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Stock Comparison

DIBS vs GOOG

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
DIBS
1stdibs.Com, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$162M
5Y Perf.-87.2%
GOOG
Alphabet Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$4.78T
5Y Perf.+215.4%

DIBS vs GOOG — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
DIBS logoDIBS
GOOG logoGOOG
IndustrySpecialty RetailInternet Content & Information
Market Cap$162M$4.78T
Revenue (TTM)$89M$422.57B
Net Income (TTM)$-18M$160.21B
Gross Margin72.7%60.4%
Operating Margin-26.4%32.7%
Forward P/E32.5x
Total Debt$22M$59.29B
Cash & Equiv.$26M$30.71B

DIBS vs GOOGLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

DIBS
GOOG
StockJun 21May 26Return
1stdibs.Com, Inc. (DIBS)10012.8-87.2%
Alphabet Inc. (GOOG)100315.4+215.4%

Price return only. Dividends and distributions are not included.

Quick Verdict: DIBS vs GOOG

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: GOOG leads in 5 of 6 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. 1stdibs.Com, Inc. is the stronger pick specifically for capital preservation and lower volatility. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
DIBS
1stdibs.Com, Inc.
The Income Pick

DIBS is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • beta 1.21
  • Lower volatility, beta 1.21, Low D/E 22.3%, current ratio 3.93x
  • Beta 1.21, current ratio 3.93x
Best for: income & stability and sleep-well-at-night
GOOG
Alphabet Inc.
The Growth Play

GOOG carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 15.1%, EPS growth 34.5%, 3Y rev CAGR 12.5%
  • 10.2% 10Y total return vs DIBS's -84.5%
  • 15.1% revenue growth vs DIBS's 4.2%
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthGOOG logoGOOG15.1% revenue growth vs DIBS's 4.2%
Quality / MarginsGOOG logoGOOG37.9% margin vs DIBS's -19.9%
Stability / SafetyDIBS logoDIBSBeta 1.21 vs GOOG's 1.23
DividendsGOOG logoGOOG0.2% yield; 2-year raise streak; the other pay no meaningful dividend
Momentum (1Y)GOOG logoGOOG+139.7% vs DIBS's +81.9%
Efficiency (ROA)GOOG logoGOOG27.4% ROA vs DIBS's -13.2%, ROIC 25.1% vs -18.3%

DIBS vs GOOG — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

DIBS1stdibs.Com, Inc.
FY 2024
Seller Marketplace Services
98.8%$87M
Service, Other
1.2%$1M
GOOGAlphabet Inc.
FY 2025
Google Search & Other
55.7%$224.5B
Google Cloud
14.6%$58.7B
Google Inc.
11.9%$48.0B
YouTube Advertising Revenue
10.0%$40.4B
Google Network
7.4%$29.8B
Other Bets
0.4%$1.5B
Other Segments
-0.0%$-127,000,000

DIBS vs GOOG — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLGOOGLAGGINGDIBS

Income & Cash Flow (Last 12 Months)

GOOG leads this category, winning 5 of 6 comparable metrics.

GOOG is the larger business by revenue, generating $422.6B annually — 4725.5x DIBS's $89M. GOOG is the more profitable business, keeping 37.9% of every revenue dollar as net income compared to DIBS's -19.9%. On growth, GOOG holds the edge at +21.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricDIBS logoDIBS1stdibs.Com, Inc.GOOG logoGOOGAlphabet Inc.
RevenueTrailing 12 months$89M$422.6B
EBITDAEarnings before interest/tax-$19M$161.3B
Net IncomeAfter-tax profit-$18M$160.2B
Free Cash FlowCash after capex-$4M$73.3B
Gross MarginGross profit ÷ Revenue+72.7%+60.4%
Operating MarginEBIT ÷ Revenue-26.4%+32.7%
Net MarginNet income ÷ Revenue-19.9%+37.9%
FCF MarginFCF ÷ Revenue-5.0%+17.3%
Rev. Growth (YoY)Latest quarter vs prior year+3.7%+21.8%
EPS Growth (YoY)Latest quarter vs prior year+33.3%+81.9%
GOOG leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

