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PRMB vs KO vs PEP vs FIZZ

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
PRMB
Primo Brands Corporation

Beverages - Non-Alcoholic

Consumer DefensiveNYSE • US
Market Cap$8.08B
5Y Perf.+84.9%
KO
The Coca-Cola Company

Beverages - Non-Alcoholic

Consumer DefensiveNYSE • US
Market Cap$337.62B
5Y Perf.+68.0%
PEP
PepsiCo, Inc.

Beverages - Non-Alcoholic

Consumer DefensiveNASDAQ • US
Market Cap$213.59B
5Y Perf.+18.8%
FIZZ
National Beverage Corp.

Beverages - Non-Alcoholic

Consumer DefensiveNASDAQ • US
Market Cap$3.29B
5Y Perf.+23.4%

PRMB vs KO vs PEP vs FIZZ — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
PRMB logoPRMB
KO logoKO
PEP logoPEP
FIZZ logoFIZZ
IndustryBeverages - Non-AlcoholicBeverages - Non-AlcoholicBeverages - Non-AlcoholicBeverages - Non-Alcoholic
Market Cap$8.08B$337.62B$213.59B$3.29B
Revenue (TTM)$6.68B$49.28B$93.92B$1.20B
Net Income (TTM)$59M$13.70B$8.24B$187M
Gross Margin29.2%61.7%54.1%37.2%
Operating Margin7.7%29.3%12.2%19.7%
Forward P/E17.2x24.1x18.0x17.6x
Total Debt$5.73B$45.49B$49.90B$72M
Cash & Equiv.$377M$10.27B$9.16B$194M

PRMB vs KO vs PEP vs FIZZLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

PRMB
KO
PEP
FIZZ
StockMay 20May 26Return
Primo Brands Corpor… (PRMB)100184.9+84.9%
The Coca-Cola Compa… (KO)100168.0+68.0%
PepsiCo, Inc. (PEP)100118.8+18.8%
National Beverage C… (FIZZ)100123.4+23.4%

Price return only. Dividends and distributions are not included.

Quick Verdict: PRMB vs KO vs PEP vs FIZZ

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: PRMB and PEP are tied at the top with 2 categories each — the right choice depends on your priorities. PepsiCo, Inc. is the stronger pick specifically for capital preservation and lower volatility and recent price momentum and sentiment. FIZZ and KO also each lead in at least one category. As sector peers, any of these can serve as alternatives in the same allocation.
PRMB
Primo Brands Corporation
The Growth Play

PRMB has the current edge in this matchup, primarily because of its strength in growth exposure and long-term compounding.

  • Rev growth 29.3%, EPS growth 336.3%, 3Y rev CAGR 57.9%
  • 117.4% 10Y total return vs KO's 111.2%
  • 29.3% revenue growth vs FIZZ's 0.8%
  • Lower P/E (17.2x vs 18.0x)
Best for: growth exposure and long-term compounding
KO
The Coca-Cola Company
The Value Pick

KO is the clearest fit if your priority is valuation efficiency.

  • PEG 2.16 vs PEP's 5.53
  • 27.8% margin vs PRMB's 0.9%
Best for: valuation efficiency
PEP
PepsiCo, Inc.
The Income Pick

PEP is the #2 pick in this set and the best alternative if income & stability is your priority.

  • Dividend streak 25 yrs, beta 0.03, yield 3.6%
  • Beta 0.03 vs PRMB's 0.67
  • +22.8% vs PRMB's -31.0%
Best for: income & stability
FIZZ
National Beverage Corp.
The Defensive Pick

FIZZ is the clearest fit if your priority is sleep-well-at-night and defensive.

