Comprehensive Stock Comparison
Compare Primo Brands Corporation (PRMB) vs PepsiCo, Inc. (PEP) Stock
Analyze side-by-side fundamentals, valuation, growth, and profitability to decide which stock is the better buy.
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Quick Verdict
| Category | Winner | Why |
|---|---|---|
| Growth | PRMB | 29.3% revenue growth vs PEP's 2.3% |
| Value | PRMB | Lower P/E (17.5x vs 19.7x) |
| Quality / Margins | PEP | 8.8% net margin vs PRMB's 0.9% |
| Stability / Safety | PEP | Beta 0.14 vs PRMB's 0.41 |
| Dividends | PEP | 3.3% yield; 25-year raise streak; PRMB pays no meaningful dividend |
| Momentum (1Y) | PEP | +14.3% vs PRMB's -31.5% |
| Efficiency (ROA) | PEP | 7.7% ROA vs PRMB's 0.6%, ROIC 14.9% vs 5.5% |
Who Each Stock Is For
Income & stability
Growth exposure
Long-term compounding (10Y)
Sleep-well-at-night portfolio
Defensive / Recession hedge
Business Model
What each company does and how it makes money
Primo Brands Corporation is a water delivery and filtration service provider operating primarily in North America and Europe. The company generates revenue through direct-to-consumer water delivery subscriptions—including bottled water, dispensers, and filtration equipment—and water filtration services for residential and commercial customers. Its competitive advantage lies in its established multi-brand portfolio and extensive distribution network that creates recurring revenue streams through subscription-based water delivery services.
PepsiCo is a global food and beverage giant that sells iconic snack brands like Lay's and Doritos alongside its namesake soft drinks. It generates revenue primarily through its Frito-Lay North America snacks division (~50% of operating profit) and its beverage business, with the rest coming from international markets and Quaker Foods. The company's competitive moat lies in its massive scale, powerful distribution network, and portfolio of deeply entrenched household brands that command strong consumer loyalty.
Financial Metrics Comparison
Side-by-side fundamentals across 2 stocks. BestLagging
Financial Scorecard
PEP leads in 4 of 6 categories (Financial Metrics, Profitability & Efficiency). PRMB leads in 2 (Valuation Metrics, Total Returns).
Financial Metrics (TTM)
PEP is the larger business by revenue, generating $93.9B annually — 14.1x PRMB's $6.7B. PEP is the more profitable business, keeping 8.8% of every revenue dollar as net income compared to PRMB's 0.9%. On growth, PRMB holds the edge at +11.2% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | PRMBPrimo Brands Corp… | PEPPepsiCo, Inc. |
|---|---|---|
| RevenueTrailing 12 months | $6.7B | $93.9B |
| EBITDAEarnings before interest/tax | $1.1B | $14.3B |
| Net IncomeAfter-tax profit | $60M | $8.2B |
| Free Cash FlowCash after capex | $250M | $7.7B |
| Gross MarginGross profit ÷ Revenue | +30.3% | +54.1% |
| Operating MarginEBIT ÷ Revenue | +7.8% | +12.2% |
| Net MarginNet income ÷ Revenue | +0.9% | +8.8% |
| FCF MarginFCF ÷ Revenue | +3.8% | +8.2% |
| Rev. Growth (YoY)Latest quarter vs prior year | +11.2% | +5.6% |
| EPS Growth (YoY)Latest quarter vs prior year | +86.1% | +66.7% |
Valuation Metrics
At 28.3x trailing earnings, PEP trades at a 74% valuation discount to PRMB's 108.0x P/E. On an enterprise value basis, PEP's 19.1x EV/EBITDA is more attractive than PRMB's 20.1x.
| Metric | PRMBPrimo Brands Corp… | PEPPepsiCo, Inc. |
|---|---|---|
| Market CapShares × price | $8.4B | $232.0B |
| Enterprise ValueMkt cap + debt − cash | $8.7B | $272.7B |
| Trailing P/EPrice ÷ TTM EPS | 108.00x | 28.29x |
| Forward P/EPrice ÷ next-FY EPS est. | 17.53x | 19.68x |
| PEG RatioP/E ÷ EPS growth rate | — | 8.67x |
| EV / EBITDAEnterprise value multiple | 20.14x | 19.07x |
| Price / SalesMarket cap ÷ Revenue | 1.26x | 2.47x |
| Price / BookPrice ÷ Book value/share | 2.84x | 11.33x |
| Price / FCFMarket cap ÷ FCF | 27.75x | 30.24x |
Profitability & Efficiency
PEP delivers a 40.1% return on equity — every $100 of shareholder capital generates $40 in annual profit, vs $2 for PRMB. PRMB carries lower financial leverage with a 0.21x debt-to-equity ratio, signaling a more conservative balance sheet compared to PEP's 2.43x. On the Piotroski fundamental quality scale (0–9), PRMB scores 6/9 vs PEP's 5/9, reflecting solid financial health.
