FORR
Forrester Research, Inc.
Consulting Services
Market Cap$117M
5Y Perf.-80.6%
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Stock Comparison
FORR vs VRSK
Revenue, margins, valuation, and 5-year total return — side by side.
VRSK
Verisk Analytics, Inc.
Consulting Services
Market Cap$22.39B
5Y Perf.-1.0%
FORR vs VRSK — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | FORR | VRSK |
|---|---|---|
| Industry | Consulting Services | Consulting Services |
| Market Cap | $117M | $22.39B |
| Revenue (TTM) | $397M | $3.10B |
| Net Income (TTM) | $-119M | $910M |
| Gross Margin | 64.6% | 67.4% |
| Operating Margin | -20.9% | 44.9% |
| Forward P/E | 8.0x | 22.4x |
| Total Debt | $72M | $5.04B |
| Cash & Equiv. | $63M | $2.18B |
FORR vs VRSK — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
FORR
VRSK
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Forrester Research,… (FORR) | 100 | 19.4 | -80.6% |
| Verisk Analytics, I… (VRSK) | 100 | 99.0 | -1.0% |
Price return only. Dividends and distributions are not included.
Quick Verdict: FORR vs VRSK
Each card shows where this stock fits in a portfolio — not just who wins on paper.
Bottom line: VRSK leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. Forrester Research, Inc. is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. As sector peers, any of these can serve as alternatives in the same allocation.
FORR
Forrester Research, Inc.
The Defensive Pick
FORR is the clearest fit if your priority is sleep-well-at-night.
- Lower volatility, beta 0.68, Low D/E 56.8%, current ratio 0.89x
- Lower P/E (8.0x vs 22.4x)
- Lower D/E ratio (56.8% vs 16.3%)
Best for: sleep-well-at-night
VRSK
Verisk Analytics, Inc.
The Income Pick
VRSK carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.
- Dividend streak 7 yrs, beta -0.04, yield 1.1%
- Rev growth 6.6%, EPS growth -3.3%, 3Y rev CAGR 7.2%
- 132.0% 10Y total return vs FORR's -77.0%
Best for: income & stability and growth exposure
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | VRSK | 6.6% revenue growth vs FORR's -8.2% |
| Value | FORR | Lower P/E (8.0x vs 22.4x) |
| Quality / Margins | VRSK | 29.3% margin vs FORR's -30.1% |
| Stability / Safety | FORR | Lower D/E ratio (56.8% vs 16.3%) |
| Dividends | VRSK | 1.1% yield; 7-year raise streak; the other pay no meaningful dividend |
| Momentum (1Y) | FORR | -37.3% vs VRSK's -41.7% |
| Efficiency (ROA) | VRSK | 16.7% ROA vs FORR's -28.2%, ROIC 33.0% vs 0.8% |
FORR vs VRSK — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
FY 2025
FY 2025
FORR vs VRSK — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
BEST OVERALLVRSKLAGGINGFORR
FORRForrester Research, I…
1leads
VRSKVerisk Analytics, Inc.
5leads
6 Total Categories
CATEGORYLEADERvs FORRMETRICS WON
Income & Cash FlowRevenue, margins, and cash flow strength
VRSK6/6
Valuation MetricsMultiples, price ratios, and targets
FORR6/6
Profitability & EfficiencyROE, ROIC, leverage, and quality scores
VRSK6/9
Total Returns1Y, 3Y, 5Y total returns with dividends
VRSK5/6
Risk & VolatilityBeta, volatility, and downside exposure
VRSK2/2
Analyst OutlookRatings, price targets, and dividends
VRSK1/1
Income & Cash Flow (Last 12 Months)
VRSK leads this category, winning 6 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
VRSK is the larger business by revenue, generating $3.1B annually — 7.8x FORR's $397M. VRSK is the more profitable business, keeping 29.3% of every revenue dollar as net income compared to FORR's -30.1%. On growth, VRSK holds the edge at +3.9% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | FORRForrester Researc… | VRSKVerisk Analytics,… |
|---|---|---|
| RevenueTrailing 12 months | $397M | $3.1B |
| EBITDAEarnings before interest/tax | -$66M | $1.7B |
| Net IncomeAfter-tax profit | -$119M | $910M |
| Free Cash FlowCash after capex | $18M | $1.1B |
| Gross MarginGross profit ÷ Revenue | +64.6% | +67.4% |
| Operating MarginEBIT ÷ Revenue | -20.9% | +44.9% |
| Net MarginNet income ÷ Revenue | -30.1% | +29.3% |
| FCF MarginFCF ÷ Revenue | +4.6% | +36.3% |
| Rev. Growth (YoY)Latest quarter vs prior year | -6.5% | +3.9% |
| EPS Growth (YoY)Latest quarter vs prior year | -79.1% | +4.8% |
VRSK leads this category, winning 6 of 6 comparable metrics.
