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Stock Comparison

MNST vs COST vs KO vs PEP vs CELH

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
MNST
Monster Beverage Corporation

Beverages - Non-Alcoholic

Consumer DefensiveNASDAQ • US
Market Cap$74.29B
5Y Perf.+140.0%
COST
Costco Wholesale Corporation

Discount Stores

Consumer DefensiveNASDAQ • US
Market Cap$448.58B
5Y Perf.+227.0%
KO
The Coca-Cola Company

Beverages - Non-Alcoholic

Consumer DefensiveNYSE • US
Market Cap$337.62B
5Y Perf.+68.0%
PEP
PepsiCo, Inc.

Beverages - Non-Alcoholic

Consumer DefensiveNASDAQ • US
Market Cap$213.59B
5Y Perf.+17.5%
CELH
Celsius Holdings, Inc.

Beverages - Non-Alcoholic

Consumer DefensiveNASDAQ • US
Market Cap$8.80B
5Y Perf.+945.0%

MNST vs COST vs KO vs PEP vs CELH — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
MNST logoMNST
COST logoCOST
KO logoKO
PEP logoPEP
CELH logoCELH
IndustryBeverages - Non-AlcoholicDiscount StoresBeverages - Non-AlcoholicBeverages - Non-AlcoholicBeverages - Non-Alcoholic
Market Cap$74.29B$448.58B$337.62B$213.59B$8.80B
Revenue (TTM)$8.29B$286.26B$49.28B$93.92B$2.97B
Net Income (TTM)$1.91B$8.55B$13.70B$8.24B$149M
Gross Margin55.8%12.9%61.7%54.1%49.6%
Operating Margin29.2%3.8%29.3%12.2%10.4%
Forward P/E38.4x49.5x24.1x18.0x21.3x
Total Debt$0.00$8.17B$45.49B$49.90B$670M
Cash & Equiv.$2.09B$14.16B$10.27B$9.16B$399M

MNST vs COST vs KO vs PEP vs CELHLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

MNST
COST
KO
PEP
CELH
StockMay 20May 26Return
Monster Beverage Co… (MNST)100240.0+140.0%
Costco Wholesale Co… (COST)100327.0+227.0%
The Coca-Cola Compa… (KO)100168.0+68.0%
PepsiCo, Inc. (PEP)100117.5+17.5%
Celsius Holdings, I… (CELH)1001045.0+945.0%

Price return only. Dividends and distributions are not included.

Quick Verdict: MNST vs COST vs KO vs PEP vs CELH

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MNST and PEP are tied at the top with 2 categories each (5-stock set) — the right choice depends on your priorities. PepsiCo, Inc. is the stronger pick specifically for capital preservation and lower volatility and dividend income and shareholder returns. CELH and KO also each lead in at least one category. As sector peers, any of these can serve as alternatives in the same allocation.
MNST
Monster Beverage Corporation
The Growth Play

MNST has the current edge in this matchup, primarily because of its strength in growth exposure.

  • Rev growth 10.7%, EPS growth 30.2%, 3Y rev CAGR 9.5%
  • +25.4% vs CELH's -4.3%
  • 20.8% ROA vs CELH's 3.1%, ROIC 33.1% vs 19.7%
Best for: growth exposure
COST
Costco Wholesale Corporation
The Defensive Pick

COST is the clearest fit if your priority is sleep-well-at-night.

  • Lower volatility, beta 0.13, Low D/E 28.0%, current ratio 1.03x
Best for: sleep-well-at-night
KO
The Coca-Cola Company
The Quality Compounder

KO is the clearest fit if your priority is quality.

  • 27.8% margin vs COST's 3.0%
Best for: quality
PEP
PepsiCo, Inc.
The Income Pick

PEP is the #2 pick in this set and the best alternative if income & stability and defensive is your priority.

  • Dividend streak 25 yrs, beta 0.03, yield 3.6%
  • Beta 0.03, yield 3.6%, current ratio 0.85x
  • Beta 0.03 vs CELH's 1.29
  • 3.6% yield, 25-year raise streak, vs KO's 2.6%, (1 stock pays no dividend)
Best for: income & stability and defensive
CELH
Celsius Holdings, Inc.
The Long-Run Compounder

CELH ranks third and is worth considering specifically for long-term compounding and valuation efficiency.

