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DNUT vs BROS vs SBUX vs WEN

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
DNUT
Krispy Kreme, Inc.

Grocery Stores

Consumer DefensiveNASDAQ • US
Market Cap$627M
5Y Perf.-74.3%
BROS
Dutch Bros Inc.

Restaurants

Consumer CyclicalNYSE • US
Market Cap$6.81B
5Y Perf.+21.7%
SBUX
Starbucks Corporation

Restaurants

Consumer CyclicalNASDAQ • US
Market Cap$118.83B
5Y Perf.-4.9%
WEN
The Wendy's Company

Restaurants

Consumer CyclicalNASDAQ • US
Market Cap$1.32B
5Y Perf.-66.3%

DNUT vs BROS vs SBUX vs WEN — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
DNUT logoDNUT
BROS logoBROS
SBUX logoSBUX
WEN logoWEN
IndustryGrocery StoresRestaurantsRestaurantsRestaurants
Market Cap$627M$6.81B$118.83B$1.32B
Revenue (TTM)$1.51B$1.75B$37.70B$2.21B
Net Income (TTM)$-505M$81M$1.37B$186M
Gross Margin13.7%25.3%20.6%35.6%
Operating Margin-28.2%9.4%9.0%16.8%
Forward P/E57.8x44.1x12.7x
Total Debt$1.42B$1.09B$26.61B$4.09B
Cash & Equiv.$-42M$269M$3.22B$451M

DNUT vs BROS vs SBUX vs WENLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

DNUT
BROS
SBUX
WEN
StockSep 21May 26Return
Krispy Kreme, Inc. (DNUT)10025.7-74.3%
Dutch Bros Inc. (BROS)100121.7+21.7%
Starbucks Corporati… (SBUX)10095.1-4.9%
The Wendy's Company (WEN)10033.7-66.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: DNUT vs BROS vs SBUX vs WEN

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: WEN leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Starbucks Corporation is the stronger pick specifically for recent price momentum and sentiment and operational efficiency and capital deployment. BROS also leads in specific categories worth noting. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
DNUT
Krispy Kreme, Inc.
The Secondary Option

DNUT lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: consumer defensive exposure
BROS
Dutch Bros Inc.
The Growth Play

BROS is the clearest fit if your priority is growth exposure.

  • Rev growth 27.9%, EPS growth 103.2%, 3Y rev CAGR 30.4%
  • 27.9% revenue growth vs DNUT's -8.6%
Best for: growth exposure
SBUX
Starbucks Corporation
The Long-Run Compounder

SBUX is the #2 pick in this set and the best alternative if long-term compounding is your priority.

  • 114.8% 10Y total return vs BROS's 46.1%
  • +29.0% vs WEN's -36.1%
  • 4.2% ROA vs DNUT's -19.8%, ROIC 17.7% vs -1.1%
Best for: long-term compounding
WEN
The Wendy's Company
The Income Pick

WEN carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.

  • Dividend streak 4 yrs, beta 0.52, yield 14.3%
  • Lower volatility, beta 0.52, current ratio 1.85x
  • PEG 1.23 vs SBUX's 2.83
  • Beta 0.52, yield 14.3%, current ratio 1.85x
Best for: income & stability and sleep-well-at-night
See the full category breakdown
CategoryWinnerWhy
GrowthBROS logoBROS27.9% revenue growth vs DNUT's -8.6%
ValueWEN logoWENLower P/E (12.7x vs 44.1x), PEG 1.23 vs 2.83
Quality / MarginsWEN logoWEN8.4% margin vs DNUT's -33.4%
Stability / SafetyWEN logoWENBeta 0.52 vs BROS's 1.83
DividendsWEN logoWEN14.3% yield, 4-year raise streak, vs SBUX's 2.3%, (1 stock pays no dividend)
Momentum (1Y)SBUX logoSBUX+29.0% vs WEN's -36.1%
Efficiency (ROA)SBUX logoSBUX4.2% ROA vs DNUT's -19.8%, ROIC 17.7% vs -1.1%

DNUT vs BROS vs SBUX vs WEN — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