Valuation Metrics
FORR leads this category, winning 6 of 6 comparable metrics.
Valuation Metrics
On an enterprise value basis, FORR's 7.5x EV/EBITDA is more attractive than VRSK's 15.0x.
| Metric | FORRForrester Researc… | VRSKVerisk Analytics,… |
|---|---|---|
| Market CapShares × price | $117M | $22.4B |
| Enterprise ValueMkt cap + debt − cash | $125M | $25.2B |
| Trailing P/EPrice ÷ TTM EPS | -0.97x | 26.33x |
| Forward P/EPrice ÷ next-FY EPS est. | 7.96x | 22.36x |
| PEG RatioP/E ÷ EPS growth rate | — | 3.09x |
| EV / EBITDAEnterprise value multiple | 7.50x | 15.05x |
| Price / SalesMarket cap ÷ Revenue | 0.29x | 7.29x |
| Price / BookPrice ÷ Book value/share | 0.92x | 76.73x |
| Price / FCFMarket cap ÷ FCF | 6.45x | 18.79x |
FORR leads this category, winning 6 of 6 comparable metrics.
Profitability & Efficiency
VRSK leads this category, winning 6 of 9 comparable metrics.
Profitability & Efficiency
VRSK delivers a 4.4% return on equity — every $100 of shareholder capital generates $4 in annual profit, vs $-81 for FORR. FORR carries lower financial leverage with a 0.57x debt-to-equity ratio, signaling a more conservative balance sheet compared to VRSK's 16.26x. On the Piotroski fundamental quality scale (0–9), VRSK scores 5/9 vs FORR's 4/9, reflecting solid financial health.
| Metric | FORRForrester Researc… | VRSKVerisk Analytics,… |
|---|---|---|
| ROE (TTM)Return on equity | -80.8% | +4.4% |
| ROA (TTM)Return on assets | -28.2% | +16.7% |
| ROICReturn on invested capital | +0.8% | +33.0% |
| ROCEReturn on capital employed | +0.8% | +39.6% |
| Piotroski ScoreFundamental quality 0–9 | 4 | 5 |
| Debt / EquityFinancial leverage | 0.57x | 16.26x |
| Net DebtTotal debt minus cash | $9M | $2.9B |
| Cash & Equiv.Liquid assets | $63M | $2.2B |
| Total DebtShort + long-term debt | $72M | $5.0B |
| Interest CoverageEBIT ÷ Interest expense | -30.30x | 7.87x |
VRSK leads this category, winning 6 of 9 comparable metrics.
Total Returns (Dividends Reinvested)
VRSK leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in VRSK five years ago would be worth $10,183 today (with dividends reinvested), compared to $1,360 for FORR. Over the past 12 months, FORR leads with a -37.3% total return vs VRSK's -41.7%. The 3-year compound annual growth rate (CAGR) favors VRSK at -5.8% vs FORR's -38.0% — a key indicator of consistent wealth creation.
| Metric | FORRForrester Researc… | VRSKVerisk Analytics,… |
|---|---|---|
| YTD ReturnYear-to-date | -25.3% | -22.5% |
| 1-Year ReturnPast 12 months | -37.3% | -41.7% |
| 3-Year ReturnCumulative with dividends | -76.2% | -16.3% |
| 5-Year ReturnCumulative with dividends | -86.4% | +1.8% |
| 10-Year ReturnCumulative with dividends | -77.0% | +132.0% |
| CAGR (3Y)Annualised 3-year return | -38.0% | -5.8% |
VRSK leads this category, winning 5 of 6 comparable metrics.
Risk & Volatility
VRSK leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
VRSK is the less volatile stock with a -0.04 beta — it tends to amplify market swings less than FORR's 0.68 beta. A beta below 1.0 means the stock typically moves less than the S&P 500.
| Metric | FORRForrester Researc… | VRSKVerisk Analytics,… |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.68x | -0.04x |
| 52-Week HighHighest price in past year | $11.57 | $322.92 |
| 52-Week LowLowest price in past year | $4.88 | $161.70 |
| % of 52W HighCurrent price vs 52-week peak | +52.6% | +52.9% |
| RSI (14)Momentum oscillator 0–100 | 55.7 | 48.3 |
| Avg Volume (50D)Average daily shares traded | 109K | 1.9M |
VRSK leads this category, winning 2 of 2 comparable metrics.
