LAMR
Lamar Advertising Company
REIT - Specialty
Market Cap$15.35B
5Y Perf.+128.0%
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Stock Comparison
LAMR vs OUT
Revenue, margins, valuation, and 5-year total return — side by side.
OUT
Outfront Media Inc.
REIT - Specialty
Market Cap$5.78B
5Y Perf.+133.8%
LAMR vs OUT — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | LAMR | OUT |
|---|---|---|
| Industry | REIT - Specialty | REIT - Specialty |
| Market Cap | $15.35B | $5.78B |
| Revenue (TTM) | $2.29B | $1.87B |
| Net Income (TTM) | $550M | $187M |
| Gross Margin | 23.6% | 46.2% |
| Operating Margin | 28.5% | 17.5% |
| Forward P/E | 26.6x | 26.5x |
| Total Debt | $6.18B | $4.13B |
| Cash & Equiv. | $65M | $100M |
LAMR vs OUT — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
LAMR
OUT
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Lamar Advertising C… (LAMR) | 100 | 228.0 | +128.0% |
| Outfront Media Inc. (OUT) | 100 | 233.8 | +133.8% |
Price return only. Dividends and distributions are not included.
Quick Verdict: LAMR vs OUT
Each card shows where this stock fits in a portfolio — not just who wins on paper.
Bottom line: LAMR leads in 5 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. Outfront Media Inc. is the stronger pick specifically for valuation and capital efficiency and recent price momentum and sentiment. As sector peers, any of these can serve as alternatives in the same allocation.
LAMR
Lamar Advertising Company
The Real Estate Income Play
LAMR carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.
- Dividend streak 2 yrs, beta 0.64, yield 4.3%
- Rev growth 2.7%, EPS growth 63.9%, 3Y rev CAGR 3.7%
- 206.2% 10Y total return vs OUT's 100.2%
Best for: income & stability and growth exposure
OUT
Outfront Media Inc.
The Real Estate Income Play
OUT is the clearest fit if your priority is value and momentum.
- Lower P/E (26.5x vs 26.6x)
- +117.8% vs LAMR's +33.2%
Best for: value and momentum
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | LAMR | 2.7% FFO/revenue growth vs OUT's 0.0% |
| Value | OUT | Lower P/E (26.5x vs 26.6x) |
| Quality / Margins | LAMR | 24.0% margin vs OUT's 10.0% |
| Stability / Safety | LAMR | Beta 0.64 vs OUT's 1.01 |
| Dividends | LAMR | 4.3% yield, 2-year raise streak, vs OUT's 3.8% |
| Momentum (1Y) | OUT | +117.8% vs LAMR's +33.2% |
| Efficiency (ROA) | LAMR | 8.0% ROA vs OUT's 3.6%, ROIC 8.2% vs 4.9% |
LAMR vs OUT — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
FY 2025
FY 2025
LAMR vs OUT — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
BEST OVERALLLAMRLAGGINGOUT
OUTOutfront Media Inc.
2leads
LAMRLamar Advertising Com…
3leads
6 Total Categories
CATEGORYLEADERvs OUTMETRICS WON
Income & Cash FlowRevenue, margins, and cash flow strength
Tied
—
Valuation MetricsMultiples, price ratios, and targets
OUT4/6
Profitability & EfficiencyROE, ROIC, leverage, and quality scores
LAMR6/9
Total Returns1Y, 3Y, 5Y total returns with dividends
OUT4/6
Risk & VolatilityBeta, volatility, and downside exposure
LAMR2/2
Analyst OutlookRatings, price targets, and dividends
LAMR2/2
Income & Cash Flow (Last 12 Months)
Evenly matched — LAMR and OUT each lead in 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
LAMR and OUT operate at a comparable scale, with $2.3B and $1.9B in trailing revenue. LAMR is the more profitable business, keeping 24.0% of every revenue dollar as net income compared to OUT's 10.0%. On growth, OUT holds the edge at +10.0% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | LAMRLamar Advertising… | OUTOutfront Media In… |
|---|---|---|
| RevenueTrailing 12 months | $2.3B | $1.9B |
| EBITDAEarnings before interest/tax | $1.1B | $437M |
| Net IncomeAfter-tax profit | $550M | $187M |
| Free Cash FlowCash after capex | $769M | $234M |
| Gross MarginGross profit ÷ Revenue | +23.6% | +46.2% |
| Operating MarginEBIT ÷ Revenue | +28.5% | +17.5% |
| Net MarginNet income ÷ Revenue | +24.0% | +10.0% |
| FCF MarginFCF ÷ Revenue | +33.6% | +12.5% |
| Rev. Growth (YoY)Latest quarter vs prior year | +4.5% | +10.0% |
| EPS Growth (YoY)Latest quarter vs prior year | -25.9% | +178.6% |
Evenly matched — LAMR and OUT each lead in 3 of 6 comparable metrics.
