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Stock Comparison

HYFM vs GRWG vs SMG vs LAUR vs IIPR

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
HYFM
Hydrofarm Holdings Group, Inc.

Agricultural - Machinery

IndustrialsNASDAQ • US
Market Cap$5M
5Y Perf.-99.8%
GRWG
GrowGeneration Corp.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$85M
5Y Perf.-96.5%
SMG
The Scotts Miracle-Gro Company

Agricultural Inputs

Basic MaterialsNYSE • US
Market Cap$3.62B
5Y Perf.-68.7%
LAUR
Laureate Education, Inc.

Education & Training Services

Consumer DefensiveNASDAQ • US
Market Cap$4.59B
5Y Perf.+120.9%
IIPR
Innovative Industrial Properties, Inc.

REIT - Industrial

Real EstateNYSE • US
Market Cap$1.62B
5Y Perf.-69.1%

HYFM vs GRWG vs SMG vs LAUR vs IIPR — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
HYFM logoHYFM
GRWG logoGRWG
SMG logoSMG
LAUR logoLAUR
IIPR logoIIPR
IndustryAgricultural - MachinerySpecialty RetailAgricultural InputsEducation & Training ServicesREIT - Industrial
Market Cap$5M$85M$3.62B$4.59B$1.62B
Revenue (TTM)$146M$162M$3.35B$1.74B$263M
Net Income (TTM)$-65M$-24M$90M$280M$120M
Gross Margin10.2%26.8%31.0%26.9%60.3%
Operating Margin-35.8%-15.7%11.7%24.0%46.7%
Forward P/E14.2x15.3x13.2x
Total Debt$170M$29M$2.38B$847M$394M
Cash & Equiv.$26M$30M$37M$147M$48M

HYFM vs GRWG vs SMG vs LAUR vs IIPRLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

HYFM
GRWG
SMG
LAUR
IIPR
StockDec 20May 26Return
Hydrofarm Holdings … (HYFM)1000.2-99.8%
GrowGeneration Corp. (GRWG)1003.5-96.5%
The Scotts Miracle-… (SMG)10031.3-68.7%
Laureate Education,… (LAUR)100220.9+120.9%
Innovative Industri… (IIPR)10030.9-69.1%

Price return only. Dividends and distributions are not included.

Quick Verdict: HYFM vs GRWG vs SMG vs LAUR vs IIPR

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: LAUR leads in 4 of 7 categories (5-stock set), making it the strongest pick for growth and revenue expansion and capital preservation and lower volatility. Innovative Industrial Properties, Inc. is the stronger pick specifically for valuation and capital efficiency and profitability and margin quality. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
HYFM
Hydrofarm Holdings Group, Inc.
The Industrials Pick

HYFM plays a supporting role in this comparison — it may shine differently against other peers.

Best for: industrials exposure
GRWG
GrowGeneration Corp.
The Consumer Cyclical Pick

GRWG lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: consumer cyclical exposure
SMG
The Scotts Miracle-Gro Company
The Income Angle

Among these 5 stocks, SMG doesn't own a clear edge in any measured category.

Best for: basic materials exposure
LAUR
Laureate Education, Inc.
The Growth Play

LAUR carries the broadest edge in this set and is the clearest fit for growth exposure and sleep-well-at-night.

  • Rev growth 8.6%, EPS growth -1.6%, 3Y rev CAGR 11.1%
  • Lower volatility, beta 0.59, Low D/E 71.2%, current ratio 0.60x
  • Beta 0.59, yield 0.0%, current ratio 0.60x
  • 8.6% revenue growth vs HYFM's -16.0%
Best for: growth exposure and sleep-well-at-night
IIPR
Innovative Industrial Properties, Inc.
The Real Estate Income Play

IIPR is the #2 pick in this set and the best alternative if income & stability and long-term compounding is your priority.

  • Dividend streak 9 yrs, beta 0.92, yield 13.5%
  • 436.4% 10Y total return vs LAUR's 216.8%
  • Lower P/E (13.2x vs 15.3x)
  • 45.6% margin vs HYFM's -44.5%
Best for: income & stability and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthLAUR logoLAUR8.6% revenue growth vs HYFM's -16.0%
ValueIIPR logoIIPRLower P/E (13.2x vs 15.3x)
Quality / MarginsIIPR logoIIPR45.6% margin vs HYFM's -44.5%
Stability / SafetyLAUR logoLAURBeta 0.59 vs GRWG's 1.27
DividendsIIPR logoIIPR13.5% yield, 9-year raise streak, vs SMG's 4.2%, (3 stocks pay no dividend)
Momentum (1Y)LAUR logoLAUR+40.7% vs HYFM's -75.4%
Efficiency (ROA)LAUR logoLAUR12.9% ROA vs HYFM's -16.3%, ROIC 20.3% vs -9.6%

HYFM vs GRWG vs SMG vs LAUR vs IIPR — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

HYFMHydrofarm Holdings Group, Inc.
FY 2024
Shipping and Handling
100.0%$8M
GRWGGrowGeneration Corp.
FY 2024
Storage Solutions
100.0%$25M
SMGThe Scotts Miracle-Gro Company
FY 2025
Other Segments
60.5%$254M
Hawthorne
39.5%$166M
LAURLaureate Education, Inc.
FY 2025
Other Services
0.0%$225M
Sales Discounts, Waivers And Scholarships
0.0%$-569,457,000
IIPRInnovative Industrial Properties, Inc.

