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Stock Comparison

SBET vs AMZN vs MSFT vs GENI

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
SBET
SharpLink Gaming Ltd.

Gambling, Resorts & Casinos

Consumer CyclicalNASDAQ • US
Market Cap$1.47B
5Y Perf.-97.3%
AMZN
Amazon.com, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$2.92T
5Y Perf.+78.6%
MSFT
Microsoft Corporation

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$3.13T
5Y Perf.+107.9%
GENI
Genius Sports Limited

Internet Content & Information

Communication ServicesNYSE • GB
Market Cap$1.17B
5Y Perf.-52.6%

SBET vs AMZN vs MSFT vs GENI — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
SBET logoSBET
AMZN logoAMZN
MSFT logoMSFT
GENI logoGENI
IndustryGambling, Resorts & CasinosSpecialty RetailSoftware - InfrastructureInternet Content & Information
Market Cap$1.47B$2.92T$3.13T$1.17B
Revenue (TTM)$28M$742.78B$318.27B$669M
Net Income (TTM)$-735M$90.80B$125.22B$-112M
Gross Margin93.2%50.6%68.3%22.9%
Operating Margin-20.0%11.5%46.8%-18.1%
Forward P/E6.1x34.8x25.3x52.4x
Total Debt$0.00$152.99B$112.18B$30M
Cash & Equiv.$29M$86.81B$30.24B$281M

SBET vs AMZN vs MSFT vs GENILong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

SBET
AMZN
MSFT
GENI
StockOct 20May 26Return
SharpLink Gaming Lt… (SBET)1002.7-97.3%
Amazon.com, Inc. (AMZN)100178.6+78.6%
Microsoft Corporati… (MSFT)100207.9+107.9%
Genius Sports Limit… (GENI)10047.4-52.6%

Price return only. Dividends and distributions are not included.

Quick Verdict: SBET vs AMZN vs MSFT vs GENI

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MSFT leads in 4 of 7 categories, making it the strongest pick for profitability and margin quality and capital preservation and lower volatility. SharpLink Gaming Ltd. is the stronger pick specifically for growth and revenue expansion and valuation and capital efficiency. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
SBET
SharpLink Gaming Ltd.
The Growth Play

SBET is the #2 pick in this set and the best alternative if growth exposure is your priority.

  • Rev growth 6.7%, EPS growth 53.7%, 3Y rev CAGR 100.3%
  • 6.7% revenue growth vs AMZN's 12.4%
  • Lower P/E (6.1x vs 25.3x)
  • +127.8% vs GENI's -53.1%
Best for: growth exposure
AMZN
Amazon.com, Inc.
The Value Pick

AMZN is the clearest fit if your priority is valuation efficiency.

  • PEG 1.24 vs MSFT's 1.35
Best for: valuation efficiency
MSFT
Microsoft Corporation
The Income Pick

MSFT carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.

  • Dividend streak 19 yrs, beta 0.89, yield 0.8%
  • 7.9% 10Y total return vs AMZN's 7.0%
  • Beta 0.89, yield 0.8%, current ratio 1.35x
  • 39.3% margin vs SBET's -26.2%
Best for: income & stability and long-term compounding
GENI
Genius Sports Limited
The Defensive Pick

GENI is the clearest fit if your priority is sleep-well-at-night.

  • Lower volatility, beta 1.50, Low D/E 4.2%, current ratio 1.56x
Best for: sleep-well-at-night
See the full category breakdown
CategoryWinnerWhy
GrowthSBET logoSBET6.7% revenue growth vs AMZN's 12.4%
ValueSBET logoSBETLower P/E (6.1x vs 25.3x)
Quality / MarginsMSFT logoMSFT39.3% margin vs SBET's -26.2%
Stability / SafetyMSFT logoMSFTBeta 0.89 vs SBET's 3.41
DividendsMSFT logoMSFT0.8% yield; 19-year raise streak; the other 3 pay no meaningful dividend
Momentum (1Y)SBET logoSBET+127.8% vs GENI's -53.1%
Efficiency (ROA)MSFT logoMSFT19.2% ROA vs SBET's -49.3%, ROIC 24.9% vs -35.2%

SBET vs AMZN vs MSFT vs GENI — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

