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Stock Comparison

MCHX vs NFLX

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
MCHX
Marchex, Inc.

Advertising Agencies

Communication ServicesNASDAQ • US
Market Cap$64M
5Y Perf.+5.8%
NFLX
Netflix, Inc.

Entertainment

Communication ServicesNASDAQ • US
Market Cap$374.03B
5Y Perf.+110.3%

MCHX vs NFLX — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
MCHX logoMCHX
NFLX logoNFLX
IndustryAdvertising AgenciesEntertainment
Market Cap$64M$374.03B
Revenue (TTM)$46M$45.18B
Net Income (TTM)$-5M$10.98B
Gross Margin63.7%48.5%
Operating Margin-10.6%29.5%
Forward P/E24.8x
Total Debt$1M$14.46B
Cash & Equiv.$13M$9.03B

MCHX vs NFLXLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

MCHX
NFLX
StockMay 20May 26Return
Marchex, Inc. (MCHX)100105.8+5.8%
Netflix, Inc. (NFLX)100210.3+110.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: MCHX vs NFLX

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: NFLX leads in 4 of 6 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. Marchex, Inc. is the stronger pick specifically for recent price momentum and sentiment. As sector peers, any of these can serve as alternatives in the same allocation.
MCHX
Marchex, Inc.
The Defensive Pick

MCHX is the clearest fit if your priority is sleep-well-at-night.

  • Lower volatility, beta 0.87, Low D/E 3.7%, current ratio 2.40x
  • +25.2% vs NFLX's -22.4%
Best for: sleep-well-at-night
NFLX
Netflix, Inc.
The Income Pick

NFLX carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.

  • beta 0.39
  • Rev growth 15.9%, EPS growth 27.6%, 3Y rev CAGR 12.6%
  • 8.7% 10Y total return vs MCHX's -45.3%
Best for: income & stability and growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthNFLX logoNFLX15.9% revenue growth vs MCHX's -3.6%
Quality / MarginsNFLX logoNFLX24.3% margin vs MCHX's -10.4%
Stability / SafetyNFLX logoNFLXBeta 0.39 vs MCHX's 0.87
DividendsTieNeither stock pays a meaningful dividend
Momentum (1Y)MCHX logoMCHX+25.2% vs NFLX's -22.4%
Efficiency (ROA)NFLX logoNFLX19.8% ROA vs MCHX's -11.6%, ROIC 29.8% vs -15.0%

MCHX vs NFLX — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

MCHXMarchex, Inc.
FY 2019
Advertising
96.1%$102M
Service Other
3.9%$4M
NFLXNetflix, Inc.
FY 2024
Streaming
100.0%$39.0B

MCHX vs NFLX — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLNFLXLAGGINGMCHX

Income & Cash Flow (Last 12 Months)

NFLX leads this category, winning 5 of 6 comparable metrics.

NFLX is the larger business by revenue, generating $45.2B annually — 971.8x MCHX's $46M. NFLX is the more profitable business, keeping 24.3% of every revenue dollar as net income compared to MCHX's -10.4%. On growth, NFLX holds the edge at +17.6% YoY revenue growth, suggesting stronger near-term business momentum.

MetricMCHX logoMCHXMarchex, Inc.NFLX logoNFLXNetflix, Inc.
RevenueTrailing 12 months$46M$45.2B
EBITDAEarnings before interest/tax-$3M$30.1B
Net IncomeAfter-tax profit-$5M$11.0B
Free Cash FlowCash after capex-$850,000$9.5B
Gross MarginGross profit ÷ Revenue+63.7%+48.5%
Operating MarginEBIT ÷ Revenue-10.6%+29.5%
Net MarginNet income ÷ Revenue-10.4%+24.3%
FCF MarginFCF ÷ Revenue-1.8%+20.9%
Rev. Growth (YoY)Latest quarter vs prior year-8.3%+17.6%
EPS Growth (YoY)Latest quarter vs prior year-4.2%+31.1%
NFLX leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

MCHX leads this category, winning 3 of 3 comparable metrics.
MetricMCHX logoMCHXMarchex, Inc.NFLX logoNFLXNetflix, Inc.
Market CapShares × price$64M$374.0B
Enterprise ValueMkt cap + debt − cash$53M$379.5B
Trailing P/EPrice ÷ TTM EPS-14.91x34.89x
Forward P/EPrice ÷ next-FY EPS est.24.80x
PEG RatioP/E ÷ EPS growth rate1.06x
EV / EBITDAEnterprise value multiple12.61x
Price / SalesMarket cap ÷ Revenue1.34x8.28x
Price / BookPrice ÷ Book value/share2.17x14.32x
Price / FCFMarket cap ÷ FCF39.53x
MCHX leads this category, winning 3 of 3 comparable metrics.

Profitability & Efficiency

NFLX leads this category, winning 6 of 9 comparable metrics.

NFLX delivers a 41.3% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $-15 for MCHX. MCHX carries lower financial leverage with a 0.04x debt-to-equity ratio, signaling a more conservative balance sheet compared to NFLX's 0.54x. On the Piotroski fundamental quality scale (0–9), NFLX scores 7/9 vs MCHX's 5/9, reflecting strong financial health.