  • 41.3% 10Y total return vs COST's 6.2%
  • PEG 0.46 vs PEP's 5.53
  • 85.5% revenue growth vs KO's 1.9%
  • Lower P/E (21.3x vs 24.1x), PEG 0.46 vs 2.15
Best for: long-term compounding and valuation efficiency
See the full category breakdown
CategoryWinnerWhy
GrowthCELH logoCELH85.5% revenue growth vs KO's 1.9%
ValueCELH logoCELHLower P/E (21.3x vs 24.1x), PEG 0.46 vs 2.15
Quality / MarginsKO logoKO27.8% margin vs COST's 3.0%
Stability / SafetyPEP logoPEPBeta 0.03 vs CELH's 1.29
DividendsPEP logoPEP3.6% yield, 25-year raise streak, vs KO's 2.6%, (1 stock pays no dividend)
Momentum (1Y)MNST logoMNST+25.4% vs CELH's -4.3%
Efficiency (ROA)MNST logoMNST20.8% ROA vs CELH's 3.1%, ROIC 33.1% vs 19.7%

MNST vs COST vs KO vs PEP vs CELH — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

MNSTMonster Beverage Corporation
FY 2025
Monster Energy Drinks
92.7%$7.7B
Strategic Brands
5.7%$469M
Alcohol Brands
1.6%$135M
COSTCostco Wholesale Corporation
FY 2025
Food and Sundries
39.8%$109.6B
Non-Foods
25.9%$71.2B
Other
18.6%$51.2B
Fresh Food
13.8%$38.0B
Membership
1.9%$5.3B
KOThe Coca-Cola Company
FY 2025
Pacific
84.6%$31.6B
Bottling investments
15.4%$5.7B
PEPPepsiCo, Inc.

Segment breakdown not available.

CELHCelsius Holdings, Inc.
FY 2025
Reportable Segment
100.0%$2.5B

MNST vs COST vs KO vs PEP vs CELH — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLKOLAGGINGCELH

Income & Cash Flow (Last 12 Months)

KO leads this category, winning 4 of 6 comparable metrics.

COST is the larger business by revenue, generating $286.3B annually — 96.4x CELH's $3.0B. KO is the more profitable business, keeping 27.8% of every revenue dollar as net income compared to COST's 3.0%. On growth, CELH holds the edge at +137.7% YoY revenue growth, suggesting stronger near-term business momentum.

MetricMNST logoMNSTMonster Beverage …COST logoCOSTCostco Wholesale …KO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.CELH logoCELHCelsius Holdings,…
RevenueTrailing 12 months$8.3B$286.3B$49.3B$93.9B$3.0B
EBITDAEarnings before interest/tax$2.5B$13.5B$15.5B$14.3B$336M
Net IncomeAfter-tax profit$1.9B$8.5B$13.7B$8.2B$149M
Free Cash FlowCash after capex$2.0B$9.1B$12.6B$7.7B$293M
Gross MarginGross profit ÷ Revenue+55.8%+12.9%+61.7%+54.1%+49.6%
Operating MarginEBIT ÷ Revenue+29.2%+3.8%+29.3%+12.2%+10.4%
Net MarginNet income ÷ Revenue+23.0%+3.0%+27.8%+8.8%+5.0%
FCF MarginFCF ÷ Revenue+23.7%+3.2%+25.5%+8.2%+9.9%
Rev. Growth (YoY)Latest quarter vs prior year+17.6%+9.2%+12.1%+5.6%+137.7%
EPS Growth (YoY)Latest quarter vs prior year+64.3%-2.1%+18.2%+66.7%+120.0%
KO leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

Evenly matched — KO and PEP and CELH each lead in 2 of 7 comparable metrics.

At 25.8x trailing earnings, KO trades at a 81% valuation discount to CELH's 137.0x P/E. Adjusting for growth (PEG ratio), KO offers better value at 2.31x vs PEP's 7.98x — a lower PEG means you pay less per unit of expected earnings growth.

MetricMNST logoMNSTMonster Beverage …COST logoCOSTCostco Wholesale …KO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.CELH logoCELHCelsius Holdings,…
Market CapShares × price$74.3B$448.6B$337.6B$213.6B$8.8B
Enterprise ValueMkt cap + debt − cash$72.2B$442.6B$372.8B$254.3B$9.1B
Trailing P/EPrice ÷ TTM EPS39.16x55.58x25.80x26.05x137.04x
Forward P/EPrice ÷ next-FY EPS est.38.39x49.51x24.06x18.05x21.32x
PEG RatioP/E ÷ EPS growth rate4.89x3.68x2.31x7.98x2.93x
EV / EBITDAEnterprise value multiple28.50x34.55x25.17x17.78x18.22x
Price / SalesMarket cap ÷ Revenue8.96x1.63x7.04x2.27x3.50x
Price / BookPrice ÷ Book value/share9.06x15.44x9.87x10.43x2.76x
Price / FCFMarket cap ÷ FCF37.79x57.24x63.75x27.84x27.22x
Evenly matched — KO and PEP and CELH each lead in 2 of 7 comparable metrics.

Profitability & Efficiency

MNST leads this category, winning 5 of 9 comparable metrics.

