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Stock Comparison

KO vs PEP vs MNST vs CELH vs FIZZ

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
KO
The Coca-Cola Company

Beverages - Non-Alcoholic

Consumer DefensiveNYSE • US
Market Cap$337.79B
5Y Perf.+68.1%
PEP
PepsiCo, Inc.

Beverages - Non-Alcoholic

Consumer DefensiveNASDAQ • US
Market Cap$211.89B
5Y Perf.+17.9%
MNST
Monster Beverage Corporation

Beverages - Non-Alcoholic

Consumer DefensiveNASDAQ • US
Market Cap$74.14B
5Y Perf.+110.8%
CELH
Celsius Holdings, Inc.

Beverages - Non-Alcoholic

Consumer DefensiveNASDAQ • US
Market Cap$8.61B
5Y Perf.+984.8%
FIZZ
National Beverage Corp.

Beverages - Non-Alcoholic

Consumer DefensiveNASDAQ • US
Market Cap$3.27B
5Y Perf.+22.6%

KO vs PEP vs MNST vs CELH vs FIZZ — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
KO logoKO
PEP logoPEP
MNST logoMNST
CELH logoCELH
FIZZ logoFIZZ
IndustryBeverages - Non-AlcoholicBeverages - Non-AlcoholicBeverages - Non-AlcoholicBeverages - Non-AlcoholicBeverages - Non-Alcoholic
Market Cap$337.79B$211.89B$74.14B$8.61B$3.27B
Revenue (TTM)$49.28B$93.92B$8.29B$2.52B$1.20B
Net Income (TTM)$13.70B$8.24B$1.91B$108M$187M
Gross Margin61.7%54.1%55.8%50.4%37.2%
Operating Margin29.3%12.2%29.2%8.8%19.7%
Forward P/E24.1x17.9x33.6x20.9x17.4x
Total Debt$45.49B$49.90B$0.00$670M$72M
Cash & Equiv.$10.27B$9.16B$2.09B$399M$194M

KO vs PEP vs MNST vs CELH vs FIZZLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

KO
PEP
MNST
CELH
FIZZ
StockMay 20May 26Return
The Coca-Cola Compa… (KO)100168.1+68.1%
PepsiCo, Inc. (PEP)100117.9+17.9%
Monster Beverage Co… (MNST)100210.8+110.8%
Celsius Holdings, I… (CELH)1001084.8+984.8%
National Beverage C… (FIZZ)100122.6+22.6%

Price return only. Dividends and distributions are not included.

Quick Verdict: KO vs PEP vs MNST vs CELH vs FIZZ

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: FIZZ leads in 3 of 7 categories (5-stock set), making it the strongest pick for valuation and capital efficiency and dividend income and shareholder returns. The Coca-Cola Company is the stronger pick specifically for profitability and margin quality. PEP, MNST, and CELH also each lead in at least one category. As sector peers, any of these can serve as alternatives in the same allocation.
KO
The Coca-Cola Company
The Quality Compounder

KO is the #2 pick in this set and the best alternative if quality is your priority.

  • 27.8% margin vs CELH's 4.3%
Best for: quality
PEP
PepsiCo, Inc.
The Income Pick

PEP ranks third and is worth considering specifically for income & stability.

  • Dividend streak 25 yrs, beta 0.03, yield 3.6%
  • Beta 0.03 vs CELH's 1.29
Best for: income & stability
MNST
Monster Beverage Corporation
The Growth Play

MNST is the clearest fit if your priority is growth exposure.

  • Rev growth 10.7%, EPS growth 30.2%, 3Y rev CAGR 9.5%
  • +24.4% vs FIZZ's -20.3%
Best for: growth exposure
CELH
Celsius Holdings, Inc.
The Long-Run Compounder

CELH is the clearest fit if your priority is long-term compounding and valuation efficiency.

  • 40.2% 10Y total return vs MNST's 211.5%
  • PEG 0.45 vs PEP's 5.49
  • 85.5% revenue growth vs FIZZ's 0.8%
Best for: long-term compounding and valuation efficiency
FIZZ
National Beverage Corp.
The Defensive Pick

FIZZ carries the broadest edge in this set and is the clearest fit for sleep-well-at-night and defensive.

