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NOAH vs LU vs JFIN
Revenue, margins, valuation, and 5-year total return — side by side.
Financial - Credit Services
Internet Content & Information
NOAH vs LU vs JFIN — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||
|---|---|---|---|
| Industry | Asset Management | Financial - Credit Services | Internet Content & Information |
| Market Cap | $154M | $847M | $532M |
| Revenue (TTM) | $2.60B | $28.13B | $6.54B |
| Net Income (TTM) | $656M | $-3.38B | $1.71B |
| Gross Margin | 48.1% | 74.9% | 80.9% |
| Operating Margin | 24.4% | -1.6% | 32.1% |
| Forward P/E | 1.1x | — | 0.5x |
| Total Debt | $136M | $81.47B | $52M |
| Cash & Equiv. | $3.82B | $41.15B | $541M |
NOAH vs LU vs JFIN — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Oct 20 | May 26 | Return |
|---|---|---|---|
| Noah Holdings Limit… (NOAH) | 100 | 41.5 | -58.5% |
| Lufax Holding Ltd (LU) | 100 | 3.9 | -96.1% |
| Jiayin Group Inc. (JFIN) | 100 | 174.8 | +74.8% |
Price return only. Dividends and distributions are not included.
Quick Verdict: NOAH vs LU vs JFIN
Each card shows where this stock fits in a portfolio — not just who wins on paper.
NOAH has the current edge in this matchup, primarily because of its strength in income & stability and long-term compounding.
- Dividend streak 2 yrs, beta 0.98, yield 95.9%
- -44.1% 10Y total return vs JFIN's -56.7%
- Lower volatility, beta 0.98, Low D/E 1.4%, current ratio 4.53x
LU is the clearest fit if your priority is bank quality.
- NIM 7.4% vs NOAH's 1.3%
- Better valuation composite
JFIN is the clearest fit if your priority is growth exposure.
- Rev growth 6.1%, EPS growth -18.0%, 3Y rev CAGR 48.2%
- 6.1% revenue growth vs LU's -32.5%
- 26.2% margin vs LU's -7.3%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 6.1% revenue growth vs LU's -32.5% | |
| Value | Better valuation composite | |
| Quality / Margins | 26.2% margin vs LU's -7.3% | |
| Stability / Safety | Beta 0.98 vs LU's 1.62, lower leverage | |
| Dividends | 95.9% yield, 2-year raise streak, vs JFIN's 16.9%, (1 stock pays no dividend) | |
| Momentum (1Y) | +28.6% vs JFIN's -54.6% | |
| Efficiency (ROA) | 21.6% ROA vs LU's -1.5%, ROIC 39.9% vs -0.2% |
NOAH vs LU vs JFIN — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
NOAH vs LU vs JFIN — Financial Metrics
Side-by-side numbers across 3 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
JFIN leads this category, winning 3 of 5 comparable metrics.
Income & Cash Flow (Last 12 Months)
LU is the larger business by revenue, generating $28.1B annually — 10.8x NOAH's $2.6B. JFIN is the more profitable business, keeping 26.2% of every revenue dollar as net income compared to LU's -7.3%.
| Metric | |||
|---|---|---|---|
| RevenueTrailing 12 months | $2.6B | $28.1B | $6.5B |
| EBITDAEarnings before interest/tax | $656M | -$1.3B | $2.1B |
| Net IncomeAfter-tax profit | $656M | -$3.4B | $1.7B |
| Free Cash FlowCash after capex | $0 | $8.6B | $0 |
| Gross MarginGross profit ÷ Revenue | +48.1% | +74.9% | +80.9% |
| Operating MarginEBIT ÷ Revenue | +24.4% | -1.6% | +32.1% |
| Net MarginNet income ÷ Revenue | +18.3% | -7.3% | +26.2% |
| FCF MarginFCF ÷ Revenue | +11.7% | +45.3% | +11.8% |
| Rev. Growth (YoY)Latest quarter vs prior year | — | — | +1.8% |
| EPS Growth (YoY)Latest quarter vs prior year | +62.8% | -10.6% | +44.9% |
Valuation Metrics
LU leads this category, winning 4 of 6 comparable metrics.