DNUTKrispy Kreme, Inc.
FY 2025
Finished Product In Shops
94.9%$1.4B
Mix And Equipment Revenue From Franchisees
2.7%$41M
Royalty
2.4%$36M
BROSDutch Bros Inc.
FY 2025
Franchise Fees
94.7%$122M
Product and Service, Other
5.3%$7M
SBUXStarbucks Corporation
FY 2025
Beverage Member
60.6%$22.5B
Other Products Member
20.4%$7.6B
Food Member
19.0%$7.0B
WENThe Wendy's Company
FY 2024
Product
41.2%$926M
Royalty
23.5%$528M
Advertising
20.4%$458M
Real Estate
10.5%$236M
Franchise
4.3%$98M

DNUT vs BROS vs SBUX vs WEN — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLWENLAGGINGSBUX

Income & Cash Flow (Last 12 Months)

WEN leads this category, winning 4 of 6 comparable metrics.

SBUX is the larger business by revenue, generating $37.7B annually — 24.9x DNUT's $1.5B. WEN is the more profitable business, keeping 8.4% of every revenue dollar as net income compared to DNUT's -33.4%. On growth, BROS holds the edge at +30.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricDNUT logoDNUTKrispy Kreme, Inc.BROS logoBROSDutch Bros Inc.SBUX logoSBUXStarbucks Corpora…WEN logoWENThe Wendy's Compa…
RevenueTrailing 12 months$1.5B$1.7B$37.7B$2.2B
EBITDAEarnings before interest/tax-$292M$244M$5.1B$530M
Net IncomeAfter-tax profit-$505M$81M$1.4B$186M
Free Cash FlowCash after capex-$6M$148M$2.3B$238M
Gross MarginGross profit ÷ Revenue+13.7%+25.3%+20.6%+35.6%
Operating MarginEBIT ÷ Revenue-28.2%+9.4%+9.0%+16.8%
Net MarginNet income ÷ Revenue-33.4%+4.6%+3.6%+8.4%
FCF MarginFCF ÷ Revenue-0.4%+8.5%+6.2%+10.8%
Rev. Growth (YoY)Latest quarter vs prior year-2.2%+30.8%+5.4%-3.0%
EPS Growth (YoY)Latest quarter vs prior year+20.0%0.0%-62.3%-8.0%
WEN leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

WEN leads this category, winning 4 of 7 comparable metrics.

At 7.3x trailing earnings, WEN trades at a 91% valuation discount to BROS's 85.0x P/E. Adjusting for growth (PEG ratio), WEN offers better value at 0.71x vs SBUX's 4.10x — a lower PEG means you pay less per unit of expected earnings growth.

MetricDNUT logoDNUTKrispy Kreme, Inc.BROS logoBROSDutch Bros Inc.SBUX logoSBUXStarbucks Corpora…WEN logoWENThe Wendy's Compa…
Market CapShares × price$627M$6.8B$118.8B$1.3B
Enterprise ValueMkt cap + debt − cash$2.1B$7.6B$142.2B$5.0B
Trailing P/EPrice ÷ TTM EPS-1.20x85.05x63.96x7.32x
Forward P/EPrice ÷ next-FY EPS est.57.79x44.15x12.72x
PEG RatioP/E ÷ EPS growth rate4.10x0.71x
EV / EBITDAEnterprise value multiple20.17x27.60x27.01x9.38x
Price / SalesMarket cap ÷ Revenue0.41x4.16x3.20x0.59x
Price / BookPrice ÷ Book value/share0.92x7.50x5.51x
Price / FCFMarket cap ÷ FCF125.12x48.66x5.07x
WEN leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

BROS leads this category, winning 5 of 9 comparable metrics.

WEN delivers a 170.4% return on equity — every $100 of shareholder capital generates $170 in annual profit, vs $-74 for DNUT. BROS carries lower financial leverage with a 1.21x debt-to-equity ratio, signaling a more conservative balance sheet compared to WEN's 15.78x. On the Piotroski fundamental quality scale (0–9), BROS scores 6/9 vs SBUX's 4/9, reflecting solid financial health.

