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GNSS vs BYRN vs AXON vs WRAP vs DGLY
Revenue, margins, valuation, and 5-year total return — side by side.
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GNSS vs BYRN vs AXON vs WRAP vs DGLY — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||||
|---|---|---|---|---|---|
| Industry | Hardware, Equipment & Parts | Aerospace & Defense | Aerospace & Defense | Hardware, Equipment & Parts | Security & Protection Services |
| Market Cap | $90M | $126M | $34.40B | $80M | $2M |
| Revenue (TTM) | $51M | $111M | $2.98B | $5M | $19M |
| Net Income (TTM) | $-15M | $16M | $206M | $-10M | $-11M |
| Gross Margin | 43.2% | 61.3% | 59.3% | 57.8% | 25.2% |
| Operating Margin | -22.1% | 10.8% | 1.3% | -288.6% | -68.3% |
| Forward P/E | — | 138.3x | 55.0x | — | — |
| Total Debt | $21M | $4M | $1.91B | $2M | $9M |
| Cash & Equiv. | $8M | $14M | $1.20B | $3M | $454K |
GNSS vs BYRN vs AXON vs WRAP vs DGLY — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Genasys Inc. (GNSS) | 100 | 43.7 | -56.3% |
| Byrna Technologies … (BYRN) | 100 | 128.6 | +28.6% |
| Axon Enterprise, In… (AXON) | 100 | 562.0 | +462.0% |
| Wrap Technologies, … (WRAP) | 100 | 22.3 | -77.7% |
| Digital Ally, Inc. (DGLY) | 100 | 0.0 | -100.0% |
Price return only. Dividends and distributions are not included.
Quick Verdict: GNSS vs BYRN vs AXON vs WRAP vs DGLY
Each card shows where this stock fits in a portfolio — not just who wins on paper.
GNSS carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.
- Dividend streak 1 yrs, beta 0.87
- Rev growth 69.8%, EPS growth 44.4%, 3Y rev CAGR -9.0%
- Beta 0.87, current ratio 0.72x
- 69.8% revenue growth vs DGLY's -30.4%
BYRN is the #2 pick in this set and the best alternative if sleep-well-at-night is your priority.
- Lower volatility, beta 1.76, Low D/E 6.0%, current ratio 3.73x
- 14.4% margin vs WRAP's -221.2%
- 20.4% ROA vs WRAP's -61.0%, ROIC 18.5% vs -218.1%
AXON ranks third and is worth considering specifically for long-term compounding.
- 22.0% 10Y total return vs BYRN's 104.8%
- Better valuation composite
WRAP is the clearest fit if your priority is dividends.
- 1.5% yield; 3-year raise streak; the other 4 pay no meaningful dividend
Among these 5 stocks, DGLY doesn't own a clear edge in any measured category.
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 69.8% revenue growth vs DGLY's -30.4% | |
| Value | Better valuation composite | |
| Quality / Margins | 14.4% margin vs WRAP's -221.2% | |
| Stability / Safety | Beta 0.87 vs DGLY's 3.58 | |
| Dividends | 1.5% yield; 3-year raise streak; the other 4 pay no meaningful dividend | |
| Momentum (1Y) | +2.6% vs DGLY's -73.9% | |
| Efficiency (ROA) | 20.4% ROA vs WRAP's -61.0%, ROIC 18.5% vs -218.1% |
GNSS vs BYRN vs AXON vs WRAP vs DGLY — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
GNSS vs BYRN vs AXON vs WRAP vs DGLY — Financial Metrics
Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
BYRN leads in 3 of 6 categories
AXON leads 1 • GNSS leads 1 • WRAP leads 1 • DGLY leads 0
Explore the data ↓Income & Cash Flow (Last 12 Months)
BYRN leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
AXON is the larger business by revenue, generating $3.0B annually — 638.5x WRAP's $5M. BYRN is the more profitable business, keeping 14.4% of every revenue dollar as net income compared to WRAP's -2.2%. On growth, GNSS holds the edge at +145.9% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||||
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $51M | $111M | $3.0B | $5M | $19M |
| EBITDAEarnings before interest/tax | -$9M | $14M | $97M | -$13M | -$11M |
| Net IncomeAfter-tax profit | -$15M | $16M | $206M | -$10M | -$11M |
| Free Cash FlowCash after capex | -$3M | -$11M | $20M | -$11M | -$11M |
| Gross MarginGross profit ÷ Revenue | +43.2% | +61.3% | +59.3% | +57.8% | +25.2% |
| Operating MarginEBIT ÷ Revenue | -22.1% | +10.8% | +1.3% | -2.9% | -68.3% |
| Net MarginNet income ÷ Revenue | -29.2% | +14.4% | +6.9% | -2.2% | -59.7% |
| FCF MarginFCF ÷ Revenue | -5.3% | -10.0% | +0.7% | -2.3% | -57.7% |
| Rev. Growth (YoY)Latest quarter vs prior year | +145.9% | +35.1% | +33.7% | +62.3% | +0.3% |
| EPS Growth (YoY)Latest quarter vs prior year | +78.0% | +111.6% | +89.8% | +50.5% | -84.5% |
Valuation Metrics
BYRN leads this category, winning 2 of 5 comparable metrics.
