Compare Stocks

5 / 10
Try these comparisons:

Stock Comparison

NOAH vs LU vs JFIN vs CNF vs BEN

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
NOAH
Noah Holdings Limited

Asset Management

Financial ServicesNYSE • CN
Market Cap$154M
5Y Perf.-58.5%
LU
Lufax Holding Ltd

Financial - Credit Services

Financial ServicesNYSE • CN
Market Cap$847M
5Y Perf.-96.1%
JFIN
Jiayin Group Inc.

Internet Content & Information

Communication ServicesNASDAQ • CN
Market Cap$532M
5Y Perf.+74.8%
CNF
CNFinance Holdings Limited

Financial - Mortgages

Financial ServicesNYSE • CN
Market Cap$1M
5Y Perf.-90.4%
BEN
Franklin Resources, Inc.

Asset Management

Financial ServicesNYSE • US
Market Cap$16.19B
5Y Perf.+66.2%

NOAH vs LU vs JFIN vs CNF vs BEN — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
NOAH logoNOAH
LU logoLU
JFIN logoJFIN
CNF logoCNF
BEN logoBEN
IndustryAsset ManagementFinancial - Credit ServicesInternet Content & InformationFinancial - MortgagesAsset Management
Market Cap$154M$847M$532M$1M$16.19B
Revenue (TTM)$2.60B$28.13B$6.54B$626M$8.77B
Net Income (TTM)$656M$-3.38B$1.71B$-51M$812M
Gross Margin48.1%74.9%80.9%87.0%80.3%
Operating Margin24.4%-1.6%32.1%-11.2%6.9%
Forward P/E1.1x0.5x4.3x11.4x
Total Debt$136M$81.47B$52M$4.22B$13.30B
Cash & Equiv.$3.82B$41.15B$541M$338M$3.57B

NOAH vs LU vs JFIN vs CNF vs BENLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

NOAH
LU
JFIN
CNF
BEN
StockOct 20May 26Return
Noah Holdings Limit… (NOAH)10041.5-58.5%
Lufax Holding Ltd (LU)1003.9-96.1%
Jiayin Group Inc. (JFIN)100174.8+74.8%
CNFinance Holdings … (CNF)1009.6-90.4%
Franklin Resources,… (BEN)100166.2+66.2%

Price return only. Dividends and distributions are not included.

Quick Verdict: NOAH vs LU vs JFIN vs CNF vs BEN

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: JFIN leads in 4 of 7 categories (5-stock set), making it the strongest pick for growth and revenue expansion and valuation and capital efficiency. Noah Holdings Limited is the stronger pick specifically for dividend income and shareholder returns. CNF and BEN also each lead in at least one category. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
NOAH
Noah Holdings Limited
The Banking Pick

NOAH is the #2 pick in this set and the best alternative if income & stability and sleep-well-at-night is your priority.

  • Dividend streak 2 yrs, beta 0.98, yield 95.9%
  • Lower volatility, beta 0.98, Low D/E 1.4%, current ratio 4.53x
  • Beta 0.98, yield 95.9%, current ratio 4.53x
  • 95.9% yield, 2-year raise streak, vs BEN's 4.3%, (2 stocks pay no dividend)
Best for: income & stability and sleep-well-at-night
LU
Lufax Holding Ltd
The Banking Pick

LU is the clearest fit if your priority is bank quality.

  • NIM 7.4% vs CNF's 0.6%
Best for: bank quality
JFIN
Jiayin Group Inc.
The Growth Play

JFIN carries the broadest edge in this set and is the clearest fit for growth exposure.

  • Rev growth 6.1%, EPS growth -18.0%, 3Y rev CAGR 48.2%
  • 6.1% revenue growth vs CNF's -60.9%
  • Lower P/E (0.5x vs 11.4x)
  • 26.2% margin vs CNF's -73.1%
Best for: growth exposure
CNF
CNFinance Holdings Limited
The Banking Pick

CNF ranks third and is worth considering specifically for stability.

  • Beta 0.09 vs LU's 1.62
Best for: stability
BEN
Franklin Resources, Inc.
The Banking Pick

BEN is the clearest fit if your priority is long-term compounding.

  • 24.7% 10Y total return vs JFIN's -56.7%
  • +61.7% vs CNF's -60.9%
Best for: long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthJFIN logoJFIN6.1% revenue growth vs CNF's -60.9%
ValueJFIN logoJFINLower P/E (0.5x vs 11.4x)
Quality / MarginsJFIN logoJFIN26.2% margin vs CNF's -73.1%
Stability / SafetyCNF logoCNFBeta 0.09 vs LU's 1.62
DividendsNOAH logoNOAH95.9% yield, 2-year raise streak, vs BEN's 4.3%, (2 stocks pay no dividend)
Momentum (1Y)BEN logoBEN+61.7% vs CNF's -60.9%
Efficiency (ROA)JFIN logoJFIN21.6% ROA vs LU's -1.5%, ROIC 39.9% vs -0.2%

NOAH vs LU vs JFIN vs CNF vs BEN — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

NOAHNoah Holdings Limited
FY 2024
Wealth Management
69.0%$1.8B
Asset Management Business
29.3%$768M
Other Businesses
1.7%$44M
LULufax Holding Ltd

Segment breakdown not available.

