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Stock Comparison

FG vs GL vs CNO vs PFG

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
FG
F&G Annuities & Life, Inc.

Insurance - Life

Financial ServicesNYSE • US
Market Cap$4.00B
5Y Perf.+28.1%
GL
Globe Life Inc.

Insurance - Life

Financial ServicesNYSE • US
Market Cap$12.11B
5Y Perf.+28.7%
CNO
CNO Financial Group, Inc.

Insurance - Life

Financial ServicesNYSE • US
Market Cap$4.28B
5Y Perf.+94.7%
PFG
Principal Financial Group, Inc.

Insurance - Diversified

Financial ServicesNASDAQ • US
Market Cap$22.00B
5Y Perf.+8.8%

FG vs GL vs CNO vs PFG — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
FG logoFG
GL logoGL
CNO logoCNO
PFG logoPFG
IndustryInsurance - LifeInsurance - LifeInsurance - LifeInsurance - Diversified
Market Cap$4.00B$12.11B$4.28B$22.00B
Revenue (TTM)$5.53B$6.00B$4.49B$15.63B
Net Income (TTM)$265M$1.16B$222M$1.19B
Gross Margin28.3%33.4%40.2%45.2%
Operating Margin5.8%24.4%6.3%9.1%
Forward P/E7.2x9.9x10.4x10.9x
Total Debt$2.24B$2.63B$4.05B$4.20B
Cash & Equiv.$1.49B$145M$956M$4.43B

FG vs GL vs CNO vs PFGLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

FG
GL
CNO
PFG
StockNov 22May 26Return
F&G Annuities & Lif… (FG)100128.1+28.1%
Globe Life Inc. (GL)100128.7+28.7%
CNO Financial Group… (CNO)100194.7+94.7%
Principal Financial… (PFG)100113.2+13.2%

Price return only. Dividends and distributions are not included.

Quick Verdict: FG vs GL vs CNO vs PFG

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: FG and GL are tied at the top with 3 categories each — the right choice depends on your priorities. Globe Life Inc. is the stronger pick specifically for profitability and margin quality and capital preservation and lower volatility. PFG also leads in specific categories worth noting. As sector peers, any of these can serve as alternatives in the same allocation.
FG
F&G Annuities & Life, Inc.
The Insurance Pick

FG carries the broadest edge in this set and is the clearest fit for growth exposure and valuation efficiency.

  • Rev growth 5.7%, EPS growth -61.5%, 3Y rev CAGR 36.8%
  • PEG 0.35 vs PFG's 13.99
  • 5.7% revenue growth vs PFG's -3.1%
  • Lower P/E (7.2x vs 10.9x), PEG 0.35 vs 13.99
Best for: growth exposure and valuation efficiency
GL
Globe Life Inc.
The Insurance Pick

GL is the #2 pick in this set and the best alternative if income & stability and sleep-well-at-night is your priority.

  • Dividend streak 23 yrs, beta 0.48, yield 0.7%
  • Lower volatility, beta 0.48, Low D/E 43.9%, current ratio 9.66x
  • Beta 0.48, yield 0.7%, current ratio 9.66x
  • Combined ratio 0.8 vs FG's 0.9 (lower = better underwriting)
Best for: income & stability and sleep-well-at-night
CNO
CNO Financial Group, Inc.
The Insurance Play

CNO lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: financial services exposure
PFG
Principal Financial Group, Inc.
The Insurance Pick

PFG is the clearest fit if your priority is long-term compounding.

  • 197.4% 10Y total return vs CNO's 170.9%
  • +37.1% vs FG's -14.6%
Best for: long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthFG logoFG5.7% revenue growth vs PFG's -3.1%
ValueFG logoFGLower P/E (7.2x vs 10.9x), PEG 0.35 vs 13.99
Quality / MarginsGL logoGLCombined ratio 0.8 vs FG's 0.9 (lower = better underwriting)
Stability / SafetyGL logoGLBeta 0.48 vs FG's 1.02, lower leverage
DividendsFG logoFG3.5% yield, 4-year raise streak, vs GL's 0.7%
Momentum (1Y)PFG logoPFG+37.1% vs FG's -14.6%
Efficiency (ROA)GL logoGL3.8% ROA vs FG's 0.3%, ROIC 13.4% vs 5.0%

