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MKTW vs IHRT
Revenue, margins, valuation, and 5-year total return — side by side.
Broadcasting
MKTW vs IHRT — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Software - Application | Broadcasting |
| Market Cap | $41M | $911M |
| Revenue (TTM) | $326M | $3.86B |
| Net Income (TTM) | $64M | $-473M |
| Gross Margin | 86.4% | 78.5% |
| Operating Margin | 19.2% | -0.5% |
| Forward P/E | 7.3x | — |
| Total Debt | $6M | $5.79B |
| Cash & Equiv. | $70M | $271K |
MKTW vs IHRT — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Sep 20 | May 26 | Return |
|---|---|---|---|
| MarketWise, Inc. (MKTW) | 100 | 8.4 | -91.6% |
| iHeartMedia, Inc. (IHRT) | 100 | 72.3 | -27.7% |
Price return only. Dividends and distributions are not included.
Quick Verdict: MKTW vs IHRT
Each card shows where this stock fits in a portfolio — not just who wins on paper.
MKTW carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.
- Dividend streak 1 yrs, beta 0.37, yield 11.7%
- Lower volatility, beta 0.37, current ratio 0.56x
- Beta 0.37, yield 11.7%, current ratio 0.56x
IHRT is the clearest fit if your priority is growth exposure and long-term compounding.
- Rev growth 0.3%, EPS growth 54.3%, 3Y rev CAGR -0.4%
- -67.4% 10Y total return vs MKTW's -88.1%
- 0.3% revenue growth vs MKTW's -20.3%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 0.3% revenue growth vs MKTW's -20.3% | |
| Value | Better valuation composite | |
| Quality / Margins | 19.7% margin vs IHRT's -12.2% | |
| Stability / Safety | Beta 0.37 vs IHRT's 1.82 | |
| Dividends | 11.7% yield, 1-year raise streak, vs IHRT's 0.2% | |
| Momentum (1Y) | +438.5% vs MKTW's +33.0% | |
| Efficiency (ROA) | 29.4% ROA vs IHRT's -12.0% |
MKTW vs IHRT — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
MKTW vs IHRT — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
MKTW leads this category, winning 5 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
IHRT is the larger business by revenue, generating $3.9B annually — 11.9x MKTW's $326M. MKTW is the more profitable business, keeping 19.7% of every revenue dollar as net income compared to IHRT's -12.2%. On growth, IHRT holds the edge at +0.8% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $326M | $3.9B |
| EBITDAEarnings before interest/tax | $65M | $339M |
| Net IncomeAfter-tax profit | $64M | -$473M |
| Free Cash FlowCash after capex | $47M | $11M |
| Gross MarginGross profit ÷ Revenue | +86.4% | +78.5% |
| Operating MarginEBIT ÷ Revenue | +19.2% | -0.5% |
| Net MarginNet income ÷ Revenue | +19.7% | -12.2% |
| FCF MarginFCF ÷ Revenue | +14.4% | +0.3% |
| Rev. Growth (YoY)Latest quarter vs prior year | -16.9% | +0.8% |
| EPS Growth (YoY)Latest quarter vs prior year | +98.1% | -20.8% |
Valuation Metrics
MKTW leads this category, winning 3 of 4 comparable metrics.
Valuation Metrics
| Metric | ||
|---|---|---|
| Market CapShares × price | $41M | $911M |
| Enterprise ValueMkt cap + debt − cash | -$23M | $6.7B |
| Trailing P/EPrice ÷ TTM EPS | 7.26x | -1.92x |
| Forward P/EPrice ÷ next-FY EPS est. | — | — |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | -0.36x | 19.74x |
| Price / SalesMarket cap ÷ Revenue | 0.13x | 0.24x |
| Price / BookPrice ÷ Book value/share | — | — |
| Price / FCFMarket cap ÷ FCF | 0.90x | 83.49x |
Profitability & Efficiency
MKTW leads this category, winning 3 of 4 comparable metrics.
Profitability & Efficiency
On the Piotroski fundamental quality scale (0–9), IHRT scores 4/9 vs MKTW's 3/9, reflecting mixed financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | — | — |
| ROA (TTM)Return on assets | +29.4% | -12.0% |
| ROICReturn on invested capital | — | -0.4% |
| ROCEReturn on capital employed | — | -0.5% |
| Piotroski ScoreFundamental quality 0–9 | 3 | 4 |
| Debt / EquityFinancial leverage | — | — |
| Net DebtTotal debt minus cash | -$64M | $5.8B |
| Cash & Equiv.Liquid assets | $70M | $270,900 |
| Total DebtShort + long-term debt | $6M | $5.8B |
| Interest CoverageEBIT ÷ Interest expense | — | -0.17x |
Total Returns (Dividends Reinvested)
IHRT leads this category, winning 6 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in IHRT five years ago would be worth $2,956 today (with dividends reinvested), compared to $1,182 for MKTW. Over the past 12 months, IHRT leads with a +438.5% total return vs MKTW's +33.0%. The 3-year compound annual growth rate (CAGR) favors IHRT at 24.4% vs MKTW's -9.9% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | +14.4% | +41.4% |
| 1-Year ReturnPast 12 months | +33.0% | +438.5% |
| 3-Year ReturnCumulative with dividends | -27.0% | +92.5% |
| 5-Year ReturnCumulative with dividends | -88.2% | -70.4% |
| 10-Year ReturnCumulative with dividends | -88.1% | -67.4% |
| CAGR (3Y)Annualised 3-year return | -9.9% | +24.4% |
Risk & Volatility
Evenly matched — MKTW and IHRT each lead in 1 of 2 comparable metrics.