JFINJiayin Group Inc.
FY 2022
Loan Facilitation Services
88.1%$2.9B
Other Revenues
11.9%$390M
CNFCNFinance Holdings Limited

Segment breakdown not available.

BENFranklin Resources, Inc.
FY 2025
Investment Advisory, Management and Administrative Service
79.6%$7.0B
Sales And Distribution Fees
16.8%$1.5B
Shareholder Service
3.0%$265M
Service, Other
0.6%$50M

NOAH vs LU vs JFIN vs CNF vs BEN — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLJFINLAGGINGLU

Income & Cash Flow (Last 12 Months)

JFIN leads this category, winning 2 of 5 comparable metrics.

LU is the larger business by revenue, generating $28.1B annually — 44.9x CNF's $626M. JFIN is the more profitable business, keeping 26.2% of every revenue dollar as net income compared to CNF's -73.1%.

MetricNOAH logoNOAHNoah Holdings Lim…LU logoLULufax Holding LtdJFIN logoJFINJiayin Group Inc.CNF logoCNFCNFinance Holding…BEN logoBENFranklin Resource…
RevenueTrailing 12 months$2.6B$28.1B$6.5B$626M$8.8B
EBITDAEarnings before interest/tax$656M-$1.3B$2.1B$198M$1.2B
Net IncomeAfter-tax profit$656M-$3.4B$1.7B-$51M$812M
Free Cash FlowCash after capex$0$8.6B$0$0$938M
Gross MarginGross profit ÷ Revenue+48.1%+74.9%+80.9%+87.0%+80.3%
Operating MarginEBIT ÷ Revenue+24.4%-1.6%+32.1%-11.2%+6.9%
Net MarginNet income ÷ Revenue+18.3%-7.3%+26.2%-73.1%+6.0%
FCF MarginFCF ÷ Revenue+11.7%+45.3%+11.8%+12.6%+10.4%
Rev. Growth (YoY)Latest quarter vs prior year+1.8%
EPS Growth (YoY)Latest quarter vs prior year+62.8%-10.6%+44.9%-8.5%+100.0%
JFIN leads this category, winning 2 of 5 comparable metrics.

Valuation Metrics

CNF leads this category, winning 3 of 6 comparable metrics.

At 1.7x trailing earnings, JFIN trades at a 95% valuation discount to BEN's 34.2x P/E. On an enterprise value basis, JFIN's 2.5x EV/EBITDA is more attractive than BEN's 22.8x.

MetricNOAH logoNOAHNoah Holdings Lim…LU logoLULufax Holding LtdJFIN logoJFINJiayin Group Inc.CNF logoCNFCNFinance Holding…BEN logoBENFranklin Resource…
Market CapShares × price$154M$847M$532M$1M$16.2B
Enterprise ValueMkt cap + debt − cash-$387M$6.8B$461M$570M$25.9B
Trailing P/EPrice ÷ TTM EPS2.21x-2.89x1.69x-0.02x34.24x
Forward P/EPrice ÷ next-FY EPS est.1.10x0.49x4.30x11.45x
PEG RatioP/E ÷ EPS growth rate0.12x
EV / EBITDAEnterprise value multiple-3.33x2.48x22.82x
Price / SalesMarket cap ÷ Revenue0.40x0.21x0.63x0.01x1.85x
Price / BookPrice ÷ Book value/share0.10x0.07x0.57x0.00x1.13x
Price / FCFMarket cap ÷ FCF3.44x0.45x5.29x0.09x17.76x
CNF leads this category, winning 3 of 6 comparable metrics.

Profitability & Efficiency

JFIN leads this category, winning 6 of 9 comparable metrics.

JFIN delivers a 39.7% return on equity — every $100 of shareholder capital generates $40 in annual profit, vs $-4 for LU. NOAH carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to CNF's 1.18x. On the Piotroski fundamental quality scale (0–9), JFIN scores 6/9 vs LU's 3/9, reflecting solid financial health.