  • Lower volatility, beta 0.29, Low D/E 16.2%, current ratio 2.90x
  • Beta 0.29, yield 9.2%, current ratio 2.90x
  • 9.2% yield, 4-year raise streak, vs KO's 2.6%
  • 27.1% ROA vs PRMB's 0.5%, ROIC 57.9% vs 6.7%
Best for: sleep-well-at-night and defensive
See the full category breakdown
CategoryWinnerWhy
GrowthPRMB logoPRMB29.3% revenue growth vs FIZZ's 0.8%
ValuePRMB logoPRMBLower P/E (17.2x vs 18.0x)
Quality / MarginsKO logoKO27.8% margin vs PRMB's 0.9%
Stability / SafetyPEP logoPEPBeta 0.03 vs PRMB's 0.67
DividendsFIZZ logoFIZZ9.2% yield, 4-year raise streak, vs KO's 2.6%
Momentum (1Y)PEP logoPEP+22.8% vs PRMB's -31.0%
Efficiency (ROA)FIZZ logoFIZZ27.1% ROA vs PRMB's 0.5%, ROIC 57.9% vs 6.7%

PRMB vs KO vs PEP vs FIZZ — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

PRMBPrimo Brands Corporation
FY 2025
Product and Service, Other
100.0%$763M
KOThe Coca-Cola Company
FY 2025
Pacific
84.6%$31.6B
Bottling investments
15.4%$5.7B
PEPPepsiCo, Inc.

Segment breakdown not available.

FIZZNational Beverage Corp.

Segment breakdown not available.

PRMB vs KO vs PEP vs FIZZ — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLPRMBLAGGINGPEP

Income & Cash Flow (Last 12 Months)

KO leads this category, winning 5 of 6 comparable metrics.

PEP is the larger business by revenue, generating $93.9B annually — 78.3x FIZZ's $1.2B. KO is the more profitable business, keeping 27.8% of every revenue dollar as net income compared to PRMB's 0.9%. On growth, KO holds the edge at +12.1% YoY revenue growth, suggesting stronger near-term business momentum.

MetricPRMB logoPRMBPrimo Brands Corp…KO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.FIZZ logoFIZZNational Beverage…
RevenueTrailing 12 months$6.7B$49.3B$93.9B$1.2B
EBITDAEarnings before interest/tax$997M$15.5B$14.3B$258M
Net IncomeAfter-tax profit$59M$13.7B$8.2B$187M
Free Cash FlowCash after capex$338M$12.6B$7.7B$157M
Gross MarginGross profit ÷ Revenue+29.2%+61.7%+54.1%+37.2%
Operating MarginEBIT ÷ Revenue+7.7%+29.3%+12.2%+19.7%
Net MarginNet income ÷ Revenue+0.9%+27.8%+8.8%+15.6%
FCF MarginFCF ÷ Revenue+5.1%+25.5%+8.2%+13.1%
Rev. Growth (YoY)Latest quarter vs prior year+0.8%+12.1%+5.6%-1.0%
EPS Growth (YoY)Latest quarter vs prior year-6.9%+18.2%+66.7%0.0%
KO leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

PRMB leads this category, winning 4 of 7 comparable metrics.

At 17.7x trailing earnings, FIZZ trades at a 87% valuation discount to PRMB's 139.0x P/E. Adjusting for growth (PEG ratio), KO offers better value at 2.31x vs PEP's 7.98x — a lower PEG means you pay less per unit of expected earnings growth.

MetricPRMB logoPRMBPrimo Brands Corp…KO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.FIZZ logoFIZZNational Beverage…
Market CapShares × price$8.1B$337.6B$213.6B$3.3B
Enterprise ValueMkt cap + debt − cash$13.4B$372.8B$254.3B$3.2B
Trailing P/EPrice ÷ TTM EPS139.00x25.80x26.05x17.67x
Forward P/EPrice ÷ next-FY EPS est.17.20x24.11x18.05x17.56x
PEG RatioP/E ÷ EPS growth rate2.31x7.98x2.37x
EV / EBITDAEnterprise value multiple9.86x25.17x17.78x12.37x
Price / SalesMarket cap ÷ Revenue1.21x7.04x2.27x2.74x
Price / BookPrice ÷ Book value/share2.79x9.87x10.43x7.42x
Price / FCFMarket cap ÷ FCF26.07x63.75x27.84x19.32x
PRMB leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

FIZZ leads this category, winning 6 of 9 comparable metrics.

KO delivers a 41.1% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $2 for PRMB. FIZZ carries lower financial leverage with a 0.16x debt-to-equity ratio, signaling a more conservative balance sheet compared to PEP's 2.43x. On the Piotroski fundamental quality scale (0–9), KO scores 7/9 vs FIZZ's 5/9, reflecting strong financial health.