SBETSharpLink Gaming Ltd.
FY 2025
Affiliate Marketing Services
100.0%$2M
AMZNAmazon.com, Inc.
FY 2025
Online Stores
37.6%$269.3B
Third-Party Seller Services
24.0%$172.2B
Amazon Web Services
18.0%$128.7B
Advertising Services
9.6%$68.6B
Subscription Services
6.9%$49.6B
Physical Stores
3.1%$22.6B
Other Services
0.8%$5.9B
MSFTMicrosoft Corporation
FY 2025
Server Products And Cloud Services
34.9%$98.4B
Microsoft Three Six Five Commercial Products And Cloud Services
31.2%$87.8B
Gaming
8.3%$23.5B
Linked In Corporation
6.3%$17.8B
Windows
6.1%$17.3B
Search Advertising
4.9%$13.9B
Dynamics Products And Cloud Services
2.8%$7.8B
Other (3)
5.4%$15.2B
GENIGenius Sports Limited
FY 2025
Betting Technology Content And Services
70.4%$472M
Media Technology Content And Services
21.6%$144M
Sports Technology And Services
8.0%$53M

SBET vs AMZN vs MSFT vs GENI — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMSFTLAGGINGSBET

Income & Cash Flow (Last 12 Months)

Evenly matched — SBET and MSFT each lead in 3 of 6 comparable metrics.

AMZN is the larger business by revenue, generating $742.8B annually — 26475.7x SBET's $28M. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to SBET's -26.2%.

MetricSBET logoSBETSharpLink Gaming …AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…GENI logoGENIGenius Sports Lim…
RevenueTrailing 12 months$28M$742.8B$318.3B$669M
EBITDAEarnings before interest/tax-$561M$155.9B$192.6B-$50M
Net IncomeAfter-tax profit-$735M$90.8B$125.2B-$112M
Free Cash FlowCash after capex-$18M-$2.5B$72.9B$37M
Gross MarginGross profit ÷ Revenue+93.2%+50.6%+68.3%+22.9%
Operating MarginEBIT ÷ Revenue-20.0%+11.5%+46.8%-18.1%
Net MarginNet income ÷ Revenue-26.2%+12.2%+39.3%-16.7%
FCF MarginFCF ÷ Revenue-65.1%-0.3%+22.9%+5.5%
Rev. Growth (YoY)Latest quarter vs prior year+18.2%+16.6%+18.3%+37.0%
EPS Growth (YoY)Latest quarter vs prior year+94.3%+74.8%+23.4%+33.8%
Evenly matched — SBET and MSFT each lead in 3 of 6 comparable metrics.

Valuation Metrics

GENI leads this category, winning 3 of 7 comparable metrics.

At 30.9x trailing earnings, MSFT trades at a 18% valuation discount to AMZN's 37.8x P/E. Adjusting for growth (PEG ratio), AMZN offers better value at 1.35x vs MSFT's 1.64x — a lower PEG means you pay less per unit of expected earnings growth.

MetricSBET logoSBETSharpLink Gaming …AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…GENI logoGENIGenius Sports Lim…
Market CapShares × price$1.5B$2.92T$3.13T$1.2B
Enterprise ValueMkt cap + debt − cash$1.4B$2.98T$3.21T$924M
Trailing P/EPrice ÷ TTM EPS-1.01x37.82x30.86x-10.83x
Forward P/EPrice ÷ next-FY EPS est.6.11x34.77x25.34x52.42x
PEG RatioP/E ÷ EPS growth rate1.35x1.64x
EV / EBITDAEnterprise value multiple20.47x19.72x
Price / SalesMarket cap ÷ Revenue52.23x4.07x11.10x1.75x
Price / BookPrice ÷ Book value/share0.61x7.14x9.15x1.68x
Price / FCFMarket cap ÷ FCF378.98x43.66x18.18x
GENI leads this category, winning 3 of 7 comparable metrics.

Profitability & Efficiency

MSFT leads this category, winning 6 of 9 comparable metrics.

MSFT delivers a 33.1% return on equity — every $100 of shareholder capital generates $33 in annual profit, vs $-49 for SBET. GENI carries lower financial leverage with a 0.04x debt-to-equity ratio, signaling a more conservative balance sheet compared to AMZN's 0.37x. On the Piotroski fundamental quality scale (0–9), AMZN scores 6/9 vs GENI's 3/9, reflecting solid financial health.