| Metric | PRMBPrimo Brands Corp… | PEPPepsiCo, Inc. |
|---|---|---|
| ROE (TTM)Return on equity | +2.0% | +40.1% |
| ROA (TTM)Return on assets | +0.6% | +7.7% |
| ROICReturn on invested capital | +5.5% | +14.9% |
| ROCEReturn on capital employed | +4.5% | +16.1% |
| Piotroski ScoreFundamental quality 0–9 | 6 | 5 |
| Debt / EquityFinancial leverage | 0.21x | 2.43x |
| Net DebtTotal debt minus cash | $264M | $40.7B |
| Cash & Equiv.Liquid assets | $377M | $9.2B |
| Total DebtShort + long-term debt | $641M | $49.9B |
| Interest CoverageEBIT ÷ Interest expense | 1.27x | 10.34x |
Total Returns (with DRIP)
A $10,000 investment in PRMB five years ago would be worth $17,552 today (with dividends reinvested), compared to $14,884 for PEP. Over the past 12 months, PEP leads with a +14.3% total return vs PRMB's -31.5%. The 3-year compound annual growth rate (CAGR) favors PRMB at 16.7% vs PEP's 2.3% — a key indicator of consistent wealth creation.
| Metric | PRMBPrimo Brands Corp… | PEPPepsiCo, Inc. |
|---|---|---|
| YTD ReturnYear-to-date | +40.1% | +19.3% |
| 1-Year ReturnPast 12 months | -31.5% | +14.3% |
| 3-Year ReturnCumulative with dividends | +58.8% | +7.0% |
| 5-Year ReturnCumulative with dividends | +75.5% | +48.8% |
| 10-Year ReturnCumulative with dividends | +182.5% | +116.7% |
| CAGR (3Y)Annualised 3-year return | +16.7% | +2.3% |
Risk & Volatility
PEP is the less volatile stock with a 0.14 beta — it tends to amplify market swings less than PRMB's 0.41 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. PEP currently trades 99.0% from its 52-week high vs PRMB's 63.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | PRMBPrimo Brands Corp… | PEPPepsiCo, Inc. |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.41x | 0.14x |
| 52-Week HighHighest price in past year | $35.85 | $171.48 |
| 52-Week LowLowest price in past year | $14.36 | $127.60 |
| % of 52W HighCurrent price vs 52-week peak | +63.3% | +99.0% |
| RSI (14)Momentum oscillator 0–100 | 81.6 | 65.3 |
| Avg Volume (50D)Average daily shares traded | 4.7M | 7.3M |
Analyst Outlook
Wall Street rates PRMB as "Buy" and PEP as "Hold". Consensus price targets imply 10.8% upside for PRMB (target: $25) vs -1.2% for PEP (target: $168). PEP is the only dividend payer here at 3.28% yield — a key consideration for income-focused portfolios.
| Metric | PRMBPrimo Brands Corp… | PEPPepsiCo, Inc. |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Hold |
| Price TargetConsensus 12-month target | $25.14 | $167.75 |
| # AnalystsCovering analysts | 9 | 44 |
| Dividend YieldAnnual dividend ÷ price | — | +3.3% |
| Dividend StreakConsecutive years of raises | 3 | 25 |
| Dividend / ShareAnnual DPS | — | $5.57 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +0.4% |
Historical Charts
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Chart 1Total Return — 5 Years (Rebased to 100)
| Stock | Mar 20 | Feb 26 | Change |
|---|---|---|---|
| Primo Brands Corpor… (PRMB) | 100 | 128.93 | +28.9% |
| PepsiCo, Inc. (PEP) | 100 | 112.81 | +12.8% |
Primo Brands Corpor… (PRMB) returned +76% over 5 years vs PepsiCo, Inc. (PEP)'s +49%. A $10,000 investment in PRMB 5 years ago would be worth $17,552 today (including dividends reinvested).