DIBS leads this category, winning 3 of 3 comparable metrics.
MetricDIBS logoDIBS1stdibs.Com, Inc.GOOG logoGOOGAlphabet Inc.
Market CapShares × price$162M$4.78T
Enterprise ValueMkt cap + debt − cash$158M$4.81T
Trailing P/EPrice ÷ TTM EPS-9.02x36.55x
Forward P/EPrice ÷ next-FY EPS est.32.45x
PEG RatioP/E ÷ EPS growth rate1.23x
EV / EBITDAEnterprise value multiple31.99x
Price / SalesMarket cap ÷ Revenue1.83x11.86x
Price / BookPrice ÷ Book value/share1.68x11.64x
Price / FCFMarket cap ÷ FCF65.23x
DIBS leads this category, winning 3 of 3 comparable metrics.

Profitability & Efficiency

GOOG leads this category, winning 6 of 8 comparable metrics.

GOOG delivers a 39.0% return on equity — every $100 of shareholder capital generates $39 in annual profit, vs $-19 for DIBS. GOOG carries lower financial leverage with a 0.14x debt-to-equity ratio, signaling a more conservative balance sheet compared to DIBS's 0.22x. On the Piotroski fundamental quality scale (0–9), GOOG scores 7/9 vs DIBS's 5/9, reflecting strong financial health.

MetricDIBS logoDIBS1stdibs.Com, Inc.GOOG logoGOOGAlphabet Inc.
ROE (TTM)Return on equity-19.0%+39.0%
ROA (TTM)Return on assets-13.2%+27.4%
ROICReturn on invested capital-18.3%+25.1%
ROCEReturn on capital employed-19.4%+30.3%
Piotroski ScoreFundamental quality 0–957
Debt / EquityFinancial leverage0.22x0.14x
Net DebtTotal debt minus cash-$4M$28.6B
Cash & Equiv.Liquid assets$26M$30.7B
Total DebtShort + long-term debt$22M$59.3B
Interest CoverageEBIT ÷ Interest expense392.15x
GOOG leads this category, winning 6 of 8 comparable metrics.

Total Returns (Dividends Reinvested)

GOOG leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in GOOG five years ago would be worth $33,317 today (with dividends reinvested), compared to $1,551 for DIBS. Over the past 12 months, GOOG leads with a +139.7% total return vs DIBS's +81.9%. The 3-year compound annual growth rate (CAGR) favors GOOG at 54.2% vs DIBS's 2.4% — a key indicator of consistent wealth creation.

MetricDIBS logoDIBS1stdibs.Com, Inc.GOOG logoGOOGAlphabet Inc.
YTD ReturnYear-to-date-25.1%+25.4%
1-Year ReturnPast 12 months+81.9%+139.7%
3-Year ReturnCumulative with dividends+7.3%+266.5%
5-Year ReturnCumulative with dividends-84.5%+233.2%
10-Year ReturnCumulative with dividends-84.5%+1015.6%
CAGR (3Y)Annualised 3-year return+2.4%+54.2%
GOOG leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — DIBS and GOOG each lead in 1 of 2 comparable metrics.

DIBS is the less volatile stock with a 1.21 beta — it tends to amplify market swings less than GOOG's 1.23 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOG currently trades 99.7% from its 52-week high vs DIBS's 66.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricDIBS logoDIBS1stdibs.Com, Inc.GOOG logoGOOGAlphabet Inc.
Beta (5Y)Sensitivity to S&P 5001.21x1.23x
52-Week HighHighest price in past year$6.62$396.38
52-Week LowLowest price in past year$2.35$149.49
% of 52W HighCurrent price vs 52-week peak+66.7%+99.7%
RSI (14)Momentum oscillator 0–10029.080.3
Avg Volume (50D)Average daily shares traded180K19.2M
Evenly matched — DIBS and GOOG each lead in 1 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates DIBS as "Buy" and GOOG as "Buy". Consensus price targets imply 58.4% upside for DIBS (target: $7) vs -3.0% for GOOG (target: $383). GOOG is the only dividend payer here at 0.21% yield — a key consideration for income-focused portfolios.