MetricNOAH logoNOAHNoah Holdings Lim…LU logoLULufax Holding LtdJFIN logoJFINJiayin Group Inc.CNF logoCNFCNFinance Holding…BEN logoBENFranklin Resource…
ROE (TTM)Return on equity+6.6%-3.8%+39.7%-1.2%+5.6%
ROA (TTM)Return on assets+5.6%-1.5%+21.6%-0.4%+2.5%
ROICReturn on invested capital+4.5%-0.2%+39.9%-0.6%+1.6%
ROCEReturn on capital employed+6.0%-0.2%+32.2%-0.9%+2.0%
Piotroski ScoreFundamental quality 0–943656
Debt / EquityFinancial leverage0.01x0.99x0.02x1.18x0.94x
Net DebtTotal debt minus cash-$3.7B$40.3B-$489M$3.9B$9.7B
Cash & Equiv.Liquid assets$3.8B$41.1B$541M$338M$3.6B
Total DebtShort + long-term debt$136M$81.5B$52M$4.2B$13.3B
Interest CoverageEBIT ÷ Interest expense-0.12x-0.14x15.19x
JFIN leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

BEN leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in JFIN five years ago would be worth $11,700 today (with dividends reinvested), compared to $881 for CNF. Over the past 12 months, BEN leads with a +61.7% total return vs CNF's -60.9%. The 3-year compound annual growth rate (CAGR) favors BEN at 11.3% vs CNF's -51.3% — a key indicator of consistent wealth creation.

MetricNOAH logoNOAHNoah Holdings Lim…LU logoLULufax Holding LtdJFIN logoJFINJiayin Group Inc.CNF logoCNFCNFinance Holding…BEN logoBENFranklin Resource…
YTD ReturnYear-to-date+2.9%-24.9%-18.1%-49.0%+32.3%
1-Year ReturnPast 12 months+28.6%-30.8%-54.6%-60.9%+61.7%
3-Year ReturnCumulative with dividends-1.5%-33.5%+36.2%-88.5%+37.8%
5-Year ReturnCumulative with dividends-66.9%-85.7%+17.0%-91.2%+9.7%
10-Year ReturnCumulative with dividends-44.1%-86.8%-56.7%-96.0%+24.7%
CAGR (3Y)Annualised 3-year return-0.5%-12.7%+10.8%-51.3%+11.3%
BEN leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — CNF and BEN each lead in 1 of 2 comparable metrics.

CNF is the less volatile stock with a 0.09 beta — it tends to amplify market swings less than LU's 1.62 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. BEN currently trades 99.1% from its 52-week high vs JFIN's 25.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricNOAH logoNOAHNoah Holdings Lim…LU logoLULufax Holding LtdJFIN logoJFINJiayin Group Inc.CNF logoCNFCNFinance Holding…BEN logoBENFranklin Resource…
Beta (5Y)Sensitivity to S&P 5000.98x1.62x1.19x0.09x1.31x
52-Week HighHighest price in past year$12.84$4.57$19.23$8.80$31.44
52-Week LowLowest price in past year$9.31$1.73$3.71$2.36$19.79
% of 52W HighCurrent price vs 52-week peak+85.2%+44.2%+25.6%+34.8%+99.1%
RSI (14)Momentum oscillator 0–10054.952.553.144.075.9
Avg Volume (50D)Average daily shares traded127K1.4M62K5K5.1M
Evenly matched — CNF and BEN each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — NOAH and BEN each lead in 1 of 2 comparable metrics.

Analyst consensus: NOAH as "Buy", LU as "Buy", JFIN as "Buy", BEN as "Hold". Consensus price targets imply 72.3% upside for LU (target: $3) vs -8.6% for NOAH (target: $10). For income investors, NOAH offers the higher dividend yield at 95.88% vs BEN's 4.26%.

MetricNOAH logoNOAHNoah Holdings Lim…LU logoLULufax Holding LtdJFIN logoJFINJiayin Group Inc.CNF logoCNFCNFinance Holding…BEN logoBENFranklin Resource…
Analyst RatingConsensus buy/hold/sellBuyBuyBuyHold
Price TargetConsensus 12-month target$10.00$3.48$28.75
# AnalystsCovering analysts1313127
Dividend YieldAnnual dividend ÷ price+95.9%+16.9%+4.3%
Dividend StreakConsecutive years of raises2026
Dividend / ShareAnnual DPS$71.51$5.67$1.33
Buyback YieldShare repurchases ÷ mkt cap+5.1%0.0%+1.5%+24.7%+1.5%
Evenly matched — NOAH and BEN each lead in 1 of 2 comparable metrics.
Key Takeaway

JFIN leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). CNF leads in 1 (Valuation Metrics). 2 tied.

Best OverallJiayin Group Inc. (JFIN)Leads 2 of 6 categories
Loading custom metrics...

NOAH vs LU vs JFIN vs CNF vs BEN: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is NOAH or LU or JFIN or CNF or BEN a better buy right now?

For growth investors, Jiayin Group Inc.

