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NCMI vs LAMR
Revenue, margins, valuation, and 5-year total return — side by side.
REIT - Specialty
NCMI vs LAMR — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Advertising Agencies | REIT - Specialty |
| Market Cap | $346M | $15.35B |
| Revenue (TTM) | $243M | $2.29B |
| Net Income (TTM) | $-11M | $550M |
| Gross Margin | 30.3% | 23.6% |
| Operating Margin | -5.7% | 28.5% |
| Forward P/E | — | 26.6x |
| Total Debt | $23M | $6.18B |
| Cash & Equiv. | $75M | $65M |
NCMI vs LAMR — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| National CineMedia,… (NCMI) | 100 | 13.5 | -86.5% |
| Lamar Advertising C… (LAMR) | 100 | 228.0 | +128.0% |
Price return only. Dividends and distributions are not included.
Quick Verdict: NCMI vs LAMR
Each card shows where this stock fits in a portfolio — not just who wins on paper.
NCMI is the clearest fit if your priority is sleep-well-at-night.
- Lower volatility, beta 1.26, Low D/E 5.5%, current ratio 2.42x
LAMR carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.
- Dividend streak 2 yrs, beta 0.64, yield 4.3%
- Rev growth 2.7%, EPS growth 63.9%, 3Y rev CAGR 3.7%
- 206.2% 10Y total return vs NCMI's -71.0%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 2.7% FFO/revenue growth vs NCMI's 1.0% | |
| Value | Better valuation composite | |
| Quality / Margins | 24.0% margin vs NCMI's -4.4% | |
| Stability / Safety | Beta 0.64 vs NCMI's 1.26 | |
| Dividends | 4.3% yield, 2-year raise streak, vs NCMI's 3.3% | |
| Momentum (1Y) | +33.2% vs NCMI's -25.3% | |
| Efficiency (ROA) | 8.0% ROA vs NCMI's -2.1%, ROIC 8.2% vs -2.9% |
NCMI vs LAMR — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
NCMI vs LAMR — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
Evenly matched — NCMI and LAMR each lead in 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
LAMR is the larger business by revenue, generating $2.3B annually — 9.4x NCMI's $243M. LAMR is the more profitable business, keeping 24.0% of every revenue dollar as net income compared to NCMI's -4.4%. On growth, NCMI holds the edge at +7.9% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $243M | $2.3B |
| EBITDAEarnings before interest/tax | $24M | $1.1B |
| Net IncomeAfter-tax profit | -$11M | $550M |
| Free Cash FlowCash after capex | $4M | $769M |
| Gross MarginGross profit ÷ Revenue | +30.3% | +23.6% |
| Operating MarginEBIT ÷ Revenue | -5.7% | +28.5% |
| Net MarginNet income ÷ Revenue | -4.4% | +24.0% |
| FCF MarginFCF ÷ Revenue | +1.8% | +33.6% |
| Rev. Growth (YoY)Latest quarter vs prior year | +7.9% | +4.5% |
| EPS Growth (YoY)Latest quarter vs prior year | +24.0% | -25.9% |
Valuation Metrics
NCMI leads this category, winning 4 of 5 comparable metrics.
Valuation Metrics
On an enterprise value basis, NCMI's 12.2x EV/EBITDA is more attractive than LAMR's 21.0x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $346M | $15.4B |
| Enterprise ValueMkt cap + debt − cash | $293M | $21.5B |
| Trailing P/EPrice ÷ TTM EPS | -33.73x | 26.20x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 26.63x |
| PEG RatioP/E ÷ EPS growth rate | — | 1.37x |
| EV / EBITDAEnterprise value multiple | 12.23x | 20.96x |
| Price / SalesMarket cap ÷ Revenue | 1.42x | 6.78x |
| Price / BookPrice ÷ Book value/share | 0.85x | 14.99x |
| Price / FCFMarket cap ÷ FCF | 123.60x | 20.86x |
Profitability & Efficiency
LAMR leads this category, winning 5 of 9 comparable metrics.