MetricDIBS logoDIBS1stdibs.Com, Inc.GOOG logoGOOGAlphabet Inc.
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$7.00$383.41
# AnalystsCovering analysts579
Dividend YieldAnnual dividend ÷ price+0.2%
Dividend StreakConsecutive years of raises2
Dividend / ShareAnnual DPS$0.82
Buyback YieldShare repurchases ÷ mkt cap+17.1%+1.0%
Insufficient data to determine a leader in this category.
Key Takeaway

GOOG leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). DIBS leads in 1 (Valuation Metrics). 1 tied.

Best OverallAlphabet Inc. (GOOG)Leads 3 of 6 categories
Loading custom metrics...

DIBS vs GOOG: Frequently Asked Questions

9 questions · data-driven answers · updated daily

01

Is DIBS or GOOG a better buy right now?

For growth investors, Alphabet Inc.

(GOOG) is the stronger pick with 15. 1% revenue growth year-over-year, versus 4. 2% for 1stdibs. Com, Inc. (DIBS). Alphabet Inc. (GOOG) offers the better valuation at 36. 5x trailing P/E (32. 5x forward), making it the more compelling value choice. Analysts rate 1stdibs. Com, Inc. (DIBS) a "Buy" — based on 5 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which is the better long-term investment — DIBS or GOOG?

Over the past 5 years, Alphabet Inc.

(GOOG) delivered a total return of +233. 2%, compared to -84. 5% for 1stdibs. Com, Inc. (DIBS). Over 10 years, the gap is even starker: GOOG returned +1013% versus DIBS's -84. 4%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

03

Which is safer — DIBS or GOOG?

By beta (market sensitivity over 5 years), 1stdibs.

Com, Inc. (DIBS) is the lower-risk stock at 1. 21β versus Alphabet Inc. 's 1. 23β — meaning GOOG is approximately 2% more volatile than DIBS relative to the S&P 500. On balance sheet safety, Alphabet Inc. (GOOG) carries a lower debt/equity ratio of 14% versus 22% for 1stdibs. Com, Inc. — giving it more financial flexibility in a downturn.

04

Which is growing faster — DIBS or GOOG?

By revenue growth (latest reported year), Alphabet Inc.

(GOOG) is pulling ahead at 15. 1% versus 4. 2% for 1stdibs. Com, Inc. (DIBS). On earnings-per-share growth, the picture is similar: Alphabet Inc. grew EPS 34. 5% year-over-year, compared to 14. 0% for 1stdibs. Com, Inc.. Over a 3-year CAGR, GOOG leads at 12. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

05

Which has better profit margins — DIBS or GOOG?

Alphabet Inc.

(GOOG) is the more profitable company, earning 32. 8% net margin versus -21. 1% for 1stdibs. Com, Inc. — meaning it keeps 32. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GOOG leads at 32. 1% versus -29. 7% for DIBS. At the gross margin level — before operating expenses — DIBS leads at 71. 9%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

06

Is DIBS or GOOG more undervalued right now?

Analyst consensus price targets imply the most upside for DIBS: 58.

4% to $7. 00.

07

Which pays a better dividend — DIBS or GOOG?

In this comparison, GOOG (0.

2% yield) pays a dividend. DIBS does not pay a meaningful dividend and should not be held primarily for income.

08

Is DIBS or GOOG better for a retirement portfolio?

For long-horizon retirement investors, Alphabet Inc.

(GOOG) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 23), +1013% 10Y return). Both have compounded well over 10 years (GOOG: +1013%, DIBS: -84. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

09

What are the main differences between DIBS and GOOG?

These companies operate in different sectors (DIBS (Consumer Cyclical) and GOOG (Communication Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: DIBS is a small-cap quality compounder stock; GOOG is a mega-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

DIBS

Quality Business

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Gross Margin > 43%
Run This Screen
Stocks Like

GOOG

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 22%
Run This Screen
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Beat Both

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Revenue Growth>
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(DIBS: 3.7% · GOOG: 21.8%)

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