MetricMCHX logoMCHXMarchex, Inc.NFLX logoNFLXNetflix, Inc.
ROE (TTM)Return on equity-15.1%+41.3%
ROA (TTM)Return on assets-11.6%+19.8%
ROICReturn on invested capital-15.0%+29.8%
ROCEReturn on capital employed-12.4%+30.5%
Piotroski ScoreFundamental quality 0–957
Debt / EquityFinancial leverage0.04x0.54x
Net DebtTotal debt minus cash-$12M$5.4B
Cash & Equiv.Liquid assets$13M$9.0B
Total DebtShort + long-term debt$1M$14.5B
Interest CoverageEBIT ÷ Interest expense-46.24x17.33x
NFLX leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

NFLX leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in NFLX five years ago would be worth $17,668 today (with dividends reinvested), compared to $5,857 for MCHX. Over the past 12 months, MCHX leads with a +25.2% total return vs NFLX's -22.4%. The 3-year compound annual growth rate (CAGR) favors NFLX at 38.6% vs MCHX's -3.4% — a key indicator of consistent wealth creation.

MetricMCHX logoMCHXMarchex, Inc.NFLX logoNFLXNetflix, Inc.
YTD ReturnYear-to-date-2.4%-3.0%
1-Year ReturnPast 12 months+25.2%-22.4%
3-Year ReturnCumulative with dividends-9.9%+166.5%
5-Year ReturnCumulative with dividends-41.4%+76.7%
10-Year ReturnCumulative with dividends-45.3%+872.1%
CAGR (3Y)Annualised 3-year return-3.4%+38.6%
NFLX leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — MCHX and NFLX each lead in 1 of 2 comparable metrics.

NFLX is the less volatile stock with a 0.39 beta — it tends to amplify market swings less than MCHX's 0.87 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MCHX currently trades 71.0% from its 52-week high vs NFLX's 65.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMCHX logoMCHXMarchex, Inc.NFLX logoNFLXNetflix, Inc.
Beta (5Y)Sensitivity to S&P 5000.87x0.39x
52-Week HighHighest price in past year$2.31$134.12
52-Week LowLowest price in past year$1.26$75.01
% of 52W HighCurrent price vs 52-week peak+71.0%+65.8%
RSI (14)Momentum oscillator 0–10060.634.1
Avg Volume (50D)Average daily shares traded13K44.9M
Evenly matched — MCHX and NFLX each lead in 1 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.
MetricMCHX logoMCHXMarchex, Inc.NFLX logoNFLXNetflix, Inc.
Analyst RatingConsensus buy/hold/sellBuy
Price TargetConsensus 12-month target$116.29
# AnalystsCovering analysts99
Dividend YieldAnnual dividend ÷ price
Dividend StreakConsecutive years of raises1
Dividend / ShareAnnual DPS
Buyback YieldShare repurchases ÷ mkt cap0.0%+2.4%
Insufficient data to determine a leader in this category.
Key Takeaway

NFLX leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). MCHX leads in 1 (Valuation Metrics). 1 tied.

Best OverallNetflix, Inc. (NFLX)Leads 3 of 6 categories
Loading custom metrics...

MCHX vs NFLX: Frequently Asked Questions

8 questions · data-driven answers · updated daily

01

Is MCHX or NFLX a better buy right now?

For growth investors, Netflix, Inc.

(NFLX) is the stronger pick with 15. 9% revenue growth year-over-year, versus -3. 6% for Marchex, Inc. (MCHX). Netflix, Inc. (NFLX) offers the better valuation at 34. 9x trailing P/E (24. 8x forward), making it the more compelling value choice. Analysts rate Netflix, Inc. (NFLX) a "Buy" — based on 99 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which is the better long-term investment — MCHX or NFLX?

Over the past 5 years, Netflix, Inc.

(NFLX) delivered a total return of +76. 7%, compared to -41. 4% for Marchex, Inc. (MCHX). Over 10 years, the gap is even starker: NFLX returned +872. 1% versus MCHX's -45. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

03

Which is safer — MCHX or NFLX?

By beta (market sensitivity over 5 years), Netflix, Inc.

(NFLX) is the lower-risk stock at 0. 39β versus Marchex, Inc. 's 0. 87β — meaning MCHX is approximately 124% more volatile than NFLX relative to the S&P 500. On balance sheet safety, Marchex, Inc. (MCHX) carries a lower debt/equity ratio of 4% versus 54% for Netflix, Inc. — giving it more financial flexibility in a downturn.

04

Which is growing faster — MCHX or NFLX?

By revenue growth (latest reported year), Netflix, Inc.

(NFLX) is pulling ahead at 15. 9% versus -3. 6% for Marchex, Inc. (MCHX). On earnings-per-share growth, the picture is similar: Marchex, Inc. grew EPS 52. 2% year-over-year, compared to 27. 6% for Netflix, Inc.. Over a 3-year CAGR, NFLX leads at 12. 6% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

05

Which has better profit margins — MCHX or NFLX?

Netflix, Inc.

(NFLX) is the more profitable company, earning 24. 3% net margin versus -10. 3% for Marchex, Inc. — meaning it keeps 24. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: NFLX leads at 29. 5% versus -9. 2% for MCHX. At the gross margin level — before operating expenses — MCHX leads at 64. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

06

Which pays a better dividend — MCHX or NFLX?

None of the stocks in this comparison currently pay a material dividend.

All are effectively zero-yield and should be held for capital appreciation rather than income.

07

Is MCHX or NFLX better for a retirement portfolio?

For long-horizon retirement investors, Netflix, Inc.

(NFLX) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 39), +872. 1% 10Y return). Both have compounded well over 10 years (NFLX: +872. 1%, MCHX: -45. 3%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

08

What are the main differences between MCHX and NFLX?

Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: MCHX is a small-cap quality compounder stock; NFLX is a large-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

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Stocks Like

MCHX

Quality Business

  • Sector: Communication Services
  • Market Cap > $100B
  • Gross Margin > 38%
Run This Screen
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NFLX

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 14%
Run This Screen
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Beat Both

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Revenue Growth>
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(MCHX: -8.3% · NFLX: 17.6%)

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