Analyst Outlook
VRSK leads this category, winning 1 of 1 comparable metric.
Analyst Outlook
Wall Street rates FORR as "Hold" and VRSK as "Hold". VRSK is the only dividend payer here at 1.06% yield — a key consideration for income-focused portfolios.
| Metric | FORRForrester Researc… | VRSKVerisk Analytics,… |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Hold |
| Price TargetConsensus 12-month target | — | $231.25 |
| # AnalystsCovering analysts | 4 | 25 |
| Dividend YieldAnnual dividend ÷ price | — | +1.1% |
| Dividend StreakConsecutive years of raises | 6 | 7 |
| Dividend / ShareAnnual DPS | — | $1.81 |
| Buyback YieldShare repurchases ÷ mkt cap | +2.2% | +2.8% |
VRSK leads this category, winning 1 of 1 comparable metric.
Key Takeaway
VRSK leads in 5 of 6 categories (Income & Cash Flow, Profitability & Efficiency). FORR leads in 1 (Valuation Metrics).
Best OverallVerisk Analytics, Inc. (VRSK)Leads 5 of 6 categories
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FORR vs VRSK: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is FORR or VRSK a better buy right now?
For growth investors, Verisk Analytics, Inc.
(VRSK) is the stronger pick with 6. 6% revenue growth year-over-year, versus -8. 2% for Forrester Research, Inc. (FORR). Verisk Analytics, Inc. (VRSK) offers the better valuation at 26. 3x trailing P/E (22. 4x forward), making it the more compelling value choice. Analysts rate Forrester Research, Inc. (FORR) a "Hold" — based on 4 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — FORR or VRSK?
On forward P/E, Forrester Research, Inc.
is actually cheaper at 8. 0x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — FORR or VRSK?
Over the past 5 years, Verisk Analytics, Inc.
(VRSK) delivered a total return of +1. 8%, compared to -86. 4% for Forrester Research, Inc. (FORR). Over 10 years, the gap is even starker: VRSK returned +132. 0% versus FORR's -77. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — FORR or VRSK?
By beta (market sensitivity over 5 years), Verisk Analytics, Inc.
(VRSK) is the lower-risk stock at -0. 04β versus Forrester Research, Inc. 's 0. 68β — meaning FORR is approximately -2007% more volatile than VRSK relative to the S&P 500. On balance sheet safety, Forrester Research, Inc. (FORR) carries a lower debt/equity ratio of 57% versus 16% for Verisk Analytics, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — FORR or VRSK?
By revenue growth (latest reported year), Verisk Analytics, Inc.
(VRSK) is pulling ahead at 6. 6% versus -8. 2% for Forrester Research, Inc. (FORR). On earnings-per-share growth, the picture is similar: Verisk Analytics, Inc. grew EPS -3. 3% year-over-year, compared to -1993. 3% for Forrester Research, Inc.. Over a 3-year CAGR, VRSK leads at 7. 2% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — FORR or VRSK?
Verisk Analytics, Inc.
(VRSK) is the more profitable company, earning 29. 6% net margin versus -30. 1% for Forrester Research, Inc. — meaning it keeps 29. 6% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: VRSK leads at 44. 6% versus 0. 5% for FORR. At the gross margin level — before operating expenses — VRSK leads at 67. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is FORR or VRSK more undervalued right now?
On forward earnings alone, Forrester Research, Inc.
(FORR) trades at 8. 0x forward P/E versus 22. 4x for Verisk Analytics, Inc. — 14. 4x cheaper on a one-year earnings basis.
08Which pays a better dividend — FORR or VRSK?
In this comparison, VRSK (1.
1% yield) pays a dividend. FORR does not pay a meaningful dividend and should not be held primarily for income.
09Is FORR or VRSK better for a retirement portfolio?
For long-horizon retirement investors, Verisk Analytics, Inc.
(VRSK) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0. 04), 1. 1% yield, +132. 0% 10Y return). Both have compounded well over 10 years (VRSK: +132. 0%, FORR: -77. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between FORR and VRSK?
Both stocks operate in the Industrials sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
VRSK pays a dividend while FORR does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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