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MNTN vs ROKU
Revenue, margins, valuation, and 5-year total return — side by side.
Entertainment
MNTN vs ROKU — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Advertising Agencies | Entertainment |
| Market Cap | $724M | $18.71B |
| Revenue (TTM) | $299M | $4.97B |
| Net Income (TTM) | $23M | $201M |
| Gross Margin | 80.0% | 44.2% |
| Operating Margin | 13.8% | 2.1% |
| Forward P/E | 9.9x | 57.5x |
| Total Debt | $0.00 | $872M |
| Cash & Equiv. | $210M | $1.59B |
MNTN vs ROKU — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 25 | May 26 | Return |
|---|---|---|---|
| MNTN Inc. (MNTN) | 100 | 36.4 | -63.6% |
| Roku, Inc. (ROKU) | 100 | 174.8 | +74.8% |
Price return only. Dividends and distributions are not included.
Quick Verdict: MNTN vs ROKU
Each card shows where this stock fits in a portfolio — not just who wins on paper.
MNTN carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.
- beta 1.43
- Rev growth 28.6%, EPS growth 79.8%, 3Y rev CAGR 29.3%
- Lower volatility, beta 1.43, current ratio 4.18x
ROKU is the clearest fit if your priority is long-term compounding.
- 439.0% 10Y total return vs MNTN's -65.2%
- +111.5% vs MNTN's -65.2%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 28.6% revenue growth vs ROKU's 15.2% | |
| Value | Lower P/E (9.9x vs 57.5x) | |
| Quality / Margins | 7.8% margin vs ROKU's 4.1% | |
| Stability / Safety | Beta 1.43 vs ROKU's 2.10 | |
| Dividends | Tie | Neither stock pays a meaningful dividend |
| Momentum (1Y) | +111.5% vs MNTN's -65.2% | |
| Efficiency (ROA) | 6.6% ROA vs ROKU's 4.6%, ROIC 18.9% vs -0.3% |
MNTN vs ROKU — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
MNTN vs ROKU — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
Evenly matched — MNTN and ROKU each lead in 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
ROKU is the larger business by revenue, generating $5.0B annually — 16.6x MNTN's $299M. Profitability is closely matched — net margins range from 7.8% (MNTN) to 4.1% (ROKU). On growth, ROKU holds the edge at +22.4% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $299M | $5.0B |
| EBITDAEarnings before interest/tax | $52M | $223M |
| Net IncomeAfter-tax profit | $23M | $201M |
| Free Cash FlowCash after capex | $20M | $653M |
| Gross MarginGross profit ÷ Revenue | +80.0% | +44.2% |
| Operating MarginEBIT ÷ Revenue | +13.8% | +2.1% |
| Net MarginNet income ÷ Revenue | +7.8% | +4.1% |
| FCF MarginFCF ÷ Revenue | +6.5% | +13.1% |
| Rev. Growth (YoY)Latest quarter vs prior year | +14.2% | +22.4% |
| EPS Growth (YoY)Latest quarter vs prior year | +137.9% | +4.0% |
Valuation Metrics
MNTN leads this category, winning 5 of 6 comparable metrics.
Valuation Metrics
On an enterprise value basis, MNTN's 15.2x EV/EBITDA is more attractive than ROKU's 53.7x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $724M | $18.7B |
| Enterprise ValueMkt cap + debt − cash | $514M | $18.0B |
| Trailing P/EPrice ÷ TTM EPS | -105.52x | 214.69x |
| Forward P/EPrice ÷ next-FY EPS est. | 9.92x | 57.52x |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | 15.16x | 53.71x |
| Price / SalesMarket cap ÷ Revenue | 2.50x | 3.95x |
| Price / BookPrice ÷ Book value/share | 15.28x | 7.19x |
| Price / FCFMarket cap ÷ FCF | 12.83x | 39.10x |
Profitability & Efficiency
MNTN leads this category, winning 5 of 8 comparable metrics.
Profitability & Efficiency
MNTN delivers a 8.3% return on equity — every $100 of shareholder capital generates $8 in annual profit, vs $8 for ROKU. On the Piotroski fundamental quality scale (0–9), ROKU scores 6/9 vs MNTN's 5/9, reflecting solid financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +8.3% | +7.6% |
| ROA (TTM)Return on assets | +6.6% | +4.6% |
| ROICReturn on invested capital | +18.9% | -0.3% |
| ROCEReturn on capital employed | +12.2% | -0.2% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 6 |
| Debt / EquityFinancial leverage | — | 0.33x |
| Net DebtTotal debt minus cash | -$210M | -$715M |
| Cash & Equiv.Liquid assets | $210M | $1.6B |
| Total DebtShort + long-term debt | $0 | $872M |
| Interest CoverageEBIT ÷ Interest expense | 14.94x | 129.08x |
Total Returns (Dividends Reinvested)
ROKU leads this category, winning 6 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in ROKU five years ago would be worth $3,996 today (with dividends reinvested), compared to $3,483 for MNTN. Over the past 12 months, ROKU leads with a +111.5% total return vs MNTN's -65.2%. The 3-year compound annual growth rate (CAGR) favors ROKU at 31.5% vs MNTN's -29.6% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | -24.7% | +16.5% |
| 1-Year ReturnPast 12 months | -65.2% | +111.5% |
| 3-Year ReturnCumulative with dividends | -65.2% | +127.4% |
| 5-Year ReturnCumulative with dividends | -65.2% | -60.0% |
| 10-Year ReturnCumulative with dividends | -65.2% | +439.0% |
| CAGR (3Y)Annualised 3-year return | -29.6% | +31.5% |
Risk & Volatility
Evenly matched — MNTN and ROKU each lead in 1 of 2 comparable metrics.