  • Lower volatility, beta 0.29, Low D/E 16.2%, current ratio 2.90x
  • Beta 0.29, yield 9.3%, current ratio 2.90x
  • Lower P/E (17.4x vs 33.6x), PEG 2.34 vs 4.20
  • 9.3% yield, 4-year raise streak, vs KO's 2.6%, (1 stock pays no dividend)
Best for: sleep-well-at-night and defensive
See the full category breakdown
CategoryWinnerWhy
GrowthCELH logoCELH85.5% revenue growth vs FIZZ's 0.8%
ValueFIZZ logoFIZZLower P/E (17.4x vs 33.6x), PEG 2.34 vs 4.20
Quality / MarginsKO logoKO27.8% margin vs CELH's 4.3%
Stability / SafetyPEP logoPEPBeta 0.03 vs CELH's 1.29
DividendsFIZZ logoFIZZ9.3% yield, 4-year raise streak, vs KO's 2.6%, (1 stock pays no dividend)
Momentum (1Y)MNST logoMNST+24.4% vs FIZZ's -20.3%
Efficiency (ROA)FIZZ logoFIZZ27.1% ROA vs CELH's 2.7%, ROIC 57.9% vs 19.7%

KO vs PEP vs MNST vs CELH vs FIZZ — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

KOThe Coca-Cola Company
FY 2025
Pacific
84.6%$31.6B
Bottling investments
15.4%$5.7B
PEPPepsiCo, Inc.

Segment breakdown not available.

MNSTMonster Beverage Corporation
FY 2025
Monster Energy Drinks
92.7%$7.7B
Strategic Brands
5.7%$469M
Alcohol Brands
1.6%$135M
CELHCelsius Holdings, Inc.
FY 2025
Reportable Segment
100.0%$2.5B
FIZZNational Beverage Corp.

Segment breakdown not available.

KO vs PEP vs MNST vs CELH vs FIZZ — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLKOLAGGINGCELH

Income & Cash Flow (Last 12 Months)

KO leads this category, winning 4 of 6 comparable metrics.

PEP is the larger business by revenue, generating $93.9B annually — 78.3x FIZZ's $1.2B. KO is the more profitable business, keeping 27.8% of every revenue dollar as net income compared to CELH's 4.3%. On growth, CELH holds the edge at +117.2% YoY revenue growth, suggesting stronger near-term business momentum.

MetricKO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.MNST logoMNSTMonster Beverage …CELH logoCELHCelsius Holdings,…FIZZ logoFIZZNational Beverage…
RevenueTrailing 12 months$49.3B$93.9B$8.3B$2.5B$1.2B
EBITDAEarnings before interest/tax$15.5B$14.3B$2.5B$251M$258M
Net IncomeAfter-tax profit$13.7B$8.2B$1.9B$108M$187M
Free Cash FlowCash after capex$12.6B$7.7B$0$323M$157M
Gross MarginGross profit ÷ Revenue+61.7%+54.1%+55.8%+50.4%+37.2%
Operating MarginEBIT ÷ Revenue+29.3%+12.2%+29.2%+8.8%+19.7%
Net MarginNet income ÷ Revenue+27.8%+8.8%+23.0%+4.3%+15.6%
FCF MarginFCF ÷ Revenue+25.5%+8.2%+12.9%+13.1%
Rev. Growth (YoY)Latest quarter vs prior year+12.1%+5.6%+17.6%+117.2%-1.0%
EPS Growth (YoY)Latest quarter vs prior year+18.2%+66.7%+64.3%+130.8%0.0%
KO leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

FIZZ leads this category, winning 4 of 7 comparable metrics.

At 17.5x trailing earnings, FIZZ trades at a 87% valuation discount to CELH's 134.1x P/E. Adjusting for growth (PEG ratio), KO offers better value at 2.31x vs PEP's 7.92x — a lower PEG means you pay less per unit of expected earnings growth.

MetricKO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.MNST logoMNSTMonster Beverage …CELH logoCELHCelsius Holdings,…FIZZ logoFIZZNational Beverage…
Market CapShares × price$337.8B$211.9B$74.1B$8.6B$3.3B
Enterprise ValueMkt cap + debt − cash$373.0B$252.6B$72.1B$8.9B$3.1B
Trailing P/EPrice ÷ TTM EPS25.82x25.84x39.07x134.08x17.55x
Forward P/EPrice ÷ next-FY EPS est.24.12x17.90x33.64x20.86x17.44x
PEG RatioP/E ÷ EPS growth rate2.31x7.92x4.88x2.87x2.36x
EV / EBITDAEnterprise value multiple25.18x17.66x29.78x17.84x12.28x
Price / SalesMarket cap ÷ Revenue7.05x2.26x8.94x3.42x2.72x
Price / BookPrice ÷ Book value/share9.88x10.35x8.98x2.70x7.37x
Price / FCFMarket cap ÷ FCF63.78x27.62x26.63x19.19x
FIZZ leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

FIZZ leads this category, winning 4 of 9 comparable metrics.

