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NDLS vs BROS
Revenue, margins, valuation, and 5-year total return — side by side.
Restaurants
NDLS vs BROS — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Restaurants | Restaurants |
| Market Cap | $71M | $6.81B |
| Revenue (TTM) | $495M | $1.75B |
| Net Income (TTM) | $-37M | $81M |
| Gross Margin | 10.0% | 25.3% |
| Operating Margin | 0.1% | 9.4% |
| Forward P/E | — | 60.3x |
| Total Debt | $264M | $1.09B |
| Cash & Equiv. | $1M | $269M |
NDLS vs BROS — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Sep 21 | May 26 | Return |
|---|---|---|---|
| Noodles & Company (NDLS) | 100 | 12.7 | -87.3% |
| Dutch Bros Inc. (BROS) | 100 | 123.7 | +23.7% |
Price return only. Dividends and distributions are not included.
Quick Verdict: NDLS vs BROS
Each card shows where this stock fits in a portfolio — not just who wins on paper.
NDLS is the clearest fit if your priority is income & stability and sleep-well-at-night.
- beta 0.59
- Lower volatility, beta 0.59, current ratio 0.31x
- Beta 0.59, current ratio 0.31x
BROS carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.
- Rev growth 27.9%, EPS growth 103.2%, 3Y rev CAGR 30.4%
- 46.1% 10Y total return vs NDLS's -86.3%
- 27.9% revenue growth vs NDLS's 0.4%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 27.9% revenue growth vs NDLS's 0.4% | |
| Quality / Margins | 4.6% margin vs NDLS's -7.5% | |
| Stability / Safety | Beta 0.59 vs BROS's 1.83 | |
| Dividends | Tie | Neither stock pays a meaningful dividend |
| Momentum (1Y) | +48.5% vs BROS's -9.5% | |
| Efficiency (ROA) | 2.7% ROA vs NDLS's -13.6%, ROIC 7.7% vs -1.5% |
NDLS vs BROS — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
NDLS vs BROS — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
BROS leads this category, winning 5 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
BROS is the larger business by revenue, generating $1.7B annually — 3.5x NDLS's $495M. BROS is the more profitable business, keeping 4.6% of every revenue dollar as net income compared to NDLS's -7.5%. On growth, BROS holds the edge at +30.8% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $495M | $1.7B |
| EBITDAEarnings before interest/tax | $26M | $244M |
| Net IncomeAfter-tax profit | -$37M | $81M |
| Free Cash FlowCash after capex | -$2M | $148M |
| Gross MarginGross profit ÷ Revenue | +10.0% | +25.3% |
| Operating MarginEBIT ÷ Revenue | +0.1% | +9.4% |
| Net MarginNet income ÷ Revenue | -7.5% | +4.6% |
| FCF MarginFCF ÷ Revenue | -0.5% | +8.5% |
| Rev. Growth (YoY)Latest quarter vs prior year | -0.0% | +30.8% |
| EPS Growth (YoY)Latest quarter vs prior year | +63.7% | 0.0% |
Valuation Metrics
NDLS leads this category, winning 3 of 3 comparable metrics.
Valuation Metrics
On an enterprise value basis, NDLS's 15.2x EV/EBITDA is more attractive than BROS's 27.6x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $71M | $6.8B |
| Enterprise ValueMkt cap + debt − cash | $333M | $7.6B |
| Trailing P/EPrice ÷ TTM EPS | -1.63x | 85.05x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 60.32x |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | 15.18x | 27.60x |
| Price / SalesMarket cap ÷ Revenue | 0.14x | 4.16x |
| Price / BookPrice ÷ Book value/share | — | 7.50x |
| Price / FCFMarket cap ÷ FCF | — | 125.12x |
Profitability & Efficiency
BROS leads this category, winning 5 of 7 comparable metrics.