MetricSBET logoSBETSharpLink Gaming …AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…GENI logoGENIGenius Sports Lim…
ROE (TTM)Return on equity-49.5%+23.3%+33.1%-15.5%
ROA (TTM)Return on assets-49.3%+11.5%+19.2%-11.1%
ROICReturn on invested capital-35.2%+14.7%+24.9%-16.6%
ROCEReturn on capital employed-46.3%+15.3%+29.7%-15.3%
Piotroski ScoreFundamental quality 0–93663
Debt / EquityFinancial leverage0.37x0.33x0.04x
Net DebtTotal debt minus cash-$29M$66.2B$81.9B-$250M
Cash & Equiv.Liquid assets$29M$86.8B$30.2B$281M
Total DebtShort + long-term debt$0$153.0B$112.2B$30M
Interest CoverageEBIT ÷ Interest expense39.96x55.65x-136.57x
MSFT leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

AMZN leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in MSFT five years ago would be worth $17,246 today (with dividends reinvested), compared to $112 for SBET. Over the past 12 months, SBET leads with a +127.8% total return vs GENI's -53.1%. The 3-year compound annual growth rate (CAGR) favors AMZN at 36.8% vs SBET's -42.9% — a key indicator of consistent wealth creation.

MetricSBET logoSBETSharpLink Gaming …AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…GENI logoGENIGenius Sports Lim…
YTD ReturnYear-to-date-23.1%+19.7%-10.8%-55.8%
1-Year ReturnPast 12 months+127.8%+43.7%-2.1%-53.1%
3-Year ReturnCumulative with dividends-81.4%+156.2%+39.5%+17.4%
5-Year ReturnCumulative with dividends-98.9%+64.8%+72.5%-74.6%
10-Year ReturnCumulative with dividends-98.4%+697.8%+787.7%-52.4%
CAGR (3Y)Annualised 3-year return-42.9%+36.8%+11.7%+5.5%
AMZN leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — AMZN and MSFT each lead in 1 of 2 comparable metrics.

MSFT is the less volatile stock with a 0.89 beta — it tends to amplify market swings less than SBET's 3.41 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AMZN currently trades 97.3% from its 52-week high vs SBET's 6.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricSBET logoSBETSharpLink Gaming …AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…GENI logoGENIGenius Sports Lim…
Beta (5Y)Sensitivity to S&P 5003.41x1.51x0.89x1.50x
52-Week HighHighest price in past year$124.12$278.56$555.45$13.73
52-Week LowLowest price in past year$2.41$185.01$356.28$3.83
% of 52W HighCurrent price vs 52-week peak+6.0%+97.3%+75.8%+34.7%
RSI (14)Momentum oscillator 0–10058.681.154.045.3
Avg Volume (50D)Average daily shares traded6.9M45.5M32.5M5.6M
Evenly matched — AMZN and MSFT each lead in 1 of 2 comparable metrics.

Analyst Outlook

MSFT leads this category, winning 1 of 1 comparable metric.

Analyst consensus: SBET as "Buy", AMZN as "Buy", MSFT as "Buy", GENI as "Buy". Consensus price targets imply 153.9% upside for GENI (target: $12) vs 13.1% for AMZN (target: $307). MSFT is the only dividend payer here at 0.77% yield — a key consideration for income-focused portfolios.

MetricSBET logoSBETSharpLink Gaming …AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…GENI logoGENIGenius Sports Lim…
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuy
Price TargetConsensus 12-month target$17.00$306.77$551.75$12.10
# AnalystsCovering analysts3948119
Dividend YieldAnnual dividend ÷ price+0.8%
Dividend StreakConsecutive years of raises0191
Dividend / ShareAnnual DPS$3.23
Buyback YieldShare repurchases ÷ mkt cap+2.2%0.0%+0.6%0.0%
MSFT leads this category, winning 1 of 1 comparable metric.
Key Takeaway

MSFT leads in 2 of 6 categories (Profitability & Efficiency, Analyst Outlook). GENI leads in 1 (Valuation Metrics). 2 tied.

Best OverallMicrosoft Corporation (MSFT)Leads 2 of 6 categories
Loading custom metrics...