KO delivers a 41.1% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $6 for CELH. CELH carries lower financial leverage with a 0.23x debt-to-equity ratio, signaling a more conservative balance sheet compared to PEP's 2.43x. On the Piotroski fundamental quality scale (0–9), MNST scores 7/9 vs CELH's 5/9, reflecting strong financial health.

MetricMNST logoMNSTMonster Beverage …COST logoCOSTCostco Wholesale …KO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.CELH logoCELHCelsius Holdings,…
ROE (TTM)Return on equity+25.7%+28.8%+41.1%+40.1%+6.4%
ROA (TTM)Return on assets+20.8%+10.7%+13.1%+7.7%+3.1%
ROICReturn on invested capital+33.1%+34.5%+15.8%+14.9%+19.7%
ROCEReturn on capital employed+31.9%+27.9%+17.3%+16.1%+17.2%
Piotroski ScoreFundamental quality 0–977755
Debt / EquityFinancial leverage0.28x1.33x2.43x0.23x
Net DebtTotal debt minus cash-$2.1B-$6.0B$35.2B$40.7B$271M
Cash & Equiv.Liquid assets$2.1B$14.2B$10.3B$9.2B$399M
Total DebtShort + long-term debt$0$8.2B$45.5B$49.9B$670M
Interest CoverageEBIT ÷ Interest expense372.36x77.52x10.70x10.34x2.92x
MNST leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

COST leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in COST five years ago would be worth $27,280 today (with dividends reinvested), compared to $12,459 for PEP. Over the past 12 months, MNST leads with a +25.4% total return vs CELH's -4.3%. The 3-year compound annual growth rate (CAGR) favors COST at 27.8% vs PEP's -3.7% — a key indicator of consistent wealth creation.

MetricMNST logoMNSTMonster Beverage …COST logoCOSTCostco Wholesale …KO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.CELH logoCELHCelsius Holdings,…
YTD ReturnYear-to-date-0.2%+18.8%+14.3%+10.9%-28.3%
1-Year ReturnPast 12 months+25.4%+1.0%+11.2%+22.8%-4.3%
3-Year ReturnCumulative with dividends+28.7%+108.7%+31.9%-10.8%-3.8%
5-Year ReturnCumulative with dividends+66.5%+172.8%+61.1%+24.6%+109.4%
10-Year ReturnCumulative with dividends+206.3%+625.0%+111.2%+89.2%+4129.6%
CAGR (3Y)Annualised 3-year return+8.8%+27.8%+9.7%-3.7%-1.3%
COST leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

KO leads this category, winning 2 of 2 comparable metrics.

KO is the less volatile stock with a -0.09 beta — it tends to amplify market swings less than CELH's 1.29 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. KO currently trades 95.7% from its 52-week high vs CELH's 51.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMNST logoMNSTMonster Beverage …COST logoCOSTCostco Wholesale …KO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.CELH logoCELHCelsius Holdings,…
Beta (5Y)Sensitivity to S&P 5000.34x0.13x-0.08x0.02x1.28x
52-Week HighHighest price in past year$87.38$1067.08$82.00$171.48$66.74
52-Week LowLowest price in past year$58.09$846.80$65.35$127.60$31.80
% of 52W HighCurrent price vs 52-week peak+86.9%+94.8%+95.7%+91.1%+51.3%
RSI (14)Momentum oscillator 0–10054.547.361.749.939.1
Avg Volume (50D)Average daily shares traded5.2M1.7M13.4M5.7M7.3M
KO leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — KO and PEP each lead in 1 of 2 comparable metrics.

Analyst consensus: MNST as "Buy", COST as "Buy", KO as "Buy", PEP as "Hold", CELH as "Buy". Consensus price targets imply 72.2% upside for CELH (target: $59) vs 5.7% for COST (target: $1070). For income investors, PEP offers the higher dividend yield at 3.56% vs CELH's 0.46%.

MetricMNST logoMNSTMonster Beverage …COST logoCOSTCostco Wholesale …KO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.CELH logoCELHCelsius Holdings,…
Analyst RatingConsensus buy/hold/sellBuyBuyBuyHoldBuy
Price TargetConsensus 12-month target$86.33$1070.00$85.71$174.00$59.00
# AnalystsCovering analysts4458484522
Dividend YieldAnnual dividend ÷ price+0.5%+2.6%+3.6%+0.5%
Dividend StreakConsecutive years of raises035251
Dividend / ShareAnnual DPS$4.91$2.04$5.57$0.16
Buyback YieldShare repurchases ÷ mkt cap+0.1%+0.2%+0.2%+0.5%+0.5%
Evenly matched — KO and PEP each lead in 1 of 2 comparable metrics.
Key Takeaway

KO leads in 2 of 6 categories (Income & Cash Flow, Risk & Volatility). MNST leads in 1 (Profitability & Efficiency). 2 tied.

