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Stock Comparison

META vs PINS

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
META
Meta Platforms, Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$1.53T
5Y Perf.+168.8%
PINS
Pinterest, Inc.

Internet Content & Information

Communication ServicesNYSE • US
Market Cap$15.03B
5Y Perf.+9.8%

META vs PINS — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
META logoMETA
PINS logoPINS
IndustryInternet Content & InformationInternet Content & Information
Market Cap$1.53T$15.03B
Revenue (TTM)$214.96B$4.37B
Net Income (TTM)$70.59B$334M
Gross Margin81.9%79.9%
Operating Margin41.2%6.3%
Forward P/E20.0x12.2x
Total Debt$83.90B$262M
Cash & Equiv.$35.87B$969M

META vs PINSLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

META
PINS
StockMay 20May 26Return
Meta Platforms, Inc. (META)100268.8+168.8%
Pinterest, Inc. (PINS)100109.8+9.8%

Price return only. Dividends and distributions are not included.

Quick Verdict: META vs PINS

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: META leads in 5 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. Pinterest, Inc. is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. As sector peers, any of these can serve as alternatives in the same allocation.
META
Meta Platforms, Inc.
The Growth Play

META carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 22.2%, EPS growth -1.6%, 3Y rev CAGR 19.9%
  • 417.4% 10Y total return vs PINS's -8.7%
  • 22.2% revenue growth vs PINS's 15.8%
Best for: growth exposure and long-term compounding
PINS
Pinterest, Inc.
The Income Pick

PINS is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • beta 1.27
  • Lower volatility, beta 1.27, Low D/E 5.5%, current ratio 7.64x
  • Beta 1.27, current ratio 7.64x
Best for: income & stability and sleep-well-at-night
See the full category breakdown
CategoryWinnerWhy
GrowthMETA logoMETA22.2% revenue growth vs PINS's 15.8%
ValuePINS logoPINSLower P/E (12.2x vs 20.0x)
Quality / MarginsMETA logoMETA32.8% margin vs PINS's 7.6%
Stability / SafetyPINS logoPINSBeta 1.27 vs META's 1.59, lower leverage
DividendsMETA logoMETA0.3% yield; 2-year raise streak; the other pay no meaningful dividend
Momentum (1Y)META logoMETA+1.3% vs PINS's -18.9%
Efficiency (ROA)META logoMETA20.8% ROA vs PINS's 6.3%, ROIC 27.6% vs 6.1%

META vs PINS — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

METAMeta Platforms, Inc.
FY 2025
Family of Apps
98.9%$198.8B
Reality Labs
1.1%$2.2B
PINSPinterest, Inc.

Segment breakdown not available.

META vs PINS — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMETALAGGINGPINS

Income & Cash Flow (Last 12 Months)

META leads this category, winning 5 of 6 comparable metrics.

META is the larger business by revenue, generating $215.0B annually — 49.1x PINS's $4.4B. META is the more profitable business, keeping 32.8% of every revenue dollar as net income compared to PINS's 7.6%. On growth, META holds the edge at +33.1% YoY revenue growth, suggesting stronger near-term business momentum.

MetricMETA logoMETAMeta Platforms, I…PINS logoPINSPinterest, Inc.
RevenueTrailing 12 months$215.0B$4.4B
EBITDAEarnings before interest/tax$109.3B$294M
Net IncomeAfter-tax profit$70.6B$334M
Free Cash FlowCash after capex$48.3B$1.2B
Gross MarginGross profit ÷ Revenue+81.9%+79.9%
Operating MarginEBIT ÷ Revenue+41.2%+6.3%
Net MarginNet income ÷ Revenue+32.8%+7.6%
FCF MarginFCF ÷ Revenue+22.4%+27.6%
Rev. Growth (YoY)Latest quarter vs prior year+33.1%+17.8%
EPS Growth (YoY)Latest quarter vs prior year+62.4%-10.3%
META leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

PINS leads this category, winning 4 of 6 comparable metrics.