SBET vs AMZN vs MSFT vs GENI: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is SBET or AMZN or MSFT or GENI a better buy right now?

For growth investors, SharpLink Gaming Ltd.

(SBET) is the stronger pick with 666. 0% revenue growth year-over-year, versus 12. 4% for Amazon. com, Inc. (AMZN). Microsoft Corporation (MSFT) offers the better valuation at 30. 9x trailing P/E (25. 3x forward), making it the more compelling value choice. Analysts rate SharpLink Gaming Ltd. (SBET) a "Buy" — based on 3 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — SBET or AMZN or MSFT or GENI?

On trailing P/E, Microsoft Corporation (MSFT) is the cheapest at 30.

9x versus Amazon. com, Inc. at 37. 8x. On forward P/E, SharpLink Gaming Ltd. is actually cheaper at 6. 1x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Amazon. com, Inc. wins at 1. 24x versus Microsoft Corporation's 1. 35x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — SBET or AMZN or MSFT or GENI?

Over the past 5 years, Microsoft Corporation (MSFT) delivered a total return of +72.

5%, compared to -98. 9% for SharpLink Gaming Ltd. (SBET). Over 10 years, the gap is even starker: MSFT returned +787. 7% versus SBET's -98. 4%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — SBET or AMZN or MSFT or GENI?

By beta (market sensitivity over 5 years), Microsoft Corporation (MSFT) is the lower-risk stock at 0.

89β versus SharpLink Gaming Ltd. 's 3. 41β — meaning SBET is approximately 285% more volatile than MSFT relative to the S&P 500. On balance sheet safety, Genius Sports Limited (GENI) carries a lower debt/equity ratio of 4% versus 37% for Amazon. com, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — SBET or AMZN or MSFT or GENI?

By revenue growth (latest reported year), SharpLink Gaming Ltd.

(SBET) is pulling ahead at 666. 0% versus 12. 4% for Amazon. com, Inc. (AMZN). On earnings-per-share growth, the picture is similar: SharpLink Gaming Ltd. grew EPS 53. 7% year-over-year, compared to -63. 0% for Genius Sports Limited. Over a 3-year CAGR, SBET leads at 100. 3% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — SBET or AMZN or MSFT or GENI?

Microsoft Corporation (MSFT) is the more profitable company, earning 36.

1% net margin versus -26. 2% for SharpLink Gaming Ltd. — meaning it keeps 36. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus -1999. 5% for SBET. At the gross margin level — before operating expenses — SBET leads at 93. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is SBET or AMZN or MSFT or GENI more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Amazon. com, Inc. (AMZN) is the more undervalued stock at a PEG of 1. 24x versus Microsoft Corporation's 1. 35x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, SharpLink Gaming Ltd. (SBET) trades at 6. 1x forward P/E versus 52. 4x for Genius Sports Limited — 46. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for GENI: 153. 9% to $12. 10.

08

Which pays a better dividend — SBET or AMZN or MSFT or GENI?

In this comparison, MSFT (0.

8% yield) pays a dividend. SBET, AMZN, GENI do not pay a meaningful dividend and should not be held primarily for income.

09

Is SBET or AMZN or MSFT or GENI better for a retirement portfolio?

For long-horizon retirement investors, Microsoft Corporation (MSFT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

89), 0. 8% yield, +787. 7% 10Y return). SharpLink Gaming Ltd. (SBET) carries a higher beta of 3. 41 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MSFT: +787. 7%, SBET: -98. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between SBET and AMZN and MSFT and GENI?

These companies operate in different sectors (SBET (Consumer Cyclical) and AMZN (Consumer Cyclical) and MSFT (Technology) and GENI (Communication Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: SBET is a small-cap high-growth stock; AMZN is a mega-cap quality compounder stock; MSFT is a mega-cap quality compounder stock; GENI is a small-cap high-growth stock. MSFT pays a dividend while SBET, AMZN, GENI do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Stocks Like

SBET

High-Growth Disruptor

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 907%
  • Gross Margin > 55%
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AMZN

High-Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 7%
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MSFT

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Net Margin > 23%
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GENI

High-Growth Disruptor

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 18%
  • Gross Margin > 13%
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(SBET: 1815.4% · AMZN: 16.6%)

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