Risk & Volatility
MKTW is the less volatile stock with a 0.37 beta — it tends to amplify market swings less than IHRT's 1.82 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. IHRT currently trades 89.5% from its 52-week high vs MKTW's 77.1% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.37x | 1.82x |
| 52-Week HighHighest price in past year | $21.74 | $6.56 |
| 52-Week LowLowest price in past year | $13.01 | $1.03 |
| % of 52W HighCurrent price vs 52-week peak | +77.1% | +89.5% |
| RSI (14)Momentum oscillator 0–100 | 53.1 | 77.6 |
| Avg Volume (50D)Average daily shares traded | 26K | 974K |
Analyst Outlook
MKTW leads this category, winning 2 of 2 comparable metrics.
Analyst Outlook
Wall Street rates MKTW as "Hold" and IHRT as "Buy". Consensus price targets imply -40.4% upside for IHRT (target: $4) vs -79.1% for MKTW (target: $4). For income investors, MKTW offers the higher dividend yield at 11.69% vs IHRT's 0.18%.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Buy |
| Price TargetConsensus 12-month target | $3.50 | $3.50 |
| # AnalystsCovering analysts | 7 | 10 |
| Dividend YieldAnnual dividend ÷ price | +11.7% | +0.2% |
| Dividend StreakConsecutive years of raises | 1 | 0 |
| Dividend / ShareAnnual DPS | $1.96 | $0.01 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | 0.0% |
MKTW leads in 4 of 6 categories (Income & Cash Flow, Valuation Metrics). IHRT leads in 1 (Total Returns). 1 tied.
MKTW vs IHRT: Frequently Asked Questions
8 questions · data-driven answers · updated daily
01Is MKTW or IHRT a better buy right now?
For growth investors, iHeartMedia, Inc.
(IHRT) is the stronger pick with 0. 3% revenue growth year-over-year, versus -20. 3% for MarketWise, Inc. (MKTW). MarketWise, Inc. (MKTW) offers the better valuation at 7. 3x trailing P/E, making it the more compelling value choice. Analysts rate iHeartMedia, Inc. (IHRT) a "Buy" — based on 10 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — MKTW or IHRT?
Over the past 5 years, iHeartMedia, Inc.
(IHRT) delivered a total return of -70. 4%, compared to -88. 2% for MarketWise, Inc. (MKTW). Over 10 years, the gap is even starker: IHRT returned -67. 4% versus MKTW's -88. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — MKTW or IHRT?
By beta (market sensitivity over 5 years), MarketWise, Inc.
(MKTW) is the lower-risk stock at 0. 37β versus iHeartMedia, Inc. 's 1. 82β — meaning IHRT is approximately 390% more volatile than MKTW relative to the S&P 500.
04Which is growing faster — MKTW or IHRT?
By revenue growth (latest reported year), iHeartMedia, Inc.
(IHRT) is pulling ahead at 0. 3% versus -20. 3% for MarketWise, Inc. (MKTW). On earnings-per-share growth, the picture is similar: iHeartMedia, Inc. grew EPS 54. 3% year-over-year, compared to -35. 3% for MarketWise, Inc.. Over a 3-year CAGR, IHRT leads at -0. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
05Which has better profit margins — MKTW or IHRT?
MarketWise, Inc.
(MKTW) is the more profitable company, earning 19. 7% net margin versus -12. 2% for iHeartMedia, Inc. — meaning it keeps 19. 7% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MKTW leads at 19. 2% versus -0. 5% for IHRT. At the gross margin level — before operating expenses — MKTW leads at 86. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Which pays a better dividend — MKTW or IHRT?
All stocks in this comparison pay dividends.
MarketWise, Inc. (MKTW) offers the highest yield at 11. 7%, versus 0. 2% for iHeartMedia, Inc. (IHRT).
07Is MKTW or IHRT better for a retirement portfolio?
For long-horizon retirement investors, MarketWise, Inc.
(MKTW) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 37), 11. 7% yield). iHeartMedia, Inc. (IHRT) carries a higher beta of 1. 82 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MKTW: -88. 1%, IHRT: -67. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
08What are the main differences between MKTW and IHRT?
These companies operate in different sectors (MKTW (Technology) and IHRT (Communication Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: MKTW is a small-cap deep-value stock; IHRT is a small-cap quality compounder stock. MKTW pays a dividend while IHRT does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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