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Stock Comparison

MCFT vs ONEW

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
MCFT
MasterCraft Boat Holdings, Inc.

Auto - Recreational Vehicles

Consumer CyclicalNASDAQ • US
Market Cap$417M
5Y Perf.+72.5%
ONEW
OneWater Marine Inc.

Auto - Recreational Vehicles

Consumer CyclicalNASDAQ • US
Market Cap$198M
5Y Perf.-19.1%

MCFT vs ONEW — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
MCFT logoMCFT
ONEW logoONEW
IndustryAuto - Recreational VehiclesAuto - Recreational Vehicles
Market Cap$417M$198M
Revenue (TTM)$298M$1.88B
Net Income (TTM)$11M$-110M
Gross Margin23.1%22.5%
Operating Margin3.7%3.4%
Forward P/E17.0x20.8x
Total Debt$0.00$964M
Cash & Equiv.$29M$52M

MCFT vs ONEWLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

MCFT
ONEW
StockMay 20May 26Return
MasterCraft Boat Ho… (MCFT)100172.5+72.5%
OneWater Marine Inc. (ONEW)10080.9-19.1%

Price return only. Dividends and distributions are not included.

Quick Verdict: MCFT vs ONEW

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MCFT leads in 5 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. OneWater Marine Inc. is the stronger pick specifically for growth and revenue expansion and dividend income and shareholder returns. As sector peers, any of these can serve as alternatives in the same allocation.
MCFT
MasterCraft Boat Holdings, Inc.
The Income Pick

MCFT carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.

  • Dividend streak 2 yrs, beta 1.25
  • 121.5% 10Y total return vs ONEW's -9.2%
  • Lower volatility, beta 1.25, current ratio 1.86x
Best for: income & stability and long-term compounding
ONEW
OneWater Marine Inc.
The Growth Play

ONEW is the clearest fit if your priority is growth exposure.

  • Rev growth 5.6%, EPS growth -17.5%, 3Y rev CAGR 2.4%
  • 5.6% revenue growth vs MCFT's -22.5%
  • 0.1% yield; the other pay no meaningful dividend
Best for: growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthONEW logoONEW5.6% revenue growth vs MCFT's -22.5%
ValueMCFT logoMCFTLower P/E (17.0x vs 20.8x)
Quality / MarginsMCFT logoMCFT3.7% margin vs ONEW's -5.9%
Stability / SafetyMCFT logoMCFTBeta 1.25 vs ONEW's 1.98
DividendsONEW logoONEW0.1% yield; the other pay no meaningful dividend
Momentum (1Y)MCFT logoMCFT+45.4% vs ONEW's -1.3%
Efficiency (ROA)MCFT logoMCFT4.2% ROA vs ONEW's -7.3%, ROIC 4.4% vs 3.6%

MCFT vs ONEW — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

MCFTMasterCraft Boat Holdings, Inc.
FY 2025
Parts
78.0%$13M
Other Product
22.0%$4M
ONEWOneWater Marine Inc.
FY 2025
New Sales
61.9%$1.2B
Pre-Owned
19.4%$364M
Service, Parts & Other
15.8%$295M
Finance And Insurance Income
2.9%$55M

MCFT vs ONEW — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMCFTLAGGINGONEW

Income & Cash Flow (Last 12 Months)

MCFT leads this category, winning 5 of 6 comparable metrics.

ONEW is the larger business by revenue, generating $1.9B annually — 6.3x MCFT's $298M. MCFT is the more profitable business, keeping 3.7% of every revenue dollar as net income compared to ONEW's -5.9%.

MetricMCFT logoMCFTMasterCraft Boat …ONEW logoONEWOneWater Marine I…
RevenueTrailing 12 months$298M$1.9B
EBITDAEarnings before interest/tax$14M$87M
Net IncomeAfter-tax profit$11M-$110M
Free Cash FlowCash after capex$25M$41M
Gross MarginGross profit ÷ Revenue+23.1%+22.5%
Operating MarginEBIT ÷ Revenue+3.7%+3.4%
Net MarginNet income ÷ Revenue+3.7%-5.9%
FCF MarginFCF ÷ Revenue+8.5%+2.2%
Rev. Growth (YoY)Latest quarter vs prior year+3.0%+1.3%
EPS Growth (YoY)Latest quarter vs prior year-2.6%+42.0%
MCFT leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

ONEW leads this category, winning 5 of 6 comparable metrics.