At 25.8x trailing earnings, META trades at a 29% valuation discount to PINS's 36.5x P/E. On an enterprise value basis, META's 15.5x EV/EBITDA is more attractive than PINS's 41.5x.

MetricMETA logoMETAMeta Platforms, I…PINS logoPINSPinterest, Inc.
Market CapShares × price$1.53T$15.0B
Enterprise ValueMkt cap + debt − cash$1.58T$14.3B
Trailing P/EPrice ÷ TTM EPS25.75x36.52x
Forward P/EPrice ÷ next-FY EPS est.19.97x12.23x
PEG RatioP/E ÷ EPS growth rate1.40x
EV / EBITDAEnterprise value multiple15.52x41.52x
Price / SalesMarket cap ÷ Revenue7.63x3.56x
Price / BookPrice ÷ Book value/share7.17x3.23x
Price / FCFMarket cap ÷ FCF33.25x12.01x
PINS leads this category, winning 4 of 6 comparable metrics.

Profitability & Efficiency

META leads this category, winning 5 of 9 comparable metrics.

META delivers a 33.2% return on equity — every $100 of shareholder capital generates $33 in annual profit, vs $8 for PINS. PINS carries lower financial leverage with a 0.06x debt-to-equity ratio, signaling a more conservative balance sheet compared to META's 0.39x. On the Piotroski fundamental quality scale (0–9), PINS scores 6/9 vs META's 5/9, reflecting solid financial health.

MetricMETA logoMETAMeta Platforms, I…PINS logoPINSPinterest, Inc.
ROE (TTM)Return on equity+33.2%+7.8%
ROA (TTM)Return on assets+20.8%+6.3%
ROICReturn on invested capital+27.6%+6.1%
ROCEReturn on capital employed+29.4%+6.4%
Piotroski ScoreFundamental quality 0–956
Debt / EquityFinancial leverage0.39x0.06x
Net DebtTotal debt minus cash$48.0B-$707M
Cash & Equiv.Liquid assets$35.9B$969M
Total DebtShort + long-term debt$83.9B$262M
Interest CoverageEBIT ÷ Interest expense78.84x23.20x
META leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

META leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in META five years ago would be worth $19,351 today (with dividends reinvested), compared to $3,603 for PINS. Over the past 12 months, META leads with a +1.3% total return vs PINS's -18.9%. The 3-year compound annual growth rate (CAGR) favors META at 37.8% vs PINS's 2.0% — a key indicator of consistent wealth creation.

MetricMETA logoMETAMeta Platforms, I…PINS logoPINSPinterest, Inc.
YTD ReturnYear-to-date-6.9%-16.1%
1-Year ReturnPast 12 months+1.3%-18.9%
3-Year ReturnCumulative with dividends+161.9%+6.0%
5-Year ReturnCumulative with dividends+93.5%-64.0%
10-Year ReturnCumulative with dividends+417.4%-8.7%
CAGR (3Y)Annualised 3-year return+37.8%+2.0%
META leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — META and PINS each lead in 1 of 2 comparable metrics.

PINS is the less volatile stock with a 1.27 beta — it tends to amplify market swings less than META's 1.59 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. META currently trades 76.0% from its 52-week high vs PINS's 55.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMETA logoMETAMeta Platforms, I…PINS logoPINSPinterest, Inc.
Beta (5Y)Sensitivity to S&P 5001.59x1.27x
52-Week HighHighest price in past year$796.25$39.93
52-Week LowLowest price in past year$520.26$13.84
% of 52W HighCurrent price vs 52-week peak+76.0%+55.8%
RSI (14)Momentum oscillator 0–10041.363.5
Avg Volume (50D)Average daily shares traded15.5M15.9M
Evenly matched — META and PINS each lead in 1 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates META as "Buy" and PINS as "Buy". Consensus price targets imply 35.8% upside for META (target: $822) vs 13.8% for PINS (target: $25). META is the only dividend payer here at 0.34% yield — a key consideration for income-focused portfolios.