(JFIN) is the stronger pick with 6. 1% revenue growth year-over-year, versus -60. 9% for CNFinance Holdings Limited (CNF). Jiayin Group Inc. (JFIN) offers the better valuation at 1. 7x trailing P/E (0. 5x forward), making it the more compelling value choice. Analysts rate Noah Holdings Limited (NOAH) a "Buy" — based on 13 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — NOAH or LU or JFIN or CNF or BEN?

On trailing P/E, Jiayin Group Inc.

(JFIN) is the cheapest at 1. 7x versus Franklin Resources, Inc. at 34. 2x. On forward P/E, Jiayin Group Inc. is actually cheaper at 0. 5x.

03

Which is the better long-term investment — NOAH or LU or JFIN or CNF or BEN?

Over the past 5 years, Jiayin Group Inc.

(JFIN) delivered a total return of +17. 0%, compared to -91. 2% for CNFinance Holdings Limited (CNF). Over 10 years, the gap is even starker: BEN returned +24. 7% versus CNF's -96. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — NOAH or LU or JFIN or CNF or BEN?

By beta (market sensitivity over 5 years), CNFinance Holdings Limited (CNF) is the lower-risk stock at 0.

09β versus Lufax Holding Ltd's 1. 62β — meaning LU is approximately 1672% more volatile than CNF relative to the S&P 500. On balance sheet safety, Noah Holdings Limited (NOAH) carries a lower debt/equity ratio of 1% versus 118% for CNFinance Holdings Limited — giving it more financial flexibility in a downturn.

05

Which is growing faster — NOAH or LU or JFIN or CNF or BEN?

By revenue growth (latest reported year), Jiayin Group Inc.

(JFIN) is pulling ahead at 6. 1% versus -60. 9% for CNFinance Holdings Limited (CNF). On earnings-per-share growth, the picture is similar: Franklin Resources, Inc. grew EPS 7. 1% year-over-year, compared to -122. 3% for CNFinance Holdings Limited. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — NOAH or LU or JFIN or CNF or BEN?

Noah Holdings Limited (NOAH) is the more profitable company, earning 18.

3% net margin versus -73. 1% for CNFinance Holdings Limited — meaning it keeps 18. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: NOAH leads at 24. 4% versus -11. 2% for CNF. At the gross margin level — before operating expenses — CNF leads at 87. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is NOAH or LU or JFIN or CNF or BEN more undervalued right now?

On forward earnings alone, Jiayin Group Inc.

(JFIN) trades at 0. 5x forward P/E versus 11. 4x for Franklin Resources, Inc. — 11. 0x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for LU: 72. 3% to $3. 48.

08

Which pays a better dividend — NOAH or LU or JFIN or CNF or BEN?

In this comparison, NOAH (95.

9% yield), JFIN (16. 9% yield), BEN (4. 3% yield) pay a dividend. LU, CNF do not pay a meaningful dividend and should not be held primarily for income.

09

Is NOAH or LU or JFIN or CNF or BEN better for a retirement portfolio?

For long-horizon retirement investors, CNFinance Holdings Limited (CNF) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

09)). Lufax Holding Ltd (LU) carries a higher beta of 1. 62 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (CNF: -96. 0%, LU: -86. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between NOAH and LU and JFIN and CNF and BEN?

These companies operate in different sectors (NOAH (Financial Services) and LU (Financial Services) and JFIN (Communication Services) and CNF (Financial Services) and BEN (Financial Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: NOAH is a small-cap deep-value stock; LU is a small-cap quality compounder stock; JFIN is a small-cap deep-value stock; CNF is a small-cap quality compounder stock; BEN is a mid-cap income-oriented stock. NOAH, JFIN, BEN pay a dividend while LU, CNF do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.

Stocks Like

NOAH

Income & Dividend Stock

  • Sector: Financial Services
  • Market Cap > $100B
  • Net Margin > 10%
  • Dividend Yield > 38.3%
Run This Screen
Stocks Like

LU

Quality Business

  • Sector: Financial Services
  • Market Cap > $100B
  • Gross Margin > 44%
Run This Screen
Stocks Like

JFIN

Dividend Mega-Cap Quality

  • Sector: Communication Services
  • Market Cap > $100B
  • Net Margin > 15%
  • Dividend Yield > 6.7%
Run This Screen
Stocks Like

CNF

Quality Business

  • Sector: Financial Services
  • Market Cap > $100B
  • Gross Margin > 52%
Run This Screen
Stocks Like

BEN

Income & Dividend Stock

  • Sector: Financial Services
  • Market Cap > $100B
  • Net Margin > 5%
  • Dividend Yield > 1.7%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform NOAH and LU and JFIN and CNF and BEN on the metrics below

Revenue Growth>
%
(NOAH: -21.1% · LU: -32.5%)

You Might Also Compare

Based on how these companies actually compete and overlap — not just which sector they're filed under.