Segment breakdown not available.

HYFM vs GRWG vs SMG vs LAUR vs IIPR — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLLAURLAGGINGSMG

Income & Cash Flow (Last 12 Months)

IIPR leads this category, winning 4 of 6 comparable metrics.

SMG is the larger business by revenue, generating $3.4B annually — 22.9x HYFM's $146M. IIPR is the more profitable business, keeping 45.6% of every revenue dollar as net income compared to HYFM's -44.5%. On growth, LAUR holds the edge at +15.4% YoY revenue growth, suggesting stronger near-term business momentum.

MetricHYFM logoHYFMHydrofarm Holding…GRWG logoGRWGGrowGeneration Co…SMG logoSMGThe Scotts Miracl…LAUR logoLAURLaureate Educatio…IIPR logoIIPRInnovative Indust…
RevenueTrailing 12 months$146M$162M$3.4B$1.7B$263M
EBITDAEarnings before interest/tax-$23M-$14M$466M$535M$197M
Net IncomeAfter-tax profit-$65M-$24M$90M$280M$120M
Free Cash FlowCash after capex-$8M-$10M$358M$264M$144M
Gross MarginGross profit ÷ Revenue+10.2%+26.8%+31.0%+26.9%+60.3%
Operating MarginEBIT ÷ Revenue-35.8%-15.7%+11.7%+24.0%+46.7%
Net MarginNet income ÷ Revenue-44.5%-14.9%+2.7%+16.1%+45.6%
FCF MarginFCF ÷ Revenue-5.7%-6.2%+10.7%+15.2%+54.7%
Rev. Growth (YoY)Latest quarter vs prior year-33.3%+1.0%-15.0%+15.4%-3.8%
EPS Growth (YoY)Latest quarter vs prior year-22.7%+69.2%-78.5%-15.4%-1.0%
IIPR leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

Evenly matched — HYFM and IIPR each lead in 2 of 6 comparable metrics.

At 14.4x trailing earnings, IIPR trades at a 43% valuation discount to SMG's 25.3x P/E. On an enterprise value basis, LAUR's 9.8x EV/EBITDA is more attractive than SMG's 13.8x.

MetricHYFM logoHYFMHydrofarm Holding…GRWG logoGRWGGrowGeneration Co…SMG logoSMGThe Scotts Miracl…LAUR logoLAURLaureate Educatio…IIPR logoIIPRInnovative Indust…
Market CapShares × price$5M$85M$3.6B$4.6B$1.6B
Enterprise ValueMkt cap + debt − cash$148M$84M$6.0B$5.3B$2.0B
Trailing P/EPrice ÷ TTM EPS-0.07x-3.55x25.25x17.02x14.40x
Forward P/EPrice ÷ next-FY EPS est.14.23x15.26x13.17x
PEG RatioP/E ÷ EPS growth rate3.85x
EV / EBITDAEnterprise value multiple13.75x9.77x9.91x
Price / SalesMarket cap ÷ Revenue0.03x0.53x1.06x2.70x6.08x
Price / BookPrice ÷ Book value/share0.02x0.87x4.02x0.87x
Price / FCFMarket cap ÷ FCF13.22x17.45x9.26x
Evenly matched — HYFM and IIPR each lead in 2 of 6 comparable metrics.

Profitability & Efficiency

LAUR leads this category, winning 5 of 9 comparable metrics.

LAUR delivers a 25.4% return on equity — every $100 of shareholder capital generates $25 in annual profit, vs $-32 for HYFM. IIPR carries lower financial leverage with a 0.21x debt-to-equity ratio, signaling a more conservative balance sheet compared to HYFM's 0.76x. On the Piotroski fundamental quality scale (0–9), SMG scores 7/9 vs HYFM's 3/9, reflecting strong financial health.