On an enterprise value basis, ONEW's 13.3x EV/EBITDA is more attractive than MCFT's 18.7x.

MetricMCFT logoMCFTMasterCraft Boat …ONEW logoONEWOneWater Marine I…
Market CapShares × price$417M$198M
Enterprise ValueMkt cap + debt − cash$388M$1.1B
Trailing P/EPrice ÷ TTM EPS59.63x-1.65x
Forward P/EPrice ÷ next-FY EPS est.16.98x20.77x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple18.67x13.26x
Price / SalesMarket cap ÷ Revenue1.47x0.11x
Price / BookPrice ÷ Book value/share2.31x0.66x
Price / FCFMarket cap ÷ FCF15.81x2.51x
ONEW leads this category, winning 5 of 6 comparable metrics.

Profitability & Efficiency

MCFT leads this category, winning 7 of 8 comparable metrics.

MCFT delivers a 5.9% return on equity — every $100 of shareholder capital generates $6 in annual profit, vs $-33 for ONEW. On the Piotroski fundamental quality scale (0–9), MCFT scores 6/9 vs ONEW's 3/9, reflecting solid financial health.

MetricMCFT logoMCFTMasterCraft Boat …ONEW logoONEWOneWater Marine I…
ROE (TTM)Return on equity+5.9%-33.0%
ROA (TTM)Return on assets+4.2%-7.3%
ROICReturn on invested capital+4.4%+3.6%
ROCEReturn on capital employed+5.2%+7.1%
Piotroski ScoreFundamental quality 0–963
Debt / EquityFinancial leverage3.38x
Net DebtTotal debt minus cash-$29M$912M
Cash & Equiv.Liquid assets$29M$52M
Total DebtShort + long-term debt$0$964M
Interest CoverageEBIT ÷ Interest expense100.99x-1.63x
MCFT leads this category, winning 7 of 8 comparable metrics.

Total Returns (Dividends Reinvested)

MCFT leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in MCFT five years ago would be worth $8,619 today (with dividends reinvested), compared to $2,568 for ONEW. Over the past 12 months, MCFT leads with a +45.4% total return vs ONEW's -1.3%. The 3-year compound annual growth rate (CAGR) favors MCFT at -4.1% vs ONEW's -24.7% — a key indicator of consistent wealth creation.

MetricMCFT logoMCFTMasterCraft Boat …ONEW logoONEWOneWater Marine I…
YTD ReturnYear-to-date+35.7%+10.9%
1-Year ReturnPast 12 months+45.4%-1.3%
3-Year ReturnCumulative with dividends-11.7%-57.3%
5-Year ReturnCumulative with dividends-13.8%-74.3%
10-Year ReturnCumulative with dividends+121.5%-9.2%
CAGR (3Y)Annualised 3-year return-4.1%-24.7%
MCFT leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

MCFT leads this category, winning 2 of 2 comparable metrics.

MCFT is the less volatile stock with a 1.25 beta — it tends to amplify market swings less than ONEW's 1.98 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MCFT currently trades 96.8% from its 52-week high vs ONEW's 66.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMCFT logoMCFTMasterCraft Boat …ONEW logoONEWOneWater Marine I…
Beta (5Y)Sensitivity to S&P 5001.25x1.98x
52-Week HighHighest price in past year$26.49$17.92
52-Week LowLowest price in past year$16.46$8.12
% of 52W HighCurrent price vs 52-week peak+96.8%+66.6%
RSI (14)Momentum oscillator 0–10062.759.6
Avg Volume (50D)Average daily shares traded146K147K
MCFT leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

MCFT leads this category, winning 1 of 1 comparable metric.

Wall Street rates MCFT as "Buy" and ONEW as "Buy". Consensus price targets imply 17.3% upside for ONEW (target: $14) vs -3.8% for MCFT (target: $25). ONEW is the only dividend payer here at 0.15% yield — a key consideration for income-focused portfolios.