KO delivers a 41.1% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $5 for CELH. FIZZ carries lower financial leverage with a 0.16x debt-to-equity ratio, signaling a more conservative balance sheet compared to PEP's 2.43x. On the Piotroski fundamental quality scale (0–9), KO scores 7/9 vs FIZZ's 5/9, reflecting strong financial health.

MetricKO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.MNST logoMNSTMonster Beverage …CELH logoCELHCelsius Holdings,…FIZZ logoFIZZNational Beverage…
ROE (TTM)Return on equity+41.1%+40.1%+23.1%+4.7%+39.3%
ROA (TTM)Return on assets+13.1%+7.7%+19.1%+2.7%+27.1%
ROICReturn on invested capital+15.8%+14.9%+33.1%+19.7%+57.9%
ROCEReturn on capital employed+17.3%+16.1%+31.9%+17.2%+40.4%
Piotroski ScoreFundamental quality 0–975555
Debt / EquityFinancial leverage1.33x2.43x0.23x0.16x
Net DebtTotal debt minus cash$35.2B$40.7B-$2.1B$271M-$122M
Cash & Equiv.Liquid assets$10.3B$9.2B$2.1B$399M$194M
Total DebtShort + long-term debt$45.5B$49.9B$0$670M$72M
Interest CoverageEBIT ÷ Interest expense10.70x10.34x299.84x3.28x
FIZZ leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

KO leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in CELH five years ago would be worth $19,342 today (with dividends reinvested), compared to $8,773 for FIZZ. Over the past 12 months, MNST leads with a +24.4% total return vs FIZZ's -20.3%. The 3-year compound annual growth rate (CAGR) favors KO at 9.6% vs FIZZ's -9.9% — a key indicator of consistent wealth creation.

MetricKO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.MNST logoMNSTMonster Beverage …CELH logoCELHCelsius Holdings,…FIZZ logoFIZZNational Beverage…
YTD ReturnYear-to-date+14.3%+10.0%-0.5%-29.8%+10.3%
1-Year ReturnPast 12 months+12.3%+21.8%+24.4%-1.1%-20.3%
3-Year ReturnCumulative with dividends+31.8%-11.9%+26.9%-3.5%-26.9%
5-Year ReturnCumulative with dividends+62.7%+25.2%+60.5%+93.4%-12.3%
10-Year ReturnCumulative with dividends+112.2%+90.0%+211.5%+4021.5%+93.0%
CAGR (3Y)Annualised 3-year return+9.6%-4.1%+8.3%-1.2%-9.9%
KO leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

KO leads this category, winning 2 of 2 comparable metrics.

KO is the less volatile stock with a -0.09 beta — it tends to amplify market swings less than CELH's 1.29 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. KO currently trades 95.7% from its 52-week high vs CELH's 50.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricKO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.MNST logoMNSTMonster Beverage …CELH logoCELHCelsius Holdings,…FIZZ logoFIZZNational Beverage…
Beta (5Y)Sensitivity to S&P 500-0.09x0.03x0.26x1.29x0.29x
52-Week HighHighest price in past year$82.00$171.48$87.38$66.74$47.89
52-Week LowLowest price in past year$65.35$127.60$58.09$32.01$31.21
% of 52W HighCurrent price vs 52-week peak+95.7%+90.4%+86.7%+50.2%+72.9%
RSI (14)Momentum oscillator 0–10057.346.545.942.054.9
Avg Volume (50D)Average daily shares traded13.5M5.8M5.3M6.7M218K
KO leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — KO and FIZZ each lead in 1 of 2 comparable metrics.

Analyst consensus: KO as "Buy", PEP as "Hold", MNST as "Buy", CELH as "Buy", FIZZ as "Sell". Consensus price targets imply 76.0% upside for CELH (target: $59) vs -2.6% for FIZZ (target: $34). For income investors, FIZZ offers the higher dividend yield at 9.30% vs CELH's 0.47%.

MetricKO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.MNST logoMNSTMonster Beverage …CELH logoCELHCelsius Holdings,…FIZZ logoFIZZNational Beverage…
Analyst RatingConsensus buy/hold/sellBuyHoldBuyBuySell
Price TargetConsensus 12-month target$85.71$174.00$85.38$59.00$34.00
# AnalystsCovering analysts484543228
Dividend YieldAnnual dividend ÷ price+2.6%+3.6%+0.5%+9.3%
Dividend StreakConsecutive years of raises352514
Dividend / ShareAnnual DPS$2.04$5.57$0.16$3.25
Buyback YieldShare repurchases ÷ mkt cap+0.2%+0.5%0.0%+0.5%0.0%
Evenly matched — KO and FIZZ each lead in 1 of 2 comparable metrics.
Key Takeaway

KO leads in 3 of 6 categories (Income & Cash Flow, Total Returns). FIZZ leads in 2 (Valuation Metrics, Profitability & Efficiency). 1 tied.