Valuation Metrics
At 1.7x trailing earnings, JFIN trades at a 23% valuation discount to NOAH's 2.2x P/E.
| Metric | |||
|---|---|---|---|
| Market CapShares × price | $154M | $847M | $532M |
| Enterprise ValueMkt cap + debt − cash | -$387M | $6.8B | $461M |
| Trailing P/EPrice ÷ TTM EPS | 2.21x | -2.89x | 1.69x |
| Forward P/EPrice ÷ next-FY EPS est. | 1.10x | — | 0.49x |
| PEG RatioP/E ÷ EPS growth rate | — | — | 0.12x |
| EV / EBITDAEnterprise value multiple | -3.33x | — | 2.48x |
| Price / SalesMarket cap ÷ Revenue | 0.40x | 0.21x | 0.63x |
| Price / BookPrice ÷ Book value/share | 0.10x | 0.07x | 0.57x |
| Price / FCFMarket cap ÷ FCF | 3.44x | 0.45x | 5.29x |
Profitability & Efficiency
JFIN leads this category, winning 6 of 8 comparable metrics.
Profitability & Efficiency
JFIN delivers a 39.7% return on equity — every $100 of shareholder capital generates $40 in annual profit, vs $-4 for LU. NOAH carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to LU's 0.99x. On the Piotroski fundamental quality scale (0–9), JFIN scores 6/9 vs LU's 3/9, reflecting solid financial health.
| Metric | |||
|---|---|---|---|
| ROE (TTM)Return on equity | +6.6% | -3.8% | +39.7% |
| ROA (TTM)Return on assets | +5.6% | -1.5% | +21.6% |
| ROICReturn on invested capital | +4.5% | -0.2% | +39.9% |
| ROCEReturn on capital employed | +6.0% | -0.2% | +32.2% |
| Piotroski ScoreFundamental quality 0–9 | 4 | 3 | 6 |
| Debt / EquityFinancial leverage | 0.01x | 0.99x | 0.02x |
| Net DebtTotal debt minus cash | -$3.7B | $40.3B | -$489M |
| Cash & Equiv.Liquid assets | $3.8B | $41.1B | $541M |
| Total DebtShort + long-term debt | $136M | $81.5B | $52M |
| Interest CoverageEBIT ÷ Interest expense | — | -0.12x | — |
Total Returns (Dividends Reinvested)
Evenly matched — NOAH and JFIN each lead in 3 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in JFIN five years ago would be worth $11,700 today (with dividends reinvested), compared to $1,428 for LU. Over the past 12 months, NOAH leads with a +28.6% total return vs JFIN's -54.6%. The 3-year compound annual growth rate (CAGR) favors JFIN at 10.8% vs LU's -12.7% — a key indicator of consistent wealth creation.
| Metric | |||
|---|---|---|---|
| YTD ReturnYear-to-date | +2.9% | -24.9% | -18.1% |
| 1-Year ReturnPast 12 months | +28.6% | -30.8% | -54.6% |
| 3-Year ReturnCumulative with dividends | -1.5% | -33.5% | +36.2% |
| 5-Year ReturnCumulative with dividends | -66.9% | -85.7% | +17.0% |
| 10-Year ReturnCumulative with dividends | -44.1% | -86.8% | -56.7% |
| CAGR (3Y)Annualised 3-year return | -0.5% | -12.7% | +10.8% |
Risk & Volatility
NOAH leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
NOAH is the less volatile stock with a 0.98 beta — it tends to amplify market swings less than LU's 1.62 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. NOAH currently trades 85.2% from its 52-week high vs JFIN's 25.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||
|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.98x | 1.62x | 1.19x |
| 52-Week HighHighest price in past year | $12.84 | $4.57 | $19.23 |
| 52-Week LowLowest price in past year | $9.31 | $1.73 | $3.71 |
| % of 52W HighCurrent price vs 52-week peak | +85.2% | +44.2% | +25.6% |
| RSI (14)Momentum oscillator 0–100 | 54.9 | 52.5 | 53.1 |
| Avg Volume (50D)Average daily shares traded | 127K | 1.4M | 62K |
Analyst Outlook
NOAH leads this category, winning 2 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: NOAH as "Buy", LU as "Buy", JFIN as "Buy". Consensus price targets imply 72.3% upside for LU (target: $3) vs -8.6% for NOAH (target: $10). For income investors, NOAH offers the higher dividend yield at 95.88% vs JFIN's 16.87%.