MetricMCFT logoMCFTMasterCraft Boat …ONEW logoONEWOneWater Marine I…
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$24.67$14.00
# AnalystsCovering analysts109
Dividend YieldAnnual dividend ÷ price+0.1%
Dividend StreakConsecutive years of raises20
Dividend / ShareAnnual DPS$0.02
Buyback YieldShare repurchases ÷ mkt cap+2.3%0.0%
MCFT leads this category, winning 1 of 1 comparable metric.
Key Takeaway

MCFT leads in 5 of 6 categories (Income & Cash Flow, Profitability & Efficiency). ONEW leads in 1 (Valuation Metrics).

Best OverallMasterCraft Boat Holdings, … (MCFT)Leads 5 of 6 categories
Loading custom metrics...

MCFT vs ONEW: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is MCFT or ONEW a better buy right now?

For growth investors, OneWater Marine Inc.

(ONEW) is the stronger pick with 5. 6% revenue growth year-over-year, versus -22. 5% for MasterCraft Boat Holdings, Inc. (MCFT). MasterCraft Boat Holdings, Inc. (MCFT) offers the better valuation at 59. 6x trailing P/E (17. 0x forward), making it the more compelling value choice. Analysts rate MasterCraft Boat Holdings, Inc. (MCFT) a "Buy" — based on 10 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — MCFT or ONEW?

On forward P/E, MasterCraft Boat Holdings, Inc.

is actually cheaper at 17. 0x.

03

Which is the better long-term investment — MCFT or ONEW?

Over the past 5 years, MasterCraft Boat Holdings, Inc.

(MCFT) delivered a total return of -13. 8%, compared to -74. 3% for OneWater Marine Inc. (ONEW). Over 10 years, the gap is even starker: MCFT returned +121. 5% versus ONEW's -9. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — MCFT or ONEW?

By beta (market sensitivity over 5 years), MasterCraft Boat Holdings, Inc.

(MCFT) is the lower-risk stock at 1. 25β versus OneWater Marine Inc. 's 1. 98β — meaning ONEW is approximately 58% more volatile than MCFT relative to the S&P 500.

05

Which is growing faster — MCFT or ONEW?

By revenue growth (latest reported year), OneWater Marine Inc.

(ONEW) is pulling ahead at 5. 6% versus -22. 5% for MasterCraft Boat Holdings, Inc. (MCFT). On earnings-per-share growth, the picture is similar: MasterCraft Boat Holdings, Inc. grew EPS -6. 5% year-over-year, compared to -1751. 3% for OneWater Marine Inc.. Over a 3-year CAGR, ONEW leads at 2. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — MCFT or ONEW?

MasterCraft Boat Holdings, Inc.

(MCFT) is the more profitable company, earning 2. 5% net margin versus -6. 1% for OneWater Marine Inc. — meaning it keeps 2. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MCFT leads at 4. 0% versus 3. 3% for ONEW. At the gross margin level — before operating expenses — ONEW leads at 21. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is MCFT or ONEW more undervalued right now?

On forward earnings alone, MasterCraft Boat Holdings, Inc.

(MCFT) trades at 17. 0x forward P/E versus 20. 8x for OneWater Marine Inc. — 3. 8x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for ONEW: 17. 3% to $14. 00.

08

Which pays a better dividend — MCFT or ONEW?

In this comparison, ONEW (0.

1% yield) pays a dividend. MCFT does not pay a meaningful dividend and should not be held primarily for income.

09

Is MCFT or ONEW better for a retirement portfolio?

For long-horizon retirement investors, MasterCraft Boat Holdings, Inc.

(MCFT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 25), +121. 5% 10Y return). OneWater Marine Inc. (ONEW) carries a higher beta of 1. 98 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MCFT: +121. 5%, ONEW: -9. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between MCFT and ONEW?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

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Stocks Like

MCFT

Quality Business

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Gross Margin > 13%
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ONEW

Quality Business

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Gross Margin > 13%
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Beat Both

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(MCFT: 3.0% · ONEW: 1.3%)

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