Valuation Metrics
At 13.8x trailing earnings, BYRN trades at a 95% valuation discount to AXON's 282.7x P/E. On an enterprise value basis, BYRN's 8.3x EV/EBITDA is more attractive than AXON's 1664.9x.
| Metric | |||||
|---|---|---|---|---|---|
| Market CapShares × price | $90M | $126M | $34.4B | $80M | $2M |
| Enterprise ValueMkt cap + debt − cash | $104M | $116M | $35.1B | $79M | $11M |
| Trailing P/EPrice ÷ TTM EPS | -5.00x | 13.82x | 282.71x | -6.55x | -0.23x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 138.25x | 54.97x | — | — |
| PEG RatioP/E ÷ EPS growth rate | — | — | — | — | — |
| EV / EBITDAEnterprise value multiple | — | 8.29x | 1664.88x | — | — |
| Price / SalesMarket cap ÷ Revenue | 2.22x | 1.06x | 12.37x | 15.36x | 0.12x |
| Price / BookPrice ÷ Book value/share | 41.58x | 2.03x | 13.16x | 6.32x | — |
| Price / FCFMarket cap ÷ FCF | — | — | 458.11x | — | — |
Profitability & Efficiency
BYRN leads this category, winning 6 of 9 comparable metrics.
Profitability & Efficiency
BYRN delivers a 25.3% return on equity — every $100 of shareholder capital generates $25 in annual profit, vs $-8 for GNSS. BYRN carries lower financial leverage with a 0.06x debt-to-equity ratio, signaling a more conservative balance sheet compared to GNSS's 9.85x. On the Piotroski fundamental quality scale (0–9), AXON scores 6/9 vs DGLY's 3/9, reflecting solid financial health.
| Metric | |||||
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | -8.2% | +25.3% | +6.6% | -103.5% | -136.3% |
| ROA (TTM)Return on assets | -22.0% | +20.4% | +3.1% | -61.0% | -42.8% |
| ROICReturn on invested capital | -56.7% | +18.5% | -1.3% | -2.2% | -114.7% |
| ROCEReturn on capital employed | -68.2% | +19.1% | -1.5% | -167.8% | -135.2% |
| Piotroski ScoreFundamental quality 0–9 | 3 | 3 | 6 | 3 | 3 |
| Debt / EquityFinancial leverage | 9.85x | 0.06x | 0.59x | 0.21x | — |
| Net DebtTotal debt minus cash | $13M | -$10M | $709M | -$1M | $8M |
| Cash & Equiv.Liquid assets | $8M | $14M | $1.2B | $3M | $454,314 |
| Total DebtShort + long-term debt | $21M | $4M | $1.9B | $2M | $9M |
| Interest CoverageEBIT ÷ Interest expense | -31.66x | — | 1.18x | — | -3.40x |
Total Returns (Dividends Reinvested)
AXON leads this category, winning 4 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in AXON five years ago would be worth $31,683 today (with dividends reinvested), compared to $0 for DGLY. Over the past 12 months, GNSS leads with a +2.6% total return vs DGLY's -73.9%. The 3-year compound annual growth rate (CAGR) favors AXON at 24.4% vs DGLY's -94.2% — a key indicator of consistent wealth creation.
| Metric | |||||
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | -8.3% | -66.9% | -24.2% | -44.2% | +93.9% |
| 1-Year ReturnPast 12 months | +2.6% | -73.5% | -29.1% | 0.0% | -73.9% |
| 3-Year ReturnCumulative with dividends | -31.3% | +10.4% | +92.4% | +16.1% | -100.0% |
| 5-Year ReturnCumulative with dividends | -66.7% | -76.0% | +216.8% | -76.1% | -100.0% |
| 10-Year ReturnCumulative with dividends | +14.9% | +104.8% | +2200.0% | -71.2% | -100.0% |
| CAGR (3Y)Annualised 3-year return | -11.8% | +3.3% | +24.4% | +5.1% | -94.2% |
Risk & Volatility
GNSS leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
GNSS is the less volatile stock with a 0.87 beta — it tends to amplify market swings less than DGLY's 3.58 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GNSS currently trades 74.1% from its 52-week high vs DGLY's 8.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||||
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.87x | 1.76x | 1.19x | 1.94x | 3.58x |
| 52-Week HighHighest price in past year | $2.70 | $34.30 | $885.92 | $3.23 | $15.61 |
| 52-Week LowLowest price in past year | $1.40 | $5.24 | $339.01 | $1.20 | $0.60 |
| % of 52W HighCurrent price vs 52-week peak | +74.1% | +16.1% | +48.2% | +44.6% | +8.2% |
| RSI (14)Momentum oscillator 0–100 | 59.9 | 31.9 | 40.5 | 47.2 | 42.6 |
| Avg Volume (50D)Average daily shares traded | 95K | 554K | 1.0M | 321K | 161K |
Analyst Outlook
WRAP leads this category, winning 1 of 1 comparable metric.
