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REBN vs BROS vs SBUX vs QSR
Revenue, margins, valuation, and 5-year total return — side by side.
Restaurants
Restaurants
Restaurants
REBN vs BROS vs SBUX vs QSR — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||||
|---|---|---|---|---|
| Industry | Restaurants | Restaurants | Restaurants | Restaurants |
| Market Cap | $15M | $6.81B | $118.83B | $27.42B |
| Revenue (TTM) | $7M | $1.75B | $37.70B | $9.59B |
| Net Income (TTM) | $-13M | $81M | $1.37B | $955M |
| Gross Margin | 55.4% | 25.3% | 20.6% | 33.1% |
| Operating Margin | -162.8% | 9.4% | 9.0% | 25.1% |
| Forward P/E | — | 60.3x | 44.0x | 19.5x |
| Total Debt | $4M | $1.09B | $26.61B | $17.58B |
| Cash & Equiv. | $158K | $269M | $3.22B | $1.16B |
REBN vs BROS vs SBUX vs QSR — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Aug 22 | May 26 | Return |
|---|---|---|---|
| Reborn Coffee, Inc. (REBN) | 100 | 11.7 | -88.3% |
| Dutch Bros Inc. (BROS) | 100 | 146.8 | +46.8% |
| Starbucks Corporati… (SBUX) | 100 | 124.0 | +24.0% |
| Restaurant Brands I… (QSR) | 100 | 134.1 | +34.1% |
Price return only. Dividends and distributions are not included.
Quick Verdict: REBN vs BROS vs SBUX vs QSR
Each card shows where this stock fits in a portfolio — not just who wins on paper.
REBN lags the leaders in this set but could rank higher in a more targeted comparison.
BROS is the clearest fit if your priority is growth exposure.
- Rev growth 27.9%, EPS growth 103.2%, 3Y rev CAGR 30.4%
- 27.9% revenue growth vs SBUX's 2.8%
SBUX carries the broadest edge in this set and is the clearest fit for dividends and momentum.
- 2.3% yield, 16-year raise streak, vs QSR's 3.1%, (2 stocks pay no dividend)
- +29.0% vs BROS's -9.5%
- 4.2% ROA vs REBN's -205.9%, ROIC 17.7% vs -49.0%
QSR is the #2 pick in this set and the best alternative if income & stability and long-term compounding is your priority.
- Dividend streak 14 yrs, beta 0.39, yield 3.1%
- 132.2% 10Y total return vs BROS's 46.1%
- Lower volatility, beta 0.39, current ratio 0.98x
- PEG 2.44 vs SBUX's 2.82
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 27.9% revenue growth vs SBUX's 2.8% | |
| Value | Lower P/E (19.5x vs 44.0x), PEG 2.44 vs 2.82 | |
| Quality / Margins | 10.0% margin vs REBN's -191.5% | |
| Stability / Safety | Beta 0.39 vs REBN's 1.94 | |
| Dividends | 2.3% yield, 16-year raise streak, vs QSR's 3.1%, (2 stocks pay no dividend) | |
| Momentum (1Y) | +29.0% vs BROS's -9.5% | |
| Efficiency (ROA) | 4.2% ROA vs REBN's -205.9%, ROIC 17.7% vs -49.0% |
REBN vs BROS vs SBUX vs QSR — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
REBN vs BROS vs SBUX vs QSR — Financial Metrics
Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
QSR leads in 1 of 6 categories
BROS leads 1 • REBN leads 0 • SBUX leads 0 • 4 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
QSR leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
SBUX is the larger business by revenue, generating $37.7B annually — 5657.1x REBN's $7M. QSR is the more profitable business, keeping 10.0% of every revenue dollar as net income compared to REBN's -191.5%. On growth, BROS holds the edge at +30.8% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||||
|---|---|---|---|---|
| RevenueTrailing 12 months | $7M | $1.7B | $37.7B | $9.6B |
| EBITDAEarnings before interest/tax | -$10M | $244M | $5.1B | $2.6B |
| Net IncomeAfter-tax profit | -$13M | $81M | $1.4B | $955M |
| Free Cash FlowCash after capex | -$5M | $148M | $2.3B | $1.5B |
| Gross MarginGross profit ÷ Revenue | +55.4% | +25.3% | +20.6% | +33.1% |
| Operating MarginEBIT ÷ Revenue | -162.8% | +9.4% | +9.0% | +25.1% |
| Net MarginNet income ÷ Revenue | -191.5% | +4.6% | +3.6% | +10.0% |
| FCF MarginFCF ÷ Revenue | -81.0% | +8.5% | +6.2% | +15.8% |
| Rev. Growth (YoY)Latest quarter vs prior year | +7.8% | +30.8% | +5.4% | +7.3% |
| EPS Growth (YoY)Latest quarter vs prior year | -126.7% | 0.0% | -62.3% | +102.1% |
Valuation Metrics
Evenly matched — REBN and QSR each lead in 3 of 7 comparable metrics.