Best OverallThe Coca-Cola Company (KO)Leads 3 of 6 categories
Loading custom metrics...

KO vs PEP vs MNST vs CELH vs FIZZ: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is KO or PEP or MNST or CELH or FIZZ a better buy right now?

For growth investors, Celsius Holdings, Inc.

(CELH) is the stronger pick with 85. 5% revenue growth year-over-year, versus 0. 8% for National Beverage Corp. (FIZZ). National Beverage Corp. (FIZZ) offers the better valuation at 17. 5x trailing P/E (17. 4x forward), making it the more compelling value choice. Analysts rate The Coca-Cola Company (KO) a "Buy" — based on 48 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — KO or PEP or MNST or CELH or FIZZ?

On trailing P/E, National Beverage Corp.

(FIZZ) is the cheapest at 17. 5x versus Celsius Holdings, Inc. at 134. 1x. On forward P/E, National Beverage Corp. is actually cheaper at 17. 4x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Celsius Holdings, Inc. wins at 0. 45x versus PepsiCo, Inc. 's 5. 49x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — KO or PEP or MNST or CELH or FIZZ?

Over the past 5 years, Celsius Holdings, Inc.

(CELH) delivered a total return of +93. 4%, compared to -12. 3% for National Beverage Corp. (FIZZ). Over 10 years, the gap is even starker: CELH returned +40. 2% versus PEP's +90. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — KO or PEP or MNST or CELH or FIZZ?

By beta (market sensitivity over 5 years), The Coca-Cola Company (KO) is the lower-risk stock at -0.

09β versus Celsius Holdings, Inc. 's 1. 29β — meaning CELH is approximately -1567% more volatile than KO relative to the S&P 500. On balance sheet safety, National Beverage Corp. (FIZZ) carries a lower debt/equity ratio of 16% versus 2% for PepsiCo, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — KO or PEP or MNST or CELH or FIZZ?

By revenue growth (latest reported year), Celsius Holdings, Inc.

(CELH) is pulling ahead at 85. 5% versus 0. 8% for National Beverage Corp. (FIZZ). On earnings-per-share growth, the picture is similar: Monster Beverage Corporation grew EPS 30. 2% year-over-year, compared to -44. 4% for Celsius Holdings, Inc.. Over a 3-year CAGR, CELH leads at 56. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — KO or PEP or MNST or CELH or FIZZ?

The Coca-Cola Company (KO) is the more profitable company, earning 27.

3% net margin versus 4. 3% for Celsius Holdings, Inc. — meaning it keeps 27. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MNST leads at 29. 2% versus 12. 2% for PEP. At the gross margin level — before operating expenses — KO leads at 61. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is KO or PEP or MNST or CELH or FIZZ more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Celsius Holdings, Inc. (CELH) is the more undervalued stock at a PEG of 0. 45x versus PepsiCo, Inc. 's 5. 49x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, National Beverage Corp. (FIZZ) trades at 17. 4x forward P/E versus 33. 6x for Monster Beverage Corporation — 16. 2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for CELH: 76. 0% to $59. 00.

08

Which pays a better dividend — KO or PEP or MNST or CELH or FIZZ?

In this comparison, FIZZ (9.

3% yield), PEP (3. 6% yield), KO (2. 6% yield), CELH (0. 5% yield) pay a dividend. MNST does not pay a meaningful dividend and should not be held primarily for income.

09

Is KO or PEP or MNST or CELH or FIZZ better for a retirement portfolio?

For long-horizon retirement investors, The Coca-Cola Company (KO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.

09), 2. 6% yield, +112. 2% 10Y return). Both have compounded well over 10 years (KO: +112. 2%, CELH: +40. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between KO and PEP and MNST and CELH and FIZZ?

Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: KO is a large-cap quality compounder stock; PEP is a large-cap income-oriented stock; MNST is a mid-cap quality compounder stock; CELH is a small-cap high-growth stock; FIZZ is a small-cap deep-value stock. KO, PEP, FIZZ pay a dividend while MNST, CELH do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Beat Both

Find stocks that outperform KO and PEP and MNST and CELH and FIZZ on the metrics below

Revenue Growth>
%
(KO: 12.1% · PEP: 5.6%)
Net Margin>
%
(KO: 27.8% · PEP: 8.8%)
P/E Ratio<
x
(KO: 25.8x · PEP: 25.8x)

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