Analyst Outlook
Analyst consensus: BYRN as "Buy", AXON as "Buy". Consensus price targets imply 70.2% upside for AXON (target: $727) vs 65.8% for BYRN (target: $9). WRAP is the only dividend payer here at 1.47% yield — a key consideration for income-focused portfolios.
| Metric | |||||
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy | Buy | — | — |
| Price TargetConsensus 12-month target | — | $9.17 | $726.71 | — | — |
| # AnalystsCovering analysts | — | 7 | 21 | — | — |
| Dividend YieldAnnual dividend ÷ price | — | — | — | +1.5% | — |
| Dividend StreakConsecutive years of raises | 1 | — | — | 3 | 1 |
| Dividend / ShareAnnual DPS | — | — | — | $0.02 | — |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +0.9% | 0.0% | 0.0% | 0.0% |
BYRN leads in 3 of 6 categories (Income & Cash Flow, Valuation Metrics). AXON leads in 1 (Total Returns).
GNSS vs BYRN vs AXON vs WRAP vs DGLY: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is GNSS or BYRN or AXON or WRAP or DGLY a better buy right now?
For growth investors, Genasys Inc.
(GNSS) is the stronger pick with 69. 8% revenue growth year-over-year, versus -30. 4% for Digital Ally, Inc. (DGLY). Byrna Technologies Inc. (BYRN) offers the better valuation at 13. 8x trailing P/E (138. 3x forward), making it the more compelling value choice. Analysts rate Byrna Technologies Inc. (BYRN) a "Buy" — based on 7 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — GNSS or BYRN or AXON or WRAP or DGLY?
On trailing P/E, Byrna Technologies Inc.
(BYRN) is the cheapest at 13. 8x versus Axon Enterprise, Inc. at 282. 7x. On forward P/E, Axon Enterprise, Inc. is actually cheaper at 55. 0x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — GNSS or BYRN or AXON or WRAP or DGLY?
Over the past 5 years, Axon Enterprise, Inc.
(AXON) delivered a total return of +216. 8%, compared to -100. 0% for Digital Ally, Inc. (DGLY). Over 10 years, the gap is even starker: AXON returned +22. 0% versus DGLY's -100. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — GNSS or BYRN or AXON or WRAP or DGLY?
By beta (market sensitivity over 5 years), Genasys Inc.
(GNSS) is the lower-risk stock at 0. 87β versus Digital Ally, Inc. 's 3. 58β — meaning DGLY is approximately 312% more volatile than GNSS relative to the S&P 500. On balance sheet safety, Byrna Technologies Inc. (BYRN) carries a lower debt/equity ratio of 6% versus 10% for Genasys Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — GNSS or BYRN or AXON or WRAP or DGLY?
By revenue growth (latest reported year), Genasys Inc.
(GNSS) is pulling ahead at 69. 8% versus -30. 4% for Digital Ally, Inc. (DGLY). On earnings-per-share growth, the picture is similar: Genasys Inc. grew EPS 44. 4% year-over-year, compared to -68. 5% for Axon Enterprise, Inc.. Over a 3-year CAGR, BYRN leads at 35. 0% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — GNSS or BYRN or AXON or WRAP or DGLY?
Byrna Technologies Inc.
(BYRN) is the more profitable company, earning 8. 2% net margin versus -198. 6% for Wrap Technologies, Inc. — meaning it keeps 8. 2% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: BYRN leads at 10. 0% versus -259. 2% for WRAP. At the gross margin level — before operating expenses — BYRN leads at 60. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is GNSS or BYRN or AXON or WRAP or DGLY more undervalued right now?
On forward earnings alone, Axon Enterprise, Inc.
(AXON) trades at 55. 0x forward P/E versus 138. 3x for Byrna Technologies Inc. — 83. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for AXON: 70. 2% to $726. 71.
08Which pays a better dividend — GNSS or BYRN or AXON or WRAP or DGLY?
In this comparison, WRAP (1.
5% yield) pays a dividend. GNSS, BYRN, AXON, DGLY do not pay a meaningful dividend and should not be held primarily for income.
09Is GNSS or BYRN or AXON or WRAP or DGLY better for a retirement portfolio?
For long-horizon retirement investors, Genasys Inc.
(GNSS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 87)). Digital Ally, Inc. (DGLY) carries a higher beta of 3. 58 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (GNSS: +14. 9%, DGLY: -100. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between GNSS and BYRN and AXON and WRAP and DGLY?
These companies operate in different sectors (GNSS (Technology) and BYRN (Industrials) and AXON (Industrials) and WRAP (Technology) and DGLY (Industrials)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: GNSS is a small-cap high-growth stock; BYRN is a small-cap high-growth stock; AXON is a mid-cap high-growth stock; WRAP is a small-cap high-growth stock; DGLY is a small-cap quality compounder stock. WRAP pays a dividend while GNSS, BYRN, AXON, DGLY do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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