Chart 2Revenue Growth — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| Primo Brands Corpor… (PRMB) | $1.6B | $6.7B | +310.5% |
| PepsiCo, Inc. (PEP) | $62.8B | $93.9B | +49.6% |
Primo Brands Corporation's revenue grew from $1.6B (2016) to $6.7B (2025) — a 17.0% CAGR. PepsiCo, Inc.'s revenue grew from $62.8B (2016) to $93.9B (2025) — a 4.6% CAGR.
Chart 3Net Margin Trend — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| Primo Brands Corpor… (PRMB) | -4.8% | 0.9% | +118.8% |
| PepsiCo, Inc. (PEP) | 10.1% | 8.8% | -13.0% |
Primo Brands Corporation's net margin went from -5% (2016) to 1% (2025). PepsiCo, Inc.'s net margin went from 10% (2016) to 9% (2025).
Chart 4P/E Ratio History — 9 Years
| Stock | 2017 | 2025 | Change |
|---|---|---|---|
| Primo Brands Corpor… (PRMB) | 86.3 | 77.9 | -9.7% |
| PepsiCo, Inc. (PEP) | 35.5 | 23.9 | -32.7% |
Primo Brands Corporation has traded in a 38x–86x P/E range over 3 years; current trailing P/E is ~108x. PepsiCo, Inc. has traded in a 13x–36x P/E range over 9 years; current trailing P/E is ~28x.
Chart 5EPS Growth — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| Primo Brands Corpor… (PRMB) | -0.61 | 0.21 | +134.6% |
| PepsiCo, Inc. (PEP) | 4.36 | 6 | +37.6% |
Primo Brands Corporation's EPS grew from $-0.61 (2016) to $0.21 (2025). PepsiCo, Inc.'s EPS grew from $4.36 (2016) to $6.00 (2025) — a 4% CAGR.
Chart 6Free Cash Flow — 5 Years
Primo Brands Corporation generated $303M FCF in 2025 (+219% vs 2021). PepsiCo, Inc. generated $8B FCF in 2025 (+10% vs 2021).
PRMB vs PEP: Frequently Asked Questions
9 questions · data-driven answers · updated daily
01Is PRMB or PEP a better buy right now?
PepsiCo, Inc. (PEP) offers the better valuation at 28.3x trailing P/E (19.7x forward), making it the more compelling value choice. Analysts rate Primo Brands Corporation (PRMB) a "Buy" — based on 9 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — PRMB or PEP?
On trailing P/E, PepsiCo, Inc. (PEP) is the cheapest at 28.3x versus Primo Brands Corporation at 108.0x. On forward P/E, Primo Brands Corporation is actually cheaper at 17.5x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — PRMB or PEP?
Over the past 5 years, Primo Brands Corporation (PRMB) delivered a total return of +75.5%, compared to +48.8% for PepsiCo, Inc. (PEP). A $10,000 investment in PRMB five years ago would be worth approximately $18K today (assuming dividends reinvested). Over 10 years, the gap is even starker: PRMB returned +182.5% versus PEP's +116.7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — PRMB or PEP?
By beta (market sensitivity over 5 years), PepsiCo, Inc. (PEP) is the lower-risk stock at 0.14β versus Primo Brands Corporation's 0.41β — meaning PRMB is approximately 185% more volatile than PEP relative to the S&P 500. On balance sheet safety, Primo Brands Corporation (PRMB) carries a lower debt/equity ratio of 21% versus 2% for PepsiCo, Inc. — giving it more financial flexibility in a downturn.
05Which has better profit margins — PRMB or PEP?
PepsiCo, Inc. (PEP) is the more profitable company, earning 8.8% net margin versus 0.9% for Primo Brands Corporation — meaning it keeps 8.8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: PEP leads at 12.2% versus 6.5% for PRMB. At the gross margin level — before operating expenses — PEP leads at 54.1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Is PRMB or PEP more undervalued right now?
On forward earnings alone, Primo Brands Corporation (PRMB) trades at 17.5x forward P/E versus 19.7x for PepsiCo, Inc. — 2.1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for PRMB: 10.8% to $25.14.
07Which pays a better dividend — PRMB or PEP?
In this comparison, PEP (3.3% yield) pays a dividend. PRMB does not pay a meaningful dividend and should not be held primarily for income.
08Is PRMB or PEP better for a retirement portfolio?
For long-horizon retirement investors, PepsiCo, Inc. (PEP) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.14), 3.3% yield, +116.7% 10Y return). Both have compounded well over 10 years (PEP: +116.7%, PRMB: +182.5%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between PRMB and PEP?
Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. In terms of investment character: PRMB is a small-cap quality compounder stock; PEP is a large-cap income-oriented stock. PEP pays a dividend while PRMB does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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