Valuation Metrics
OUT leads this category, winning 4 of 6 comparable metrics.
Valuation Metrics
At 26.2x trailing earnings, LAMR trades at a 31% valuation discount to OUT's 37.7x P/E. On an enterprise value basis, OUT's 20.9x EV/EBITDA is more attractive than LAMR's 21.0x.
| Metric | LAMRLamar Advertising… | OUTOutfront Media In… |
|---|---|---|
| Market CapShares × price | $15.4B | $5.8B |
| Enterprise ValueMkt cap + debt − cash | $21.5B | $9.8B |
| Trailing P/EPrice ÷ TTM EPS | 26.20x | 37.72x |
| Forward P/EPrice ÷ next-FY EPS est. | 26.63x | 26.54x |
| PEG RatioP/E ÷ EPS growth rate | 1.37x | — |
| EV / EBITDAEnterprise value multiple | 20.96x | 20.93x |
| Price / SalesMarket cap ÷ Revenue | 6.78x | 3.15x |
| Price / BookPrice ÷ Book value/share | 14.99x | 7.57x |
| Price / FCFMarket cap ÷ FCF | 20.86x | 26.41x |
OUT leads this category, winning 4 of 6 comparable metrics.
Profitability & Efficiency
LAMR leads this category, winning 6 of 9 comparable metrics.
Profitability & Efficiency
LAMR delivers a 55.5% return on equity — every $100 of shareholder capital generates $56 in annual profit, vs $27 for OUT. OUT carries lower financial leverage with a 5.63x debt-to-equity ratio, signaling a more conservative balance sheet compared to LAMR's 6.04x. On the Piotroski fundamental quality scale (0–9), LAMR scores 6/9 vs OUT's 4/9, reflecting solid financial health.
| Metric | LAMRLamar Advertising… | OUTOutfront Media In… |
|---|---|---|
| ROE (TTM)Return on equity | +55.5% | +26.8% |
| ROA (TTM)Return on assets | +8.0% | +3.6% |
| ROICReturn on invested capital | +8.2% | +4.9% |
| ROCEReturn on capital employed | +11.4% | +6.3% |
| Piotroski ScoreFundamental quality 0–9 | 6 | 4 |
| Debt / EquityFinancial leverage | 6.04x | 5.63x |
| Net DebtTotal debt minus cash | $6.1B | $4.0B |
| Cash & Equiv.Liquid assets | $65M | $100M |
| Total DebtShort + long-term debt | $6.2B | $4.1B |
| Interest CoverageEBIT ÷ Interest expense | 4.83x | 2.02x |
LAMR leads this category, winning 6 of 9 comparable metrics.
Total Returns (Dividends Reinvested)
OUT leads this category, winning 4 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in LAMR five years ago would be worth $16,809 today (with dividends reinvested), compared to $15,792 for OUT. Over the past 12 months, OUT leads with a +117.8% total return vs LAMR's +33.2%. The 3-year compound annual growth rate (CAGR) favors OUT at 35.7% vs LAMR's 21.3% — a key indicator of consistent wealth creation.
| Metric | LAMRLamar Advertising… | OUTOutfront Media In… |
|---|---|---|
| YTD ReturnYear-to-date | +23.1% | +39.7% |
| 1-Year ReturnPast 12 months | +33.2% | +117.8% |
| 3-Year ReturnCumulative with dividends | +78.3% | +150.0% |
| 5-Year ReturnCumulative with dividends | +68.1% | +57.9% |
| 10-Year ReturnCumulative with dividends | +206.2% | +100.2% |
| CAGR (3Y)Annualised 3-year return | +21.3% | +35.7% |
OUT leads this category, winning 4 of 6 comparable metrics.
Risk & Volatility
LAMR leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
LAMR is the less volatile stock with a 0.64 beta — it tends to amplify market swings less than OUT's 1.01 beta. A beta below 1.0 means the stock typically moves less than the S&P 500.
| Metric | LAMRLamar Advertising… | OUTOutfront Media In… |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.64x | 1.01x |
| 52-Week HighHighest price in past year | $151.36 | $33.08 |
| 52-Week LowLowest price in past year | $112.00 | $14.45 |
| % of 52W HighCurrent price vs 52-week peak | +99.9% | +99.2% |
| RSI (14)Momentum oscillator 0–100 | 69.3 | 70.9 |
| Avg Volume (50D)Average daily shares traded | 557K | 1.3M |
LAMR leads this category, winning 2 of 2 comparable metrics.