Profitability & Efficiency
LAMR delivers a 55.5% return on equity — every $100 of shareholder capital generates $56 in annual profit, vs $-3 for NCMI. NCMI carries lower financial leverage with a 0.05x debt-to-equity ratio, signaling a more conservative balance sheet compared to LAMR's 6.04x. On the Piotroski fundamental quality scale (0–9), NCMI scores 7/9 vs LAMR's 6/9, reflecting strong financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | -2.9% | +55.5% |
| ROA (TTM)Return on assets | -2.1% | +8.0% |
| ROICReturn on invested capital | -2.9% | +8.2% |
| ROCEReturn on capital employed | -2.8% | +11.4% |
| Piotroski ScoreFundamental quality 0–9 | 7 | 6 |
| Debt / EquityFinancial leverage | 0.05x | 6.04x |
| Net DebtTotal debt minus cash | -$53M | $6.1B |
| Cash & Equiv.Liquid assets | $75M | $65M |
| Total DebtShort + long-term debt | $23M | $6.2B |
| Interest CoverageEBIT ÷ Interest expense | -23.17x | 4.83x |
Total Returns (Dividends Reinvested)
LAMR leads this category, winning 6 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in LAMR five years ago would be worth $16,809 today (with dividends reinvested), compared to $1,475 for NCMI. Over the past 12 months, LAMR leads with a +33.2% total return vs NCMI's -25.3%. The 3-year compound annual growth rate (CAGR) favors LAMR at 21.3% vs NCMI's 8.2% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | -2.6% | +23.1% |
| 1-Year ReturnPast 12 months | -25.3% | +33.2% |
| 3-Year ReturnCumulative with dividends | +26.6% | +78.3% |
| 5-Year ReturnCumulative with dividends | -85.3% | +68.1% |
| 10-Year ReturnCumulative with dividends | -71.0% | +206.2% |
| CAGR (3Y)Annualised 3-year return | +8.2% | +21.3% |
Risk & Volatility
LAMR leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
LAMR is the less volatile stock with a 0.64 beta — it tends to amplify market swings less than NCMI's 1.26 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. LAMR currently trades 99.9% from its 52-week high vs NCMI's 66.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.26x | 0.64x |
| 52-Week HighHighest price in past year | $5.56 | $151.36 |
| 52-Week LowLowest price in past year | $2.92 | $112.00 |
| % of 52W HighCurrent price vs 52-week peak | +66.7% | +99.9% |
| RSI (14)Momentum oscillator 0–100 | 58.3 | 69.3 |
| Avg Volume (50D)Average daily shares traded | 472K | 557K |
Analyst Outlook
LAMR leads this category, winning 2 of 2 comparable metrics.
Analyst Outlook
Wall Street rates NCMI as "Hold" and LAMR as "Buy". Consensus price targets imply 102.2% upside for NCMI (target: $8) vs -4.1% for LAMR (target: $145). For income investors, LAMR offers the higher dividend yield at 4.27% vs NCMI's 3.26%.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Buy |
| Price TargetConsensus 12-month target | $7.50 | $145.00 |
| # AnalystsCovering analysts | 17 | 20 |
| Dividend YieldAnnual dividend ÷ price | +3.3% | +4.3% |
| Dividend StreakConsecutive years of raises | 1 | 2 |
| Dividend / ShareAnnual DPS | $0.12 | $6.46 |
| Buyback YieldShare repurchases ÷ mkt cap | +6.4% | +1.0% |
LAMR leads in 4 of 6 categories (Profitability & Efficiency, Total Returns). NCMI leads in 1 (Valuation Metrics). 1 tied.
NCMI vs LAMR: Frequently Asked Questions
9 questions · data-driven answers · updated daily
01Is NCMI or LAMR a better buy right now?
For growth investors, Lamar Advertising Company (LAMR) is the stronger pick with 2.
7% revenue growth year-over-year, versus 1. 0% for National CineMedia, Inc. (NCMI). Lamar Advertising Company (LAMR) offers the better valuation at 26. 2x trailing P/E (26. 6x forward), making it the more compelling value choice. Analysts rate Lamar Advertising Company (LAMR) a "Buy" — based on 20 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — NCMI or LAMR?
Over the past 5 years, Lamar Advertising Company (LAMR) delivered a total return of +68.
1%, compared to -85. 3% for National CineMedia, Inc. (NCMI). Over 10 years, the gap is even starker: LAMR returned +206. 2% versus NCMI's -71. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — NCMI or LAMR?
By beta (market sensitivity over 5 years), Lamar Advertising Company (LAMR) is the lower-risk stock at 0.
64β versus National CineMedia, Inc. 's 1. 26β — meaning NCMI is approximately 99% more volatile than LAMR relative to the S&P 500. On balance sheet safety, National CineMedia, Inc. (NCMI) carries a lower debt/equity ratio of 5% versus 6% for Lamar Advertising Company — giving it more financial flexibility in a downturn.
04Which is growing faster — NCMI or LAMR?
By revenue growth (latest reported year), Lamar Advertising Company (LAMR) is pulling ahead at 2.
7% versus 1. 0% for National CineMedia, Inc. (NCMI). On earnings-per-share growth, the picture is similar: Lamar Advertising Company grew EPS 63. 9% year-over-year, compared to 52. 2% for National CineMedia, Inc.. Over a 3-year CAGR, LAMR leads at 3. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
05Which has better profit margins — NCMI or LAMR?
Lamar Advertising Company (LAMR) is the more profitable company, earning 25.
9% net margin versus -4. 4% for National CineMedia, Inc. — meaning it keeps 25. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: LAMR leads at 30. 8% versus -5. 7% for NCMI. At the gross margin level — before operating expenses — LAMR leads at 38. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Is NCMI or LAMR more undervalued right now?
Analyst consensus price targets imply the most upside for NCMI: 102.
2% to $7. 50.
07Which pays a better dividend — NCMI or LAMR?
All stocks in this comparison pay dividends.
Lamar Advertising Company (LAMR) offers the highest yield at 4. 3%, versus 3. 3% for National CineMedia, Inc. (NCMI).
08Is NCMI or LAMR better for a retirement portfolio?
For long-horizon retirement investors, Lamar Advertising Company (LAMR) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
64), 4. 3% yield, +206. 2% 10Y return). Both have compounded well over 10 years (LAMR: +206. 2%, NCMI: -71. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between NCMI and LAMR?
These companies operate in different sectors (NCMI (Communication Services) and LAMR (Real Estate)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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- Sector: Communication Services
- Market Cap > $100B
- Revenue Growth > 5%
- Gross Margin > 18%
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