FG vs GL vs CNO vs PFG — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

FGF&G Annuities & Life, Inc.
FY 2024
Reportable Segment
100.0%$5.7B
GLGlobe Life Inc.
FY 2025
Life Segment
68.8%$3.4B
Health Segment
31.2%$1.5B
CNOCNO Financial Group, Inc.
FY 2025
Insurance Product Lines Segment
100.0%$2.0B
PFGPrincipal Financial Group, Inc.
FY 2025
Segment Retirement and Investor Services
50.2%$8.2B
Benefits and Protection
30.5%$5.0B
Principal Asset Management
17.3%$2.8B
Corporate
2.0%$326M

FG vs GL vs CNO vs PFG — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLGLLAGGINGCNO

Income & Cash Flow (Last 12 Months)

GL leads this category, winning 3 of 6 comparable metrics.

PFG is the larger business by revenue, generating $15.6B annually — 3.5x CNO's $4.5B. GL is the more profitable business, keeping 19.4% of every revenue dollar as net income compared to FG's 4.8%. On growth, FG holds the edge at +20.1% YoY revenue growth, suggesting stronger near-term business momentum.

MetricFG logoFGF&G Annuities & L…GL logoGLGlobe Life Inc.CNO logoCNOCNO Financial Gro…PFG logoPFGPrincipal Financi…
RevenueTrailing 12 months$5.5B$6.0B$4.5B$15.6B
EBITDAEarnings before interest/tax$988M$1.6B$573M$1.4B
Net IncomeAfter-tax profit$265M$1.2B$222M$1.2B
Free Cash FlowCash after capex$5.0B$1.3B$676M$4.4B
Gross MarginGross profit ÷ Revenue+28.3%+33.4%+40.2%+45.2%
Operating MarginEBIT ÷ Revenue+5.8%+24.4%+6.3%+9.1%
Net MarginNet income ÷ Revenue+4.8%+19.4%+4.9%+7.6%
FCF MarginFCF ÷ Revenue+91.0%+20.9%+15.1%+28.4%
Rev. Growth (YoY)Latest quarter vs prior year+20.1%+3.9%+4.2%-3.7%
EPS Growth (YoY)Latest quarter vs prior year-64.4%+9.3%-39.2%-40.8%
GL leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

FG leads this category, winning 6 of 7 comparable metrics.

At 11.0x trailing earnings, GL trades at a 44% valuation discount to CNO's 19.5x P/E. Adjusting for growth (PEG ratio), FG offers better value at 0.35x vs PFG's 13.99x — a lower PEG means you pay less per unit of expected earnings growth.

MetricFG logoFGF&G Annuities & L…GL logoGLGlobe Life Inc.CNO logoCNOCNO Financial Gro…PFG logoPFGPrincipal Financi…
Market CapShares × price$4.0B$12.1B$4.3B$22.0B
Enterprise ValueMkt cap + debt − cash$4.7B$14.6B$7.4B$21.8B
Trailing P/EPrice ÷ TTM EPS15.67x10.98x19.45x19.34x
Forward P/EPrice ÷ next-FY EPS est.7.18x9.93x10.41x10.91x
PEG RatioP/E ÷ EPS growth rate0.35x0.71x8.93x13.99x
EV / EBITDAEnterprise value multiple4.80x9.17x14.08x13.06x
Price / SalesMarket cap ÷ Revenue0.70x2.02x0.95x1.41x
Price / BookPrice ÷ Book value/share0.79x2.09x1.69x1.85x
Price / FCFMarket cap ÷ FCF0.86x9.66x6.34x4.96x
FG leads this category, winning 6 of 7 comparable metrics.

Profitability & Efficiency

GL leads this category, winning 5 of 9 comparable metrics.

GL delivers a 20.6% return on equity — every $100 of shareholder capital generates $21 in annual profit, vs $6 for FG. PFG carries lower financial leverage with a 0.34x debt-to-equity ratio, signaling a more conservative balance sheet compared to CNO's 1.54x. On the Piotroski fundamental quality scale (0–9), GL scores 8/9 vs FG's 5/9, reflecting strong financial health.