MetricPRMB logoPRMBPrimo Brands Corp…KO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.FIZZ logoFIZZNational Beverage…
ROE (TTM)Return on equity+1.9%+41.1%+40.1%+39.3%
ROA (TTM)Return on assets+0.5%+13.1%+7.7%+27.1%
ROICReturn on invested capital+6.7%+15.8%+14.9%+57.9%
ROCEReturn on capital employed+7.9%+17.3%+16.1%+40.4%
Piotroski ScoreFundamental quality 0–96755
Debt / EquityFinancial leverage1.91x1.33x2.43x0.16x
Net DebtTotal debt minus cash$5.3B$35.2B$40.7B-$122M
Cash & Equiv.Liquid assets$377M$10.3B$9.2B$194M
Total DebtShort + long-term debt$5.7B$45.5B$49.9B$72M
Interest CoverageEBIT ÷ Interest expense1.04x10.70x10.34x
FIZZ leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

PRMB leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in KO five years ago would be worth $16,109 today (with dividends reinvested), compared to $8,683 for FIZZ. Over the past 12 months, PEP leads with a +22.8% total return vs PRMB's -31.0%. The 3-year compound annual growth rate (CAGR) favors PRMB at 19.3% vs FIZZ's -9.4% — a key indicator of consistent wealth creation.

MetricPRMB logoPRMBPrimo Brands Corp…KO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.FIZZ logoFIZZNational Beverage…
YTD ReturnYear-to-date+38.1%+14.3%+10.9%+11.1%
1-Year ReturnPast 12 months-31.0%+11.2%+22.8%-19.4%
3-Year ReturnCumulative with dividends+69.7%+31.9%-10.8%-25.7%
5-Year ReturnCumulative with dividends+46.1%+61.1%+24.6%-13.2%
10-Year ReturnCumulative with dividends+117.4%+111.2%+89.2%+82.6%
CAGR (3Y)Annualised 3-year return+19.3%+9.7%-3.7%-9.4%
PRMB leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

KO leads this category, winning 2 of 2 comparable metrics.

KO is the less volatile stock with a -0.09 beta — it tends to amplify market swings less than PRMB's 0.67 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. KO currently trades 95.7% from its 52-week high vs PRMB's 66.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricPRMB logoPRMBPrimo Brands Corp…KO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.FIZZ logoFIZZNational Beverage…
Beta (5Y)Sensitivity to S&P 5000.67x-0.09x0.03x0.29x
52-Week HighHighest price in past year$33.70$82.00$171.48$47.89
52-Week LowLowest price in past year$14.36$65.35$127.60$31.21
% of 52W HighCurrent price vs 52-week peak+66.0%+95.7%+91.1%+73.4%
RSI (14)Momentum oscillator 0–10049.261.749.956.8
Avg Volume (50D)Average daily shares traded4.5M13.4M5.7M220K
KO leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — KO and FIZZ each lead in 1 of 2 comparable metrics.

Analyst consensus: PRMB as "Buy", KO as "Buy", PEP as "Hold", FIZZ as "Sell". Consensus price targets imply 15.6% upside for PRMB (target: $26) vs -3.3% for FIZZ (target: $34). For income investors, FIZZ offers the higher dividend yield at 9.23% vs PRMB's 1.81%.

MetricPRMB logoPRMBPrimo Brands Corp…KO logoKOThe Coca-Cola Com…PEP logoPEPPepsiCo, Inc.FIZZ logoFIZZNational Beverage…
Analyst RatingConsensus buy/hold/sellBuyBuyHoldSell
Price TargetConsensus 12-month target$25.71$85.71$174.00$34.00
# AnalystsCovering analysts1048458
Dividend YieldAnnual dividend ÷ price+1.8%+2.6%+3.6%+9.2%
Dividend StreakConsecutive years of raises035254
Dividend / ShareAnnual DPS$0.40$2.04$5.57$3.25
Buyback YieldShare repurchases ÷ mkt cap+5.2%+0.2%+0.5%0.0%
Evenly matched — KO and FIZZ each lead in 1 of 2 comparable metrics.
Key Takeaway

KO leads in 2 of 6 categories (Income & Cash Flow, Risk & Volatility). PRMB leads in 2 (Valuation Metrics, Total Returns). 1 tied.