MetricMETA logoMETAMeta Platforms, I…PINS logoPINSPinterest, Inc.
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$821.80$25.36
# AnalystsCovering analysts6047
Dividend YieldAnnual dividend ÷ price+0.3%
Dividend StreakConsecutive years of raises2
Dividend / ShareAnnual DPS$2.07
Buyback YieldShare repurchases ÷ mkt cap+1.7%+6.2%
Insufficient data to determine a leader in this category.
Key Takeaway

META leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). PINS leads in 1 (Valuation Metrics). 1 tied.

Best OverallMeta Platforms, Inc. (META)Leads 3 of 6 categories
Loading custom metrics...

META vs PINS: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is META or PINS a better buy right now?

For growth investors, Meta Platforms, Inc.

(META) is the stronger pick with 22. 2% revenue growth year-over-year, versus 15. 8% for Pinterest, Inc. (PINS). Meta Platforms, Inc. (META) offers the better valuation at 25. 8x trailing P/E (20. 0x forward), making it the more compelling value choice. Analysts rate Meta Platforms, Inc. (META) a "Buy" — based on 60 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — META or PINS?

On trailing P/E, Meta Platforms, Inc.

(META) is the cheapest at 25. 8x versus Pinterest, Inc. at 36. 5x. On forward P/E, Pinterest, Inc. is actually cheaper at 12. 2x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — META or PINS?

Over the past 5 years, Meta Platforms, Inc.

(META) delivered a total return of +93. 5%, compared to -64. 0% for Pinterest, Inc. (PINS). Over 10 years, the gap is even starker: META returned +417. 4% versus PINS's -8. 7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — META or PINS?

By beta (market sensitivity over 5 years), Pinterest, Inc.

(PINS) is the lower-risk stock at 1. 27β versus Meta Platforms, Inc. 's 1. 59β — meaning META is approximately 26% more volatile than PINS relative to the S&P 500. On balance sheet safety, Pinterest, Inc. (PINS) carries a lower debt/equity ratio of 6% versus 39% for Meta Platforms, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — META or PINS?

By revenue growth (latest reported year), Meta Platforms, Inc.

(META) is pulling ahead at 22. 2% versus 15. 8% for Pinterest, Inc. (PINS). On earnings-per-share growth, the picture is similar: Meta Platforms, Inc. grew EPS -1. 6% year-over-year, compared to -77. 2% for Pinterest, Inc.. Over a 3-year CAGR, META leads at 19. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — META or PINS?

Meta Platforms, Inc.

(META) is the more profitable company, earning 30. 1% net margin versus 9. 9% for Pinterest, Inc. — meaning it keeps 30. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: META leads at 41. 4% versus 7. 6% for PINS. At the gross margin level — before operating expenses — META leads at 82. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is META or PINS more undervalued right now?

On forward earnings alone, Pinterest, Inc.

(PINS) trades at 12. 2x forward P/E versus 20. 0x for Meta Platforms, Inc. — 7. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for META: 35. 8% to $821. 80.

08

Which pays a better dividend — META or PINS?

In this comparison, META (0.

3% yield) pays a dividend. PINS does not pay a meaningful dividend and should not be held primarily for income.

09

Is META or PINS better for a retirement portfolio?

For long-horizon retirement investors, Pinterest, Inc.

(PINS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 27)). Meta Platforms, Inc. (META) carries a higher beta of 1. 59 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (PINS: -8. 7%, META: +417. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between META and PINS?

Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

META

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 16%
  • Net Margin > 19%
Run This Screen
Stocks Like

PINS

High-Growth Disruptor

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 5%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform META and PINS on the metrics below

Revenue Growth>
%
(META: 33.1% · PINS: 17.8%)
Net Margin>
%
(META: 32.8% · PINS: 7.6%)
P/E Ratio<
x
(META: 25.8x · PINS: 36.5x)

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