Analyst Outlook
LAMR leads this category, winning 2 of 2 comparable metrics.
Analyst Outlook
Wall Street rates LAMR as "Buy" and OUT as "Buy". Consensus price targets imply -4.1% upside for LAMR (target: $145) vs -19.8% for OUT (target: $26). For income investors, LAMR offers the higher dividend yield at 4.27% vs OUT's 3.79%.
| Metric | LAMRLamar Advertising… | OUTOutfront Media In… |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | $145.00 | $26.33 |
| # AnalystsCovering analysts | 20 | 13 |
| Dividend YieldAnnual dividend ÷ price | +4.3% | +3.8% |
| Dividend StreakConsecutive years of raises | 2 | 0 |
| Dividend / ShareAnnual DPS | $6.46 | $1.24 |
| Buyback YieldShare repurchases ÷ mkt cap | +1.0% | 0.0% |
LAMR leads this category, winning 2 of 2 comparable metrics.
Key Takeaway
LAMR leads in 3 of 6 categories (Profitability & Efficiency, Risk & Volatility). OUT leads in 2 (Valuation Metrics, Total Returns). 1 tied.
Best OverallLamar Advertising Company (LAMR)Leads 3 of 6 categories
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LAMR vs OUT: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is LAMR or OUT a better buy right now?
For growth investors, Lamar Advertising Company (LAMR) is the stronger pick with 2.
7% revenue growth year-over-year, versus 0. 0% for Outfront Media Inc. (OUT). Lamar Advertising Company (LAMR) offers the better valuation at 26. 2x trailing P/E (26. 6x forward), making it the more compelling value choice. Analysts rate Lamar Advertising Company (LAMR) a "Buy" — based on 20 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — LAMR or OUT?
On trailing P/E, Lamar Advertising Company (LAMR) is the cheapest at 26.
2x versus Outfront Media Inc. at 37. 7x. On forward P/E, Outfront Media Inc. is actually cheaper at 26. 5x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — LAMR or OUT?
Over the past 5 years, Lamar Advertising Company (LAMR) delivered a total return of +68.
1%, compared to +57. 9% for Outfront Media Inc. (OUT). Over 10 years, the gap is even starker: LAMR returned +206. 2% versus OUT's +100. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — LAMR or OUT?
By beta (market sensitivity over 5 years), Lamar Advertising Company (LAMR) is the lower-risk stock at 0.
64β versus Outfront Media Inc. 's 1. 01β — meaning OUT is approximately 60% more volatile than LAMR relative to the S&P 500. On balance sheet safety, Outfront Media Inc. (OUT) carries a lower debt/equity ratio of 6% versus 6% for Lamar Advertising Company — giving it more financial flexibility in a downturn.
05Which is growing faster — LAMR or OUT?
By revenue growth (latest reported year), Lamar Advertising Company (LAMR) is pulling ahead at 2.
7% versus 0. 0% for Outfront Media Inc. (OUT). On earnings-per-share growth, the picture is similar: Lamar Advertising Company grew EPS 63. 9% year-over-year, compared to -43. 9% for Outfront Media Inc.. Over a 3-year CAGR, LAMR leads at 3. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — LAMR or OUT?
Lamar Advertising Company (LAMR) is the more profitable company, earning 25.
9% net margin versus 8. 0% for Outfront Media Inc. — meaning it keeps 25. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: LAMR leads at 30. 8% versus 16. 8% for OUT. At the gross margin level — before operating expenses — LAMR leads at 38. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is LAMR or OUT more undervalued right now?
On forward earnings alone, Outfront Media Inc.
(OUT) trades at 26. 5x forward P/E versus 26. 6x for Lamar Advertising Company — 0. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for LAMR: -4. 1% to $145. 00.
08Which pays a better dividend — LAMR or OUT?
All stocks in this comparison pay dividends.
Lamar Advertising Company (LAMR) offers the highest yield at 4. 3%, versus 3. 8% for Outfront Media Inc. (OUT).
09Is LAMR or OUT better for a retirement portfolio?
For long-horizon retirement investors, Lamar Advertising Company (LAMR) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
64), 4. 3% yield, +206. 2% 10Y return). Both have compounded well over 10 years (LAMR: +206. 2%, OUT: +100. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between LAMR and OUT?
Both stocks operate in the Real Estate sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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Revenue Growth>
%
(LAMR: 4.5% · OUT: 10.0%)Net Margin>
%
(LAMR: 24.0% · OUT: 10.0%)P/E Ratio<
x
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