Best OverallPrimo Brands Corporation (PRMB)Leads 2 of 6 categories
Loading custom metrics...

PRMB vs KO vs PEP vs FIZZ: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is PRMB or KO or PEP or FIZZ a better buy right now?

For growth investors, Primo Brands Corporation (PRMB) is the stronger pick with 29.

3% revenue growth year-over-year, versus 0. 8% for National Beverage Corp. (FIZZ). National Beverage Corp. (FIZZ) offers the better valuation at 17. 7x trailing P/E (17. 6x forward), making it the more compelling value choice. Analysts rate Primo Brands Corporation (PRMB) a "Buy" — based on 10 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — PRMB or KO or PEP or FIZZ?

On trailing P/E, National Beverage Corp.

(FIZZ) is the cheapest at 17. 7x versus Primo Brands Corporation at 139. 0x. On forward P/E, Primo Brands Corporation is actually cheaper at 17. 2x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: The Coca-Cola Company wins at 2. 16x versus PepsiCo, Inc. 's 5. 53x.

03

Which is the better long-term investment — PRMB or KO or PEP or FIZZ?

Over the past 5 years, The Coca-Cola Company (KO) delivered a total return of +61.

1%, compared to -13. 2% for National Beverage Corp. (FIZZ). Over 10 years, the gap is even starker: PRMB returned +117. 4% versus FIZZ's +82. 6%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — PRMB or KO or PEP or FIZZ?

By beta (market sensitivity over 5 years), The Coca-Cola Company (KO) is the lower-risk stock at -0.

09β versus Primo Brands Corporation's 0. 67β — meaning PRMB is approximately -859% more volatile than KO relative to the S&P 500. On balance sheet safety, National Beverage Corp. (FIZZ) carries a lower debt/equity ratio of 16% versus 2% for PepsiCo, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — PRMB or KO or PEP or FIZZ?

By revenue growth (latest reported year), Primo Brands Corporation (PRMB) is pulling ahead at 29.

3% versus 0. 8% for National Beverage Corp. (FIZZ). On earnings-per-share growth, the picture is similar: Primo Brands Corporation grew EPS 336. 3% year-over-year, compared to -13. 7% for PepsiCo, Inc.. Over a 3-year CAGR, PRMB leads at 57. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — PRMB or KO or PEP or FIZZ?

The Coca-Cola Company (KO) is the more profitable company, earning 27.

3% net margin versus 0. 9% for Primo Brands Corporation — meaning it keeps 27. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: KO leads at 28. 7% versus 11. 3% for PRMB. At the gross margin level — before operating expenses — KO leads at 61. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is PRMB or KO or PEP or FIZZ more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, The Coca-Cola Company (KO) is the more undervalued stock at a PEG of 2. 16x versus PepsiCo, Inc. 's 5. 53x. Both stocks trade at elevated growth-adjusted valuations, so expected growth needs to materialise. On forward earnings alone, Primo Brands Corporation (PRMB) trades at 17. 2x forward P/E versus 24. 1x for The Coca-Cola Company — 6. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for PRMB: 15. 6% to $25. 71.

08

Which pays a better dividend — PRMB or KO or PEP or FIZZ?

All stocks in this comparison pay dividends.

National Beverage Corp. (FIZZ) offers the highest yield at 9. 2%, versus 1. 8% for Primo Brands Corporation (PRMB).

09

Is PRMB or KO or PEP or FIZZ better for a retirement portfolio?

For long-horizon retirement investors, The Coca-Cola Company (KO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.

09), 2. 6% yield, +111. 2% 10Y return). Both have compounded well over 10 years (KO: +111. 2%, PRMB: +117. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between PRMB and KO and PEP and FIZZ?

Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: PRMB is a small-cap high-growth stock; KO is a large-cap quality compounder stock; PEP is a large-cap income-oriented stock; FIZZ is a small-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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  • Net Margin > 5%
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FIZZ

Income & Dividend Stock

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Net Margin > 9%
  • Dividend Yield > 3.6%
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Beat Both

Find stocks that outperform PRMB and KO and PEP and FIZZ on the metrics below

Revenue Growth>
%
(PRMB: 0.8% · KO: 12.1%)
P/E Ratio<
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(PRMB: 139.0x · KO: 25.8x)

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