| Metric | |||
|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy | Buy |
| Price TargetConsensus 12-month target | $10.00 | $3.48 | — |
| # AnalystsCovering analysts | 13 | 13 | 1 |
| Dividend YieldAnnual dividend ÷ price | +95.9% | — | +16.9% |
| Dividend StreakConsecutive years of raises | 2 | 0 | 2 |
| Dividend / ShareAnnual DPS | $71.51 | — | $5.67 |
| Buyback YieldShare repurchases ÷ mkt cap | +5.1% | 0.0% | +1.5% |
JFIN leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). NOAH leads in 2 (Risk & Volatility, Analyst Outlook). 1 tied.
NOAH vs LU vs JFIN: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is NOAH or LU or JFIN a better buy right now?
For growth investors, Jiayin Group Inc.
(JFIN) is the stronger pick with 6. 1% revenue growth year-over-year, versus -32. 5% for Lufax Holding Ltd (LU). Jiayin Group Inc. (JFIN) offers the better valuation at 1. 7x trailing P/E (0. 5x forward), making it the more compelling value choice. Analysts rate Noah Holdings Limited (NOAH) a "Buy" — based on 13 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — NOAH or LU or JFIN?
On trailing P/E, Jiayin Group Inc.
(JFIN) is the cheapest at 1. 7x versus Noah Holdings Limited at 2. 2x. On forward P/E, Jiayin Group Inc. is actually cheaper at 0. 5x.
03Which is the better long-term investment — NOAH or LU or JFIN?
Over the past 5 years, Jiayin Group Inc.
(JFIN) delivered a total return of +17. 0%, compared to -85. 7% for Lufax Holding Ltd (LU). Over 10 years, the gap is even starker: NOAH returned -44. 1% versus LU's -86. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — NOAH or LU or JFIN?
By beta (market sensitivity over 5 years), Noah Holdings Limited (NOAH) is the lower-risk stock at 0.
98β versus Lufax Holding Ltd's 1. 62β — meaning LU is approximately 65% more volatile than NOAH relative to the S&P 500. On balance sheet safety, Noah Holdings Limited (NOAH) carries a lower debt/equity ratio of 1% versus 99% for Lufax Holding Ltd — giving it more financial flexibility in a downturn.
05Which is growing faster — NOAH or LU or JFIN?
By revenue growth (latest reported year), Jiayin Group Inc.
(JFIN) is pulling ahead at 6. 1% versus -32. 5% for Lufax Holding Ltd (LU). On earnings-per-share growth, the picture is similar: Jiayin Group Inc. grew EPS -18. 0% year-over-year, compared to -254. 5% for Lufax Holding Ltd. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — NOAH or LU or JFIN?
Noah Holdings Limited (NOAH) is the more profitable company, earning 18.
3% net margin versus -7. 3% for Lufax Holding Ltd — meaning it keeps 18. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: NOAH leads at 24. 4% versus -1. 6% for LU. At the gross margin level — before operating expenses — LU leads at 74. 9%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is NOAH or LU or JFIN more undervalued right now?
On forward earnings alone, Jiayin Group Inc.
(JFIN) trades at 0. 5x forward P/E versus 1. 1x for Noah Holdings Limited — 0. 6x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for LU: 72. 3% to $3. 48.
08Which pays a better dividend — NOAH or LU or JFIN?
In this comparison, NOAH (95.
9% yield), JFIN (16. 9% yield) pay a dividend. LU does not pay a meaningful dividend and should not be held primarily for income.
09Is NOAH or LU or JFIN better for a retirement portfolio?
For long-horizon retirement investors, Noah Holdings Limited (NOAH) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
98), 95. 9% yield). Lufax Holding Ltd (LU) carries a higher beta of 1. 62 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (NOAH: -44. 1%, LU: -86. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between NOAH and LU and JFIN?
These companies operate in different sectors (NOAH (Financial Services) and LU (Financial Services) and JFIN (Communication Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: NOAH is a small-cap deep-value stock; LU is a small-cap quality compounder stock; JFIN is a small-cap deep-value stock. NOAH, JFIN pay a dividend while LU does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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- Sector: Communication Services
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