MetricFG logoFGF&G Annuities & L…GL logoGLGlobe Life Inc.CNO logoCNOCNO Financial Gro…PFG logoPFGPrincipal Financi…
ROE (TTM)Return on equity+5.6%+20.6%+8.6%+9.9%
ROA (TTM)Return on assets+0.3%+3.8%+0.6%+0.4%
ROICReturn on invested capital+5.0%+13.4%+4.0%+9.0%
ROCEReturn on capital employed+0.4%+5.2%+1.5%+0.4%
Piotroski ScoreFundamental quality 0–95866
Debt / EquityFinancial leverage0.45x0.44x1.54x0.34x
Net DebtTotal debt minus cash$751M$2.5B$3.1B-$227M
Cash & Equiv.Liquid assets$1.5B$145M$956M$4.4B
Total DebtShort + long-term debt$2.2B$2.6B$4.1B$4.2B
Interest CoverageEBIT ÷ Interest expense2.97x11.27x2.23x644.64x
GL leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

PFG leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in FG five years ago would be worth $19,272 today (with dividends reinvested), compared to $14,968 for GL. Over the past 12 months, PFG leads with a +37.1% total return vs FG's -14.6%. The 3-year compound annual growth rate (CAGR) favors CNO at 30.0% vs GL's 13.3% — a key indicator of consistent wealth creation.

MetricFG logoFGF&G Annuities & L…GL logoGLGlobe Life Inc.CNO logoCNOCNO Financial Gro…PFG logoPFGPrincipal Financi…
YTD ReturnYear-to-date-1.1%+12.0%+8.7%+14.5%
1-Year ReturnPast 12 months-14.6%+29.2%+23.8%+37.1%
3-Year ReturnCumulative with dividends+91.8%+45.4%+119.7%+54.4%
5-Year ReturnCumulative with dividends+92.7%+49.7%+81.0%+73.2%
10-Year ReturnCumulative with dividends+92.7%+179.3%+170.9%+197.4%
CAGR (3Y)Annualised 3-year return+24.2%+13.3%+30.0%+15.6%
PFG leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — GL and CNO each lead in 1 of 2 comparable metrics.

GL is the less volatile stock with a 0.48 beta — it tends to amplify market swings less than FG's 1.02 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. CNO currently trades 99.0% from its 52-week high vs FG's 80.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricFG logoFGF&G Annuities & L…GL logoGLGlobe Life Inc.CNO logoCNOCNO Financial Gro…PFG logoPFGPrincipal Financi…
Beta (5Y)Sensitivity to S&P 5001.02x0.48x0.80x1.00x
52-Week HighHighest price in past year$36.70$156.69$46.19$103.00
52-Week LowLowest price in past year$20.57$116.73$35.24$75.00
% of 52W HighCurrent price vs 52-week peak+80.3%+98.5%+99.0%+98.6%
RSI (14)Momentum oscillator 0–10071.466.672.067.8
Avg Volume (50D)Average daily shares traded585K452K558K1.5M
Evenly matched — GL and CNO each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — FG and GL each lead in 1 of 2 comparable metrics.

Analyst consensus: FG as "Hold", GL as "Hold", CNO as "Hold", PFG as "Hold". Consensus price targets imply 10.9% upside for GL (target: $171) vs -6.9% for PFG (target: $95). For income investors, FG offers the higher dividend yield at 3.52% vs GL's 0.69%.

MetricFG logoFGF&G Annuities & L…GL logoGLGlobe Life Inc.CNO logoCNOCNO Financial Gro…PFG logoPFGPrincipal Financi…
Analyst RatingConsensus buy/hold/sellHoldHoldHoldHold
Price TargetConsensus 12-month target$31.00$171.25$46.67$94.50
# AnalystsCovering analysts9281725
Dividend YieldAnnual dividend ÷ price+3.5%+0.7%+1.5%+3.0%
Dividend StreakConsecutive years of raises4231317
Dividend / ShareAnnual DPS$1.04$1.06$0.68$3.03
Buyback YieldShare repurchases ÷ mkt cap+0.3%+7.3%+7.7%+4.1%
Evenly matched — FG and GL each lead in 1 of 2 comparable metrics.
Key Takeaway

GL leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). FG leads in 1 (Valuation Metrics). 2 tied.

Best OverallGlobe Life Inc. (GL)Leads 2 of 6 categories
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FG vs GL vs CNO vs PFG: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is FG or GL or CNO or PFG a better buy right now?

For growth investors, F&G Annuities & Life, Inc.