MetricDNUT logoDNUTKrispy Kreme, Inc.BROS logoBROSDutch Bros Inc.SBUX logoSBUXStarbucks Corpora…WEN logoWENThe Wendy's Compa…
ROE (TTM)Return on equity-74.1%+9.2%+170.4%
ROA (TTM)Return on assets-19.8%+2.7%+4.2%+3.7%
ROICReturn on invested capital-1.1%+7.7%+17.7%+7.1%
ROCEReturn on capital employed-1.4%+6.4%+16.2%+7.9%
Piotroski ScoreFundamental quality 0–95645
Debt / EquityFinancial leverage2.10x1.21x15.78x
Net DebtTotal debt minus cash$1.5B$820M$23.4B$3.6B
Cash & Equiv.Liquid assets-$42M$269M$3.2B$451M
Total DebtShort + long-term debt$1.4B$1.1B$26.6B$4.1B
Interest CoverageEBIT ÷ Interest expense-6.61x11.85x6.03x2.86x
BROS leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

Evenly matched — BROS and SBUX each lead in 3 of 6 comparable metrics.

A $10,000 investment in BROS five years ago would be worth $14,607 today (with dividends reinvested), compared to $1,983 for DNUT. Over the past 12 months, SBUX leads with a +29.0% total return vs WEN's -36.1%. The 3-year compound annual growth rate (CAGR) favors BROS at 18.4% vs DNUT's -35.8% — a key indicator of consistent wealth creation.

MetricDNUT logoDNUTKrispy Kreme, Inc.BROS logoBROSDutch Bros Inc.SBUX logoSBUXStarbucks Corpora…WEN logoWENThe Wendy's Compa…
YTD ReturnYear-to-date-10.8%-13.8%+24.9%-13.2%
1-Year ReturnPast 12 months-15.9%-9.5%+29.0%-36.1%
3-Year ReturnCumulative with dividends-73.6%+66.0%+3.8%-58.4%
5-Year ReturnCumulative with dividends-80.2%+46.1%+0.8%-53.5%
10-Year ReturnCumulative with dividends-80.2%+46.1%+114.8%+10.9%
CAGR (3Y)Annualised 3-year return-35.8%+18.4%+1.3%-25.3%
Evenly matched — BROS and SBUX each lead in 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — SBUX and WEN each lead in 1 of 2 comparable metrics.

WEN is the less volatile stock with a 0.52 beta — it tends to amplify market swings less than BROS's 1.83 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. SBUX currently trades 96.9% from its 52-week high vs WEN's 55.5% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricDNUT logoDNUTKrispy Kreme, Inc.BROS logoBROSDutch Bros Inc.SBUX logoSBUXStarbucks Corpora…WEN logoWENThe Wendy's Compa…
Beta (5Y)Sensitivity to S&P 5001.60x1.82x0.98x0.51x
52-Week HighHighest price in past year$5.73$77.88$107.55$12.52
52-Week LowLowest price in past year$2.50$44.58$77.99$6.37
% of 52W HighCurrent price vs 52-week peak+63.5%+68.8%+96.9%+55.5%
RSI (14)Momentum oscillator 0–10050.662.869.142.4
Avg Volume (50D)Average daily shares traded2.5M4.1M7.7M7.8M
Evenly matched — SBUX and WEN each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — SBUX and WEN each lead in 1 of 2 comparable metrics.

Analyst consensus: DNUT as "Buy", BROS as "Buy", SBUX as "Hold", WEN as "Hold". Consensus price targets imply 40.0% upside for BROS (target: $75) vs 4.1% for SBUX (target: $109). For income investors, WEN offers the higher dividend yield at 14.31% vs DNUT's 1.92%.

MetricDNUT logoDNUTKrispy Kreme, Inc.BROS logoBROSDutch Bros Inc.SBUX logoSBUXStarbucks Corpora…WEN logoWENThe Wendy's Compa…
Analyst RatingConsensus buy/hold/sellBuyBuyHoldHold
Price TargetConsensus 12-month target$4.50$75.00$108.50$7.73
# AnalystsCovering analysts11225951
Dividend YieldAnnual dividend ÷ price+1.9%+2.3%+14.3%
Dividend StreakConsecutive years of raises03164
Dividend / ShareAnnual DPS$0.07$2.43$0.99
Buyback YieldShare repurchases ÷ mkt cap+0.2%0.0%0.0%+5.8%
Evenly matched — SBUX and WEN each lead in 1 of 2 comparable metrics.
Key Takeaway

WEN leads in 2 of 6 categories (Income & Cash Flow, Valuation Metrics). BROS leads in 1 (Profitability & Efficiency). 3 tied.

Best OverallThe Wendy's Company (WEN)Leads 2 of 6 categories
Loading custom metrics...