MetricHYFM logoHYFMHydrofarm Holding…GRWG logoGRWGGrowGeneration Co…SMG logoSMGThe Scotts Miracl…LAUR logoLAURLaureate Educatio…IIPR logoIIPRInnovative Indust…
ROE (TTM)Return on equity-32.3%-22.9%+25.4%+6.4%
ROA (TTM)Return on assets-16.3%-15.2%+2.9%+12.9%+5.1%
ROICReturn on invested capital-9.6%-16.9%+13.3%+20.3%+4.3%
ROCEReturn on capital employed-12.1%-18.8%+17.4%+26.7%+5.8%
Piotroski ScoreFundamental quality 0–936754
Debt / EquityFinancial leverage0.76x0.30x0.71x0.21x
Net DebtTotal debt minus cash$143M-$929,000$2.3B$701M$346M
Cash & Equiv.Liquid assets$26M$30M$37M$147M$48M
Total DebtShort + long-term debt$170M$29M$2.4B$847M$394M
Interest CoverageEBIT ÷ Interest expense-3.77x3.08x34.91x6.67x
LAUR leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

LAUR leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in LAUR five years ago would be worth $30,043 today (with dividends reinvested), compared to $16 for HYFM. Over the past 12 months, LAUR leads with a +40.7% total return vs HYFM's -75.4%. The 3-year compound annual growth rate (CAGR) favors LAUR at 40.1% vs HYFM's -56.8% — a key indicator of consistent wealth creation.

MetricHYFM logoHYFMHydrofarm Holding…GRWG logoGRWGGrowGeneration Co…SMG logoSMGThe Scotts Miracl…LAUR logoLAURLaureate Educatio…IIPR logoIIPRInnovative Indust…
YTD ReturnYear-to-date-35.0%-7.8%+6.1%-3.4%+18.3%
1-Year ReturnPast 12 months-75.4%+25.7%+20.7%+40.7%+20.3%
3-Year ReturnCumulative with dividends-91.9%-62.0%-3.2%+175.1%+14.1%
5-Year ReturnCumulative with dividends-99.8%-96.7%-69.1%+200.4%-50.0%
10-Year ReturnCumulative with dividends-99.8%-75.7%+34.9%+216.8%+436.4%
CAGR (3Y)Annualised 3-year return-56.8%-27.6%-1.1%+40.1%+4.5%
LAUR leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — LAUR and IIPR each lead in 1 of 2 comparable metrics.

LAUR is the less volatile stock with a 0.59 beta — it tends to amplify market swings less than GRWG's 1.27 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. IIPR currently trades 92.2% from its 52-week high vs HYFM's 21.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricHYFM logoHYFMHydrofarm Holding…GRWG logoGRWGGrowGeneration Co…SMG logoSMGThe Scotts Miracl…LAUR logoLAURLaureate Educatio…IIPR logoIIPRInnovative Indust…
Beta (5Y)Sensitivity to S&P 5000.91x1.27x1.10x0.59x0.92x
52-Week HighHighest price in past year$4.78$2.40$72.35$37.91$61.40
52-Week LowLowest price in past year$0.81$0.87$52.00$21.16$44.58
% of 52W HighCurrent price vs 52-week peak+21.8%+59.2%+86.2%+84.9%+92.2%
RSI (14)Momentum oscillator 0–10054.863.248.949.659.3
Avg Volume (50D)Average daily shares traded41K476K938K1.9M303K
Evenly matched — LAUR and IIPR each lead in 1 of 2 comparable metrics.

Analyst Outlook

IIPR leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: SMG as "Buy", LAUR as "Buy", IIPR as "Hold". Consensus price targets imply 21.2% upside for LAUR (target: $39) vs -22.3% for IIPR (target: $44). For income investors, IIPR offers the higher dividend yield at 13.46% vs SMG's 4.21%.

MetricHYFM logoHYFMHydrofarm Holding…GRWG logoGRWGGrowGeneration Co…SMG logoSMGThe Scotts Miracl…LAUR logoLAURLaureate Educatio…IIPR logoIIPRInnovative Indust…
Analyst RatingConsensus buy/hold/sellBuyBuyHold
Price TargetConsensus 12-month target$72.00$39.00$44.00
# AnalystsCovering analysts171111
Dividend YieldAnnual dividend ÷ price+4.2%+0.0%+13.5%
Dividend StreakConsecutive years of raises1009
Dividend / ShareAnnual DPS$2.63$0.00$7.62
Buyback YieldShare repurchases ÷ mkt cap0.0%0.0%+0.5%+4.7%+1.2%
IIPR leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

IIPR leads in 2 of 6 categories (Income & Cash Flow, Analyst Outlook). LAUR leads in 2 (Profitability & Efficiency, Total Returns). 2 tied.

Best OverallLaureate Education, Inc. (LAUR)Leads 2 of 6 categories
Loading custom metrics...

HYFM vs GRWG vs SMG vs LAUR vs IIPR: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is HYFM or GRWG or SMG or LAUR or IIPR a better buy right now?