(FG) is the stronger pick with 5. 7% revenue growth year-over-year, versus -3. 1% for Principal Financial Group, Inc. (PFG). Globe Life Inc. (GL) offers the better valuation at 11. 0x trailing P/E (9. 9x forward), making it the more compelling value choice. Analysts rate F&G Annuities & Life, Inc. (FG) a "Hold" — based on 9 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — FG or GL or CNO or PFG?

On trailing P/E, Globe Life Inc.

(GL) is the cheapest at 11. 0x versus CNO Financial Group, Inc. at 19. 5x. On forward P/E, F&G Annuities & Life, Inc. is actually cheaper at 7. 2x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: F&G Annuities & Life, Inc. wins at 0. 35x versus Principal Financial Group, Inc. 's 13. 99x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — FG or GL or CNO or PFG?

Over the past 5 years, F&G Annuities & Life, Inc.

(FG) delivered a total return of +92. 7%, compared to +49. 7% for Globe Life Inc. (GL). Over 10 years, the gap is even starker: PFG returned +197. 4% versus FG's +92. 7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — FG or GL or CNO or PFG?

By beta (market sensitivity over 5 years), Globe Life Inc.

(GL) is the lower-risk stock at 0. 48β versus F&G Annuities & Life, Inc. 's 1. 02β — meaning FG is approximately 113% more volatile than GL relative to the S&P 500. On balance sheet safety, Principal Financial Group, Inc. (PFG) carries a lower debt/equity ratio of 34% versus 154% for CNO Financial Group, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — FG or GL or CNO or PFG?

By revenue growth (latest reported year), F&G Annuities & Life, Inc.

(FG) is pulling ahead at 5. 7% versus -3. 1% for Principal Financial Group, Inc. (PFG). On earnings-per-share growth, the picture is similar: Globe Life Inc. grew EPS 17. 8% year-over-year, compared to -61. 5% for F&G Annuities & Life, Inc.. Over a 3-year CAGR, FG leads at 36. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — FG or GL or CNO or PFG?

Globe Life Inc.

(GL) is the more profitable company, earning 19. 4% net margin versus 4. 6% for F&G Annuities & Life, Inc. — meaning it keeps 19. 4% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GL leads at 24. 4% versus 5. 6% for FG. At the gross margin level — before operating expenses — PFG leads at 45. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is FG or GL or CNO or PFG more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, F&G Annuities & Life, Inc. (FG) is the more undervalued stock at a PEG of 0. 35x versus Principal Financial Group, Inc. 's 13. 99x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, F&G Annuities & Life, Inc. (FG) trades at 7. 2x forward P/E versus 10. 9x for Principal Financial Group, Inc. — 3. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for GL: 10. 9% to $171. 25.

08

Which pays a better dividend — FG or GL or CNO or PFG?

All stocks in this comparison pay dividends.

F&G Annuities & Life, Inc. (FG) offers the highest yield at 3. 5%, versus 0. 7% for Globe Life Inc. (GL).

09

Is FG or GL or CNO or PFG better for a retirement portfolio?

For long-horizon retirement investors, Globe Life Inc.

(GL) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 48), 0. 7% yield, +179. 3% 10Y return). Both have compounded well over 10 years (GL: +179. 3%, FG: +92. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between FG and GL and CNO and PFG?

Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: FG is a small-cap deep-value stock; GL is a mid-cap deep-value stock; CNO is a small-cap quality compounder stock; PFG is a mid-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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FG

High-Growth Disruptor

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Gross Margin > 16%
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GL

Stable Dividend Mega-Cap

  • Sector: Financial Services
  • Market Cap > $100B
  • Net Margin > 11%
  • Dividend Yield > 0.5%
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CNO

Stable Dividend Mega-Cap

  • Sector: Financial Services
  • Market Cap > $100B
  • Gross Margin > 24%
  • Dividend Yield > 0.5%
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PFG

Income & Dividend Stock

  • Sector: Financial Services
  • Market Cap > $100B
  • Net Margin > 5%
  • Dividend Yield > 1.1%
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Beat Both

Find stocks that outperform FG and GL and CNO and PFG on the metrics below

Revenue Growth>
%
(FG: 20.1% · GL: 3.9%)
Net Margin>
%
(FG: 4.8% · GL: 19.4%)
P/E Ratio<
x
(FG: 15.7x · GL: 11.0x)

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