DNUT vs BROS vs SBUX vs WEN: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is DNUT or BROS or SBUX or WEN a better buy right now?

For growth investors, Dutch Bros Inc.

(BROS) is the stronger pick with 27. 9% revenue growth year-over-year, versus -8. 6% for Krispy Kreme, Inc. (DNUT). The Wendy's Company (WEN) offers the better valuation at 7. 3x trailing P/E (12. 7x forward), making it the more compelling value choice. Analysts rate Krispy Kreme, Inc. (DNUT) a "Buy" — based on 11 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — DNUT or BROS or SBUX or WEN?

On trailing P/E, The Wendy's Company (WEN) is the cheapest at 7.

3x versus Dutch Bros Inc. at 85. 0x. On forward P/E, The Wendy's Company is actually cheaper at 12. 7x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: The Wendy's Company wins at 1. 23x versus Starbucks Corporation's 2. 83x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — DNUT or BROS or SBUX or WEN?

Over the past 5 years, Dutch Bros Inc.

(BROS) delivered a total return of +46. 1%, compared to -80. 2% for Krispy Kreme, Inc. (DNUT). Over 10 years, the gap is even starker: SBUX returned +115. 9% versus DNUT's -80. 4%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — DNUT or BROS or SBUX or WEN?

By beta (market sensitivity over 5 years), The Wendy's Company (WEN) is the lower-risk stock at 0.

51β versus Dutch Bros Inc. 's 1. 82β — meaning BROS is approximately 258% more volatile than WEN relative to the S&P 500. On balance sheet safety, Dutch Bros Inc. (BROS) carries a lower debt/equity ratio of 121% versus 16% for The Wendy's Company — giving it more financial flexibility in a downturn.

05

Which is growing faster — DNUT or BROS or SBUX or WEN?

By revenue growth (latest reported year), Dutch Bros Inc.

(BROS) is pulling ahead at 27. 9% versus -8. 6% for Krispy Kreme, Inc. (DNUT). On earnings-per-share growth, the picture is similar: Dutch Bros Inc. grew EPS 103. 2% year-over-year, compared to -170. 8% for Krispy Kreme, Inc.. Over a 3-year CAGR, BROS leads at 30. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — DNUT or BROS or SBUX or WEN?

The Wendy's Company (WEN) is the more profitable company, earning 8.

7% net margin versus -33. 9% for Krispy Kreme, Inc. — meaning it keeps 8. 7% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: WEN leads at 16. 5% versus -2. 2% for DNUT. At the gross margin level — before operating expenses — WEN leads at 35. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is DNUT or BROS or SBUX or WEN more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, The Wendy's Company (WEN) is the more undervalued stock at a PEG of 1. 23x versus Starbucks Corporation's 2. 83x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, The Wendy's Company (WEN) trades at 12. 7x forward P/E versus 57. 8x for Dutch Bros Inc. — 45. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for BROS: 40. 0% to $75. 00.

08

Which pays a better dividend — DNUT or BROS or SBUX or WEN?

In this comparison, WEN (14.

3% yield), SBUX (2. 3% yield), DNUT (1. 9% yield) pay a dividend. BROS does not pay a meaningful dividend and should not be held primarily for income.

09

Is DNUT or BROS or SBUX or WEN better for a retirement portfolio?

For long-horizon retirement investors, The Wendy's Company (WEN) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

51), 14. 3% yield). Dutch Bros Inc. (BROS) carries a higher beta of 1. 82 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (WEN: +14. 0%, BROS: +43. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between DNUT and BROS and SBUX and WEN?

These companies operate in different sectors (DNUT (Consumer Defensive) and BROS (Consumer Cyclical) and SBUX (Consumer Cyclical) and WEN (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: DNUT is a small-cap quality compounder stock; BROS is a small-cap high-growth stock; SBUX is a mid-cap quality compounder stock; WEN is a small-cap deep-value stock. DNUT, SBUX, WEN pay a dividend while BROS does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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DNUT

Income & Dividend Stock

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Dividend Yield > 0.7%
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BROS

High-Growth Disruptor

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 15%
  • Gross Margin > 15%
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SBUX

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Gross Margin > 12%
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WEN

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Net Margin > 5%
  • Dividend Yield > 5.7%
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(DNUT: -2.2% · BROS: 30.8%)

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