Risk & Volatility
MNTN is the less volatile stock with a 1.43 beta — it tends to amplify market swings less than ROKU's 2.10 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. ROKU currently trades 97.6% from its 52-week high vs MNTN's 28.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.43x | 2.10x |
| 52-Week HighHighest price in past year | $32.49 | $129.80 |
| 52-Week LowLowest price in past year | $7.71 | $59.45 |
| % of 52W HighCurrent price vs 52-week peak | +28.3% | +97.6% |
| RSI (14)Momentum oscillator 0–100 | 42.2 | 72.7 |
| Avg Volume (50D)Average daily shares traded | 644K | 2.7M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Consensus price targets imply 144.3% upside for MNTN (target: $22) vs 12.3% for ROKU (target: $142).
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy |
| Price TargetConsensus 12-month target | $22.43 | $142.19 |
| # AnalystsCovering analysts | — | 45 |
| Dividend YieldAnnual dividend ÷ price | — | — |
| Dividend StreakConsecutive years of raises | — | — |
| Dividend / ShareAnnual DPS | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | +1.4% | +0.8% |
MNTN leads in 2 of 6 categories (Valuation Metrics, Profitability & Efficiency). ROKU leads in 1 (Total Returns). 2 tied.
MNTN vs ROKU: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is MNTN or ROKU a better buy right now?
For growth investors, MNTN Inc.
(MNTN) is the stronger pick with 28. 6% revenue growth year-over-year, versus 15. 2% for Roku, Inc. (ROKU). Roku, Inc. (ROKU) offers the better valuation at 214. 7x trailing P/E (57. 5x forward), making it the more compelling value choice. Analysts rate Roku, Inc. (ROKU) a "Buy" — based on 45 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — MNTN or ROKU?
On forward P/E, MNTN Inc.
is actually cheaper at 9. 9x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — MNTN or ROKU?
Over the past 5 years, Roku, Inc.
(ROKU) delivered a total return of -60. 0%, compared to -65. 2% for MNTN Inc. (MNTN). Over 10 years, the gap is even starker: ROKU returned +439. 0% versus MNTN's -65. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — MNTN or ROKU?
By beta (market sensitivity over 5 years), MNTN Inc.
(MNTN) is the lower-risk stock at 1. 43β versus Roku, Inc. 's 2. 10β — meaning ROKU is approximately 47% more volatile than MNTN relative to the S&P 500.
05Which is growing faster — MNTN or ROKU?
By revenue growth (latest reported year), MNTN Inc.
(MNTN) is pulling ahead at 28. 6% versus 15. 2% for Roku, Inc. (ROKU). On earnings-per-share growth, the picture is similar: Roku, Inc. grew EPS 166. 3% year-over-year, compared to 79. 8% for MNTN Inc.. Over a 3-year CAGR, MNTN leads at 29. 3% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — MNTN or ROKU?
Roku, Inc.
(ROKU) is the more profitable company, earning 1. 9% net margin versus -2. 2% for MNTN Inc. — meaning it keeps 1. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MNTN leads at 8. 3% versus -0. 1% for ROKU. At the gross margin level — before operating expenses — MNTN leads at 76. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is MNTN or ROKU more undervalued right now?
On forward earnings alone, MNTN Inc.
(MNTN) trades at 9. 9x forward P/E versus 57. 5x for Roku, Inc. — 47. 6x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MNTN: 144. 3% to $22. 43.
08Which pays a better dividend — MNTN or ROKU?
None of the stocks in this comparison currently pay a material dividend.
All are effectively zero-yield and should be held for capital appreciation rather than income.
09Is MNTN or ROKU better for a retirement portfolio?
For long-horizon retirement investors, MNTN Inc.
(MNTN) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding. Roku, Inc. (ROKU) carries a higher beta of 2. 10 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MNTN: -65. 2%, ROKU: +439. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between MNTN and ROKU?
Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
Find Stocks Like These
Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.
- Sector: Communication Services
- Market Cap > $100B
- Revenue Growth > 11%
- Gross Margin > 26%
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