as "Buy", COIN as "Buy", MARA as "Buy", RIOT as "Buy", KO as "Buy". Consensus price targets imply 103.0% upside for MSTR (target: $252) vs -11.2% for MARA (target: $13). For income investors, KO offers the higher dividend yield at 2.46% vs MSTR's 1.05%.

MetricDAAQ logoDAAQDigital Asset Acq…MSTR logoMSTRStrategy IncCOIN logoCOINCoinbase Global, …MARA logoMARAMarathon Digital …RIOT logoRIOTRiot Platforms, I…KO logoKOThe Coca-Cola Com…
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuyBuy
Price TargetConsensus 12-month target$251.60$237.39$12.50$27.25$86.13
# AnalystsCovering analysts2938201848
Dividend YieldAnnual dividend ÷ price+1.0%+2.5%
Dividend StreakConsecutive years of raises1056
Dividend / ShareAnnual DPS$1.30$2.04
Buyback YieldShare repurchases ÷ mkt cap0.0%0.0%+1.9%+0.9%+0.0%+0.2%
KO leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

KO leads in 4 of 6 categories (Income & Cash Flow, Profitability & Efficiency). COIN leads in 1 (Valuation Metrics). 1 tied.

Best OverallThe Coca-Cola Company (KO)Leads 4 of 6 categories
Loading custom metrics...

DAAQ vs MSTR vs COIN vs MARA vs RIOT vs KO: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is DAAQ or MSTR or COIN or MARA or RIOT or KO a better buy right now?

For growth investors, Riot Platforms, Inc.

(RIOT) is the stronger pick with 71. 9% revenue growth year-over-year, versus 1. 9% for The Coca-Cola Company (KO). The Coca-Cola Company (KO) offers the better valuation at 27. 2x trailing P/E (25. 3x forward), making it the more compelling value choice. Analysts rate Strategy Inc (MSTR) a "Buy" — based on 29 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — DAAQ or MSTR or COIN or MARA or RIOT or KO?

On trailing P/E, The Coca-Cola Company (KO) is the cheapest at 27.

2x versus Coinbase Global, Inc. at 35. 9x. On forward P/E, Strategy Inc is actually cheaper at 2. 5x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: The Coca-Cola Company wins at 2. 26x versus Coinbase Global, Inc. 's 4. 53x.

03

Which is the better long-term investment — DAAQ or MSTR or COIN or MARA or RIOT or KO?

Over the past 5 years, Strategy Inc (MSTR) delivered a total return of +107.

1%, compared to -53. 0% for Marathon Digital Holdings, Inc. (MARA). Over 10 years, the gap is even starker: RIOT returned +734. 1% versus MARA's -66. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — DAAQ or MSTR or COIN or MARA or RIOT or KO?

By beta (market sensitivity over 5 years), The Coca-Cola Company (KO) is the lower-risk stock at -0.

20β versus Riot Platforms, Inc. 's 4. 14β — meaning RIOT is approximately -2166% more volatile than KO relative to the S&P 500. On balance sheet safety, Riot Platforms, Inc. (RIOT) carries a lower debt/equity ratio of 10% versus 133% for The Coca-Cola Company — giving it more financial flexibility in a downturn.

05

Which is growing faster — DAAQ or MSTR or COIN or MARA or RIOT or KO?

By revenue growth (latest reported year), Riot Platforms, Inc.

(RIOT) is pulling ahead at 71. 9% versus 1. 9% for The Coca-Cola Company (KO). On earnings-per-share growth, the picture is similar: Digital Asset Acquisition Corp. grew EPS 31. 1% year-over-year, compared to -673. 5% for Riot Platforms, Inc.. Over a 3-year CAGR, KO leads at 3. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — DAAQ or MSTR or COIN or MARA or RIOT or KO?

The Coca-Cola Company (KO) is the more profitable company, earning 27.

3% net margin versus -844. 8% for Strategy Inc — meaning it keeps 27. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: KO leads at 28. 7% versus -1140. 8% for MSTR. At the gross margin level — before operating expenses — COIN leads at 74. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is DAAQ or MSTR or COIN or MARA or RIOT or KO more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, The Coca-Cola Company (KO) is the more undervalued stock at a PEG of 2. 26x versus Coinbase Global, Inc. 's 4. 53x. Both stocks trade at elevated growth-adjusted valuations, so expected growth needs to materialise. On forward earnings alone, Strategy Inc (MSTR) trades at 2. 5x forward P/E versus 227. 9x for Coinbase Global, Inc. — 225. 5x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MSTR: 103. 0% to $251. 60.

08

Which pays a better dividend — DAAQ or MSTR or COIN or MARA or RIOT or KO?

In this comparison, KO (2.

5% yield), MSTR (1. 0% yield) pay a dividend. DAAQ, COIN, MARA, RIOT do not pay a meaningful dividend and should not be held primarily for income.

09

Is DAAQ or MSTR or COIN or MARA or RIOT or KO better for a retirement portfolio?

For long-horizon retirement investors, The Coca-Cola Company (KO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.

20), 2. 5% yield, +121. 1% 10Y return). Marathon Digital Holdings, Inc. (MARA) carries a higher beta of 3. 32 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (KO: +121. 1%, MARA: -66. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between DAAQ and MSTR and COIN and MARA and RIOT and KO?

These companies operate in different sectors (DAAQ (Financial Services) and MSTR (Technology) and COIN (Financial Services) and MARA (Financial Services) and RIOT (Financial Services) and KO (Consumer Defensive)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: DAAQ is a small-cap quality compounder stock; MSTR is a mid-cap quality compounder stock; COIN is a mid-cap quality compounder stock; MARA is a small-cap high-growth stock; RIOT is a mid-cap high-growth stock; KO is a large-cap quality compounder stock. MSTR, KO pay a dividend while DAAQ, COIN, MARA, RIOT do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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