Best OverallThe Coca-Cola Company (KO)Leads 2 of 6 categories
Loading custom metrics...

MNST vs COST vs KO vs PEP vs CELH: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is MNST or COST or KO or PEP or CELH a better buy right now?

For growth investors, Celsius Holdings, Inc.

(CELH) is the stronger pick with 85. 5% revenue growth year-over-year, versus 1. 9% for The Coca-Cola Company (KO). The Coca-Cola Company (KO) offers the better valuation at 25. 8x trailing P/E (24. 1x forward), making it the more compelling value choice. Analysts rate Monster Beverage Corporation (MNST) a "Buy" — based on 44 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — MNST or COST or KO or PEP or CELH?

On trailing P/E, The Coca-Cola Company (KO) is the cheapest at 25.

8x versus Celsius Holdings, Inc. at 137. 0x. On forward P/E, PepsiCo, Inc. is actually cheaper at 18. 0x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Celsius Holdings, Inc. wins at 0. 46x versus PepsiCo, Inc. 's 5. 53x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — MNST or COST or KO or PEP or CELH?

Over the past 5 years, Costco Wholesale Corporation (COST) delivered a total return of +172.

8%, compared to +24. 6% for PepsiCo, Inc. (PEP). Over 10 years, the gap is even starker: CELH returned +38. 9% versus PEP's +87. 6%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — MNST or COST or KO or PEP or CELH?

By beta (market sensitivity over 5 years), The Coca-Cola Company (KO) is the lower-risk stock at -0.

08β versus Celsius Holdings, Inc. 's 1. 28β — meaning CELH is approximately -1794% more volatile than KO relative to the S&P 500. On balance sheet safety, Celsius Holdings, Inc. (CELH) carries a lower debt/equity ratio of 23% versus 2% for PepsiCo, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — MNST or COST or KO or PEP or CELH?

By revenue growth (latest reported year), Celsius Holdings, Inc.

(CELH) is pulling ahead at 85. 5% versus 1. 9% for The Coca-Cola Company (KO). On earnings-per-share growth, the picture is similar: Monster Beverage Corporation grew EPS 30. 2% year-over-year, compared to -44. 4% for Celsius Holdings, Inc.. Over a 3-year CAGR, CELH leads at 56. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — MNST or COST or KO or PEP or CELH?

The Coca-Cola Company (KO) is the more profitable company, earning 27.

3% net margin versus 2. 9% for Costco Wholesale Corporation — meaning it keeps 27. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MNST leads at 29. 2% versus 3. 8% for COST. At the gross margin level — before operating expenses — KO leads at 61. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is MNST or COST or KO or PEP or CELH more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Celsius Holdings, Inc. (CELH) is the more undervalued stock at a PEG of 0. 46x versus PepsiCo, Inc. 's 5. 53x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, PepsiCo, Inc. (PEP) trades at 18. 0x forward P/E versus 49. 5x for Costco Wholesale Corporation — 31. 5x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for CELH: 72. 2% to $59. 00.

08

Which pays a better dividend — MNST or COST or KO or PEP or CELH?

In this comparison, PEP (3.

6% yield), KO (2. 6% yield), COST (0. 5% yield), CELH (0. 5% yield) pay a dividend. MNST does not pay a meaningful dividend and should not be held primarily for income.

09

Is MNST or COST or KO or PEP or CELH better for a retirement portfolio?

For long-horizon retirement investors, The Coca-Cola Company (KO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.

08), 2. 6% yield, +111. 2% 10Y return). Both have compounded well over 10 years (KO: +111. 2%, CELH: +38. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between MNST and COST and KO and PEP and CELH?

Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: MNST is a mid-cap quality compounder stock; COST is a large-cap quality compounder stock; KO is a large-cap quality compounder stock; PEP is a large-cap income-oriented stock; CELH is a small-cap high-growth stock. KO, PEP pay a dividend while MNST, COST, CELH do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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MNST

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  • Market Cap > $100B
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  • Sector: Consumer Defensive
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KO

Dividend Mega-Cap Quality

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Revenue Growth > 6%
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Income & Dividend Stock

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 5%
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CELH

High-Growth Disruptor

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Revenue Growth > 68%
  • Net Margin > 5%
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Custom Screen

Beat Both

Find stocks that outperform MNST and COST and KO and PEP and CELH on the metrics below

Revenue Growth>
%
(MNST: 17.6% · COST: 9.2%)
Net Margin>
%
(MNST: 23.0% · COST: 3.0%)
P/E Ratio<
x
(MNST: 39.2x · COST: 55.6x)

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