For growth investors, Laureate Education, Inc.

(LAUR) is the stronger pick with 8. 6% revenue growth year-over-year, versus -16. 0% for Hydrofarm Holdings Group, Inc. (HYFM). Innovative Industrial Properties, Inc. (IIPR) offers the better valuation at 14. 4x trailing P/E (13. 2x forward), making it the more compelling value choice. Analysts rate The Scotts Miracle-Gro Company (SMG) a "Buy" — based on 17 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — HYFM or GRWG or SMG or LAUR or IIPR?

On trailing P/E, Innovative Industrial Properties, Inc.

(IIPR) is the cheapest at 14. 4x versus The Scotts Miracle-Gro Company at 25. 3x. On forward P/E, Innovative Industrial Properties, Inc. is actually cheaper at 13. 2x.

03

Which is the better long-term investment — HYFM or GRWG or SMG or LAUR or IIPR?

Over the past 5 years, Laureate Education, Inc.

(LAUR) delivered a total return of +200. 4%, compared to -99. 8% for Hydrofarm Holdings Group, Inc. (HYFM). Over 10 years, the gap is even starker: IIPR returned +436. 4% versus HYFM's -99. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — HYFM or GRWG or SMG or LAUR or IIPR?

By beta (market sensitivity over 5 years), Laureate Education, Inc.

(LAUR) is the lower-risk stock at 0. 59β versus GrowGeneration Corp. 's 1. 27β — meaning GRWG is approximately 115% more volatile than LAUR relative to the S&P 500. On balance sheet safety, Innovative Industrial Properties, Inc. (IIPR) carries a lower debt/equity ratio of 21% versus 76% for Hydrofarm Holdings Group, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — HYFM or GRWG or SMG or LAUR or IIPR?

By revenue growth (latest reported year), Laureate Education, Inc.

(LAUR) is pulling ahead at 8. 6% versus -16. 0% for Hydrofarm Holdings Group, Inc. (HYFM). On earnings-per-share growth, the picture is similar: The Scotts Miracle-Gro Company grew EPS 504. 9% year-over-year, compared to -28. 8% for Innovative Industrial Properties, Inc.. Over a 3-year CAGR, LAUR leads at 11. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — HYFM or GRWG or SMG or LAUR or IIPR?

Innovative Industrial Properties, Inc.

(IIPR) is the more profitable company, earning 43. 0% net margin versus -35. 1% for Hydrofarm Holdings Group, Inc. — meaning it keeps 43. 0% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: IIPR leads at 46. 7% versus -27. 4% for HYFM. At the gross margin level — before operating expenses — IIPR leads at 88. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is HYFM or GRWG or SMG or LAUR or IIPR more undervalued right now?

On forward earnings alone, Innovative Industrial Properties, Inc.

(IIPR) trades at 13. 2x forward P/E versus 15. 3x for Laureate Education, Inc. — 2. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for LAUR: 21. 2% to $39. 00.

08

Which pays a better dividend — HYFM or GRWG or SMG or LAUR or IIPR?

In this comparison, IIPR (13.

5% yield), SMG (4. 2% yield) pay a dividend. HYFM, GRWG, LAUR do not pay a meaningful dividend and should not be held primarily for income.

09

Is HYFM or GRWG or SMG or LAUR or IIPR better for a retirement portfolio?

For long-horizon retirement investors, Innovative Industrial Properties, Inc.

(IIPR) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 92), 13. 5% yield, +436. 4% 10Y return). Both have compounded well over 10 years (IIPR: +436. 4%, GRWG: -75. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between HYFM and GRWG and SMG and LAUR and IIPR?

These companies operate in different sectors (HYFM (Industrials) and GRWG (Consumer Cyclical) and SMG (Basic Materials) and LAUR (Consumer Defensive) and IIPR (Real Estate)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: HYFM is a small-cap quality compounder stock; GRWG is a small-cap quality compounder stock; SMG is a small-cap income-oriented stock; LAUR is a small-cap deep-value stock; IIPR is a small-cap deep-value stock. SMG, IIPR pay a dividend while HYFM, GRWG, LAUR do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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HYFM

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  • Sector: Industrials
  • Market Cap > $100B
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GRWG

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  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Gross Margin > 16%
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SMG

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  • Sector: Basic Materials
  • Market Cap > $100B
  • Gross Margin > 18%
  • Dividend Yield > 1.6%
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LAUR

High-Growth Compounder

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Revenue Growth > 7%
  • Net Margin > 9%
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IIPR

Dividend Mega-Cap Quality

  • Sector: Real Estate
  • Market Cap > $100B
  • Net Margin > 27%
  • Dividend Yield > 5.3%
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Beat Both

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Revenue Growth>
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(HYFM: -33.3% · GRWG: 1.0%)

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