Valuation Metrics
At 33.7x trailing earnings, QSR trades at a 60% valuation discount to BROS's 85.0x P/E. Adjusting for growth (PEG ratio), SBUX offers better value at 4.10x vs QSR's 4.21x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | ||||
|---|---|---|---|---|
| Market CapShares × price | $15M | $6.8B | $118.8B | $27.4B |
| Enterprise ValueMkt cap + debt − cash | $18M | $7.6B | $142.2B | $43.8B |
| Trailing P/EPrice ÷ TTM EPS | -1.48x | 85.05x | 63.96x | 33.68x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 60.32x | 44.00x | 19.50x |
| PEG RatioP/E ÷ EPS growth rate | — | — | 4.10x | 4.21x |
| EV / EBITDAEnterprise value multiple | — | 27.60x | 27.01x | 17.81x |
| Price / SalesMarket cap ÷ Revenue | 2.45x | 4.16x | 3.20x | 2.91x |
| Price / BookPrice ÷ Book value/share | 2.73x | 7.50x | — | 7.01x |
| Price / FCFMarket cap ÷ FCF | — | 125.12x | 48.66x | 18.93x |
Profitability & Efficiency
Evenly matched — BROS and SBUX each lead in 3 of 9 comparable metrics.
Profitability & Efficiency
QSR delivers a 18.4% return on equity — every $100 of shareholder capital generates $18 in annual profit, vs $-3 for REBN. BROS carries lower financial leverage with a 1.21x debt-to-equity ratio, signaling a more conservative balance sheet compared to QSR's 3.41x. On the Piotroski fundamental quality scale (0–9), BROS scores 6/9 vs SBUX's 4/9, reflecting solid financial health.
| Metric | ||||
|---|---|---|---|---|
| ROE (TTM)Return on equity | -2.8% | +9.2% | — | +18.4% |
| ROA (TTM)Return on assets | -2.1% | +2.7% | +4.2% | +3.8% |
| ROICReturn on invested capital | -49.0% | +7.7% | +17.7% | +8.2% |
| ROCEReturn on capital employed | -88.5% | +6.4% | +16.2% | +9.9% |
| Piotroski ScoreFundamental quality 0–9 | 4 | 6 | 4 | 6 |
| Debt / EquityFinancial leverage | 1.48x | 1.21x | — | 3.41x |
| Net DebtTotal debt minus cash | $4M | $820M | $23.4B | $16.4B |
| Cash & Equiv.Liquid assets | $158,215 | $269M | $3.2B | $1.2B |
| Total DebtShort + long-term debt | $4M | $1.1B | $26.6B | $17.6B |
| Interest CoverageEBIT ÷ Interest expense | -7.60x | 11.85x | 6.03x | 3.65x |
Total Returns (Dividends Reinvested)
BROS leads this category, winning 3 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in BROS five years ago would be worth $14,607 today (with dividends reinvested), compared to $638 for REBN. Over the past 12 months, SBUX leads with a +29.0% total return vs BROS's -9.5%. The 3-year compound annual growth rate (CAGR) favors BROS at 18.4% vs REBN's -30.9% — a key indicator of consistent wealth creation.
| Metric | ||||
|---|---|---|---|---|
| YTD ReturnYear-to-date | +55.6% | -13.8% | +24.9% | +17.7% |
| 1-Year ReturnPast 12 months | -2.0% | -9.5% | +29.0% | +20.3% |
| 3-Year ReturnCumulative with dividends | -67.0% | +66.0% | +3.8% | +19.0% |
| 5-Year ReturnCumulative with dividends | -93.6% | +46.1% | +0.8% | +30.3% |
| 10-Year ReturnCumulative with dividends | -93.6% | +46.1% | +114.8% | +132.2% |
| CAGR (3Y)Annualised 3-year return | -30.9% | +18.4% | +1.3% | +6.0% |
Risk & Volatility
Evenly matched — SBUX and QSR each lead in 1 of 2 comparable metrics.
Risk & Volatility
QSR is the less volatile stock with a 0.39 beta — it tends to amplify market swings less than REBN's 1.94 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. SBUX currently trades 96.9% from its 52-week high vs BROS's 68.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||||
|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.94x | 1.83x | 0.99x | 0.39x |
| 52-Week HighHighest price in past year | $3.45 | $77.88 | $107.55 | $81.96 |
| 52-Week LowLowest price in past year | $1.36 | $44.58 | $77.99 | $61.33 |
| % of 52W HighCurrent price vs 52-week peak | +71.0% | +68.8% | +96.9% | +96.6% |
| RSI (14)Momentum oscillator 0–100 | 50.8 | 62.8 | 69.1 | 47.4 |
| Avg Volume (50D)Average daily shares traded | 74K | 4.1M | 7.7M | 3.3M |
Analyst Outlook
Evenly matched — SBUX and QSR each lead in 1 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: BROS as "Buy", SBUX as "Hold", QSR as "Buy". Consensus price targets imply 39.0% upside for BROS (target: $74) vs 4.0% for SBUX (target: $108). For income investors, QSR offers the higher dividend yield at 3.06% vs SBUX's 2.33%.