Profitability & Efficiency
On the Piotroski fundamental quality scale (0–9), BROS scores 6/9 vs NDLS's 3/9, reflecting solid financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | — | +9.2% |
| ROA (TTM)Return on assets | -13.6% | +2.7% |
| ROICReturn on invested capital | -1.5% | +7.7% |
| ROCEReturn on capital employed | -2.2% | +6.4% |
| Piotroski ScoreFundamental quality 0–9 | 3 | 6 |
| Debt / EquityFinancial leverage | — | 1.21x |
| Net DebtTotal debt minus cash | $263M | $820M |
| Cash & Equiv.Liquid assets | $1M | $269M |
| Total DebtShort + long-term debt | $264M | $1.1B |
| Interest CoverageEBIT ÷ Interest expense | 0.12x | 11.85x |
Total Returns (Dividends Reinvested)
BROS leads this category, winning 4 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in BROS five years ago would be worth $14,607 today (with dividends reinvested), compared to $1,238 for NDLS. Over the past 12 months, NDLS leads with a +48.5% total return vs BROS's -9.5%. The 3-year compound annual growth rate (CAGR) favors BROS at 18.4% vs NDLS's -31.9% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | +102.4% | -13.8% |
| 1-Year ReturnPast 12 months | +48.5% | -9.5% |
| 3-Year ReturnCumulative with dividends | -68.5% | +66.0% |
| 5-Year ReturnCumulative with dividends | -87.6% | +46.1% |
| 10-Year ReturnCumulative with dividends | -86.3% | +46.1% |
| CAGR (3Y)Annualised 3-year return | -31.9% | +18.4% |
Risk & Volatility
NDLS leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
NDLS is the less volatile stock with a 0.59 beta — it tends to amplify market swings less than BROS's 1.83 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. NDLS currently trades 86.0% from its 52-week high vs BROS's 68.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.59x | 1.83x |
| 52-Week HighHighest price in past year | $13.95 | $77.88 |
| 52-Week LowLowest price in past year | $0.77 | $44.58 |
| % of 52W HighCurrent price vs 52-week peak | +86.0% | +68.8% |
| RSI (14)Momentum oscillator 0–100 | 61.4 | 62.8 |
| Avg Volume (50D)Average daily shares traded | 91K | 4.1M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Wall Street rates NDLS as "Hold" and BROS as "Buy". Consensus price targets imply 300.0% upside for NDLS (target: $48) vs 39.0% for BROS (target: $74).
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Buy |
| Price TargetConsensus 12-month target | $48.00 | $74.45 |
| # AnalystsCovering analysts | 18 | 21 |
| Dividend YieldAnnual dividend ÷ price | — | — |
| Dividend StreakConsecutive years of raises | — | 3 |
| Dividend / ShareAnnual DPS | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | 0.0% |
BROS leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). NDLS leads in 2 (Valuation Metrics, Risk & Volatility).
NDLS vs BROS: Frequently Asked Questions
9 questions · data-driven answers · updated daily
01Is NDLS or BROS a better buy right now?
For growth investors, Dutch Bros Inc.
(BROS) is the stronger pick with 27. 9% revenue growth year-over-year, versus 0. 4% for Noodles & Company (NDLS). Dutch Bros Inc. (BROS) offers the better valuation at 85. 0x trailing P/E (60. 3x forward), making it the more compelling value choice. Analysts rate Dutch Bros Inc. (BROS) a "Buy" — based on 21 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — NDLS or BROS?
Over the past 5 years, Dutch Bros Inc.
(BROS) delivered a total return of +46. 1%, compared to -87. 6% for Noodles & Company (NDLS). Over 10 years, the gap is even starker: BROS returned +46. 1% versus NDLS's -86. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — NDLS or BROS?
By beta (market sensitivity over 5 years), Noodles & Company (NDLS) is the lower-risk stock at 0.
59β versus Dutch Bros Inc. 's 1. 83β — meaning BROS is approximately 210% more volatile than NDLS relative to the S&P 500.
04Which is growing faster — NDLS or BROS?
By revenue growth (latest reported year), Dutch Bros Inc.
(BROS) is pulling ahead at 27. 9% versus 0. 4% for Noodles & Company (NDLS). On earnings-per-share growth, the picture is similar: Dutch Bros Inc. grew EPS 103. 2% year-over-year, compared to -15. 0% for Noodles & Company. Over a 3-year CAGR, BROS leads at 30. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
05Which has better profit margins — NDLS or BROS?
Dutch Bros Inc.
(BROS) is the more profitable company, earning 4. 9% net margin versus -8. 6% for Noodles & Company — meaning it keeps 4. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: BROS leads at 9. 8% versus -1. 0% for NDLS. At the gross margin level — before operating expenses — BROS leads at 25. 9%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Is NDLS or BROS more undervalued right now?
Analyst consensus price targets imply the most upside for NDLS: 300.
0% to $48. 00.
07Which pays a better dividend — NDLS or BROS?
None of the stocks in this comparison currently pay a material dividend.
All are effectively zero-yield and should be held for capital appreciation rather than income.
08Is NDLS or BROS better for a retirement portfolio?
For long-horizon retirement investors, Noodles & Company (NDLS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
59)). Dutch Bros Inc. (BROS) carries a higher beta of 1. 83 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (NDLS: -86. 3%, BROS: +46. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between NDLS and BROS?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: NDLS is a small-cap quality compounder stock; BROS is a small-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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