| Metric | ||||
|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy | Hold | Buy |
| Price TargetConsensus 12-month target | — | $74.45 | $108.38 | $83.71 |
| # AnalystsCovering analysts | — | 21 | 59 | 44 |
| Dividend YieldAnnual dividend ÷ price | — | — | +2.3% | +3.1% |
| Dividend StreakConsecutive years of raises | — | 3 | 16 | 14 |
| Dividend / ShareAnnual DPS | — | — | $2.43 | $2.42 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | 0.0% | 0.0% | 0.0% |
QSR leads in 1 of 6 categories (Income & Cash Flow). BROS leads in 1 (Total Returns). 4 tied.
REBN vs BROS vs SBUX vs QSR: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is REBN or BROS or SBUX or QSR a better buy right now?
For growth investors, Dutch Bros Inc.
(BROS) is the stronger pick with 27. 9% revenue growth year-over-year, versus 2. 8% for Starbucks Corporation (SBUX). Restaurant Brands International Inc. (QSR) offers the better valuation at 33. 7x trailing P/E (19. 5x forward), making it the more compelling value choice. Analysts rate Dutch Bros Inc. (BROS) a "Buy" — based on 21 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — REBN or BROS or SBUX or QSR?
On trailing P/E, Restaurant Brands International Inc.
(QSR) is the cheapest at 33. 7x versus Dutch Bros Inc. at 85. 0x. On forward P/E, Restaurant Brands International Inc. is actually cheaper at 19. 5x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Restaurant Brands International Inc. wins at 2. 44x versus Starbucks Corporation's 2. 82x.
03Which is the better long-term investment — REBN or BROS or SBUX or QSR?
Over the past 5 years, Dutch Bros Inc.
(BROS) delivered a total return of +46. 1%, compared to -93. 6% for Reborn Coffee, Inc. (REBN). Over 10 years, the gap is even starker: QSR returned +132. 2% versus REBN's -93. 6%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — REBN or BROS or SBUX or QSR?
By beta (market sensitivity over 5 years), Restaurant Brands International Inc.
(QSR) is the lower-risk stock at 0. 39β versus Reborn Coffee, Inc. 's 1. 94β — meaning REBN is approximately 395% more volatile than QSR relative to the S&P 500. On balance sheet safety, Dutch Bros Inc. (BROS) carries a lower debt/equity ratio of 121% versus 3% for Restaurant Brands International Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — REBN or BROS or SBUX or QSR?
By revenue growth (latest reported year), Dutch Bros Inc.
(BROS) is pulling ahead at 27. 9% versus 2. 8% for Starbucks Corporation (SBUX). On earnings-per-share growth, the picture is similar: Dutch Bros Inc. grew EPS 103. 2% year-over-year, compared to -50. 8% for Starbucks Corporation. Over a 3-year CAGR, REBN leads at 37. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — REBN or BROS or SBUX or QSR?
Restaurant Brands International Inc.
(QSR) is the more profitable company, earning 8. 2% net margin versus -81. 1% for Reborn Coffee, Inc. — meaning it keeps 8. 2% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: QSR leads at 23. 7% versus -77. 9% for REBN. At the gross margin level — before operating expenses — REBN leads at 62. 8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is REBN or BROS or SBUX or QSR more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, Restaurant Brands International Inc. (QSR) is the more undervalued stock at a PEG of 2. 44x versus Starbucks Corporation's 2. 82x. Both stocks trade at elevated growth-adjusted valuations, so expected growth needs to materialise. On forward earnings alone, Restaurant Brands International Inc. (QSR) trades at 19. 5x forward P/E versus 60. 3x for Dutch Bros Inc. — 40. 8x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for BROS: 39. 0% to $74. 45.
08Which pays a better dividend — REBN or BROS or SBUX or QSR?
In this comparison, QSR (3.
1% yield), SBUX (2. 3% yield) pay a dividend. REBN, BROS do not pay a meaningful dividend and should not be held primarily for income.
09Is REBN or BROS or SBUX or QSR better for a retirement portfolio?
For long-horizon retirement investors, Restaurant Brands International Inc.
(QSR) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 39), 3. 1% yield, +132. 2% 10Y return). Reborn Coffee, Inc. (REBN) carries a higher beta of 1. 94 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (QSR: +132. 2%, REBN: -93. 6%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between REBN and BROS and SBUX and QSR?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: REBN is a small-cap quality compounder stock; BROS is a small-cap high-growth stock; SBUX is a mid-cap quality compounder stock; QSR is a mid-cap income-oriented stock. SBUX, QSR pay a dividend while REBN, BROS do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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